what is the benefits of presentation software

7 Golden Benefits of Presentation Software in 2024

Anh Vu • 08 April, 2024 • 10 min read

What are the benefits of Presentation Software ? What is presentation software? Finding someone who hasn’t presented at school or work is scarce whether a sales pitch, a TED Talk or a chemistry project, slides and exhibitions have always been a significant part of our academic and professional growth.

As with most things, the way we do presentations has undergone a significant facelift. No matter what type of presentation you’re doing, whether in a remote or hybrid environment, the importance and benefits of presentation software are undeniable.

If you’re looking for presentation software’s features, uses and challenges, this article is for you!

Table of Contents

• Changes in Presentation Software Field

7 Benefits of Presentation Software

3 cons of presentation software.

• Free Templates
• More Tips with AhaSlides

Tips for Better Engagement

Besides the benefits of presentation software, let’s check out the following:

• Complete Guide to Interactive Presentation
• Types of presentation software

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Changes in the Presentation Software Field

PowerPoint and presentations have been synonymous for decades now. This is not to say that indications didn’t exist before PowerPoint; there were chalkboards, whiteboards, hand-drawn posters, flip charts, and slide decks for all purposes.

However, the rise of technology gradually helped companies replace hand-drawn slide decks with computer-generated slides, which finally led to PowerPoint – one of the most popular pieces of presentation software of all time. It’s been years since PowerPoint revolutionised the game, and now there are plenty of alternatives evolving the industry in their own way.

PowerPoint and similar software allow the presenter to create a digitised slide deck with editable text and graphics. The presenter can then present that slide deck to the audience, either directly in front of them or virtually through Zoom and other screen-sharing software.

So, are you ready to take the step to modern presentation software? Don’t worry; it’s nowhere near as intimidating as you think!

Start by checking out some benefits of presentation software has been a real game-changer for presenters and presentations all over the world.

#1 – They’re Engaging Visual Tools

Did you know that 60% of people prefer a presentation full of visuals , while 40% of people say it’s an absolute must they’re included? Text-heavy slides are relics of presentation dinosaurs; the new way is graphics.

Presentation software gives you so many opportunities to illustrate your topic with the help of visual cues, such as…

• Transitions between slides
• Backgrounds

This choice of elements is a treasure trove for traditional presenters. They can really help you grab your audience’s attention when you’re giving your presentation, and are great aids when it comes to telling an effective story in your presentation.

#2 – They’re Easy to Use

Most presentation software is relatively easy to learn and use. The tools were originally designed to mimic how a traditional presenter presents their slides; over time, they’ve become more and more intuitive.

Of course, with the vast customisation options they offer, there’s a chance that newbie presenters can get overwhelmed. Still, each tool usually has a plentiful help section and contactable customer service team to combat that, as well as communities of other presenters who are ready to help with any problems.

#3 – They Have Templates

It’s a standard nowadays for presentation tools to come with several ready-to-use templates. Usually, these templates are a few very well-designed slides that look fantastic; your only job is to replace the text and maybe add your images!

These eliminate the need to create your presentation templates from scratch and can save you entire evenings agonising over every element within your presentation.

Some established presentation software has got over 10,000 templates to choose from, all based on slightly different topics. You can be fairly assured that if you’re looking for a template in your niche, you’ll find it in the template library of some of the big names in presentation software .

#4 – Benefits of presentation software – They’re Interactive

Well, not all of them, but the best ones are!

An interactive presentation creates a two-way dialogue between the presenter and their audience by allowing the presenter to create questions in their presentation and allowing the audience actually to answer them.

Usually, the audience will join the presentation and answer the questions directly from their phones. These questions can be in the form of a poll , word cloud , live Q&A and more, and will display the audience’s answers visually for everyone to see.

Interactivity is definitely one of the biggest benefits of presentation software, and one of the biggest free tools in the interactive presentation game is AhaSlides . AhaSlides lets you create a presentation full of interactive slides; your audience simply joins, contributes their ideas and stays engaged throughout the show!

# 5 – They Work Remotely

Imagine trying to present something to an audience around the world if you didn’t use presentation software. The only thing you could do is hold up your A4 slides to the camera and hope that everyone could read it.

Presentation software makes the whole process of broadcasting your slides to your online audience so much easier. You simply share your screen and present your presentation through the software. While you’re talking, your audience will be able to see both you and your presentation fully, making it just like real life!

Some presentation tools let the audience take the lead, meaning anyone can read and progress through the slides themselves without the need for the presenter. This is a great way to make the traditional ‘presentation handouts’ available for audiences wherever they are.

#6 – They’re Multimedia

As well as being visually appealing, the ability to add multimedia to our presentations makes them super exciting for both you and your audience.

3 things can elevate your presentation to no end…

Each of these are directly embeddable as slides within the presentation and doesn’t require you to jump between platforms while you’re trying to get into your flow. They help stimulate your audience’s senses and keep them involved and in tune with the presenter.

There are several types of presentation software that allow you to access large GIF, video and sound libraries and drop them straight into your presentation. Nowadays, you don’t have to download anything at all!

#7 – They’re Collaborative

The more advanced presentation software is collaborative for a smooth remote work environment.

They allow multiple people to work on a presentation simultaneously and allow individual members to send the representations to each other for editing in their own time.

Not only that, but some of the interactive presentation platforms even let you collaborate with your moderator, who can ensure that the questions you’re getting in a Q&A are savoury enough.

Collaborative features were developed to help create and present team presentations more effectively.

For all the benefits of presentation software, they do have their drawbacks. You also need to be aware of a few challenges when you use presentation software for your next presentation.

• Going Overboard – Presenters’ most common mistake with their presentation is to include too many multimedia effects . It is quite easy to get experimental when presented with a vast range of options, and you might end up drowning a slide with too many results, animations, and font customisations. This dilutes the primary purpose of your presentation – to grab the audience’s attention and help them understand your topic.
• Cramming – Likewise, when you can make everything tiny, you might experience the temptation to pack your slides with information . But far from filling your audience with more information, it becomes much more difficult for them to take anything meaningful away. Not just that; content-heavy slides also sap your audience’s attention, which eventually makes it harder to get them to look at your slides in the first place. It is better to include your primary thoughts as headings or bullet points on the decline and describe them in detail throughout your speech. The 10-20-30 rule can help with this.
• Tech Issues – The fear of Luddites everywhere – what if my computer crashes? Well, it’s a valid concern; computers have been hit many times before, and many other inexplicable tech issues have arisen at the worst possible times. It could be an unstable internet connection, a link that doesn’t work or a file that you could have sworn you attached. It’s easy to get flustered, so we recommend you have backup software and a backup of your notes for a smooth transition if something goes wrong.

Now that you know the pros and cons of presentation software, it will be infinitely accessible to create a compelling presentation for your next audience. Until you do so, check out the variety of interactive templates available at AhaSlides and use them for free to create your next power-packed presentation.

Tips to Engage with Polls & Trivia

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Presentation Software Definition and Examples

Presentation software brings complex ideas to life, one slide at a time

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Klaus Vedfelt / Getty Images

Many software suites offer a program designed to accompany a speaker when he or she delivers a presentation. The specific presentation program in this suite of programs is usually (but not always) in the form of a slide show. This category of program is well-established; it doesn't change much, and it supports not only online visual display but also, generally, the printing of related handouts and speaker notes.

Benefits of Presentation Software

These programs make it simple and often fun to create a presentation for your audience. They contain a text editor to add your written content; they support charts and graphic images such as photographs, clip art or other objects to enliven your slideshow and get your point across crisply.

For a deeper dive into some of the leading applications in this software category, check out:

Other Forms of Presentation Software

PowerPoint and its clones work on a slide-based logic: When you move to the next point in your conversation, you advance to the next slide. An alternative model of presentations sets aside the slide model in favor of some other navigation system. Examples include:

Prezi offers a visual navigation tool that allows for zoom-in/zoom-out detail across a logical map of your presentation.

Microsoft Sway

Besides PowerPoint, Microsoft also offers Sway, which is a presentation and newsletter designer that supports simpler and more image-focused designs along a familiar linear flow path.

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The 11 Best Presentation Software to Use in 2023

The ability to effectively share ideas, illustrate a concept, and convince an audience is invaluable whether you’re a student or a C-level executive. These days, the presentation software you use to create presentations is just as important as your public-speaking skills.

On top of that, most companies have transitioned to remote work recently due to the current coronavirus situation, and now need to share their stories online through a virtual conference room with their distributed teams and external audience members.

That’s why we’ve come up with a list of some of the best presentation software available right now, so you can choose a compatible and innovative presentation maker that includes the best presentation tools to suit your specific needs.

Choose the best presentation software by weighing the pros and cons

You’ll see some of the most popular presentation apps: from free to paid subscription platforms, and slideshow applications to full-blown visual design presentation software with interactive features and more.

Each presentation software has its pros and cons, so it’s up to you to figure out which suits your needs best; consider the software learning curve, whether your company is made up of Mac users or Windows users and the software compatibility, if you need an enterprise account or free account, etc.

Let’s dive in!

1. Piktochart

Piktochart is a presentation software that can create a variety of design visuals, from infographics to social media stories.

An area in which Piktochart shines is crafting unique presentations. 

On Piktochart, users can choose from a wide range of professionally-designed presentation templates .

These custom templates include everything from monthly marketing reports to employee onboarding templates.

This broad selection of customizable templates is especially useful for those who don’t have much design experience or know-how but need to create a visually stunning unique presentation in a pinch. 

Piktochart’s presentation maker also makes it easy to edit presentations and include design elements such as lists, timelines, comparisons, graphs, and different types of charts through drag-and-drop tools.

You can even make visual maps and interactive charts to keep your audience engaged throughout your presentation. 

And if your company uses a Piktochart TEAM plan , you can enjoy the platform’s ability to store brand assets , color schemes, and bespoke templates. Here, replicating company-branded visuals is a breeze. 

Piktochart comes with a free version but with certain limitations. Active visuals are capped at five per month and published visuals have a Piktochart watermark.

If you want features such as team template collaboration, project sharing, and annotated commenting, you’ll have to get a Team account. To sum it up:

• Lots of professionally-designed templates 
• Good for both design professionals and non-professionals 
• Easy to store brand assets and bespoke templates for future presentations
• Access presentation tools from anywhere via a web browser
• Free presentation app version available
• Might take some getting used to if you’re used to PowerPoint presentations

2. Microsoft PowerPoint

Microsoft PowerPoint is often the first presentation software that comes to mind.

Once considered the “O.G.” and best presentation software available, it is still widely used and has a familiar interface—which means most users are comfortable with it. 

This presentation app has everything you need to create a presentation: from animated transitions for interactive presentations to pre-installed fonts and graphic elements.

Users can also upload their own fonts, graphics, and images into their finished presentation.

Lastly, it’s available as part of the Microsoft Office software package; and you can work on your presentations via the web and mobile devices, for offline viewing as well as online. 

However, PowerPoint is no longer considered the best presentation software, as it has very few templates to choose from, and these tend to fall quite flat compared to modern apps and software.

It’s easy to fall back into boring slideshow PowerPoint files if you don’t know what you’re doing.

And because most people use PowerPoint, you’re likely using the same template as the next guy. 

As standalone presentation software, PowerPoint is pricey at US$139.99—and accessible through only one device unless you upgrade your package.

And while PowerPoint is primarily a slideshow application and presentation maker, its strengths are limited to this category. 

So if you’re looking for the best presentation software, and bang for your buck for a robust presentation tool, you might want to look elsewhere. 

• Market leader in slideshow applications to create slides
• Widely used and familiar interface for the presentation process
• Reliable and usable on most devices as well as being a desktop app
• Flat templates
• Limitations with its standalone-presentation software price

3. Google Slides

Google Slides is a slideshow application that is very similar to PowerPoint.  But there are three main differences: it’s fully online (while also allowing for offline viewing), collaborative, and free. 

The great thing about Google Slides (besides the fact that it’s completely free for anyone with a Google account) is that you can log on via your browser or through its official app. 

You can access all Google Slides presentations from any device (mobile, tablet, and desktop), and share them with other people so you can collaborate in real-time. 

Google Drive allows all your presentations to live on the cloud, accessible to all marketing and sales teams, with unparalleled ease of use.

And there’s no need to worry about disruptions as all changes are saved as they happen, as long as you have an active internet connection. 

Additionally, anyone familiar with PowerPoint will be comfortable using Google’s iteration and likely be delighted by Google Drive and the slide library available. 

It’s also a lot simpler, so even those new to presentation-making will find it easy to navigate. 

However, some might find Google Slides too simple as it lacks the wealth of features available on PowerPoint. 

These include embedding videos from sources other than YouTube, plus adding audio tracks and sound effects, limiting the ability to create unique interactive presentations. 

Some users also encounter issues with downloading and exporting to different formats, including PowerPoint. 

Some slides may even turn out completely different from the original version. 

All in all, Google Slides is a great option for those who are looking for a free application and only need to create simple presentations. 

• The free plan supports professional presentations
• Web-based and collaborative to create presentations
• Simple and familiar interface for an online presentation software
• Too simple for advanced presentation making
• Difficult to export to other formats
• Limited templates and customization options for interactive content

You could say Keynote is Apple’s version of PowerPoint. It’s also a slideshow application—but in typical Apple fashion, it comes with a sleek, minimalist interface and is considered one of the best presentation apps on the market. 

There are 30 different themes to choose from, which serve as templates for those who need a quick fix. And it can do most of what PowerPoint can. 

Keynote’s main perk is that it’s part of the Apple ecosystem. 

That means it has built-in iCloud and Apple Watch support so users can control their presentation from their mobile device or even their wrists with just a click. 

This presentation app comes pre-installed on most Mac devices. Otherwise, you can purchase it from the Apple store for just US$9.99 for mobile and US$19.99 for OS X. 

The big downside is that Keynote is exclusive to Mac OS. 

Non-Apple users can create, upload, and sync their own Keynote presentations through their iCloud Drive, but this presentation app is only truly helpful only for those who use multiple Apple devices. 

And if you’re used to working on PowerPoint, you might find Keynote a bit confusing in the beginning, especially when editing presentations. 

• Sleek, minimalist interface 
• Free with most Apple devices
• No access for PC and Android devices except through iCloud

5. SlideDog

Sliding away from straightforward slideshow applications and other presentation apps, SlideDog is a web-based multimedia presentation tool that lets users combine different types of media to create and edit presentations. 

This includes everything from PowerPoint decks to videos and even PDFs that can all be played side by side without any awkward transitions. 

It’s also extremely easy to customize a SlideDog presentation. 

You just need to upload the files into the SlideDog web browser application, and then drag and drop them according to the order in which you want them to play. 

You can control your presentations and playlists from another device, and audience members can view your slideshow on their devices by clicking a link. 

SlideDog has a free presentation app version that provides all of the basic features. 

However, live sharing and premium support are only available with a Pro account that costs US$99 per year, and not via the free version alone.

While SlideDog is technically considered presentation software, you can’t actually create presentations on it. 

You can simply stitch together different pre-made presentations in various formats into what is essentially a playlist. 

Lastly, SlideDog supports only Windows devices, so Apple and Linux users can’t use it. 

• Supports a lot of different media
• Provides live-sharing
• More dynamic compared to the usual slideshow presentation
• Only collates media; doesn’t create them

6. Haiku Deck 

Ever come across presentations with size-eight fonts and blocks of indecipherable paragraphs on each slide? 

You can avoid such an unfortunate scenario with Haiku Deck. 

HaikuDeck is a web and mobile application that favors images over text. 

It works by limiting the number of words users can put on each slide, and allowing them to search for images on their platform related to the slide’s main idea. 

This makes it ideal for those who want to simplify their thoughts and let the images do all the talking. 

Users have over 40 million royalty-free photos to choose from, plus dozens of simple slide layouts on the platform itself. 

While this certainly simplifies the process of creating a visually rich presentation, it can be limiting for those who need to include more information into their slides. 

It’s a great option for someone giving a TED Talk, for example.

But for others who need to pass on more facts and figures, having a built-in word limit might be too restrictive.  

• Simple and easy to use 
• Access to millions of royalty-free stock images
• May be too simple for some
• No Android support
• Limited features

7. Prezi Business

Among the other presentation software on this list, Prezi Business might be one of the most unique presentation tools. 

Rather than offering a regular slideshow format, Prezi looks more like a 3D interactive mind map where viewers jump dynamically from one idea to the next. 

You can zoom in on one “slide” and then zoom out for the next. 

Prezi has over 100 templates to choose from and comes with a very simple interface and a drag-and-drop style of editing. 

It’s compatible with both Mac and PC desktops as well as smartphones. 

It’s also similar to a regular PowerPoint deck in that you can jump back and forth from one “slide” to the next. 

And like SlideDog, you can send viewers the link to the presentation as you’re presenting. 

Also, up to 10 people can work on a Prezi presentation at the same time, one of its main selling points. 

This is great for collaboration, but having so many hands-on deck at once can get messy. 

• Dynamic and immersive presentations
• Highly visual
• Easy to use
• May not be appropriate for all types of presentations

In a world of slides and presentations, standing out is the key. Ludus brings the flair of graphic design into the world of presentations.

At its core, Ludus is the bridge between presentation tools and design software. It enables users to infuse their slides with the kind of design elements you’d typically find in advanced design platforms.

Not only can you import assets from design giants like Adobe, but its seamless integration with tools like Unsplash and Giphy makes sourcing visuals a breeze.

It’s a fairly affordable tool for all its features compared to the other paid options in this list, as users pay 12.49 euros monthly (if billed annually).

However, while Ludus’ robust design capabilities can elevate the look of your presentation, those unfamiliar with design tools might find there’s a learning curve.

• Merges presentation creation with advanced design tools.
• Seamless integration with popular design platforms and visual databases.
• Offers a unique edge in presentation aesthetics.
• Might be a tad overwhelming for non-designers
• Can have a steeper learning curve for those used to more straightforward platforms

9. Slidebean

Crafting a compelling presentation demands not only compelling content but also a design that can captivate your audience. Enter Slidebean.

Slidebean offers an intelligent design solution, using AI to transform raw content into professionally styled presentations. This platform streamlines the design process, allowing you to focus on the message rather than fretting over aesthetics.

The basic plan is free and allows you to create a presentation. But if you want to share or download your presentations, as well as unlock the full suite of features, you’ll need to sign up for the All-Access plan priced at $199 per year.

While it provides a quick and efficient method to produce polished slides, it also offers features for sharing, collaboration, and viewer analytics, adding an edge to your presentation strategy.

However, for professionals who prioritize granular design control, the automated design might feel limiting at times.

• AI-driven design ensures visually appealing presentations.
• Features for collaboration and viewer insights.
• Efficient design process reduces time and effort.
• Might not offer the detailed design customization some users desire.
• Automated choices may not always align with specific branding or style preferences.

10. ClearSlide

Having great visuals to drive your point home can be the difference between getting a sale across the line or customers walking away. ClearSlide stands out in this area as a presentation tool for businesses laser-focused on boosting their sales and marketing game.

At its core, ClearSlide is all about leveling up business presentations. Whether you’re marketing a new product or tracking client engagement, it’s got tools that cater to every need.

Whether it’s a PowerPoint, a PDF, or something from Google Drive or Dropbox, ClearSlide makes it simple to upload and work with these files.

The unique edge? ClearSlide’s virtual meeting space pops open with just a click. It’s all about seamless, professional presentations without the hassle.

Beyond just slides, the platform dives deep into metrics and analytics, ensuring every presentation is backed by data-driven insights. And the tool is available for $35 per month, which isn’t too pricey for medium-sized businesses.

However, its complexity isn’t for everyone. For some, the variety of features might seem a tad overwhelming, and its focus on metrics might be a bit much for those just wanting a basic presentation tool.

• Seamless virtual meetings and presentations
• Integrates with popular platforms
• Offers insightful analytics for sales and marketing
• Might feel complex for some users
• Limited transition and design effects
• Mobile experience could be better

Stepping into the world of animation, Vyond, once known as GoAnimate, allows users to turn their narratives into professional animated videos. For those looking to elevate their content without diving deep into animation complexities, Vyond can be the go-to tool.

This platform is more than just drag-and-drop animations. It integrates AI capabilities with Vyond Go, which transforms text prompts into rough-cut videos.

Fancy a quick draft for your upcoming project? This AI assistant is up for the task. And if perfection is your game, take it to Vyond Studio, filled with an array of characters, templates, and backgrounds.

The Essential Plan at $25 per month is suitable for individuals on a budget. However, if you want to export videos at 1080p and above, have collaboration tools, or different export options, you’ll need to sign up for the Professional Plan at $92 per month.

As robust as the tool is, there are still some kinks to iron out. AI voiceovers might still need some tweaks, and detailed color customizations can be a bit tricky, but the tool’s strengths, especially for businesses, are undeniable.

• Hassle-free video creation for beginners to experts
• Generous library of pre-made assets
• AI-powered video and script creation with Vyond Go
• AI voiceovers might feel a bit robotic
• Some customization limitations for specific props and scenes

The best presentation software is…

 …completely up to you! 

When it comes to presentation software, the world is your oyster. 

Each of these tools either has a free or trial version for you to check out, so you don’t have to commit just yet. 

When it’s time to choose, consider the following aspects to find the right presentation software for you: 

• Ease of use. Is it easy for you to understand or will it require lots of training before you can start creating presentations? 
• Accessibility. Can you access your presentation software from any device or are you limited to carrying your laptop to every presentation? 
• Real-time collaboration. Can multiple people work on the same project or do you have to keep downloading and emailing drafts? 
• Create design tools. Can you create presentations with dynamic design elements or are you stuck with the same kind of slide each time? 
• Template availability. Is this tool only accessible to a design professional or can anyone create stunning presentations through pre-designed and updated templates? 

Piktochart , for example, would be a fantastic presentation software choice among the long list of PowerPoint alternatives for teams looking for a variety of eye-catching designs without requiring much technical know-how. Meanwhile, Microsoft PowerPoint might be the best presentation software for those who are just looking to play it safe. 

Hopefully, this best presentation software list sheds some light on the tools at your disposal. Choose wisely! 

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What Is Presentation Software? Explained!

What is Presentation Software? This article will help you decide which type of software is best for your needs. The most popular ones include PowerPoint, Keynote, and Prezi. There are also free tools available online. Check out our guide to the best presentation software for your needs. We’ll walk you through their pros and cons. And we’ll give you a list of our top recommendations. What’s the difference between free and paid presentation software?

A popular free presentation software is Canva . It allows you to use more than a million stock photos and other assets. You can even embed videos, animations, and other media. You can also easily customize objects in Canva using its various tools and preset text fonts. You can also create presentations on a mobile device and share them with colleagues. You can use this to engage your audience and show them what you’ve got. You can also choose from hundreds of professionally designed layouts to make your presentation unique and memorable.

Understanding Presentation Software

In a world driven by communication and information sharing, the art of delivering impactful presentations holds a position of paramount importance. At the heart of this art lies presentation software – a digital tool that transcends traditional methods and empowers us to convey ideas with unprecedented dynamism and visual appeal.

Defining Presentation Software

Presentation software, in its essence, is a versatile digital application designed to facilitate the creation, organization, and delivery of presentations. It acts as a bridge between creativity and information, allowing presenters to seamlessly blend textual content, images, graphics, animations, and multimedia elements into a cohesive narrative.

The Transformative Role of Presentation Software

Consider a scenario where you have an idea, a project update, or a proposal to communicate. The static nature of printed material or the monotony of monologue fails to capture the attention of your audience effectively. This is where presentation software steps in as a transformative tool. It enables you to craft a visually engaging narrative that not only imparts information but also resonates with your audience on an emotional level.

From Transparencies to Digital Brilliance

The journey of presentations has seen a remarkable evolution. Gone are the days of transparencies and overhead projectors. Presentation software has propelled us into an era of digital brilliance. It allows us to orchestrate a symphony of visual elements that complement and amplify our spoken words, leaving a lasting impression in the minds of our listeners.

The Fusion of Creativity and Utility

Presentation software doesn’t just streamline the process of designing slides; it fuses the realms of creativity and utility. It empowers users to leverage a plethora of features, from inserting captivating imagery to orchestrating seamless transitions between slides. This fusion is at the core of what makes presentations not just informative, but captivating and memorable.

Key Features of Presentation Software

Imagine creating a canvas where words, images, and ideas converge seamlessly, resulting in a masterpiece that captures attention and conveys information effortlessly. This is precisely what modern presentation software brings to the table. Let’s delve into the key features that make presentation software an indispensable tool for crafting engaging and impactful presentations.

1. Creative Slide Composition

At the heart of presentation software lies the ability to compose captivating slides. It’s not just about inserting text; it’s about combining fonts, colors, and layouts to create a visual rhythm that guides the audience through your narrative. You can effortlessly blend headlines, bullet points, and subtext to strike the right balance between content and aesthetics.

2. Multimedia Integration

Gone are the days of static presentations. With presentation software, you can seamlessly integrate multimedia elements like images, videos, and audio clips. This means you can show rather than just tell, making complex ideas comprehensible and memorable. A well-chosen image or a relevant video clip can illuminate your point in ways words alone cannot.

3. Templates and Themes

Consistency in design is a hallmark of professional presentations. Presentation software offers a range of templates and themes that provide a cohesive visual framework. You can choose a template that aligns with your message, and themes ensure that fonts, colors, and slide layouts remain consistent throughout your presentation, enhancing its visual appeal.

4. Transitions and Animations

Smooth transitions between slides and subtle animations can transform a presentation from static to dynamic. Presentation software lets you choreograph these transitions, keeping your audience engaged and preventing information overload. Animations can bring elements to life, guiding the audience’s focus and helping them absorb content in a structured manner.

5. Collaboration and Sharing

In a world of remote work and global connectivity, collaboration is key. Presentation software allows multiple users to collaborate in real-time, making it possible to create presentations collectively, irrespective of geographical boundaries. Additionally, these platforms facilitate easy sharing, ensuring your presentation reaches its intended audience without the hassle of file compatibility issues.

6. Speaker Notes and Presenter Tools

Behind every successful presentation is a prepared presenter. Presentation software includes features like speaker notes, which act as a script to keep you on track. Moreover, presenter tools offer a ‘behind-the-scenes’ view, helping you manage slides, timings, and interactions, ensuring your delivery is polished and seamless.

7. Data Visualization

For data-driven presentations, presentation software provides tools to transform raw data into visually appealing charts, graphs, and infographics. These visual aids simplify complex information, making it easier for your audience to grasp insights and trends quickly.

8. Mobility and Accessibility

Modern presentation software isn’t confined to desktops. Cloud-based solutions allow you to access and edit your presentations from any device with an internet connection. This mobility enhances your flexibility and ensures you’re always prepared to present, whether you’re in the office or on the go.

How Presentation Software Works

Now that we’ve explored the essence and features of presentation software, let’s take a peek behind the digital curtain and uncover how this dynamic tool brings your ideas to life in the form of captivating presentations.

The User Interface

Picture yourself at the helm of a virtual design studio. The user interface of presentation software is your creative playground. Here, you start with a blank canvas, much like an artist facing an empty sheet of paper. The software provides a range of tools neatly arranged in menus and ribbons, ready to be wielded in your pursuit of visual storytelling.

Slides and Content

Your presentation takes shape as a series of slides, akin to the pages of a book. Each slide represents a chapter in your narrative. Begin by adding a slide, choosing from various layouts that suit your content – title slide, content slide, image slide, and more. The canvas of each slide is where you craft your message, adding text, images, videos, and graphics.

Formatting and Customization

Just like a skilled artist chooses colors, shapes, and textures, you wield formatting and customization tools to shape your slides. Adjust fonts to set the tone of your message, align elements to create balance, and apply colors that resonate with your branding or theme. This process is all about making intentional design choices that enhance the visual appeal and clarity of your content.

Transitions and Animations

In the world of presentations, transitions are the bridges that guide your audience from one slide to the next. You can choose from an array of transition effects, from subtle fades to dynamic flips. Animations, on the other hand, add movement to individual elements within a slide. They can be used to emphasize key points, reveal content progressively, and maintain engagement.

Slide Arrangement and Organization

The sequence of slides is akin to the rhythm of a musical composition. You orchestrate this rhythm by arranging slides in a logical order that tells a compelling story. Presentation software allows you to effortlessly move, duplicate, or delete slides, ensuring your narrative flows smoothly from beginning to end. Think of it as arranging the chapters of your presentation novel.

Presenter Tools and Speaker Notes

Just as a conductor guides an orchestra, presenter tools enable you to orchestrate your presentation. These tools provide a behind-the-scenes view, helping you manage slide progression, animations, and timing. Meanwhile, speaker notes act as your personal script, providing guidance and cues to keep your delivery on point.

Slide Show Mode

When it’s time for the curtain to rise, you switch to slide show mode. This is where the magic happens. Your canvas transforms into a dynamic presentation that captivates your audience. Transitions glide seamlessly, animations unfold with precision, and your carefully crafted content takes center stage, engaging your viewers on a visual and intellectual level.

Benefits of Using Presentation Software

Navigating the realm of presentations, both in boardrooms and lecture halls, has been forever transformed by the advent of presentation software. Let’s uncover the multitude of advantages this digital tool brings to the table, empowering you to convey ideas with finesse, engagement, and efficiency.

Unlocking Efficiency in Communication

Gone are the days of manually crafting each slide or spending hours formatting text. Presentation software streamlines the creation process, allowing you to focus on the heart of your message rather than the mechanics of design. With pre-designed templates, you can start with a visual framework that complements your content, expediting your workflow and freeing up time for refining your narrative.

Visual Appeal

Human minds are inherently drawn to visuals, and presentation software capitalizes on this inclination. The ability to seamlessly integrate images, videos, and graphics ensures that your message isn’t just heard, but also seen. The visual aspect grabs attention, engages the audience, and imprints your content into memory – an advantage that traditional text-heavy methods struggle to match.

Dynamic Content Delivery

Static presentations are a relic of the past. Presentation software lets you weave a dynamic narrative, using animations and transitions to guide your audience through your story. This dynamic element not only enhances engagement but also aids comprehension. Concepts come alive as you unveil content with well-timed animations, fostering a deeper connection between you and your audience.

Collaboration in the Cloud

In the age of remote work and global teams, collaboration knows no boundaries. Presentation software offers cloud-based solutions that empower teams to collaborate in real-time, transcending geographical constraints. You can co-author a presentation with colleagues across continents, viewing updates as they happen and collectively fine-tuning the final product.

The Gift of Consistency

Consistency breeds professionalism, and presentation software is a master at maintaining uniformity. Templates and themes ensure that fonts, colors, and layouts remain consistent across slides. This not only elevates the visual appeal but also reinforces your branding and message coherence. Your audience is presented with a polished, cohesive experience that echoes attention to detail.

Easy Sharing and Accessibility

Sending presentations as email attachments often led to compatibility issues. Presentation software resolves this with easy sharing options. Whether it’s through direct links, embed codes, or cloud storage, sharing your work becomes hassle-free. Your audience can access your presentation on various devices, enhancing convenience and widening your reach.

Iterative Refinement

Presentation software lends itself to refinement. With the flexibility to edit and adjust your content even during a live presentation, you can adapt to audience feedback or unforeseen changes. This iterative approach ensures your message remains relevant and resonates with your listeners, enhancing the overall impact.

Tips for Creating Effective Presentations

Crafting a presentation isn’t just about assembling slides; it’s about weaving a narrative that captivates, informs, and resonates. Here are some tried-and-true tips to infuse your presentation with the magic that keeps your audience engaged and your message unforgettable.

1. Start with a Story: Human beings are wired for stories. Begin your presentation with a compelling anecdote or relatable scenario that sets the stage for your message. Stories draw your audience in, creating an emotional connection and a sense of anticipation for what’s to come.

2. Keep It Concise: Brevity is the soul of wit, and in presentations, it’s the key to maintaining attention. Keep your content concise and focused. Each slide should convey a single idea or point. Use bullet points to distill information, ensuring your message is clear and easily digestible.

3. Visuals Speak Volumes: A picture is worth a thousand words, and visuals can elevate your presentation from mundane to memorable. Choose images, graphs, and infographics that amplify your message. Avoid clutter; a single impactful image can leave a lasting impression.

4. Embrace Minimalism: Less is often more in presentation design. Adopt a clean, uncluttered layout. Choose fonts that are easy to read and maintain consistency in font size and color. Embrace white space to allow your content to breathe and your audience to focus.

5. Engage with Eye Contact: Your audience seeks a connection with you. Make eye contact and engage with them. Address them directly, and use body language to underscore your points. Your presence and engagement build rapport, making your message more relatable.

6. Structure for Flow: Organize your presentation logically. Introduce your main points and use transitions to guide your audience seamlessly through each section. Ensure a clear flow that builds anticipation and leads to a satisfying conclusion.

7. Reinforce with Repetition:  Repetition aids memory. Reiterate key points throughout your presentation to reinforce your message. Summarize your main ideas at the beginning and end to drive home your key takeaways.

8. Practice, Practice, Practice: No one became a great presenter overnight. Practice your delivery multiple times. Familiarity with your content and pacing builds confidence and ensures a smooth, polished presentation.

9. Interactive Engagement: Engage your audience by involving them. Pose questions, share anecdotes, or use interactive elements like polls or quizzes. Participation keeps their attention and fosters a two-way dialogue.

10. Tailor to Your Audience: Understand your audience’s needs, interests, and familiarity with the topic. Tailor your content and examples to resonate with them. This personal touch enhances their connection to your message.

11. Rehearse Natural Gestures: Use gestures to emphasize points, but keep them natural. Avoid overrehearsed or robotic movements. Let your body language complement your spoken words.

12. End with Impact: Leave your audience with a lasting impression. End with a strong closing statement, a call to action, or a thought-provoking question. This final moment is what they’ll remember as they leave the room.

Presenting with Presentation Software

The moment has arrived – you’re standing before your audience, armed with your presentation software and a compelling message. Let’s delve into the art of delivering your presentation with confidence, charisma, and the aid of technology.

1. Know Your Material Inside Out: Confidence stems from mastery. Thoroughly understand your content, allowing you to deliver it fluently and engage in spontaneous interactions. This knowledge forms the foundation of a confident presentation.

2. Utilize Presenter Tools: Embrace the power of presenter tools offered by presentation software. Monitor slide progression, timing, and upcoming content seamlessly. These tools are your backstage assistants, ensuring a smooth, well-paced delivery.

3. Make Eye Contact: Eyes are the windows to engagement. Maintain eye contact with your audience to forge a connection. Direct your attention evenly across the room, ensuring everyone feels included.

4. Leverage Speaker Notes: Speaker notes are your safety net. Use them to guide your flow and ensure you cover all key points. While it’s crucial not to read verbatim, these notes keep you on track and confident.

5. Pace Yourself: Don’t rush; give your audience time to absorb your message. Pause for emphasis after key points. Controlled pacing exudes confidence and enables your audience to follow your narrative effortlessly.

6. Engage with Your Audience: Engagement is a two-way street. Encourage questions, invite participation, and seek feedback. This interaction fosters a connection and transforms your presentation into a conversation.

7. Navigate Transitions Smoothly: Seamless transitions between slides maintain the flow of your presentation. Practice advancing slides with precision to avoid disrupting the rhythm of your message.

8. Use Animations Thoughtfully: Animations add flair, but use them judiciously. Excessive animations can distract from your content. Employ animations to highlight key points or unveil content gradually.

9. Manage Technical Hiccups Gracefully:  Technology is unpredictable. Be prepared to handle technical glitches with poise. Familiarize yourself with troubleshooting options to swiftly address any unexpected issues.

10. Vary Your Delivery: Monotony can lead to disengagement. Vary your tone, pitch, and pace to emphasize different points. Incorporate anecdotes, humor, or emotional appeals to maintain audience interest.

11. Embody Confidence Through Body Language: Your body language speaks volumes. Stand tall, use open gestures, and avoid fidgeting. Your demeanor reinforces your message – confident posture breeds attentive listeners.

12. Encourage Interaction at the End: Conclude with a call to action, a thought-provoking question, or an invitation for further discussion. An engaged audience at the end ensures your message resonates beyond the presentation.

Future Trends in Presentation Software

As we stand at the crossroads of technology and communication, the horizon of presentation software is illuminated by exciting possibilities. Let’s peer into the crystal ball and explore the trends that are poised to shape the future of this dynamic tool.

1. Integration of Augmented Reality (AR) and Virtual Reality (VR): Prepare to step beyond the confines of traditional slides. AR and VR are set to transform presentations into immersive experiences. Imagine guiding your audience through a 3D model, exploring intricate details, or even teleporting them to virtual locations that enrich your narrative.

2. Enhanced Data Visualization: Data-driven presentations are about to get a makeover. Advanced data visualization tools will allow you to create interactive charts, graphs, and visualizations that respond to audience input, enabling real-time exploration of complex data sets.

3. AI-Powered Assistance: Artificial intelligence will become your presentation co-pilot. Imagine AI analyzing your content and suggesting design improvements, generating dynamic transitions, or even providing real-time language translation to cater to global audiences.

4. Interactive Real-Time Collaboration: The boundaries of collaboration will extend further. Real-time collaboration will evolve to include interactive elements, allowing teams to collectively brainstorm, annotate, and edit presentations in real-time, regardless of geographical locations.

5. Gesture and Voice Control: Navigating presentations will take a step into the future with gesture and voice control. Imagine advancing slides with a simple gesture or vocal command, leaving you free to engage with your audience without being tethered to a clicker.

6. Personalization for Every Audience: The era of cookie-cutter presentations is fading. Future trends point to dynamic personalization, where presentations adapt to the preferences and needs of individual audience members, ensuring a more tailored and engaging experience.

7. Environmental Sustainability: As our consciousness of environmental impact grows, presentation software will likely incorporate features to reduce paper wastage. Digital tools will focus on minimizing carbon footprint, promoting eco-friendly presentations.

8. Holographic Presentations: Step onto the holographic stage of the future. Holographic presentations could project lifelike 3D images and animations, enabling presenters to interact with virtual objects in real space, ushering in a new dimension of engagement.

9. Gamification Elements: Engagement is paramount, and gamification elements could be the key. Imagine incorporating interactive quizzes, challenges, or rewards within your presentation, turning passive listeners into active participants.

10. Multisensory Experiences: Technology is advancing to engage more senses. Expect presentations to integrate touch, scent, and even taste (where applicable) to create multisensory experiences that leave a lasting impression.

In the realm of modern communication, presentation software stands as a beacon of innovation, bridging the gap between ideas and impact. From the inception of captivating narratives to the dynamic delivery that captivates audiences, presentation software has redefined the art of sharing information.

Through this journey, we’ve uncovered the essence of presentation software – a dynamic tool that blends creativity, technology, and storytelling prowess. We’ve explored its key features, witnessed its transformative effects, and delved into the nuances of crafting and delivering effective presentations.

Remember, presentation software isn’t just about slides, animations, or transitions. It’s a means to connect, engage, and inspire. It empowers you to convey messages that resonate long after the presentation ends, whether in a boardroom, classroom, or virtual space.

As you navigate the landscape of presentation software, from the tried-and-true features to the cutting-edge trends, harness its potential to tell your story, captivate your audience, and leave a lasting impact. Whether you’re a seasoned presenter seeking to refine your skills or a newcomer eager to dive into the world of digital communication, presentation software is your canvas, and your ideas are the masterpiece waiting to be unveiled.

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Presentation software helps business professionals create and conduct slide show presentations. It comes with tools to present information in an engaging format, using text, images, audio, video, and graphs. Businesses and professional organizations use presentation software to educate, inform, persuade, and motivate both internal and external audiences. This demonstrates professionalism and communicates the intended message clearly and concisely.

This guide explains the features and benefits of presentation software to help you find the best solution for your business.

Here’s what we’ll cover:

What is presentation software?

Common features of presentation software, what type of buyer are you, benefits and potential issues, key consideration for presentation software, market trends to understand.

Presentation software is used to create slides to display information in the form of a slide show to increase its impact for the audience. Product tools such as templates, media libraries, and text editors make it easy to create presentations, add or modify information, and utilize it for engagement throughout various media channels.

Most presentation software products offer similar features to create and display slide shows. The following are typical components of presentation software:

Presentation software helps individuals, professionals, and organizations create and conduct presentations. Choosing the right solution starts with identifying the products and features that best fit your needs.

Single users

Freelancers and other users who work independently typically only need the basic functions of a presentation software tool, such as the media library, customizable templates, and animations and transitions.

Dispersed teams

Teams featuring remote workers, telecommuters, and freelancers tend to choose presentation software that includes real-time collaboration features. Screen sharing, chat, and comment features make it easy to work collaboratively, even if team members are in different locations.

Small businesses

Companies with fewer than 100 employees and no design department benefit from presentation software that is customizable and includes a content-rich media library. Most products offer tiered pricing levels, allowing companies to add additional features as their needs change.

Midsize businesses

Companies that have between 100 and 1,000 employees have a steady customer base and large product portfolio. They should select presentation solutions that optimize presentations with media-rich digital content and customizable templates. Collaboration tools and offline functionality allows teams to work together without being connected to a network.

Enterprises

Companies with over 1,000 employees should look for presentation software that includes additional features, such as analytics, real-time audience questions and answers, and advanced animations.

Presentation software blends the power of words and images to help companies express themselves in a creative and concise manner. Consider the primary benefits, suitability, and cost of software options before committing to a product.

Slide show presentations increase audience engagement: Well-crafted presentations demonstrate professionalism and communicate the intended message clearly and concisely.  Images provide a visual support to what you are communicating, while bullet points and charts present information in a clear and logical manner.

Presentation software promotes team member collaboration: Remote work is a growing trend, and collaboration tools make it easy to share presentations with numerous participants, regardless of their location. Team members can contribute using comment, edit, and review features, allowing for real-time communication and development of collaborative ideas.

Here is one thing to keep in mind as you evaluate presentation software:

Pricing may vary based on the types of supported features and customizations: Many presentation tools have free versions of their software, with increasing price points, based on the number and complexity of included options. Select a solution that supports a broad range of forms, and compare the cost and features of a software solution to business requirements to decide between paid and free presentation software.

Artificial intelligence (AI) is streamlining slide design and production time: Presentation tools driven by AI make it easy to prepare a polished, effective presentation in a limited time. These design tools can learn a user's requirements, apply design rules, and build impactful presentation slides.

Immersive technologies fuel audience engagement: Virtual reality (VR) technology allows the audience to interact with other individuals and life-like objects in a customized visual environment. This immersive storytelling technique leads to greater audience engagement and enhanced content retention. Putting on a VR headset and being “teleported” into the presentation may eventually replace the use of video presentation software.

What Are The Benefits of PowerPoint When Choosing A Presentation Platform

Table of contents.

PowerPoint is the most popular software for building presentations. It can be found as a part of Microsoft’s Office Suite and is often used for personal, business, and educational purposes . It would be fair to say that PowerPoint has dominated the presentation landscape for decades.

89% Of people still use PowerPoint presentations over competitor services. Presentation Panda

But why is this the case? As pres entation experts for over a decade , why is most of the work we do, done in Microsoft PowerPoint over Prezi, Google Slides, Canva and others? Read on as we explore, from first-hand experience, the reasons PowerPoint is our go-to platform.

So, What Are The Benefits Of PowerPoint Presentations?

1) it's a highly collaborative solution.

PowerPoint is super collaborative. Gone are the days when you have to huddle around one computer, one person working on your slides at a time. PowerPoint allows multiple people to access, edit and comment on a presentation, at the same time, on the same slides! All your team needs it access to the file and you’re golden.

2) Design Flexibility To Wow Audiences

You have full control over the appearance of your presentation design. PowerPoint offers the freedom and flexibility to create dynamic, engaging slides that capture your audiences attention. Feel free to take a look at some of the PowerPoint design ideas we suggest.

Missing that visual kick your PowerPoint desperately needs? Check out our PowerPoint presentation design portfolio.

3) You Can Work From Virtually Anywhere

The past couple of years have changed the working dynamic of many industries. Hybrid models are the new norm and with that, there is a demand for digital tools that have versatility. PowerPoint can be saved to the cloud and accessed from wherever you are. As long as you have a user license, you can work on your presentation virtually anywhere.

4) Export PowerPoint Slides In Different Formats

You aren’t limited to just .pptx. PowerPoint presentations can be exported in various formats. Looking to save space, export it as a .pdf and send it through email. Want to send individual slides? gif, .tif, .png or .jpg, among others have you covered. You can even export videos within PowerPoints as mp4 or windows media player. What we’re saying here is that there’s flexibility for all situations with PowerPoint Presentations.

5) Compatibility With Other Microsoft Office Programs

Considering they are all part of the same suite, you’re able to quickly and easily enrich your presentation with tables from word and charts from excel. We can create templates for you that can easily be modified for presentations to come.

6) It's Accessible For All Users And Purposes

Companies typically have the Microsoft office suite already loaded and licensed on their computers, so you’re already half way there. In addition, educational facilities acquire office so students and teachers can connect quickly and easily.

In addition, you’ll be able to be inclusive of a wider audience with presentation accessibility features . You can create presentations that capture your audience’s focus by catering to those who may have visual, hearing or any other impairments.

7) PPT Presentations Save Time

Hiring professional PowerPoint design services can save time. All one has to do is brief the agency with basic content, and the custom presentation is designed to good effect.

This frees up time for company personnel to focus on other tasks at hand. The design agency will take care of visuals, smooth animations, relevant charts, custom fonts, and color schemes.

Delivering World Class Presentation Design

The drawbacks of using a powerpoint presentation, technological issues are always a factor.

You can plan and rehearse your pitch as much as you want, if your HDMI, VGA or any other input device craps out, you’re in trouble. In addition, you’ll want to make sure the system you are planning to present on has access to the fonts and files within the deck. This can be said of all presentation platforms, but it’s important to note.

Presenters Rely Too Much On Their Slides

Presenters can have a tendency to lean on their slides a little too much. It doesn’t matter if you have a presentation that leaves a greater visual impact if you don’t know what you’re presenting! The ease of use builds confidence and a false sense of security. The story is what ultimately captivates your audience, the visual and audio cues are to bring the story to life.

Customization Can Be A Curse

Having a wealth of options at your disposal is disorientating and can often lead you astray. You start to dilute the point of the presentation in trying to get too creative. You start to ask:

• What Fonts Should I Use?
• I've seen so many image heavy presentations, is mine image heavy?
• Does This Slide Need A Video? Should It Be Interactive?

We know you want to dazzle your audience and give them information, but leave a little mystery for the delivery. Also, we recommend hiring a presentation design professional , it really does take this headache away.

So, What Are Our Final Thoughts On The Benefits of PowerPoint?

If we were building a presentation for you, we would recommend PowerPoint. It’s ease of use, flexibility and compatibility make it our presentation software of choice, every time. It’s viewed in the industry as the evergreen presentation leader and Microsoft PowerPoint has established itself a synonym for presentation software.

That being said, other presentation platforms shouldn’t be overlooked. Canva and Google slides are gaining traction. Either way, we are experts in all presentation platforms and create outstanding presentations, everytime!

Are You In Need Of A Custom Presentation? We Can Help

Now it’s about you! Are you in need of a fresh, engaging presentation that captures your audiences attention? Whether you need a clean up, a re-design or a completely custom build we have you covered. You can find our presentation packages and pricing options here . Want to speak to a geek, click the button below.

Author:  Content Team

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What is Presentation Software?

Why a great presentation software is crucial to the success of organization

Any experienced salesperson knows that words can only get you so far. You can articulate the features and benefits of your product or service to perfection. But eventually, the prospect will want to see it for themselves.

This is especially true in the world of software. Where users spend hours navigating apps, sites, and programs as part of their daily responsibilities.

According to research gathered by 3M (known for their invention of the Post-It Note) visuals are processed by the human brain 60,000 times faster than text.

Presentations can truly make or break a prospect’s experience with your brand. A great presentation is engaging and conveys value through visuals. And it helps prospects visualize themselves as beneficiaries of your product or service.

What is presentation software?

A presentation software (sometimes called a presentation program) is a digital tool. It utilizes sequences of graphics, text, audio, and video to accompany a spoken presentation. These sequences, often called slides, are consolidated in virtual files called “slide decks.”

Presentation software across the web vary greatly in their capabilities, but they must offer at least three essential features:

• A text editor with custom formatting
• A means of inserting, editing, and resizing digital graphic
• A slideshow system for displaying these visuals sequentially

Some presentation programs, like Microsoft PowerPoint, must be downloaded onto a computer’s hard drive before they can be used. Others, like Google Slides and Prezi, can be accessed from an internet browser.

Why is a Good Presentation Software Important?

Oftentimes, if a prospect agrees to view a presentation, you’ve at least piqued their interest.

You’ve likely spent some time on the phone or exchanged a few emails. Perhaps the prospect has visited your website a couple times. They’re likely not sold on you and actively forming their opinion of your brand.

This is why it’s imperative that your first presentation is a slam dunk. When a prospect sees you, your brand, and your product on display, you want them to leave excited for the benefits you can offer them.

A great presentation software gives you the tools and functionality you need to create a winning presentation. And create it quickly and easily.

In addition to usability, below are more benefits a good presentation software can bring to your organization.

Consolidation of information

A great slide deck combined with quality content is often one of the best single sources of sales information in your company.

Most sales decks contain a complete pitch all the way from pain point identification to feature/benefit pairings. Testimonials, best practices, and case studies are often scattered throughout.

This means you have a single file you can hand off to new sales reps for training. Or, if you need to pull a testimonial from a happy customer, you can find it in the slide deck. This one-stop shop for valuable sales information is made possible by a good presentation software.

Mobility for reps on the go

If your sales reps are doing a lot of physical site visits, having a mobile sales presentation that they can carry around in their pockets is a whole lot easier than lugging around a laptop. Almost every modern presentation software offers robust mobile functionality.

Having the consolidated information mentioned in the last point available at all times is a powerful asset for the rep doing on-site visits or demos.

For an example of how impactful a mobile presentation can be, check The Real Problem of Humanity as it pertains to technology by Tristan Harris.

Consistency across the team

Most presentation solutions allow for the creation of custom templates. This, combined with a “master slide deck” means that you can ensure greater alignment across your sales reps. This, with a content management platform , means your content is version-controlled and up-to-date. Which is important as its being presented to prospects.

Rapid content personalization

Let’s say you’re about to hop on a presentation call with a prospect. Right before the call, you receive an email from him letting you know his boss will be on the call as well. As it turns out, she’s particularly interested in one specific feature of your product.

With a great presentation tool, you can edit slides immediately (often from your mobile device, if needed). You can also delete, append, or customize information. This allows you to quickly tailor your messaging and visuals to fit the needs of a particular prospect or market segment.

Firsthand feedback from prospects

There are a lot of advantages of making sales presentations a two-way conversation as opposed to a monologue. Even if you can’t meet in person, real-time verbal feedback from prospects is incredibly valuable information.

A good sales rep will listen closely for clues that certain slides are holding the attention of the audience. These are moments that likely deserve to be highlighted or more deeply articulated.

A great presentation software will allow you to add slides, write copy, and format visuals immediately after the prospect hangs up. All while the information is fresh in the presenter’s mind. That way you can elevate their points of interest.

Thus, an easy-to-use presentation software is key to a sales team’s ability to quickly iterate on and improve effective content.

Getting the Most Out of Your Presentation Software

Vastly more important than your tool of choice is how you use it. Modern presentation software can produce razor-sharp, engaging presentations that convert prospects to sales. But they’re also capable of producing abominations that no prospect should ever see.

Abide by the following guidelines and you’ll be on the right track. Not only to avoid common presentation pitfalls, but also to help your message stick.

Utilize your Notes section

While a more conversational tone is obviously the goal, hitting all the important beats of a sales presentation from memory can be tough. This is where presentation notes come in handy.

Whether it’s a word-for-word script or bullet points, every presentation software offers the ability to write formatted notes associated with your slide decks.

When you present, these notes will be visible to you alone. This is especially useful when delivering presentations remotely over the web. If you’re going to read a word-for-word script, be sure to add some inflection and natural pauses to avoid sounding robotic.

Utilize grids when formatting visuals

Pixelated graphics and misaligned visuals in slide decks can make you look like an amateur. Which is not the message you want to send to your audience.

It’s safe to say that most sales reps are not also trained graphic designers. It’s all the more important that we rely on grids to line up our images in an aesthetically-pleasing way.

All modern presentation tools offer some sort of grid for optimal image placement. Cross-referencing your visuals against the grid takes mere minutes. But it could potentially save you embarrassment and help build credibility with your prospect.

Tell a story

Real-life stories are what captivate and unite humans. It’s been neurologically proven that stories engage more areas of the brain than the parts that store and recall facts. In fact, science shows us that our brains don’t distinguish between hearing a story and actually experiencing it.

That means your prospect will tune out if you’re reciting a laundry list of features and benefits. They’re more likely to stay engaged if you tell a real story of how your product helped a real person.

This also means that when you describe a real-life pain point of someone in a similar position, the odds are high that your prospect will feel that pain. It follows that they’ll also feel a greater urgency for whatever you’re offering.

The Hero’s Journey is a popular storytelling framework that’s been used ever since humans could communicate with drawings on cave walls. Using this template is one of the most effective ways to integrate storytelling into your presentations. So, try making them the hero, not your product.

Keep it simple

Keep the amount of information you give the prospect down to a few important things. Don’t burry the resources they need to see with lots of little insignificant things. Don’t get bogged down in feature explanations. Keep things brief and high-level. If you have to ask yourself if you should cut a section, the answer is yes.

Avoid animations (unless they’re custom)

As a general rule, when animations in presentations are good, they’re really good. When they’re bad, though, they’re really bad. I have seen some beautiful animations done in PowerPoint for large-scale conference presentations. Important note: they were created by a trained graphic designer with weeks of prep time and years of experience.

If you don’t have time or expertise to make your animations great, keep them simple and minimal. Or avoid them altogether. The animation presets in modern presentation tools are guaranteed to make your content look cheap.

The occasional fade-in can be tasteful. But beyond that, it’s probably wise to stay away from any distracting spins, swipes, or bounces.

Rehearse on your target machine

This tip is more about technology than technique. I can’t count how many times I’ve been in the audience of a presentation where the presenter advances to a broken or unformatted slide. “Whoa,” they say. “That’s so weird. That worked on my computer.”

Perhaps you’ve experienced the same thing. It’s definitely not something you want your prospect experiencing as they’re forming their opinion of your brand.

So, if you’re building a presentation on your home PC to transfer to your work laptop, make sure you test it on your work laptop before unveiling to the world. It seems obvious, but it takes mere minutes to troubleshoot and could save you a sale and a stressful situation.

Start with a template

A great way to ensure aesthetic consistency and alignment is a custom template. One that’s designed with your organization’s branding. If you don’t have an in-house designer, there will be an initial investment. But it’s well worth it considering it may be the first impression a prospect gets of your brand. As well as, how many eyeballs will be on your slides over time.

This will help you avoid the distraction of mismatched fonts and colors. But this will also help you ensure that every prospect gets a consistent experience, regardless of the presenter. Nothing is left up to chance.

Almost every modern presentation software has a “New from Template” or equivalent option. These save time during the start of each slide deck as well. Branded templates mean you’re never left wondering if your team has the right content.

Speaking of saving time, Accent Connect keeps all of your presentation decks neatly organized and updated. Your sales reps can access them from any device, anywhere, at any time.

To learn more about how we can help you optimize your presentation workflow and sell more effectively, reach out to our team today for a live demo .

By Accent Technologies

12th june 2020.

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11 Advantages of Using Microsoft PowerPoint Presentations!

By: Author Shrot Katewa

If you suddenly find yourself in a position where you have to present information to other people, you might wonder what software is the best to use to deliver a professional presentation. There are different options to choose from and you just don’t know what to use.

The biggest advantage of using PowerPoint is that PPT files are the most commonly used and widely accepted file formats. PowerPoint is easy to use, cost-effective and boasts a huge online community for support. You also get access to thousands of templates to make your presentation look good.

But, there are several other advantages of using Microsoft PowerPoint for your presentations too. In this article, I’ll some of the most effective benefits of using Microsoft PowerPoint for presentation design!

Note – If you are on the fence but interested in getting PowerPoint, check out this limited-time deal to get Office 365 1-year subscription for the lowest price on Amazon!

1.   Most Widely Accepted File Format

Microsoft PowerPoint is a widely accepted file format where slides are used to convey information. It is a standard component of the Microsoft Office Suite and is compatible with Google Slides, Keynote, and other open-source presentation software.

According to some research results regarding the popularity and use of presentation software, it is estimated that PowerPoint is currently installed on more than a billion computers worldwide ! It is believed that there might be about 30 million PowerPoint presentations created every day.

The advantage of using such a popular and widely used software program is that it is most probably a familiar program for the person you share a presentation with.

2.   Wide Variety of File Export Options

A great advantage offered by PowerPoint is that you can export the whole presentation, or parts of it, in a variety of formats. PowerPoint presentations can also be made available on many different devices, and you can always control what content you want to display.

As you don’t have to send a presentation necessarily in .ppt or .pptx format, the receiver doesn’t require PowerPoint or PowerPoint Viewer to open the presentation.

You can export in PDF format and your layout and design will not be altered. The presentation’s slides can also be saved and exported in .png or .jpg format.

If needed, a presentation can also be exported to a video and saved in Mp4 format. If gifs form part of your presentation, they can be saved and exported as Animated GIFs . 

You always have the print option to export your presentation or parts of the presentation to Word. When you’ve exported it to Word the content can be edited before printing it.

Whichever way of exporting you decide on, you can export the presentation either as a whole or only some of the slides.  And it can be sent as an attachment with an email or you can use the Cloud to facilitate the saving and exporting processes of the presentation.

3.   Provides huge Flexibility in Design & Creativity

PowerPoint provides huge flexibility in design and creativity. You can, for instance, use its visual hierarchy features when you create your slides. With this feature, you assure that the right elements and content catch the eye.

Other features include the merging of shapes, the creation of layers, and the creative use of color. You also get an eyedropper tool in PowerPoint that allows you to use any color from your screen in your presentation!

With the Design Ideas feature , you can create the content of a slide and PowerPoint will offer you a variety of design choices to make it better.

The design features PowerPoint offers can in many aspects be compared to advanced design software solutions like Adobe InDesign. You don’t need separate software to design your slides – PowerPoint provides you with built-in features.

4.   Allows you to Use Creative Templates

The designs of your presentations are what catch the eye and help you to convey your message to your audience. PowerPoint’s creative templates spare you the time of designing your own templates.

However, if you are a good designer yourself, PowerPoint allows you to create your own templates if you want to.

Note – Check out some of the most popular PowerPoint templates on the internet!

When using PowerPoint’s creative templates feature, it automatically generates design ideas to choose from. You get virtually unlimited options because this feature matches the content you are creating to professionally designed layouts in the background.

This template creation feature is a great advantage for users without any design background. It lets you design presentations that look professional even if you don’t have a design background.

5.   Functionality to Use Both Online and Offline

PowerPoint offers you the option to work either online or offline. When you’re using PowerPoint online you can create and share basic presentations directly in your browser. 

But it must be remembered that web-based PowerPoint doesn’t have all the features that you’ll have access to with desktop PowerPoint.  For “normal” presentations the online web version is good enough and you can present your slide show from anywhere where you have internet access.

To utilize all the features of PowerPoint you have to install the software on your desktop device.

PowerPoint offers you the freedom to work online or offline whichever mode suits you the best for a specific presentation. Many PowerPoint users work with both modes – depending on what they are creating and for what purpose.

6.   Allows easy Collaboration and Sharing with other Team Members

PowerPoint is an ideal tool to share and collaborate with team members when you are creating a presentation as a team. You have various options.

You can independently create a presentation and then send it to team members for comments or editing. Or you can work simultaneously on the same presentation with others via web-based PowerPoint or by saving your desktop-created presentation in the Cloud.

7.   Option to Add a vast Variety of Multimedia

PowerPoint provides you with tools to make any presentation more interesting by using multi-media. When using PowerPoint you can in the same presentation have

• text with the option to install additional fonts ,
• videos and video snippets,
• background music,
• a narrator’s voice explaining the visual material on the screen,
• graphics to illustrate tendencies,
• tables to compare information, and more.

And you don’t need separate tools to create interesting presentations – everything is built-in into PowerPoint. You can either just add the various types of files to the presentation or you can add the formats as such into the presentation.   

8.   Suitable for Beginners and Advanced Users alike

The versatility of PowerPoint ensures that on the one hand, presentation creators with advanced design skills are not disappointed with the design tools and possibilities offered by PowerPoint and on the other hand, beginners and people without any designing background can create professional-looking presentations.

 This is one of the most important advantages of PowerPoint – anyone can use it successfully.

9.   Cost is relatively Inexpensive

PowerPoint is normally part of the Microsoft Office package and is included in the Microsoft Office one-off price or subscription. But if you are not a Microsoft Office user, you can purchase PowerPoint from the Microsoft Store at a reasonable price of about $160.

Note – Check out this limited-time deal to get Office 365 1-year subscription for as little as about $60 on Amazon!

Once you’ve purchased PowerPoint you can use it without extra charges to create presentations and to present them for non-commercial purposes. However, there are licensing and relatively small annual fees involved if you use the PowerPoint presentations commercially. 

10. Suitable for Teaching

A PowerPoint presentation in the class is an effective way to reinforce content that has to be retained.

With features like the possibility to record your voice to accompany the PowerPoint slides, it is also easy to convert the presentations that have been used in the class into videos to post online. The students can then review the work done in the class at home.  T

his method works effectively for academic lessons and training sessions.

PowerPoint presentations online can also sometimes be the only way to teach and train students. During the Covid pandemic, for instance, classes are sometimes not possible and online sessions are the only way to keep on teaching.

A large percentage of these online sessions have started as PowerPoint presentations.  

11. Huge Online Community and Microsoft Support for Troubleshooting Issues

Microsoft offers 24/7 support for PowerPoint users and there are literally hundreds of articles online available on how to troubleshoot issues. The huge online community of PowerPoint users is also actively involved on websites like Quora to help fellow users to get solutions for their issues.

Credit to benzoix (on Freepik) for the featured image of this article (further edited)

17 Advantages And Disadvantages Of PowerPoint

PowerPoint is a versatile and user-friendly multimedia presentation program compatible with most devices. It lets you make and share limitless presentations with ease. However, it comes with a fair share of disadvantages, like the complex features and tools, issues with performance on less powerful computers, and its price.

1. Available for All Major Operating Systems

2. abundant features, 3. widely accepted, 4. lots of themes and templates, 5. versatile interface, 6. relatively easy to use, 7. support various formats, 8. smooth integration with other office programs, 9. support add-in, 10. compare documents, 11. relatively easy to collaborate, 12. available mobile version, 13. password protection, 14. lack of innovation, 15. a bit complex to learn, 16. some performance issues on weak systems, 17. it’s relatively expensive, advantages and disadvantages of powerpoint – at a glance.

• PowerPoint is available on Windows, macOS, iOS, Android , and the web.
• PowerPoint has a rich set of features , including templates and themes.
• Even for beginners, PowerPoint is relatively easy to use .
• PowerPoint enables customization through a wide range of add-ins .
• PowerPoint simplifies collaboration with others by allowing easy sharing and editing of presentations.
• PowerPoint has limited innovation over its three-decade history, potentially making presentations feel dated.
• Learning to use PowerPoint’s features and tools can be complex for some users.
• PowerPoint may have performance issues on less powerful computers.
• Compared to alternatives, PowerPoint can be relatively pricey if purchased outright.

Advantages Of PowerPoint

Microsoft PowerPoint is an excellent tool for presentations and more. Here are some of its key advantages:

PowerPoint is available for both Windows and macOS , as well as for mobile devices running iOS and Android. This makes it a convenient tool for creating presentations, regardless of what type of device you are using. You can also use PowerPoint for the Web in a web browser, making it even more accessible. Not a lot of presentation software offers such flexibility.

PowerPoint is the most feature-rich presentation software out there. It has everything you need to create a professional-looking presentation, including built-in templates, themes, and much more. Other presentation software simply cannot compete with PowerPoint in this regard.

PowerPoint is the most widely used presentation software, and it’s the industry standard tool for preparing presentations. People are generally familiar with how PowerPoint works, which makes it easy to use when giving presentations. It is also the most compatible presentation software , meaning that it can be opened and viewed on just about any device.

PowerPoint comes with a variety of built-in themes and templates that you can use to make your presentation look more professional. If you’re not a design expert, these templates can be a lifesaver. With just a few clicks, you can make your presentation look great without spending hours on design.

The interface of PowerPoint is also quite versatile. You can easily access all the needed features by using the toolbar options. Its interface is also customizable , so you can change it to suit your needs better.

PowerPoint is relatively easy to use , even if you’ve never used it before. Of course, it takes some time to learn all the features and how to use them effectively. However, you should be able to start creating basic presentations without much trouble.

You can open and edit presentations saved in various formats with PowerPoint. Some of the supported formats include pptx, ppt, gif, mp4, jpeg , and more. This is a convenient feature if you need to import or export presentations in variable programs. Other presentation software supports only a limited number of formats.

PowerPoint also integrates smoothly with other Microsoft Office programs, such as Word and Excel. This makes it easy to create presentations that include data from other Office programs. Moreover, PowerPoint files are supported by most online storage services, such as Google Drive and Dropbox, for seamless sharing.

PowerPoint also supports add-ins , which are small programs that add additional features to the software. There are a large number of add-ins available for PowerPoint that you can use to customize your presentations further.

The Review feature in PowerPoint allows you to compare two presentations side-by-side . This is a handy feature if you need to spot the differences between two versions of a presentation. It’s especially useful when you want to review the changes to your presentation made by someone else.

PowerPoint makes it relatively easy to collaborate with others on a presentation. You can easily share your presentation with others and allow them to view it or make changes by sharing a link. This is a convenient feature if you are working on a team project.

PowerPoint is also available in a mobile version , which allows you to create and edit presentations on the go. You can download the PowerPoint app for free from the App Store or Google Play to use on iOS or Android devices. This is a handy feature if you need to make last-minute changes to your presentation.

One of the features of the PowerPoint software that most users find useful is the password protection feature. This allows you to set a password for your presentation so that only those who know the password can open and view it. Most other presentation software does not include this component.

Disadvantages of PowerPoint

Now that we’ve looked at the advantages of PowerPoint, let’s take a look at some of its disadvantages:

It’s been around three decades since PowerPoint was first released, and in that time, it hasn’t seen a whole lot of innovation. This lack of innovation can make it feel dated compared to some of the newer presentation software options on the market. Some users find PowerPoint slides boring, as there is not much scope to create creative or interactive presentations.

The features and tools of PowerPoint can be a bit complex to learn , especially if you’ve never used the software before. It can take some time to get a grasp on how to use all the features effectively. And if you want to create more complex presentations, it may take even longer.

PowerPoint can also have some performance issues, especially on weak systems. The software can be a bit resource-intensive, so it may run slowly on older computers . Additionally, large or complex presentations may take longer to load and may not run as smoothly as you’d like.

If you want to purchase PowerPoint outright, it’s relatively expensive compared to some of the other presentation software options on the market. Google Slides offers many of the same features as PowerPoint, but it’s free to use.

PowerPoint is a widely used presentation software that is available for all major operating systems. It offers a large number of features and is widely accepted.  However, it can be a bit complex to learn and is relatively expensive. Despite these disadvantages, PowerPoint is still a popular choice for creating presentations.

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Advantages and Disadvantages of Presentation

Exploring the 'Advantages and Disadvantages of Presentation,' this blog explores how presentations can effectively communicate ideas yet sometimes hinder creativity. It discusses the ease of conveying complex information visually and the potential for engaging audiences but also considers the challenges of over-reliance on visuals and potential misinterpretation.

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Table of Contents  

1) What is a Presentation: A brief introduction 

2) Advantages of Presentations 

3) Disadvantages of Presentations 

4) How to make a successful Presentation? 

5) Conclusion 

What is a Presentation: A brief introduction  

A Presentation refers to a method of conveying information, ideas, or data to an audience using visual aids and spoken words. It is a formal or informal communication tool used in various settings, such as business meetings, educational environments, conferences, or public speaking engagements. 

During a Presentation, the presenter uses visual elements like slides, charts, graphs, images, and multimedia to support and enhance their spoken content. The goal of a Presentation is to engage the audience, effectively communicate the message, and leave a lasting impact on the listeners. You can ace your presentation skill by understanding various presentation skills interview questions and answers . It will expand your horizon to elevate your skills. 

Presentation Skills can be used to cover a wide variety of Presentations, from business proposals and academic research to sales pitches and motivational speeches.The success of a Presentation depends on the presenter's ability to organize the content coherently, engage the audience, and deliver the information in a clear and compelling manner, showcasing strong principles of presentation skills. Therefore, it is essential to understand the elements of presentation .

Unlock your full potential as a presenter with our Presentation Skills Training Course. Join now!  

Advantages of Presentations  

Effective communication  

One of the primary advantages of Presentations is their ability to facilitate effective communication. Whether you're addressing a small group of colleagues or a large audience at a conference, Presentations help you to convey your message clearly and succinctly. By structuring your content and using visuals, you can ensure that your key points are highlighted and easily understood by the audience. 

Visual appeal  

"Seeing is believing," and Presentations capitalise on this aspect of human psychology. The use of visuals, such as charts, graphs, images, and videos, enhances the overall appeal of the content. These visual aids not only make the information more engaging but also help reinforce the main ideas, making the Presentation more memorable for the audience. 

Engaging the audience  

Captivating your audience's attention is crucial for effective communication. Presentations provide ample opportunities to engage your listeners through various means. By incorporating storytelling, anecdotes, and real-life examples, you can nurture an emotional connection with your audience. Additionally, interactive elements like polls, quizzes, and group activities keep the audience actively involved throughout the Presentation. 

Simplifying complex information  

Complex ideas and data can often be overwhelming, making it challenging to convey them effectively. However, Presentations excel in simplifying intricate information. By breaking down complex concepts into digestible and interconnected slides, you can present the information in a logical sequence, ensuring that the audience grasps the content more easily. 

Persuasive impact  

Presentations are powerful tools for persuasion and influence. Whether you're convincing potential clients to invest in your product, advocating for a particular cause, or delivering a motivational speech, a well-crafted Presentation can sway the audience's opinions and inspire action. The combination of visual and verbal elements enables you to make a compelling case for your ideas, leaving a lasting impact on the listeners. 

Versatility in delivery methods  

Another advantage of Presentations lies in their flexibility and versatility in terms of delivery methods. Gone are the days when Presentations were limited to in-person meetings. Today, technology allows presenters to reach a wider audience through various platforms, including webinars, online videos, and virtual conferences. This adaptability makes Presentations an ideal choice for modern communication needs. 

Enhanced understanding and retention  

When information is presented in a visually appealing and structured manner, it aids in better understanding and retention. Human brains process visuals faster and more effectively than plain text, making Presentations an ideal medium for conveying complex concepts. The combination of visual elements and spoken words create a multi-sensory experience, leading to increased information retention among the audience. 

Professionalism and credibility  

In professional settings, well-designed Presentations lend an air of credibility and professionalism to the presenter and the topic being discussed. A thoughtfully crafted Presentation shows that the presenter has put effort into preparing and organising the content, which in turn enhances the audience's trust and receptiveness to the information presented. 

Take your Presentations to the next level with our Effective Presentation Skills & Techniques Course. Sign up today!  

Disadvantages of Presentations  

Time-consuming  

Creating a compelling Presentation can be a time-consuming process. From researching and gathering relevant information to designing visually appealing slides, a significant amount of effort goes into ensuring that the content is well-structured and impactful. This time investment can be challenging, especially when presenters have tight schedules or are faced with last-minute Presentation requests. 

Technical glitches  

Presentations heavily rely on technology, and technical glitches can quickly turn a well-prepared Presentation into a frustrating experience. Projectors may malfunction, slides might not load correctly, or audiovisual components may fail to work as expected. Dealing with such technical issues during a Presentation can disrupt the flow and distract both the presenter and the audience. 

Overdependence on technology  

In some cases, presenters may become overly reliant on the visuals and technology, neglecting the importance of direct engagement with the audience. Overloaded slides with excessive text can make presenters read directly from the slides, undermining the personal connection and interaction with the listeners. This overdependence on technology can lead to a lack of spontaneity and authenticity during the Presentation. 

Lack of interactivity  

Traditional Presentations, particularly those delivered in large auditoriums, may lack interactivity and real-time feedback. In comparison, modern Presentation formats can incorporate interactive elements; not all Presentations provide opportunities for audience participation or discussions. This one-sided communication can lead to reduced engagement and limited opportunities for clarifying doubts or addressing queries. 

Public speaking anxiety  

For many individuals, public speaking can be a nerve-wracking experience. Presenting in front of an audience, especially in formal settings, can trigger anxiety and stage fright. This anxiety may affect the presenter's delivery and confidence, impacting the overall effectiveness of the Presentation. Overcoming public speaking anxiety requires practice, self-assurance, and effective stress management techniques. 

Not suitable for all topics  

While Presentations are an excellent medium for conveying certain types of information, they may not be suitable for all topics. Some subjects require in-depth discussions, hands-on demonstrations, or interactive workshops, which may not align well with the traditional slide-based Presentation format. Choosing the appropriate communication method for specific topics is crucial to ensure effective knowledge transfer and engagement. 

Accessibility concerns  

In a diverse audience, some individuals may face challenges in accessing and comprehending Presentation materials. For instance, people with visual impairments may find it difficult to interpret visual elements, while those with hearing impairments may struggle to follow the spoken content without proper captions or transcripts. Addressing accessibility concerns is vital to ensure inclusivity and equal participation for all attendees. 

Information overload  

Presentations that bombard the audience with excessive information on each slide can lead to information overload. When the audience is overwhelmed with data, they may struggle to absorb and retain the key points. Presenters should strike a balance between providing adequate information and keeping the content concise and focused. 

How to make a successful Presentation?  

Now that we know the Advantages and Disadvantages of Presentations, we will provide you with some tips on how to make a successful Presentation. 

1) Know your audience: Understand your audience's needs and interests to tailor your content accordingly. 

2) Start with a strong opening: Begin with an attention-grabbing introduction to captivate the audience from the start of presentation .

3) Organise your content logically: Structure your Presentation in a clear and coherent manner with a beginning, middle, and end. 

4) Limit text on slides: Keep slides simple and avoid overcrowding with excessive text; use bullet points and keywords. 

5) Use visuals effectively: Incorporate high-quality images, graphs, and charts to enhance understanding and engagement. 

6) Practice, practice, practice: Rehearse your Presentation multiple times to improve your delivery and confidence. 

7) Be enthusiastic and confident: Show passion for your topic and maintain good eye contact to build trust with the audience. 

8) Tell stories and use examples: Include relevant anecdotes and case studies to make your points more relatable and memorable. 

9) Keep it interactive: Encourage audience participation through questions, polls, or discussions to keep them engaged. 

10) Manage time wisely: Respect the allotted time for your Presentation and pace your delivery accordingly. 

11) End with a strong conclusion: Summarise your key points and leave the audience with a clear takeaway or call to action. 

Conclusion  

All in all, Presentations have altered the way we communicate and share information. While they offer numerous advantages, such as effective communication, visual appeal, and persuasive impact, they also come with their share of disadvantages, including technical challenges and public speaking anxiety. By understanding the advantages and disadvantages of presentations and employing best practices, we can Improve Presesntation Skills , create engaging and impactful presentations that leave a lasting impression on the audience.

Want to master the art of impactful Presentations? Explore our Presentation Skills Courses and elevate your communication prowess!  

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A simple guide to slideshows

Learn what slideshows are, how they’re used, common features, and how to choose a slideshow maker. Get started creating your own slideshows today with Microsoft PowerPoint.

What is a slideshow?

What are slideshows used for.

Meetings and presentations

Slideshows are most frequently used to create professional presentations for business meetings, conferences, and educational purposes. A  slideshow program  allows people to organize content, include visuals, and enhance the overall impact of their message.

Visual storytelling

Because slideshows sequentially display engaging visuals, text, and other multimedia, they’re a strong way to tell a cohesive and compelling narrative from start to finish.

Content creation

Slideshows give content creators a versatile and efficient way to organize information, increase visual appeal, and communicate effectively across different contexts.

Photo and video sharing

Slideshow makers are popular for creating photo and video presentations, especially for events like weddings, birthdays, and vacations. People can add transitions, music, and captions to fully bring the photo-sharing experience to life.

Training and tutorials

Slideshows help break down complex information into digestible chunks with the support of visuals and text, making them ideal for instructional materials, tutorials, and training modules.

Collaborative projects

In collaborative settings, teams use slideshow makers to create joint presentations or reports. The best slideshow makers enable multiple contributors to add their content simultaneously, which helps ensure a cohesive and unified presentation.

What are the features of a slideshow creator?

Slideshow creators vary in what they offer but ideally include:

A library of templates, themes, and images.

If you’re not a designer, this feature is huge. Simply browse the options available in your slideshow maker library to create a polished, professionally designed presentation in a flash. Be sure to confirm that access to the library is free and the images are approved for unrestricted usage.

Audio and video compatibility.

Keeping your audience engaged is key to any successful slideshow presentation. To mix things up, being able to add a multimedia element—like a song or a video clip—will help people stay focused and interested.

Presentation tools.

Handy presenter tools go a long way toward making your slideshow experience seamless. For example, straightforward slide navigation, slideshow keyboard shortcuts, pen and highlighter markup, and adjustable resolution settings.

AI assistance.

With AI revolutionizing content creation, using a slideshow maker that has AI capabilities will enhance efficiency and innovation. Depending on the slideshow app you have, creating an entire slideshow could be as easy as a quick prompt, like “Make a presentation about the benefits of sustainable fashion that has 15 slides.” 

Animations.

Like audio and video, animations give your audience a bit of sensory surprise that can capture their attention. 

Slide transitions.

Add some pizzazz to how you change slides with visual effects like fading, wiping, and zooming. 

Screen recording.

Being able to record your screen in a slideshow maker is helpful when giving an instructional talk, software demonstration, and other types of presentations that require visual aids.

A place to put speaker notes.

Having somewhere to jot a few notes down will help remind you of everything you want to cover as you present.

Different viewing options.

Looking at different views—for example, a presenter view, an audience view, and a high-level view of slide order—is useful when organizing your slideshow’s structure and understanding and preparing for what you’ll see versus what your audience will see.

How do I choose the right slideshow maker?

When choosing a slideshow maker, keep the following questions in mind to make sure you get the most for your money:

Is it scalable with your business?

As your organization grows and changes, it’s important to have flexible technology that adapts to new needs. Having certain features—such as cloud-based collaboration, compatibility with other work apps, and a mobile app—will help ensure that no matter how your business changes, the slideshow maker is up to the task. This also applies to pricing plans. Consider choosing a slideshow app that has a subscription plan (so the software is always up to date), volume-based pricing, or enterprise-level pricing.

Does it have a variety of visual elements?

It’s pretty much a given that a slideshow maker will allow you to add images, but think outside the JPEG box—what other visual elements are available to you? Features like preset themes, free templates, SmartArt, a built-in clip art library, shape tools, background styles, 3D models, and charts and graphs provide diverse ways to switch up how a slideshow looks without relying solely on adding your own images.

Is it easy to use?

You could have the most feature-rich slideshow maker on the market, but if it isn’t easy to use, you probably won’t use it. Or you will, but you’ll be frustrated, waste valuable time, and have difficulty convincing people you work with to use it. As you research slideshow makers, look for videos that show the apps’ interfaces in action to help you decide if they’re intuitive and will have a shorter learning curve.

Does it have collaboration and sharing options?

Because making a slideshow is often a collaborative effort, it’s worthwhile to find a slideshow creator that was designed with this in mind. Pick one that offers editing controls and commenting, as well as the ability to work on a slideshow at the same time as someone else. Having a cloud-based slideshow maker will be key here. You’ll not only save yourself time but also keep things simple by not having multiple versions of the same slideshow.

Explore more about slideshows and slideshow makers

Copilot in powerpoint.

Transform how you make slideshows with the versatile AI in Copilot for PowerPoint.

Improve your presenting skills

Practice presenting with an AI speaker coach to get feedback on body language, repetition, and pronunciation.  

Six slideshow tips and tricks

Read up on tips about how to finesse your slideshows to give your most confident presentations.

Get free PowerPoint templates

Show your style with PowerPoint templates in more than 40 categories.

How to make a branded slideshow

Create a cohesive visual identity for your brand that goes beyond adding a logo to every slide.

Try a photo album template

Relive your favorite memories with photo album templates designed for all your unforgettable moments.

The benefits of visual aids in slideshows

Discover why using visual aids helps communicate ideas and messaging more effectively.

Slideshows that reach all learners

Explore the different ways that people learn and how to include all learning styles in your presentations.

Frequently asked questions

How do i make a good slideshow.

Making a good slideshow in PowerPoint is easy:

Plan what you’d like to include in your slideshow.

Launch your slideshow creator.

Choose the theme you’d like.

Import media.

Add text, music, and transitions.

Record, save, and share your slideshow.

Learn more about how to make a slideshow .

How do I add music to a slideshow?

To add music to a slideshow, first make sure that you’re using a slideshow maker with music compatibility. In PowerPoint, follow these steps:

Open your PowerPoint presentation and select the slide where you want to add music.

Click on the Insert tab in the ribbon menu.

Click on the Audio button and select Audio on My PC.

Browse to the folder on your computer where the audio file is located and select it.

Click on the Insert button.

How do I record a slideshow?

The steps for recording a slideshow in PowerPoint will vary depending on the version that you own. Get help with slideshow recording based on your version. 

What types of files can I add to a slideshow?

File compatibility in PowerPoint includes the use of JPEGs, PNGs, TIFFs, GIFs, PDFs, MP3s, WAVs, MIDIs, MPEG-4 Videos, and Windows Media Videos.  

How do I share my slideshow?

To share your PowerPoint slideshow, follow these steps:

Open your presentation and click Share at the top right of your screen.

If your presentation isn't already stored on OneDrive, select where to save your presentation to the cloud.

Choose a permission level, like Anyone with a link , or maybe just people in your company. You can also control if people can edit or just view the doc. 

Select Apply.

Enter names and a message.

Select Send.

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AI + Machine Learning , Announcements , Azure AI Content Safety , Azure AI Studio , Azure OpenAI Service , Partners

Introducing GPT-4o: OpenAI’s new flagship multimodal model now in preview on Azure

By Eric Boyd Corporate Vice President, Azure AI Platform, Microsoft

Posted on May 13, 2024 2 min read

• Tag: Copilot
• Tag: Generative AI

Microsoft is thrilled to announce the launch of GPT-4o, OpenAI’s new flagship model on Azure AI. This groundbreaking multimodal model integrates text, vision, and audio capabilities, setting a new standard for generative and conversational AI experiences. GPT-4o is available now in Azure OpenAI Service, to try in preview , with support for text and image.

Azure OpenAI Service

A step forward in generative AI for Azure OpenAI Service

GPT-4o offers a shift in how AI models interact with multimodal inputs. By seamlessly combining text, images, and audio, GPT-4o provides a richer, more engaging user experience.

Launch highlights: Immediate access and what you can expect

Azure OpenAI Service customers can explore GPT-4o’s extensive capabilities through a preview playground in Azure OpenAI Studio starting today in two regions in the US. This initial release focuses on text and vision inputs to provide a glimpse into the model’s potential, paving the way for further capabilities like audio and video.

Efficiency and cost-effectiveness

GPT-4o is engineered for speed and efficiency. Its advanced ability to handle complex queries with minimal resources can translate into cost savings and performance.

Potential use cases to explore with GPT-4o

The introduction of GPT-4o opens numerous possibilities for businesses in various sectors: 

• Enhanced customer service : By integrating diverse data inputs, GPT-4o enables more dynamic and comprehensive customer support interactions.
• Advanced analytics : Leverage GPT-4o’s capability to process and analyze different types of data to enhance decision-making and uncover deeper insights.
• Content innovation : Use GPT-4o’s generative capabilities to create engaging and diverse content formats, catering to a broad range of consumer preferences.

Exciting future developments: GPT-4o at Microsoft Build 2024 

We are eager to share more about GPT-4o and other Azure AI updates at Microsoft Build 2024 , to help developers further unlock the power of generative AI.

Get started with Azure OpenAI Service

Begin your journey with GPT-4o and Azure OpenAI Service by taking the following steps:

• Try out GPT-4o in Azure OpenAI Service Chat Playground (in preview).
• If you are not a current Azure OpenAI Service customer, apply for access by completing this form .
• Learn more about  Azure OpenAI Service  and the  latest enhancements.  
• Understand responsible AI tooling available in Azure with Azure AI Content Safety .
• Review the OpenAI blog on GPT-4o.

Let us know what you think of Azure and what you would like to see in the future.

Provide feedback

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10 Offbeat Industries That Can Benefit Greatly From Interactive Presentation Software

If you think an interactive presentation is only good for school projects, science exhibits or big-ticket proposals, think again. Presentations are quite common in virtually every industry and can be as simple as communicating a new idea to your colleagues. Regardless of the purpose, everyone wants their presentation to be interesting and engaging. Interactive presentation software is the answer.

The COVID-19 pandemic changed the way we work and communicate in nearly every field. Many businesses had to find other ways to attract clients because face-to-face interactions weren’t an option. And while the shift to online sales started long before the pandemic, it accelerated as companies closed their offices and stores. Digital interactions took on new importance.

Virtual meetings helped bridge the gap to keep businesses running, but they often aren’t enough on their own. And referring prospects to your website doesn’t always address those lingering hesitations. No matter what product or service you’re selling, having interactive presentation software in your arsenal can help you remove doubts and close more deals.

How an Interactive Presentation Helps in Selling

Traditional, in-person sales tactics encourage prospects to ask questions, which the salesperson can then answer on the spot. Guiding people through their concerns is essential to making the sale, but doing this virtually gets tricky. For instance, following up with a brochure or link to a product web page might answer some clients’ questions, but it won’t let the salesperson hear and reply to their concerns and objections.

This is where an interactive presentation comes in. These powerful sales tools are useful whether you’re meeting face-to-face or virtually because they give prospects a complete story about your service or product. This allows the sales team to focus on presenting the unique selling proposition (USP). And with the help of interactive and visual images, clients can see the whole picture instead of just listening to a sales pitch.

Interactivity Can Counter Objections and Answer Questions

Unlike a static slideshow, an interactive presentation can anticipate a buyer’s questions and objections and offer answers through interactive content. For example, clicking an image of the hood of a car opens a window showing a detailed photo of the engine. Or, viewers hovering the mouse over a highlighted phrase can view a more detailed description.

Even better, interactive presentations can play videos or animations of the product in action. These virtual elements pique a buyer’s interest and let them see for themselves how your product or service works.

As a result, this interactivity helps sellers include answers to common questions that buyers are sure to raise. For instance, the client may have concerns about the product itself and how it addresses their specific needs. Other common objections include the product’s compatibility with the client’s present system or the client’s ability to afford the solution. These can be easily addressed by adding customized interactive sections that pop up when a client clicks on the relevant section.

It’s also common for the prospect to say they need to check with their partner before closing the deal. With an interactive presentation, that’s no problem. You can simply share the presentation file with the client so other decision-makers have access.

How to Structure a Winning Sales Presentation

While it’s true that a presentation deck peppered with images can sometimes convince a prospective client to sign a purchase order, it’s far from a guarantee. In fact, a static slideshow that leads to more questions than answers can often create the opposite effect. With more doubts about the seller’s ability to solve their problems, the prospect often chooses to look for other solutions instead of communicating with the presenter.

This is why an interactive presentation can provide more information compared to a sales brochure or product website. When designed correctly, the presentation can answer questions even before the buyer asks them. By eliminating opportunities for objections, the seller takes another step toward closing the deal.

Elements to Include in a Sales Presentation

Interactivity might just be the missing element in sales presentations that always seem to run into dead ends. In addition, the most convincing presentations should include the following four elements that help create a complete story:

1. Introduction

Like any great story, it’s best to provide an introduction. Start by laying out the setting, which means introducing the company responsible for telling the story. When talking about your company, share its experience in dealing with problems similar to those your audience is currently having. This helps establish the firm as an authority figure that successfully helped other companies faced with the same problems or challenges.

After setting up the introduction, the interactive presentation can now present the problem it aims to solve. Note that the problem should be the exact same problem the client is currently having. Or, the problem could also be something the client will likely face soon.

The key to effectiveness is aligning the interactive presentation with the audience’s actual problems. This is the reason they’re seeking solutions, so it’s essential to let the client know you understand their problem. Do your research and tailor as much of the presentation to the client as you can.

3. Solution

Once your interactive presentation confirms your company can relate to what the client is facing, offer a solution. Keep in mind that the client already has an idea of what the company can offer, so don’t focus too much on the product features and benefits. Instead, concentrate on delivering your USP, which should clearly present two factual statements:

• Solving the client’s current problem is a worthwhile investment.
• All things considered, your solution remains the best option.

In addition, the presentation should detail the tangible results. This includes the improvements your solution will generate as well as specific issues it will eliminate.

Things to Remember When Creating Your Presentation

When developing your interactive presentation, take special care to keep the messaging specific to the intended audience. Today’s generation of buyers often make the effort of conveying how their needs are unique, so sending them a generic, one-size-fits-all solution can misfire horribly.

In addition, telling a story doesn’t mean creating an epic. While clients like a good story to go along with a presentation, they likely have other things to do with their work hours. Watch the client’s reactions to ensure they’re still interested and keep things moving. Don’t overstay your welcome.

Crafting a pointed and impactful message is easier than you think. Keep these tips in mind:

1. Keep it Personal

To make a targeted presentation, you’ll need to carefully research your audience beforehand. Specifically, your sales team will need to know the details of the problems the client is facing that necessitate their need for your solution. In order to do so, your team will need to make inquiries. Contacting the client for an interview in order to understand their problems is often necessary.

2. Keep it Memorable

The best stories are those that linger long after the storyteller left. Weave a highly engaging story when developing your interactive presentation. Using the elements of storytelling, create a compelling and consistent narrative that takes your client on a journey.

It also helps if you sprinkle images and interactive content liberally throughout the story. This gives clients the fuel to kindle their imagination and visualize the story better.

Finally, remember that the audience can easily latch onto a story if they can relate to the main characters and what they’re going through. By making a direct connection with the target audience, your story will stick in their minds long after they reach the last slide.

3. Keep it Client-Focused

When creating an interactive presentation, it’s crucial to keep it about the client and their need for a solution. Putting too much emphasis on how your company and its products can help will muddle the storyline.

Always keep in mind that you’re presenting a story about how a client can overcome their problems. This means they’re the protagonist in the story you’re telling. At most, you’re the helping hand that helps move the story forward for the hero. As such, the ending is all about the client’s triumph, not yours.

Offbeat Industries That Can Greatly Benefit From Interactive Presentations

Well-crafted presentations aren’t just for traditional sales teams. Most businesses need ways to pitch their services to clients. The highly personalized content provided by interactive presentations means even the most niche industries can benefit from using this software.

From wedding planners to funeral homes, nearly all businesses deal with unique clients who require highly personalized solutions. An interactive presentation can provide these industries with the means to present clients with innovative answers that are customized to meet their specific needs. If you’re in one of these industries, you might want to rethink whether interactive presentation software is for you.

1. Wedding Planners

Weddings are the epitome of personalized celebrations. In fact, the happy couple can customize every part of the wedding ceremony. From the bridal shower venue to the post-reception gifts for guests, the couple expects every element of their engagement and wedding to reflect their personalities.

Interactive presentation software allows wedding planners to create highly customized proposals for prospective couples. This includes providing multiple options for every stage of the wedding celebration. For example, the tactical wedding planner can present multiple scenarios involving an outdoor wedding ceremony. The interactive presentation can show contingency plans in case of weather disturbances, heavy traffic or other commonly anticipated challenges.

Additionally, an interactive presentation can provide a number of color scheme options for the various wedding elements. By providing a preview of what their wedding would look like in various colors, styles and themes, the couple can come to a decision more quickly and easily.

2. Catering Services

Choosing what food to serve during an occasion is another highly personalized undertaking that an interactive presentation can help with. Caterers know which wine pairs best with which meat, but providing all potential clients with free food samples often proves too costly.

Instead, preparing a highly interactive food menu that details ideal pairings might do the trick. Presenting a menu of food options as well as their complementing decor is also a task that’s greatly suited for interactive presentation software.

In many cases, the presentation might work too well and make the viewer hungry while browsing. This works in the caterer’s favor, though. If clients are blown away by the presentation, they will likely assume the actual food will look and taste great as well. If this is the case, a signed contract won’t be too far behind.

3. Pet Grooming

The global pet grooming industry was worth $5.38 billion in 2021 and is expected to grow at a compound annual growth rate (CAGR) of 7.09% now through 2030. This is impressive given that pet grooming is a highly personalized business that features some of the most demanding clients.

Pet grooming is a full-service industry that offers a wide range of services, including baths, haircuts, nail cutting and even teeth brushing. And while most pet owners know what services they want, groomers would be wise to make sure their clients know their full range of offerings. This will help ensure customers remain confident in their groomer’s ability to provide excellent personalized services to their beloved pets.

Pet groomers can utilize interactive presentation software to show photos and videos of their work in action. And, should pet owners decide to consider a new look or style for their animals, an interactive presentation will come in extra handy. Groomers can use the software to give pet owners a preview of their pets sporting the latest grooming trends and fashionable accessories. This lets owners explore their options without making a commitment.

4. Floral Shops

Flowers never fail to cheer someone up. Even better, custom floral arrangements can speak volumes about how the sender feels about the recipient. This is why florists can also benefit from utilizing interactive presentation software.

Allowing clients to mix and match flowers or create their own custom arrangements, which the florist can then accurately reproduce in real life, can be a great selling proposition. Both the client and the florist can check these custom arrangements, make changes and agree on their merits without sacrificing a single petal.

An interactive presentation can also provide valuable information outside of arrangements. For example, the florist can simulate how specific flowers will look on the first day of the arrangement and then show their appearance after a few days. This can provide clients with valuable insight into which flowers to order based on the length of their occasion or the delivery distance.

5. Dental Clinics

Each dental patient has a particular set of teeth that requires a highly personalized treatment. In particular, requesting a new implant or applying for braces will require individual evaluations from their periodontist or orthodontist.

To propose a solution to their individual patients, dental professionals can create a detailed interactive presentation of the planned treatment. This includes simulating the treatment progress from the initial implant to the end result. It can also show a simulation of what can happen to the patient’s teeth without treatment.

By viewing either scenario, patients will be in a better position to decide on what steps to take next. Considering that any prolonged lack of action can cause further damage, an interactive presentation can help enhance the sense of urgency. It can also help make the patient realize it might be more expensive in the long run to delay any corrective measures.

6. Antique Shops

Antiques are a highly prized commodity among art and history collectors and even trendy homeowners. In fact, 2022 marked the year when antiques are making a comeback in interior design circles. However, the presence of a black market as well as a thriving industry of fakes is making both buyers and sellers wary of dealing with just about anyone.

Legitimate antique dealers can help bolster their reputation by using interactive presentations to show off their prized collections. For instance, when dealing with an interested collector, they can create custom slideshows that feature only the items their client shows interest in.

Dealers can pique their clients’ interests further by adding snippets of information to every listed antique. This can include a short history of how they were created and how they ended up with their present owner. In addition, dealers can include photos of the actual pieces or similar pieces in someone’s home so the buyer can visualize the antique among their own decor.

7. Funeral Parlors

Giving your recently departed loved ones a well-deserved sendoff requires the assistance of your neighborhood funeral director. With the right interactive presentation software, the funeral home can provide a somber and sensitive proposal that offers a selection of caskets based on design or budget. Clients can also look into the option of burial or cremation.

In addition, the presentation can provide a listing of other available services such as embalming, floral arrangements or hearse rentals. The funeral home can also offer the option of coordinating with the preferred cemetery for the burial or assisting in the cremation process.

Losing a loved one can present a difficult moment for clients. They will need to overcome their personal grief to deal with the final arrangements of the departed. An interactive presentation can help them go through the process more easily and efficiently. The faster they can decide on their loved one’s arrangements, the more time they can spend properly grieving or mourning their loss.

8. Physical Therapy and Rehab Clinics

Physical therapy and rehabilitation patients require personalized consultations and treatment plans. Doctors can base their overall treatment strategy on similar cases, but the actual regimen will depend on each patient’s specific conditions.

When presenting the patient with the rehab plan, the attending physician can provide an interactive presentation to show the patient what each stage of the treatment would look like. In addition, the proposal can provide a visual preview of what can happen with or without treatment.

In cases where multiple treatment options are necessary, usually due to insurance limitations, the presentation can show a marked contrast between treatments so the patient can make an informed choice.

9. Events Planning

Events planning covers all aspects of an event from start to finish, including pre-production, admission, the actual event and post-event. In between, there are numerous tasks to take care such as securing government permits, assembling event staff, contracting talent, hiring transportation and movers, mobilizing security and much more.

To win a contract from production companies, the event planner must be able to present a proposal that includes detailed timelines and even more detailed costs. More importantly, bidders should present their coordinated plans and programs that ultimately lead to the actual event. An interactive presentation fits the requirements of this detailed proposal.

The interactivity allows the client to better visualize what the event planner will do every step of the way. The presentation can also include fully illustrated layouts of the event venue decked out with official merchandise and event signage. In addition, pop-up windows can open to show additional details or alternate options.

10. Customization Companies

Customizing everyday items from jeans to cars took off in the early 2000s thanks to TV shows and movies that extolled the virtues of individuality. Cars alone provide a lucrative income for car customization companies. In fact, in 2019 alone, approximately 7.9 million car enthusiasts aged 16 to 25 spent $7.2 billion to customize their vehicles.

Cars are just the tip of the iceberg. Shoes, clothes, furniture, jewelry, computers—they’re all fair game for those who can afford to pay to stand out from the rest. Customizing stock items is the ultimate manifestation of personalization.

The market revolves around people who can afford to buy big-ticket items like sports cars or limited-edition gadgets. They then contract with customizers who will take these items apart, add custom features and apply personalized designs. This pushes the costs to double or triple the original retail price, though most owners have no plans of selling their custom items.

When preparing the customization plans or presenting options to clients, customization  companies often use interactive presentation software to show their proposed designs, list their suggested items and show a simulated image of the end result. This helps give clients an exact idea of what to expect. To a lesser degree, the presentation can also show how much each customization will cost and how the total bill adds up.

Why Use an Interactive Presentation?

An interactive presentation isn’t just a matter of adding images, video or music—any slideshow software can do the same. The difference is that an interactive presentation can manage the story better. It can stay as compact as needed but can expand when the viewer demands more information.

Instead of a linear direction that moves from start to finish, the interactive presentation can move forward, backward, up, down, left or right, depending on where the viewer wants to go. In short, the viewer doesn’t follow the presentation; rather, the presentation follows the viewer’s lead on what part of the story they want to hear and see next.

Regardless of your industry, interactive presentation software will hold your audience’s attention and help you close more deals. Consider these additional benefits:

1. It Increases Engagement

The addition of interactive images and video (as opposed to static images and video) means the viewer gets to engage with more content. By actively clicking on hotspots, the viewer gets to open up new windows of information. This further encourages them to keep looking for more “hidden” content and increases engagement levels as a result.

However, promoting the constant lookout for additional interactive content isn’t just an attention-seeking tactic. The additional content actually lets the client gather more information about the solution being offered by the presenter.

Interactivity also means getting feedback from the audience. Requesting that the viewer ask questions, leave comments or participate in surveys gives the presenters a valuable source of reactions to the presentation. In addition, collecting the data shared by viewers can lead to insights that can further improve not just the presentation but, ultimately, the solution being offered.

2.   Your Audience Will Retain Information Better

Between a static, one-way slideshow and a dynamic, interactive presentation, guess which one people learn more from? From the ability to engage viewers alone, the interactive presentation can maintain a better connection with the audience.

Information from videos and images is easier to retain compared to simple text data. While most audience members retain only 10 to 20% of text information from a presentation after three days, they can remember 65% of visual information during the same period. It’s clear that adding interactivity to images and videos makes them even more interesting. And with the positive experience of interacting with these elements, the accompanying data also gets a positive reception.

3. It Encourages Interaction

It’s hard to ignore such blatantly convincing cues as “click here” or “press button,” even if there’s no indication of what happens after you click there or press that button. Humans are, after all, naturally curious.

An interactive presentation is full of these invitations to learn more. Presenting information in an engaging manner makes it easier to initially capture the audience’s attention, which in turn makes them more open to exploring the presentation further.

When your story resonates with your target audience, it creates a bond between the presentation and the viewer that makes the latter more open to engaging further. Who can resist clicking the play button in an embedded video that demonstrates the functions of a proposed product solution? The same goes for inviting a viewer to click an image of a window to open it and show additional content details.

Create Exceptional Product Pitches With the Best Presentation Software

Hands down, using interactive presentation software can outperform static slideshows that only tell one side of the story. With interactivity, both the presenter and the viewer can learn from each other. For instance, by exploring the presentation and engaging with interactive elements, the viewers get to learn more about the solutions offered to them. Meanwhile, the presenter learns from the feedback left by the viewers, whether through comments or through analytics generated by the software.

When aiming for that perfect pitch to clients, consider using interactive presentation software such as Ingage . It contains all the tools needed to create highly personalized presentations for clients. With Ingage, you can create your story and then allow the viewer to move the story however they wish. Adding interactive elements to images and videos so they provide more information is also a breeze.

It’s All About Collaboration

Even better, the software is designed for collaboration among members of your entire team. All they need to get connected is an Internet connection and a web browser.

As a cloud-based SaaS product, users can access Ingage simply by logging in to their accounts on their smart devices.  This allows them to share in the development of the presentation and to ensure company-wide priorities and standards are met.

Analytics Help Improve Content

Once completed, the sales team can send clients a link to the presentation. This allows them to view and browse the document at their leisure, which can build some goodwill with the client. Don’t worry—your sales team can still get client feedback if the presentation isn’t in person.

Built-in analytics features track viewers as they go through the presentation. For example, Ingage analytics can identify which parts of the presentation resonated better with the viewer and which sections were barely given attention. Once collated, these insights can help provide the details that can further improve the presentation. For consistency across all users, any changes made to an Ingage document will reflect in all open copies.

Ingage Is the Ultimate Interactive Presentation Software

Start creating your own personalized, interactive presentations for your unique clients with Ingage . When you open an account, you’ll be able to develop highly customized and interactive presentations in just minutes. You can also collaborate with your team members to continually improve your content.

Once clients view the presentation, powerful analytics will provide insights that can help improve the content. The software can point out which sections connected better with your clients and which areas could use improvement.

Contact Ingage today to arrange a free demonstration . Find out how easy it is to join the hundreds of sales teams, business owners and entrepreneurs who use Ingage for their interactive presentation needs every day.

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