creative ways to do an online presentation

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20 creative presentation ideas to captivate your audience

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Michael Lee June 17, 2019

The ultimate aim of every presentation is to etch a memorable mark that lingers in the minds of your audience long after the final slide fades away. Memorable presentations should be a creative blend of captivating design, innovative elements, and engaging delivery. To ignite your presentation prowess and set your creativity on fire, we’ve handpicked a treasure trove of 20 ingenious creative presentation ideas that will transform your presentations from bland to brilliantly unforgettable:

1. Experiment with color

It’s surprising what a little color can do. The way you use and pair colors in your presentation design can grab an otherwise disinterested audience member’s attention. Just make sure you do it tastefully and carry the theme across all frames. When in doubt, you can simply choose from one of Prezi’s existing content layouts , each with an appealing color palette.

Try experimenting with a two-toned design by adding different accents to your presentation background and other visual elements. You might start with a black-and-white design, then add a bright pop of one color throughout. Contrasting color palettes (think yellow and blue, pink and mint green, etc.) can also create this eye-popping effect. Alternatively, you can use neutral shades to give off a more subdued vibe.

Another idea? Add a color filter to your images to tie them into your color theme. Learn more about presentation colors in our guide.

2. Use a striking background theme

Looking for more presentation ideas and creative ways to present? Put some thought into your background image, as it’s what your audience will be looking at during the entire presentation. If you want to use a photo, choose one that’s beautiful, sentimental, or has action and flow. Just make sure you pick an image that has enough negative space on which to place text. You can also play around with textures and patterns, such as ripples or wood, or themes that are symbolic of your message, such as a passport, billboard, rocket launch, road trip, etc.

Additionally, make sure your chosen background image isn’t distracting. You want to keep your audience’s focus on the foreground — the graphics, text, and special effects you’ve created. Prezi already has a large library of effective and high-quality backgrounds and images you can search for when designing your presentation, so no need to source them from somewhere else.

3. Put thoughts into speech bubbles

Other creative ways to present information include using speech bubbles to communicate key points to audience members. Use them to illustrate an idea or to reveal a character’s thoughts or fears in your story. Have them pop up as notes or commentary in the frame you’re presenting. Similarly, you can use speech bubbles to show milestones on a timeline. If you’re revealing poll or survey results about a product or service, for instance, place data or participant feedback in bubbles.

But, like anything in a presentation, don’t go overboard with it. While speech bubbles can be a fantastic addition, excessive use might divert your audience’s focus from the core message. So, using speech bubbles in the right places to create impact can be effective for engaging your listeners, but scattering them throughout every slide might be a little excessive and cause the opposite effect. Balance is key when using speech bubbles. 

4. Abandon the slide-by-slide style

Free your presentations from the confines of slides. As an interactive presentation tool, Prezi allows for dynamic designs to take your audience on a journey as you tell your story. Zoom in and out on key points. Navigate between topics and sections of your presentation in any order. Go vertical instead of horizontal. Make transitions between ideas look like pathways or scenes instead of simply clicking sequentially from frame to frame. All of these elements come together to make a memorable presentation.

These types of tactics will give your presentation a cinematic feel that will captivate and inspire your audience. An open canvas design also makes it easier for you to tell a story , which people tend to process and remember more easily than straight facts. Prezi’s ready-made templates and striking graphics make it simple for you to share your narrative via one of these seemingly complex designs. If you want to transform a static PowerPoint presentation into a dynamic moving story, simply upload your file and try Prezi’s PowerPoint Converter feature .

5. Tell your story with a video

Presenters have been incorporating video into their slide decks for decades. Video is one of the most creative ways to present projects. It allows you to tell your story using visuals instead of big blocks of text. Now, however, it’s time to elevate the video so it captures your audience’s attention and enhances your narrative. Embed videos that play automatically when you navigate to certain parts of your Prezi canvas.

Just be sure to use videos that aren’t distracting and that work with the rest of your presentation’s flow. They should still complement your presentation’s overall design theme and message. If you’re not producing a video yourself, you can find thematic ones from stock video sites or on YouTube. Just be aware that you might need permission to use some videos.

It’s important to select videos beforehand and place them strategically so that they hit hard in the right places. Selecting the perfect videos is like choosing gems to adorn your presentation’s crown. These videos should harmonize seamlessly with your content, elevating the story you’re weaving.

Imagine, for instance, using a time-lapse video of a bustling cityscape to represent the rapid pace of change in the business world during your presentation on industry trends. Blending your videos with the theme of your topic in this way goes beyond just catching your audience’s eye, it actually adds depth to your story while also making your message more impactful.

6. Bring your story to life with audio

Another presentation idea to minimize text and maximize audience engagement is to add sound to your presentation. Tell your story using pre-recorded audio. This creative presentation style turns the viewer experience into just that — an experience. While the audio plays, you can move around the stage and navigate to various parts of the presentation that support the narrative visually. Again, the effect is almost movie-like.

Another auditory presentation tool is music. Use music to set the tone of your talk, or inject it periodically to regain the audience’s attention. The appropriate song choice can get the entire audience into the mood of your presentation. Choose upbeat tunes to convey excitement or dramatic ones that will trigger an emotional response . Plus, if you play a catchy tune that sticks in people’s heads, that’ll help them remember your presentation that much more.

7. Add animations

Another creative way to present is by bringing an otherwise static design to life is animation. Go beyond video by borrowing from stop-motion principles for your presentation. Stop motion is a technique in which you film objects one frame at a time to simulate motion in a scene or a story. You can recreate this effect in Prezi by using zoom, fade, and pan animations to tell a moving story frame by frame.

Animations can inspire and engage your audience, but just be sure to use them sparingly and as a complement to your story or message.

7.1. Make it fun with GIFs

Adding animated GIFs to your presentation can not only make it more fun but also help catch your audience’s eye. Because they’re trendy and often reference pop culture or common emotions, GIFs can help you get your point across without having to use just words.

However, it’s crucial to exercise moderation when employing these elements. While animations and GIFs can enhance engagement, excessive use of them can become distracting. There’ll be certain presentation topics or subjects where GIFs will look misplaced, so just make sure you think carefully about whether they correlate with your message before you use them. However, GIFs are a great way to inject humor and light-heartedness right after slides filled with heavy information. When executed skillfully, animations and GIFs transform your presentation into a dynamic and interactive visual journey, leaving an enduring impression on your audience.

8. Create a timeline

The timeline is nothing new. It’s how you apply it to a presentation that can really wow an audience. Prezi’s dynamic designs let you use the timeline as the basis or focal point of the presentation and then navigate along as you tell your story or plan of action.

Zooming in on specific elements of your timeline as you discuss them adds another layer of clarity and focus. It helps make sure your audience stays on track with your story and doesn’t get lost in the details or complexities. This laid-back way of highlighting key moments or steps keeps people interested and makes it easier for them to remember what you’re talking about.

9. Use maps

Deliver a creative presentation with maps, especially if there’s a geographic or location-based topic in your content. Set a map as your background or focal point, and prompt different regions to change colors or pop out as you navigate over them. When it comes to designing maps , make sure you’re purposefully selecting colors, as the color palette you choose can change the way people respond to your data. Don’t pick colors that are too similar when you’re making comparisons, for example. Use Prezi’s zoom function to zero in on areas for more details, or pull back to reveal the larger context.

You can also go the thinking map route, which is a visual learning technique that can convey complex ideas simply and creatively. Start with a central theme, then branch out into paths or surrounding points. The eight variations of thinking maps include circle maps, bubble maps, flow maps, treemaps, and more. These can be effective interactive aids in educational presentations as well as for small businesses.

10. Do away with bulleted lists

To truly transform your presentations, consider stepping away from the conventional bullet-point lists that often lead to passive learning. Instead, harness the power of visuals to inspire active engagement from your audience. Visual content stimulates the brain’s cognitive processes, making your message more memorable. Engage your listeners by replacing bullet points with visuals .

Prezi’s open canvas design is a valuable tool in this transformation. It shifts the focus from passive delivery to interactive engagement. By using visuals, you prompt your audience to actively process and respond to your content, fostering a deeper understanding and connection with your message. This shift from traditional bullet points to a visually driven, interactive approach can significantly enhance the impact of your presentations.

11. Communicate with images

Presentation images are nothing new. However, when standing alone, photographs, paintings, and other images can have a really powerful effect. Instead of trying to talk over an image, use it as a stepping stone in your presentation, a point of reflection. Once in a while, let visuals do the talking.

Also, a study has found that people process visuals 60,000 times faster than text . So, incorporating more images will make your presentation more memorable.

However, be careful with your selection of images – make sure that they’re relevant to the topic and aren’t just filling up an empty space.

Also, If you’re using Prezi for your presentation, you can access a huge library of images that takes away the headache of finding that one perfect shot. It’s like having a cheat code for making your presentation pop. So dive into the library and pick out visuals that’ll make your presentation not just informative, but engaging.

12. Play with transitions

Using slide transitions is one of the simple yet creative ways to present a project. They create visual continuity and add movement to slides. However, choosing the right page transition for your slides is truly a form of art. You have to consider the topic, tone of voice, and your presentation design. Page transitions should match the overall design, create flawless continuity, highlight key areas in your presentation, and do all that without stealing the show. Ultimately, you want it to compliment your presentation.

If you are looking for inspiration, check out Prezi Present ‘s wide selection of templates . You can play with transitions by adding additional animated elements that will make your presentation even more dynamic.

13. Swap for an infographic

To truly stand out and make a lasting impression, consider departing from the traditional slide-based approach and exploring infographics. Infographics are powerful visual tools that condense complex information into digestible, visually appealing formats. Instead of the conventional slide-by-slide progression, imagine scrolling through your presentation, seamlessly transitioning from one section to the next. This fluid movement allows you to verbally expand on key points while displaying the core information visually.

When you’re adding infographics, aim for designs that are easy to understand but also match your brand’s vibe. You want something that looks good and fits well with the rest of your presentation, so everything feels like it’s part of the same story. This helps make your presentation both easy to follow and hard to forget.

14. Get social

Employing a unique hashtag associated with your brand can significantly amplify the impact of your presentation, extending its reach far beyond the confines of the physical venue. This hashtag acts as a vital link between your presentation and the vast world of social media. Inviting your audience to dive into the live-tweet action with a dedicated hashtag during your talk isn’t just a savvy move; it’s a dynamic double play. You expand your reach, drawing in more eager participants, while simultaneously igniting a thriving online symphony of ongoing discussions and insights.

This approach effectively transforms your presentation into an active, two-way conversation. As you speak, people can immediately share their thoughts, favorite parts, and main lessons, creating a sense of togetherness and active involvement. Furthermore, the utilization of a branded hashtag allows you to monitor and engage in these conversations, strengthening your connection with your audience and providing an avenue for addressing questions or feedback. 

Even after your presentation concludes, these online discussions continue to thrive, ensuring that your message remains fresh in the minds of your audience members long after they’ve left the physical venue. This lively and extended interaction adds an exciting twist to your presentations, transforming them from just informative sessions into lively hubs of ongoing conversation and learning.

15. Use creative props

Physical props add a memorable dimension to your talk. Props serve as powerful visual aids, helping to illustrate key points, provide tangible examples, and offer visual cues. Props can be particularly useful for educational presentations, especially if you need to demonstrate an example. Another situation where props are paramount is if you are a brand that’s launching a new product and doing a promotional presentation. 

With Prezi’s creative tools at the forefront of your presentation along with your latest product at hand- you’re bound to persuade your audience. Integrating props at the right time in connection to your current presentation can really create a connection between you and your listeners. Put yourself in your audience’s shoes, would you take in the information by just reading and listening, or would seeing and touching physical props add a layer of interest that enhances your mental absorption?

16. Utilize virtual reality (VR)

VR technology allows you to transport your audience into a different environment or scenario closely related to your presentation topic. Transforming your presentation into a new virtual world takes it far beyond the expectations of mundane slide-by-slide presentations.

With VR, you can engage your audience with a dynamic three-dimensional world where they become active explorers, engaging directly with your content. Picture this: You’re showing off architectural wonders, recreating epic historical events, or unraveling the inner workings of intricate systems. VR takes your presentations to a whole new level, letting your audience not only see and hear but also experience and genuinely feel your message. It’s like inviting them to step right into the heart of your story.

17. Use gamification

Picture turning your presentation into an exhilarating game that dares to captivate and thrill your audience. When you add a little playfulness to your presentation, your audience is going to absorb your information without it feeling like a chore. Making aspects of your talk into fun learning experiences is going to keep your audience switched on throughout the whole presentation. 

You can achieve this by incorporating various interactive elements like puzzles, questions, or interactive storytelling that turn your presentation into an immersive and educational game. Encouraging your audience to think and respond will result in active participants rather than passive observers. 

18. Employ live demonstrations

Incorporating live demonstrations into your presentation is a potent strategy for effectively conveying your message. Whether you’re showcasing a product’s functionality, conducting a captivating science experiment, or engaging your audience in a hands-on activity, live demonstrations actively involve your audience and leave an enduring mark.

Live demonstrations can transform presentations into captivating journeys where your audience doesn’t just listen but also witnesses concepts coming to life before their eyes. This physical approach creates curiosity and entices active participation, effectively transforming your message into something tangible. When people can see, touch, or take part in live demonstrations, it makes a strong connection. It brings your audience right into your content and makes sure they take the message away with them afterward. 

19. Design comic-style frames 

Using comic strips as a presentation style is great when you want to make your presentation engaging and easy to remember. It works well for topics where you want to tell a story, explain things step by step, or simplify complex information. Comic strips contain the best of both worlds, combining visuals with storytelling. This means they’re versatile for various topics, such as education, marketing, and product demos.

The clever approach of comic strips crafts an animated, captivating experience that keeps your audience glued to their seats and sparks their eagerness to participate. Not only that, but it also makes your message highly memorable.

Creating a comic strip in Prezi is straightforward. Start by planning your content and breaking it down into bite-size sections that will be arranged in sequence. Then, use Prezi’s features to design each section as a comic frame, inserting relevant visuals and images. Prezi’s text and shape tools help you add speech bubbles or captions to guide the story you’re telling. As you present, take on the role of a storyteller, guiding your audience through each frame of your comic strip presentation with captivating explanations that hold their attention.

20. Emulate the style of TED talks

The TED-style approach is a powerful method of delivering presentations that revolves around the core principles of clarity, simplicity, emotional resonance, and compelling storytelling. In this approach, speakers focus on distilling complex ideas into easily digestible narratives, using relatable language and impactful visuals to engage their audience. TED-style talks typically center on a single compelling idea , conveyed with passion and authenticity, making them concise, memorable, and inspiring for a wide range of viewers.

Learn how you can excel in storytelling and develop TED Talk presentation skills in the following video:

Staying current with creative presentation ideas

Just as technology and communication methods constantly change, so do presentation audience preferences and expectations. Keeping your creative presentation ideas fresh and aligned with contemporary trends can significantly impact your effectiveness as a presenter.

Why keeping up matters

Adapting to audience expectations.

This is the key to making a memorable impact with your presentations. In the modern world, audiences want more than the ordinary; they seek thrilling, dynamic experiences. To make this happen, you must wholeheartedly embrace cutting-edge technologies and innovative concepts to make your presentations highly engaging. So, why stick with the mundane when you can captivate your audience’s imagination and curiosity with creative presentation ideas? Break free from the conventional and explore new concepts using Prezi. 

Maintaining relevance

Staying relevant is the cornerstone of success. To connect deeply with your audience, demonstrate your strong dedication to delivering top-notch content consistently. Your presentations should stand out with innovation and creativity, signaling that you’re not merely keeping pace with the times – you’re setting the tempo. With Prezi’s toolbox, you’ll be ready to explore a range of creative presentation ideas that leave a lasting impression on your audience. 

Fueling engagement

Elevating your presentations from mere information-sharing sessions to immersive experiences can be a game-changer. By staying in the loop on fresh creative presentation ideas and cool interactive tricks, you’re all set to captivate your audience. Adding some of these new, interactive touches can help you grab and keep people’s attention way better than just repeating the same slideshows.

Where to get your inspo 

If you’re ready to improve your creative game, there are plenty of helpful blogs, webinars, and online courses about fun presentation ideas you can dive into. Prezi offers a lot of useful tips for making your presentations stand out. Think of Prezi as your toolbox, always within reach to unlock your presentation’s potential and make a lasting impression. For presentation inspiration , check out Prezi’s presentation gallery and explore our highly engaging and creative templates .

Watch this video and learn more about creative presentation ideas:

Get inspired for more presentation ideas

The world isn’t flat, and your presentations shouldn’t be, either. Step outside your comfort zone, and play around with these 20 creative ways to present. Better yet, come up with your own creative ways to present and incorporate them into one of Prezi’s dynamic content layouts. Using this presentation software’s open canvas approach, you can tell your story conversationally and spontaneously so that audience members will engage with and remember.

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12 Easy Steps to Make a Presentation Creative (+ Examples)

Learn how to make a presentation creative without PowerPoint, and draw inspiration from creative presentation examples by industry and use case.

Dominika Krukowska

9 minute read

Short answer

How can I make a presentation more creative?

• Start with captivating cover videos
• Add chapters for smooth navigation
• Weave in personalization using dynamic variables
• Enhance storytelling with animations
• Highlight key points using subtle visual cues
• Engage with interactive elements
• Showcase ideas using vibrant images
• Sprinkle in video narrations
• Wrap up with a smart CTA

Boring presentations can damage your brand’s image

Boring presentations can feel like those endless meetings where one person monopolizes the conversation. You know, the ones where you’re zoning out, doodling on the side of your notes, just waiting for it to end so you could move on to something more engaging.

That's the disconnect your audience experiences when faced with a boring presentation.

What’s even worse is that when your presentation is dull, it doesn't just bore your audience—it subtly suggests that you or your brand might be, well, kind of boring too .

The good thing is that with the right tweaks and insights, every presentation holds the potential to be memorable.

In this post, we're diving deep into the heart of what makes a presentation creative. We'll explore the mistakes that lead to forgettable slides and the strategies to elevate your content.

By the end, you’ll have all it takes to transform your presentation from mundane to magnetic and have your audience engage with it from the first click to the last.

Let’s go!

What makes a presentation boring?

A boring presentation is a mix of repetitive designs and long chunks of text without a human touch. When slides come off as too generic or overly complex, or they swing between being too predictable or hard to grasp, they lose their spark.

Add in a lack of visuals, real stories, or interaction, and you've got a recipe for audience disinterest.

To truly engage, a presentation should blend interaction, emotion, and content that is relevant to the audience.

How to make a presentation creative step-by-step

Modern presentations are more than just slides—they're experiences. Gone are the days of static bullet points; today's audience craves engagement, interactivity, and a touch of the unexpected.

Let's explore how to make your presentation more creative step-by-step:

1) Add videos to break up text

Videos can set the tone, explain complex ideas, or simply entertain. By strategically placing them at key moments where you feel energy might dip, you make sure your audience remains engaged, and your message is reinforced.

Whether it's a real-life testimonial, a product demo, or a fun animation, videos can breathe life into abstract concepts, making them tangible and relatable.

And, there’s science behind it too: presentations with a video on the cover slide see 32% more engagement . But the magic of videos doesn't stop at the cover. Presentations sprinkled with videos throughout held people's attention 37% longer and even boosted the click-through rate on calls-to-action by 17%.

2) Create a non-linear flow

Who said presentations have to be a straight line? Let's mix it up! By linking slides, you're handing the remote to your audience. It's like those 'choose your own adventure' books from our childhood.

Group your slides into themes or create chapters and let them pick what they want to see next. It's a fun, interactive way to keep them on their toes and engaged.

3) Use personalization for creating tailored stories

You know those emails that greet you by name and make you feel all special? Imagine bringing that warmth to your presentations using dynamic variables.

By integrating with your CRM, you can fetch specific data about your audience and weave it into your slides. This simple trick can make your audience feel like the content was crafted specifically for them, creating a deeper connection.

If you’re making a presentation to showcase your product, you can even use dynamic variables to create a mock-up with your prospect’s name and logo on it to make your deck stand out.

4) Use narrated design

Scrollytelling is where the magic of scrolling meets the art of storytelling. It's an interactive content experience that weaves text, images, videos, and animations into a captivating narrative.

Instead of static slides, scrollytelling guides readers through a story, allowing them to control the pace. It breaks down complex content into bite-sized chunks, enhancing engagement and retention.

Our founder, Itai Amoza, wanted everyone to enjoy this dynamic content experience. So, he joined forces with visualization expert Prof. Steven Franconeri to weave scrollytelling into Storydoc.

Thanks to their partnership, we have dedicated storytelling slides in Storydoc, like the narrator slide you can see below , designed to make content both clear and captivating for all.

5) Tell stories with videos

Videos have this unique power to turn complex ideas into simple, engaging stories. A video might break down a tricky process into fun, easy-to-follow narrative, or give us a peek into real-life examples or experiences.

It's all about making your content feel alive, relatable, and super easy to understand. Because, let's face it, everyone's a sucker for a good story.

Here's a great example of a storytelling video:

6) Use roadmap and timeline slides

Ever tried reading a long-winded description of a company's journey or a product's development process? Yawn, right?

Now, imagine swapping that snooze-fest with a vibrant roadmap or timeline. Instead of slogging through paragraphs, you get a fun, visual play-by-play.

Picture a colorful line showing a startup's journey from a garage brainstorm to its first big sale.

Or a playful timeline marking the stages of turning a wild idea into a bestselling product. It's like turning a history lesson into a comic strip—way more fun and a whole lot clearer!

You can see what it looks like below:

7) Direct attention using animations

Ever been to a theater where the spotlight focuses on the main act? That's what animations do for your presentation.

Whether it's a cheeky arrow pointing out a fun fact, a grand entrance animation for a new idea, or using grayed-out content to highlight a key point, animations are your stage directors.

They ensure your audience's eyes are exactly where you want them to be, soaking in all the important bits.

Here's a great example:

8) Add interactive calculators

Who said numbers have to be boring? With interactive calculators, you're turning math into a fun game . Let your audience punch in numbers and see real-time results.

Whether they're calculating potential savings, ROI, or just playing around, it's an engaging and creative way to make your points tangible. It's like turning your presentation into a hands-on workshop.

9) Use AI-generated images

Instead of sifting through countless stock photos, thanks to the magic of AI, you can have an image that's tailor-made for your slide in seconds.

Storydoc presentation maker lets you generate any image directly in your deck - just give the AI assistant a short description and you’re good to go.

What's great is that you always get an image that matches your topic to a tee. No more "that'll do" compromises. Plus, think of all the time you save when you don't have to hunt for the right picture or take it yourself.

Here's a short video showing how it works:

10) Pop into the presentation with video bubble narration

Imagine if, during a presentation, a mini version of you could pop up, share a quick tip, or clarify a point. That's video bubble narration in a nutshell.

It's like having a friendly guide accompanying your audience, ensuring they get the most out of your content. It adds a creative personal touch, making your presentation feel like a cozy chat between friends.

11) Use before-and-after to show transformation

There's something magical about witnessing a transformation. Just think about the buzz online when someone shares a 'before and after' of a design revamp, weight loss journey, or how they helped a client grow their business.

With a before-and-after slide , you're giving your audience that 'aha!' moment. Even if you can't see their reactions in real-time, you can bet they're sliding back and forth, captivated by the change.

Whether it's showcasing a product's impact, a website redesign, or a process improvement, it's a visual treat that makes your message more powerful.

Here's an example of a before-and-after slide:

12) Close with a smart CTA

The grand finale of your presentation deserves a touch of flair. Instead of a simple 'Thank you' slide, imagine ending with an interactive live chat prompt or a calendar invite for a follow-up. It's like the encore at the end of a concert, giving your audience a chance to engage further.

These smart CTAs aren't just functional; they're creative extensions of your narrative. By integrating them, you're not just concluding your presentation; you're opening doors to new conversations and possibilities.

Here's a great example of a smart CTA:

3 presentation opening ideas

Kicking off a presentation with a bang can set the tone for everything that follows. Here are 3 captivating ways to grab your audience's attention right from the get-go:

Dive into a story: Begin with a personal anecdote or a relatable tale. It's like inviting your audience around a campfire, setting the stage for a memorable narrative.

Pose a thought-provoking question: Challenge your viewers with a question that gets their gears turning. It's an instant engagement booster, making them active participants.

Share a startling statistic: Drop a number that makes jaws drop. When you hit them with a fact that's hard to ignore, you've got their undivided attention.

Want more insights on crafting the perfect presentation opener? Check out our article on how to start a presentation people read to the end .

3 presentation closing ideas

Wrapping up a presentation is just as crucial as the opening. It's your final chance to leave a lasting impression. Here are 3 best ways to ensure your audience walks away inspired:

Circle back to the start: Revisit your opening story or statement, bringing your narrative full circle. It's a neat way to tie everything together and reinforce your key message.

End with a Call-to-Action: End with a captivating personal video message or a lively animation. It's a unique way to engage, surprise, and guide your audience on what's next.

Share an inspiring quote: Leave them with words that resonate. A powerful quote can sum up your message and linger in their minds long after.

Here's an example of a presentation with a personal video message at the end:

Hungry for more tips on crafting the perfect presentation finale? Read our blog post on how to end a presentation and get people to act .

Best tools for making creative presentations

Crafting creative presentations is an art, and like any artist, you need the right tools to bring your vision to life. Here's a curated list of platforms that are pushing the envelope in presentation design:

Storydoc : Beyond traditional slides, Storydoc offers interactive web stories. It's not just about displaying content; it's about creating experiences. With dynamic visuals and interactive elements, your audience is in for a treat.

Pitch : Collaboration is Pitch's forte. Designed for teams, it offers real-time editing, customizable templates, and a sleek interface. It's where ideas transform into visually stunning stories.

Genially : From animated presentations to responsive infographics, Genially provides tools that make your content come alive on the screen.

Beautiful.ai : Automated design assistance is its claim to fame. Feed in your content, and watch as the tool intuitively crafts slides that are both coherent and captivating.

Canva : A versatile design platform, Canva boasts a variety of templates for presentations, graphics, and more. Its drag-and-drop interface ensures even design novices feel like pros.

Visme : Tailored for visual storytelling, Visme offers a rich library of assets. Think dynamic charts, data widgets, and a suite of animations that turn your data into visual narratives.

Creative presentation templates

Ever felt the weight of the cursor blinking on an empty slide, almost taunting you to come up with something creative?

It's like being handed a stage with an eager audience, but the script is yet to be written. That initial step can be the hardest, but what if you had a little nudge in the right direction?

Creative presentation templates can help you shape your story in a way that stands out in a sea of monotony. Think of them as the paint-by-numbers kits, where the structure is set, but the colors and flair? That's all you.

Grab one and see for yourself.

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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120+ Presentation Ideas, Topics & Example

Written by: Ryan McCready May 08, 2023

Did you know that 46% of people can’t sit through a presentation without losing focus? 

That’s why I wanted to learn how to make a presentation that will captivate an audience. After looking at hundreds of different authors, topics and designs, I’ve assembled over 100 presentation ideas and tips on how to design a compelling presentation for:

• Social media
• Online courses
• Pitch decks
• Lead generation

In this blog, you’ll find 120+ presentation ideas, design tips and examples to help you create an awesome presentations slide deck for your next presentation.

To start off, here’s a video on the 10 essential presentation design tips to make sure that your presentations don’t fall under the YAWN category.

1. Use a minimalist presentation theme

CREATE THIS PRESENTATION TEMPLATE

The best designs can also be some of the simplest you see. In the Airbnb pitch deck below, they use a minimalist color scheme and font selection.

A minimalist design is sleek, organized and places the most important thing in focus: your information. There are no distracting stock images, icons, or content. Everything on this unique presentation feels like it belongs and works together perfectly. 

Learn how to customize this template:

2. Use a consistent design motif throughout your presentation

Here’s a go-to tip to for a cohesive presentation design: use a design motif. The motif could be a recurring shape (like circles, lines or arrows) or symbol (like a leaf for “growth” or a mountain for “goals”). For more ideas, check out our guide to common symbols and meanings used in design .

For example, this  presentation template uses circles as a design motif. The same circle icon is used in three different colors to add a bubbly touch to the design. The team photos are also incorporated using circle frames:

3. Use an eye-catching presentation background image

Like with any type of design work, you should want to catch the eye of your audience. In a presentation, this should be done from the beginning with a  compelling background image or a color gradient.

In this presentation template, the creators were able to do just that with a landscape photo. When a presentation like this is seen on social media, during a webinar or in person, your audience will definitely listen up.

4. Visualize your points with icons

Icons are the perfect visuals to include in presentations. They’re compact and can convey a concept to your audience at a glance. You can even combine multiple icons to create custom illustrations for your slides. 

Use the Icon Search in Venngage to find illustrated and flat icons:

5. Use a black & white color scheme for a corporate presentation design

In the presentation below there are only two colors used: black and white. Now, you might be worried that only using two colors is boring, but it all comes down to balance.

Playing off the ideas of classic minimalism, the designer made this presentation look sleek and professional. And now your content can be the main attraction of your presentation as well!

6. Repurpose your slide deck into an infographic 

Different types of presentations serve different purposes and sometimes it helps to work smarter, not harder when you are creating a unique presentation. In fact, the spacing, layout, and style used in this presentation makes it easy to repurpose the same images into an infographic.

This allows you to create two unique pieces of content from one idea!  Which is exactly what  Officevibe did .

Join Venngage’s CEO, Eugene Woo, to learn how you can design impactful infographics that will help maintain trust, increase productivity and inspire action in your team.

SIGN UP NOW

7. Break your genre mold for a fun presentation idea

When I first clicked on this creative presentation from SEMrush, I was not expecting to be transported into a comic book. I’m glad I clicked because it may be the most unique slide deck I have ever seen. Going this extreme with your presentation ideas may seem a bit risky, but to be able to break the mold in this age of cookie-cutter presentations is worth it.

To leave a lasting impression on your audience, consider transforming your slides into an interactive presentation. Here are 15  interactive presentation ideas  to enhance interactivity and engagement.

8. Make your presentation cover slide count

As I was scrolling through all of the presentations, this one made me stop in my tracks. It could be that I have a life-long love of Star Wars, or it could be that their presentation cover slide was designed to do just that: grab your attention. That’s why you should not stick with a boring, text-only title slide. Don’t be afraid to use icons and illustrations to make a statement.

9.  Alternate slide layouts to keep your presentation engaging

Keeping your audience engaged throughout an entire presentation is hard, even if you have been working on your presentation skills . No one wants to look at slides that look exactly the same for an hour. But on the other hand, you can’t create a unique masterpiece for each slide.

That’s why I’m very impressed with what the designers did in the presentation example above. They use a consistent visual theme on each slide, but alternate between vertical and horizontal orientations.

The swapping of orientations will show people that the presentation is progressing nicely. It can help you make a strong, almost physical, distinction between ideas, sections or topics.  

10. Make your audience laugh, or at least chuckle

Sometimes you need to not take your business presentations too seriously. Not sure what I mean? Go check out slide number 10 on this slide deck below.

If you did not actually laugh out loud, then I don’t know what to tell you. Small illustrated embellishments can be very powerful because they evoke an emotional response and to gain your audience’s trust.

Did you know 70% of employees think that giving a good presentation is an essential workplace skill? Check out the top qualities of awesome presentations and learn all about how to make a good presentation to help you nail that captivating delivery.

11. Supplement your presentation with printed materials

Printed takeaways (such as brochures and business cards ) give audience members a chance to take home the most important elements of your presentation in a format they can easily access without using a computer. Make sure you brand these materials in a way that’s visually consistent with your slide deck, with the same color scheme, icons, and other iconic features; otherwise, your recipients will just end up scratching their heads.

If you’re giving people multiple materials, try packaging them all into one convenient presentation folder. There are over 100 styles with a wide range of custom options, so feel free to get creative and make your folder stand out. Sometimes a unique die cut or an unusual stock is all you need to make something truly memorable. Here are some brochure templates to get you started.

12. Only use one chart or graphic per slide 

Having too much information on a slide is the easiest way to lose the focus of your audience. This is especially common when people are using graphs, charts or tables .

In this creative slide deck, the author made sure to only include one focal point per slide, and I applaud them for it. I know this may sound like a simple presentation tip, but I have seen many people lose their audience because the slides are too complex.

13. Keep your employee engagement presentations light   

Sometimes you need to get away from stuffy, professional presentation ideas to capture your audience’s attention. In this case, Officevibe used some very colorful and playful illustrations to stand out from the crowd.

I mean, who could not love the plant with a face on slide number 9? And if you want to see some more icons and illustrations like this, be sure to check out our article on how to tell a story with icons.

14.  Feature a map when talking about locations

Including a map in your creative presentations is a fantastic idea! Not only do they make an interesting focal point for your slide layout, they also make location-based information easier to understand.

This cool presentation example by our pro designers at Venngage uses maps to visualize information. This map both dominates the screen, and also displays all the locations being covered.

15. Use a font that is large and in charge 

If you are presenting to a small group or a packed stadium, make sure your audience can see your text! Use a large and in charge font that can be read from even the nosebleed seats. 

Honestly, you really never know where your unique presentation will be seen. It could be seen in a conference room or conference hall, and everything in between. Be ready to present almost anywhere with a bold and easy to read font.

16. Use pop culture references to build a fun presentation 

Using a meme or pop culture reference is another way that you can jive with your audience. It can be used to quickly get a point across without saying a word or create a moment that you can connect with the room. For example in this presentation, they used Napoleon Dynamite to give the audience feelings of nostalgia.

17. Use more than one font weight on your presentation cover slide

Just like you would never use one font on an infographic, you should never use just one font on your presentation (for more tips, read our guide on how to choose fonts ). In this presentation example from HubSpot, they use a bunch of different font weights to add emphasis to key words and ideas.

As you can see, they use a bold font on the presentation cover to bring attention to Steve Jobs name. This makes it easy for the audience to know what your presentation is going to be about from the beginning as well. 

18. Use a color theme for each idea 

Color is another extremely powerful nonverbal tool that you can use to guide your audience. By using a different color for each section of your creative presentation, Dell is able to clearly indicate when they are switching points or ideas.  Going from green to orange, and even red almost effortlessly.

This is a great way to design a list, guide, or a  how-to presentation as well. And each color can be assigned to a different step or number with ease. 

Need help picking the perfect color palette? Start here !

19. Use illustrations instead of pictures 

An easy way to keep your design consistent throughout your unique presentation is to use illustrations like in this slide deck by Domo.

They used illustrations instead of pictures to show off their subject on slide numbers 4-10 and it looks fantastic. This will ensure that the audience focuses on the content, instead of just the photo they could have used.

It also helps that illustrations are a top design trend for 2020 .

20. Use contrasting colors to compare two perspectives or sides of an argument 

Contrasting colors can be used to quickly show each side of topic or an argument. For example in this presentation, they use this trick to show the difference between their company and the competition.

They use color very effectively in this example to show their company is better, in a nonverbal way. With a lighter color and illustrated icons, the company is able to position them as the better choice. All without saying a word.  

Now if they would have used similar colors, or a single color the effect wouldn’t have been as strong or noticeable.

21. Include your own personal interests

This example is one of the most interesting and cool presentations I have seen in awhile, so I suggest checking out the entire thing. The creator inserts a bunch of his personal interests into the slide to make his presentation about education fun and relatable. And they even use a Super Mario Bros inspired presentation cover, so you know it has to be fantastic! 

22. Try to stick to groups of three 

How many major ideas should be present on your presentation aid? Never break your  presentation layout down into anything more than thirds. This means there should be at most three columns, three icons, three ideas and so on.  A great example of this idea starts on slide number 9 in this slide deck and continues throughout the rest of the presentation.

 Here is a great three columned slide template to get started with.

23. Add a timeline to help visualize ideas 

One of the best ways to visualize a complex process or historical event is to use a timeline presentation. A list of all the steps or events is just not going to cut it in a professional setting. You need to find an engaging way to visualize the information.

Take the presentation example above, where they outline the rise and fall of Athens in a visually stimulating way.

24. Label your graphs & charts 

If the people at Pollen VC had not added those annotations to the graphs on slide number 5, I would have definitely not known what to make of that graph.

But when you combine the visuals on a graph with descriptive text, the graph is able to paint a picture for your audience. So make your graphs easy to understand by annotating them (this is a chart design best practice ).

Create a free graph right here, right now!

25. White font over pictures just works 

There is a reason that you see so many quotes or sayings in a white font that are then overlaid on an image. That it is because it just works in so many situations and the text is very easy to read on any image.

If you do not believe me, look at the slide deck example above where they use a white font with a few different fonts and about 100 images. Plus the presentation template is chocked full of other tips on how to create a winning slideshow.

26. Color code your points across the whole presentation 

Here is another example of a presentation that uses color to keep their points organized. In this case, they use 10 different pastel colors to match the 10 different tips for employee engagement.

Check out our guide for how to pick the best colors for your visuals .

27.  Use a simple flow chart to break down a process

If you’re a fan of the movie Step Brothers , you may have heard of Prestige Worldwide before. In this fun presentation example they are back to sell you on their business model and growth plans.

This time, the presentation will be effective because it actually talks about what the business does.

Instead of making a music video, they use a helpful flowchart template to explain their business model. I would recommend following their lead and creating a dynamic flow chart to visually break down any process.  Try making your own flowchart  with Venngage.

28. Make your slide deck mobile friendly 

As more people move to mobile as their main device each year, making your presentations mobile-friendly is becoming increasingly important. This means that the text is large and there aren’t too many small details, so everything can scale down. Just like in this presentation example from the creators at Globoforce.

29. Don’t be afraid to include too many examples 

If you are presenting a complex idea to a group, especially a large audience, I would recommend having a ton of good examples. Now, I would try not to overdo it, but having too many it is better than having too few.

In this creative presentation, the people at With Company spend about 20 slides just giving great examples of prototyping. It doesn’t feel too repetitive because they all are useful and informative examples.

30.  Use consistent visual styles for an elegant presentation design

I have already written extensively about using icons in all of your design projects . I haven’t talked as much about matching icons to your presentation template.

But that’s just as important, especially if you want to create a professional presentation for your audience.

As you can see in the example above, the designer used minimalist icons that fit the slide designs. All of the other graphics, charts and visual elements fit together nicely as well.

Plus the icons don’t distract from the content, which could ruin a stellar presentation.

31. Use a consistent presentation layout 

In this example from Bannersnack, they use a consistent layout on each of their slides to help with the flow by using the same margins and text layout.

It’s a solid presentation example because they help the user know where to look immediately. It may seem like they are playing it safe, but anything that can speed up the time it takes for a user to read the content of the slides, the better.

32. Use loud colors as much as possible 

This is one of my favorite presentations because of the highlighter yellow they chose to use as their main color. It is actually very similar to one that I saw presented live a few years ago and I have used this same approach in a few presentations ideas of my own.

33. Pull your design motif from your content 

If you are talking about an interesting topic, why not use the topic as the main design motif in your creative slide deck? For example, in this presentation about sketchbooks, the creator uses a sketchy, handwritten motif. It is something simple that helps the audience connect with the topic. Plus, it allows you to include a ton of great examples.

34. Utilize a call & answer cadence

In this SlideShare about how to create a presentation, Peter Zvirinsky uses a two-step process to present a point. First, he presents the header presentation tip in a speech bubble. Then he shows a supporting point in a responding speech bubble. This gives the presentation a conversational flow.

35. Repurpose ebook content into a creative presentation

This slide deck was adapted perfectly from a Seth Godin ebook into the presentation example you see above. In the slide deck, they take a piece of content that would usually take a while to read and cut it down to a few minutes. Just remember to include only the most important ideas, and try to present them in a fresh way.

36. Add a timed outline to your presentation

We have already covered how important it is to have a table of contents in your slides but this takes it a bit further. On the second slide of the presentation below, the creator added how long each of the slides should take.

This is great because it helps your audience know the pace the presentation will take and will help keep them engaged. It also will help them identify the most important and in-depth parts of the presentation from the beginning.

37. Use a “next steps” slide to direct your audience

One of the worst things you can do as a presenter is to leave your audience without any idea of what to do next. A presentation should never just end because you ran out of slides.

Instead, use a conclusion or “next steps” slide like in the example above to finish your presentation. Sum up some of your main points, tell your audience where they can get more information, and push them to take action.

38. Go a bit crazy with the design 

Sometimes you need to throw convention to the wind to create something unforgettable. This presentation from Velocity Partners does just that, and I think it is one of my favorite ones from this entire roundup.

They use unconventional typography, quirky icons, and unusual presentation layout to make each slide surprising.

39. Make your slide deck easy to share 

If you are looking to get a lot of eyes on your presentation I would make sure people will want to share it on social media. How do you do that? By presenting new and interesting value. This means your content needs to answer a common question and your design needs to be clutter-free. For example, look at this very social media-friendly. The slides are simple and answer questions directly.

40.  Use shapes to integrate your photos into the slides

Want to include a bunch of images in your presentation? I say do it!

Now most of the time you would add a raw image directly to your slide. However, if you want to present images in a professional way I would recommend using an image frame .

Like in the example above, you can use these frame to create a collage of images almost instantly. Or provide a similar visual theme to all of your slides.  

Overall, I believe it’s a great way to add a new visual component to your presentation.

41. Hijack someone’s influence in your marketing slides

If you are stuck in the brainstorming phase of your presentation, focusing on a brand or influencer is a great place to start. It could be a case study, a collection of ideas or just some quotes from the influencer. But what makes it effective is that the audience knows the influencer and trusts them. And you are able to hijack their awareness or influence.

42. Put y our logo on every slide 

Whether you have a brand as powerful as Moz, or you are just getting started, you should always have your logo on each slide. You really never know where a presentation is going to end up–or what parts of it will! In this presentation template, Moz does a good job of including their branding and such to get others interested in Moz Local. Don’t have a logo yet? Our logo design tips will help you create a logo that’s iconic and will stand the test of time.

43. Lead your audience to it 

In this example, the creator uses something very similar to the call and answer approach I mentioned above, but with a little twist. Instead of just throwing all the info up at once, they use three slides to build to a particular point and include a subtle call to action in the third slide.

44. Make visuals the focal point of your presentation slides

If you haven’t noticed, illustrated icons are having a revival in 2020 and beyond. This is likely because minimalist icons dominated the design world for the past decade. And now people want something new.

Brands also like using illustrated icons because they are seen as genuine and fun.

And because they are so eye-catching you can use them as focal points in your presentation slides. Just like they did in the creative presentation example above.

Picking the perfect icon is tough, learn how you can use infographic icons like a pro.

45. Use a quirky presentation theme 

In this slide deck, the authors show you how to become an Animation Ninja…and they use ninja graphics and icons extensively. This caught my eye immediately because of the amount of work that I knew was behind this. It takes a lot of time and effort to line all of the content and graphic up to create a cohesive theme, but the payoff can be massively worth it.

46. Use a consistent background image 

I am a big fan of the way that Aleyda Solís uses only a single presentation background image throughout her presentation.

By using this tactic the audience is able to focus on what is happening in the foreground. Plus it gives the whole presentation a different feel than all the other ones I have looked at.

47. Summarize your points at the end

It’s a good idea to summarize your points before you end your presentation , especially if you’ve covered a lot of information. In this presentation example, Deanta summarizes exactly what they do on slide numbers 16-18. They also provide their contact information in case their audience has any more questions. I think that every presentation should use this same approach, especially the ones you are presenting outside of your company.

48. Use a minimalist presentation template

This slide deck from QuickBooks uses a minimalist theme to help the audience focus on what is important, the content.

There were only five colors used in the entire presentation and the graphics were simple line drawings. This made it easy to read and very pleasing to the eyes.

49. Split your slides length-wise 

Here is a simple template you can use to separate your headers, or main points, from your body text in a presentation.

Instead of using a solid presentation background, split the slide in half like Sequoia did in their slide deck. They used their brand color for the title portion and a neutral white for the supporting content.

Use this company report template to create a very similar slide right now!

50.  Embrace a bold color scheme throughout your presentation

My favorite part of the creative presentation example above is the use of complementary colors in each slide. As you can see, not one of the slides use the same color scheme but they all feel related connected.

This approach can be used to make your presentation visually unique, without abandoning a cohesive theme or idea.

51. Put text in the top left corner 

English speakers will instinctively try to read text from a top to bottom, left to right orientation. I would recommend using a left alignment for your text and adding additional things from top to bottom, just like Aaron Irizarry did in this presentation layout.

52. Break up your tables 

A plain table with a white background with black or gray lines are difficult to read on a computer screen, so why would you create one for viewing on a large presentation screen? You shouldn’t!

Instead, follow Intuit’s lead and break up the rows with a bit of color. This applies to data visualization in general , but think it is even more important when it comes to presentations.

53.  Present connected information in a visually similar way

In this startup pitch presentation example, they have a ton of information to get through. But they present their most important slides, the problem and solution, in a visually similar way.

By using a similar layout on each slide, the audience will be able to quickly make a connection. If you want to present two connected pieces of information, use this tactic.

From the font to the layout, it’s all basically the same. The main message they’re trying to impart is a lot more impactful to the reader.

If they would have used two wildly different presentation layouts, the message may have been lost.

54. Roundup expert tips into one presentation 

If you are looking for useful insights into the topic of your presentation, talk to some influencers in your niche. These are called “expert roundups” in the content marketing world and they are incredibly shareable.

Plus, they are pretty easy to create and have a great shelf life. In the example above, we talked to a gaggle of marketing experts about what makes a SlideShare great.

55. Use bold & brash colors throughout 

B old colors usually make your presentation template a lot easier to read and remember. Like at this slide deck made by our talented designers, which doesn’t shy away from bright, bold colors.

Want to pick a perfect color palette for your presentation? Read this blog on the do’s and don’ts of infographic color selection .

56. Make your graphs easy to read & interpret 

It should not require a Master’s degree in statistics to understand the graphs that someone uses in a presentation. Instead, the axis should be easy to read, the colors should enforce the point, and the data should be clearly plotted.

For example, in this presentation on slide numbers 14 and 25, the graphs nail all of those tips perfectly.

57. Condense your presentation into a memorable line 

If you can, try condensing your information into a simple one-liner to help the message stick with your audience. In slide number 36 of this presentation, Mika Aldaba does just that and shows that “Facts + Feelings = Data Storytelling.”

He does this again a few times throughout the presentation with other memorable one-liners.

58.  Bring attention to important figures with colorful icons

If you’re including a figure or number on your slides, I’m guessing you want the audience to actually see it.

That’s why I would recommend using an icon or graphic to highlight that figure. Maybe use a color or icon that isn’t used anywhere else in the presentation to make sure it really jumps off the screen.

In the presentation example above, all that’s used is a simple circle to make each figure a focal point. It’s really that easy, but many people leave it out of their presentations.

59. Anchor Your Text With Icons 

Having your text or content floating out in the white space of your presentation is not a good look.

Instead, you should use anchor icons to give the text something to hold onto and draw the audience’s eye. If you need some examples of good anchor icons, check out slide numbers 4, 7 and 9 in this presentation example.

60. Add semi-opaque lettering as a presentation background 

A neat way to keep your slide deck organized is to number your slides or points using semi-opaque lettering in the background.

Then, place your slide content on top of the opaque lettering. This helps your audience know that you are on the same point or idea, plus it just looks really good when done right.

61. Use simple or minimalist borders

An easy way to class up your slides is to put a border around your text. Take this presentation from Venngage that uses a couple of different types of borders to make their slides look professional.

Plus it helps keep all of your content contained on the slide!

62. Feature one idea per slide

Nothing is worse than a confusing, cluttered slide. Instead of trying to pack a bunch of ideas into one slide, focus on one core idea on each slide. If you need to flesh the idea out, just make another slide. 

Having trouble condensing your slides? Our presentation design guide can help you summarize your presentations and convey a singular idea with a clear focus.

63. Keep your style consistent with your brand 

You might be tempted to switch up the style of your creative presentations each time, but think again. If your brand is known for fun and lighthearted content, like Officevibe, let that be your style throughout all of the presentations you publish under that brand. This will make your slide decks recognizable and will enforce your brand’s message .

64. Use accent fonts to emphasize important numbers

Some people hate pie charts with a passion, but I think they are perfect for presentations. Especially if you want to bring attention to a figure or percentage point .

In this simple example, the pie charts are used to visualize each figure in an interesting way. Plus the pie charts fit the circular and fun theme of the rest of the presentation very well.

65. Use patterned and textured presentation backgrounds

Source  

Adding some subtle textures, icons or shapes to the presentation background can help make your slides more interesting. This is especially effective when you are only showing one point per slide, because it makes the slide design less sparse.

You can even switch up the colors on your shapes or textures to match the theme of the slide like DesignMantic did in this presentation.

66. Illustrate complex or confusing concepts with icons 

Ideally, you don’t want every slide in your deck to just be text. Instead, switch things up every few slides by using just pictures.

This slide deck by Gluwa uses icons to create little diagrams to illustrate their presentation ideas. Their slides still communicate concepts to the audience, but in a new way.

67. Overlay stock photos with color 

One problem many people encounter when creating a presentation or slide decks are finding photos with a consistent style. An easy way to edit photos to make them consistent is to add a transparent color overlay. In this example, Change Sciences uses a blue overlay on all of their photos. Plus, the color you choose can also help convey a particular mood.

68. Use black and white blocks 

An easy way to make your text pop, particularly on a photo background, is to use white font on a black blog background (and vise-versa). Check out this slide deck by Abhishek Shah, which uses this trick in an effective way.  

Now if you want to become a better leader this year, check out some of our favorite leadership infographics .

69. Use photos with similar filters 

Using a bunch of photos with wildly different filters can be jarring in a business presentation. To maintain a consistent flow, use photos with a similar filter and color saturation.

Take a look at this example from HubSpot across slide numbers 1-6 and you can see what I mean.

70. Visualize your points with diagrams 

Sometimes the best way to get your point across is to throw some diagrams into the presentation mix. But be sure to make is something that the audience can pick up on in three to five seconds tops.

For example, Jan Rezab uses a diagram to illustrate what takes up time in our lives on slide numbers 4, 5, 7 and 9!

71. Get experts to share tips

If you want to provide even more value to your audience than you can offer yourself, why not call in some expert reinforcement? See what experts in your field have to say on the topic of your presentation and include their tips and insights. Plus you can hijack their influence and expand your audience fairly quickly. 

72. Mimic a popular presentation style 

Uber’s pitch deck helped them raise millions of dollars in venture capital eventually leading to the glorious moment when they IPOed this year.

Aside from our sleek design upgrade (hey, we love good design!), this pitch deck template is the exact same one that Uber used to go from Idea to IPO.

And who knows? Maybe you might start the next Uber. But to raise money, you will need to create flawless business pitch decks to impress investors and raise those dollars.

73. Plan your presentation idea ahead of time

I know that minimalist designs are all the rage this year, but there is a big difference between a well-thought-out minimalist design and a lazy design without the finish touches. The same goes for a cluttered design with too many things going on at once.

That’s why it’s worth it to take the time to really plan out your presentation ideas and design concepts. Take this slide deck about storytelling by HighSpark. A quick glance will tell you that they put a lot of thought into designing their slides.

74.  Use tables to compare your brand to the competition in sales presentations/pitch decks

There are a lot of ways to visually compare similar things in this day and age. You could use a comparison infographic , or even a venn diagram!

However, when it comes to presentations I think that the simple table is best. Especially if you are comparing more than two things, like in this presentation example.

With a table, you can clearly lay out all the pros and cons of each idea, brand or topic without it being overwhelming to the audience. Plus, virtually everyone knows how to follow a table, so your information will be easy to consume.  

See more examples of the best pitch decks .

75. Blend icons & content effortlessly

Usually, icons are used as eye-catching objects detectors or anchors for text in a slideshow. But they can be used for so much more than that!

Like in this marketing presentation from Constant Contact they are very large but do not distract from the content.

76. Make your audience want more 

This tactic has been used by everyone since the idea of marketing was invented (or close to that). In this presentation example called “100 Growth Hacks, 100 Days” the creator only shows the audience the first 10 days of it and then uses a call to action at the end of the presentation to encourage them to seek out the rest.

The only risk with these kinds of presentation ideas is if your initial content is not great, you can’t expect your audience to seek out more information.

77. Use memes (for real, though) 

Usually, memes do not have a place in a serious business setting, so maybe don’t use them for formal presentations. But if you’re covering a lighter topic, or if you’re going for a fun presentation that will connect with your audience, don’t be afraid to throw a meme or two into the mix.

The audience immediately knows what you are trying to say when you use a popular meme in your presentation. For example, on slide number 7, the creator uses a meme to show that it will be hard to create great content

78.  Include a slide that introduces your team in pitch decks

In this presentation example, the creators decided to include their team on a slide. I think it’s a great gesture.

Showing your team can help the audience put a face to your brand and make the whole company feel more genuine. So if there is a team that has helped you get where you are today, give them some recognition!

79. Feature a complementary color palette

Even though I am not a formally trained designer, I still understand that proper color usage is the base of any good design. Although not all of the tenets of color theory work great for presentations, complementary colors are always a great pick.

Take a look at the color usage in this business presentation from Gary Vaynerchuk below . The purple and Snapchat yellow, which are complementary colors, look fantastic and the content jumps off the screen.

80. Use a heavy or bold font 

The very back of the room should be able to read your content if you are giving a group presentation. To ensure that your entire audience can read the slides I would not only use a large font, but also use a heavy font.  If you are confused by what I mean by a heavy font take a look at this unique presentation example by Slides That Rock.

81. Do the math for your audience

If you are going to use a graph in your presentation to compare data you should do the match for your audience. Do not make them do the calculations in their head because you will quickly lose their attention. For example, on slide number 5 the people at Sickweather lay out exactly what figures they want the audience to take from the slide.  

82. Use unique colors for different sections

The example below has 145 slides but it does not feel overwhelming or confusing.

That’s because each section has a different corresponding color, which makes it easier to flip through the slide deck and find a particular part.

83.  Give your presentation a catchy title that anyone can remember

What I really love about the presentation example above is that it features a catchy tagline on the second slide–“The 3S Framework.” It’s simple but it works!

This motto helps outline the structure of the presentation, and each slide referring back to it. Plus, the tagline will give the audience something to latch onto and remember from the presentation.

84. White backgrounds are not always bad 

A lot of people think that plain white background is a boring presentation faux pas. So the first thing they do is add color or image, which is not a bad thing at all.

But I also think that when used correctly, like in this example, plain white backgrounds can lead to beautiful presentations.

85. Split the header text from the body text

This idea is very similar to the one-two punch tactic that I talked about above, but it spreads the content over two slides as opposed to a single slide.

Use this design choice when you have fairly easy to follow presentations, like the one below from Steve Young. I know that this is effective because it allows the audience to focus on the main point before he drives it home with the supporting details.

86. Feature circle image frames 

I am a big fan of the design choices that Frank Delmelle uses in this slide deck about content strategy. He uses circles as his main design motif and frames his images in circles as well.

87. Talk directly to your audience 

This slideshow tops out at 70 slides but it’s a breeze to flip through. That’s because the creator, Ian Lurie, decided to present it in the form of a conversation instead of a classic slide deck.

While each slide only has one or two sentences, it flows just like a friendly chat. He also includes the necessary pauses, breaks and other conversational tics that helps make it even more convincing.

88. Illustrated icons are key this year 

Icons add a fun and functional element to your designs. In this presentation by Iryna Nezhynska, they use illustrated icons to make a potentially intimidating topic seem manageable.

89. Highlight key numbers and percentages 

Surprising percentages have the ability to excite and shock an audience. To make the percentages on your slides even more impactful, present them in a different color or font than the rest of the text.

In the presentation example above, Contently uses that exact tactic to bring more attention to key numbers.

90. Use a gradient as your presentation background 

Just like bold color schemes, gradients are a current social media graphic design trend . They may feel retro to some, but I believe they will be around well into the future.  

Gradients are perfect for presentation backgrounds because they are so versatile and eye-catching. I mean, you can literally create a gradient with any colors you can think of! And they look a lot more interesting than a simple flat background.

So embrace the future and use a gradient in your next presentation!

91. Track the steps in a process 

In this example, the creators from O.C. Tanner add a very interesting feature to their slides, starting on slide number 6. If you take a look at this business presentation template, you will see that they number the steps in a process and track which step they’re on at the bottom of the slides.

92. Use mind blowing font pairings 

The creator of this slide deck uses at least 10 different types of fonts. And it looks fantastic because they know that one font choice is boring. But this does not mean that you should use a bunch of random fonts–pick font pairs that play well together and keep your font choices for different types of information consistent throughout the presentation.

93. Make your ideas as obvious as possible 

Your audience shouldn’t be guessing at what you mean. That is why I think that this presentation example from In a Rocket is so powerful because they make the information easy to digest.

Learning to code can be challenging, but they break the information down with simple diagrams and clear examples. Heck, I have not touched CSS in a few years and I could still follow what they were instructing.

94. Use images that will actually scale 

A large mistake that you can make in your slide deck is using low-quality images. They may look great on your computer, but as soon as the slides are put up on a screen, the low quality will show. In this example by ThoughtWorks, all of their presentation background images look great and will scale well to a bigger screen. And that is even after the image compression that LinkedIn most likely does!

95. Take risks with your presentation layout

I honestly was blown away the first time I saw this presentation because it capitalized on such a risky design idea. The creators from Weekdone literally turned their presentation into an 8-Bit video game. A nd if you are looking for something that will stick with your audience, I would take a few creative cues from them!

96. Seriously, you better use memes 

In this day and age memes are mainstream, so why wouldn’t you use them in a creative presentation? These do not have to be the coolest meme that all the hip kids are sharing, they can be some of the classics. Like the one that Dana DiTomaso uses on slide 16 to emphasize that it’s a trap!

97. Follow a clear design rhythm

I really like how this presentation introduced each new point in three or four steps, using the same design. It gave the presentation a rhythm that flowed almost like a song!

I would recommend using this approach if you have to introduce multiple points per slide.

98. Use LOTS of icons

If you have made it this far in the list you have already probably seen how effective icons are in presentations. They are the perfect way to support your ideas and make your presentation more pleasing to the eyes.

For example, take a look at all the icons SlideShop uses in this presentation. Almost every slide has at least one icon and a few have more than ten!

99. Give each slide its own spark

I know this goes against earlier points I had about creating a cohesive theme in your presentation layout, but everyone knows that rules are made to be broken (if you can do it better)!

In this slide deck, the team at Officevibe literally created different designs for all 27 of their slides. And to top it off, each of the designs fit the quotes they used extremely well.

100. Use LARGE header cards 

An easy way to stick to that “one piece of content on each slide rule” is to use header cards. They are basically the header that you would normally use in a blog post or article, but it gets is own slide before the content. Here is an example of that idea in the real world in this presentation from Brian Downard.

101. Ask your audience questions 

I think one of the most common elements I saw in all the slide decks was that they asked the audience questions. You can use questions to engage with your audience and get them thinking a bit harder about the topic. The Site By Norex team did an exceptional job of this when they explored what the topic of what makes up a brand.

Need some more info about creating a memorable brand? Check out some of the best branding stats for 2020 and beyond!

102. Introduce yourself and your brand 

I would say that a majority of presentations that I looked at in this list just jumped right into the content without an introduction to the author or brand in the actual slide deck.

This introduction is very important because it establishes your credentials from the beginning, especially if someone is just reading the slide deck. In this example from Losant, they do just that by spending the first few slides telling the audience who they are.

103. Mix up your mediums 

Finally, this slide deck effectively marries two very distinct content forms together: digital images and hand-drawn illustrations. In this example, Freshdesk uses the timeless classic of a comic strip, Calvin & Hobbes, in something so modern to inform the audience in a fun way.

104. Show off your credentials 

Just like with any piece of content, people are more likely to believe what you are saying if they know what your company does. That is why I really like when people insert their qualifications right into the presentation slides. Just like Andreas von der Heydt, from Amazon, did at the beginning of this presentation about thinking big.  

105. Highlight key data points 

If you are presenting a chart or graph on a dry topic, I would recommend using a single color to highlight the most important data point. For example, the investment firm a16z uses orange to highlight the data points they want their audience to focus on in each of their charts.

Check out some examples of how to highlight your key information in bar charts .

106. Show your audience where to find more information 

A lot of people end their presentations by literally just running out of slides, and that is the wrong way to do it. Instead, CBInsights consistently pushes their readers towards another piece of content at the end. This is also where you can insert a call to action!

107. Tell your origin story

  Source

This idea is kinda similar to showing off your company qualifications at the beginning of your presentation. But with this approach, you are trying to make an emotional connection with your audience instead of just showing off accolades.

And Rand from Moz does this extremely well in the presentation example above.

108. Use one focused visual 

This presentation uses a central visual of a structure, with each slide moving down the levels of the structure. This is incredibly powerful because the entire presentation is about sinking your company, and the visual they designed mirrors that idea perfectly. Using one focus visual also makes your slide deck design cohesive.

109. Don’t take presentation design too seriously

Sometimes we get caught up trying to make the perfect presentation and it ends up making us crazy!

But in this presentation example, Jesse Desjardins uses a mix of wit and hilarious retro images to create a memorable and light-hearted presentation.

110. Use size to your advantage 

I am a big fan of using bubble charts and other charts that use size to compare two pieces of data. That is why I like this pitch deck from the ShearShare team that utilizes a size-based chart on slide number 9. The chart is used to illustrate the massive growth potential in their industry.

111. Split section headers from the main content with different background colors 

In this presentation, Seth Familian uses alternating colors in a very interesting way. For each of the title slides, he uses a black color background, but for the content slides he uses a white background.

This helped the readers follow along and comprehend what was on the page even faster. And when you are presenting to hundreds of different types of people, this can make or break your presentation.  

112.  Have a conversation with your audience 

Take a conversational tone in your presentation is a great way to encourage your audience to participate.

In this slide deck example, we presented a simple storyline and use questions to engage with the audience throughout. And it helped create a flow throughout the  presentation template  that is easy to follow.

113.  Include your branding throughout your presentation ideas

Another thing that people seem to forget when they are working on a presentation is to include their business’s branding. You honestly never know where your work is going to be shared, so it is important to make sure people know it’s yours. HubSpot does an outstanding job of this on all their presentations, as you can see in the bottom left corner of each slide.

Plus you have spent a ton of time creating your  brand guidelines , might as well use them.

114.  Include multiple slides to build to your main point

Try using multiple slides to build to your main point. This helps you walk through the components of one overarching point while also building suspense. In this slide deck, the creator uses 6 slides to build up to one main point, adding a new illustration to the diagram on each slide.

115.  Split the difference 

Use either the left or right side of the slide to hold your text and the opposite to display an image. If you are using a photo or graphic as the main background in your slides, this is a great way to keep things organized. 

116. There are millions of fonts out there…use them

Hey, I love simple fonts just as much as the next guy, but sometimes you need to step up your font game to stand out. For example, WebVisions uses a very gritty, probably custom font in their unique presentation that fits the topic extremely well. Take a look!

117.  Build your presentation content around icons 

Try using icons as the focal points of your presentation layout. This example from Omer Hameed  uses icons to draw the audience’s eyes  right to the middle of the presentation, where the main points and headers are located.  

118.  Mix up font style to emphasize important points

If you would like to draw some extra attention to a certain word or idea,  switch up the font  to one that is bolder. For example, in this oldie but goodie presentation from HubSpot they use a heavy sans-serif font to highlight ideas, as opposed to the serif font for the other text.

119.  Add personal touches to your presentation

If you want to create a truly unique presentation, add personal touches. In the slide numbers 6-13 from this presentation, the creator adds something to their design that no one else could ever have: they use original drawings they did themselves.

120.  Harness the power of your own brand colors

Sometimes people forget that they already have a battle-tested color palette that they can use in their  brand colors . I try to incorporate one of our brand colors in most of my designs and it makes so much easier to choose colors.

In this simple presentation example, Spitfire Creative used a palette that had both of their brand colors throughout the slideshow.

121.  Used dark-colored blocks to highlight words

I have seen this trick used in a lot of presentations and it works well. Highlight certain words or phrases by laying them overtop a colored rectangle. Take slide number 7 in this presentation example as a great guide. Use it to bring attention to a saying or idea you really want your audience to remember.

122.  Show the audience your mug 

This presentation example comes from the same presentation as a previous one, but it was too good not to share. Throughout the slides, you will see Rand from Moz pop up to add a human element to the design. Using an image of your team or yourself can put the audience at ease and make it easier to connect with the presenter.

123.  Include a helpful table of contents 

I only saw this presentation idea used a few times throughout my research, but I believe it should be used a lot more. A table of contents will help the audience know what to expect and keep their focus throughout. Especially if you are creating a presentation that is a bit longer than normal.

124.  Do not post just screenshots, do more

Screenshots of a program or app are very common in any blog post, but I think you can do a little better when it comes to presentations.

So instead of just posting a boring screenshot, add a little more to the slide by using illustrations and product shots. If you are not sure what I am talking about, just check out how great the screenshots look at slide numbers 7 and 8 in this presentation.

125. Highlight keywords using BOLD color 

Here’s another slide deck that uses different colors and blocks to highlight keywords. If you are going to use text-heavy slides, then make sure the key points are easy to pick out. Take this slide deck: starting in slide number 4, they highlight exactly what they want you to take away from the text on each slide!

Enough presentation ideas for you?

You made it! I applaud you for making it through all those presentations. Hopefully, now you have a few nifty presentation ideas ready for when you need them.

The next step is to create a presentation that will captivate a meeting room, an amphitheater, and even the world (hey, it doesn’t hurt to dream big).

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17 PowerPoint Presentation Tips From Pro Presenters [+ Templates]

Published: April 26, 2024

PowerPoint presentations can be professional, attractive, and really help your audience remember your message.

If you don’t have much experience, that’s okay — I’m going to arm you with PowerPoint design tips from pro presenters, the steps you need to build an engaging deck, and templates to help you nail great slide design.

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Buckle up for a variety of step-by-step explanations as well as tips and tricks to help you start mastering this program. There are additional resources woven in, and you’ll find expert perspectives from other HubSpotters along the way.

Table of Contents

How to Make a PowerPoint Presentation

Powerpoint presentation tips.

Microsoft PowerPoint is like a test of basic professional skills, and each PowerPoint is basically a presentation made of multiple slides.

Successful PowerPoints depend on three main factors: your command of PowerPoint's design tools, your attention to presentation processes, and being consistent with your style.

Keep those in mind as we jump into PowerPoint's capabilities.

Getting Started

1. open powerpoint and click ‘new.’.

A page with templates will usually open automatically, but if not, go to the top left pane of your screen and click New . If you’ve already created a presentation, select Open and then double-click the icon to open the existing file.

10 Free PowerPoint Templates

Download ten free PowerPoint templates for a better presentation.

• Creative templates.
• Data-driven templates.
• Professional templates.

You're all set!

Click this link to access this resource at any time.

Creating PowerPoint Slides

3. insert a slide..

Insert a new slide by clicking on the Home tab and then the New Slide button. Consider what content you want to put on the slide, including heading, text, and imagery.

• Finally, PowerPoint Live is a new tool that enables you to do more seamless presentations during video calls and may be a better overall match for doing presentations remotely. Check out this video:

11. Try Using GIFs.

12 Free Customizable Resume Templates

Fill out this form to access your free professionally-designed templates, available on:

• Microsoft Word
• Google Docs
• Microsoft PowerPoint
• Google Slides

15. Embed multimedia.

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. For PCs, two great reasons for embedding are:

• Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
• Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

If you use PowerPoint for Mac it gets a bit complicated, but it can be done:

• Always bring the video and/or audio file with you in the same folder as the PowerPoint presentation.
• Only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder.
• If the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format.
• Consider using the same operating system for designing and presenting, no matter what.

16. Bring your own hardware.

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. The easiest fix? Just bring along your own laptop when you're presenting.

The next easiest fix is to upload your PowerPoint presentation into Google Slides as a backup option — just make sure there is a good internet connection and a browser available where you plan to present.

Google Slides is a cloud-based presentation software that will show up the same way on all operating systems.

To import your PowerPoint presentation into Google Slides:

• Navigate to slides.google.com . Make sure you’re signed in to a Google account (preferably your own).
• Under Start a new presentation , click the empty box with a plus sign. This will open up a blank presentation.
• Go to File , then Import slides .
• A dialog box will come up. Tap Upload.
• Click Select a file from your device .
• Select your presentation and click Open .
• Select the slides you’d like to import. If you want to import all of them, click All in the upper right-hand corner of the dialog box.
• Click Import slides.

When I tested this out, Google Slides imported everything perfectly, including a shape whose points I had manipulated. This is a good backup option to have if you’ll be presenting across different operating systems.

17. Use Presenter View.

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation.

PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint. Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you’re reading off of.

Use the Presenter View option to help create a more natural presentation.

Pro Tip: At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the “A” key will bring it back if you need it.

Your Next Great PowerPoint Presentation Starts Here

Now that you have these style, design, and presentation tips under your belt, you should feel confident to create your PowerPoint presentation.

But if you can explore other resources to make sure your content hits the mark. After all, you need a strong presentation to land your point and make an impression.

With several templates to choose from — both in PowerPoint and available for free download — you can swiftly be on your way to creating presentations that wow your audiences.

Editor's note: This post was originally published in September 2013 and has been updated for comprehensiveness.

Don't forget to share this post!

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18 Ways to Make Your Presentation More Interactive

November 10, 2017 - Dom Barnard

It can be difficult to hold your audience’s attention for the entire presentation. According to a  Prezi study , half of the respondents said they did something other than listen during a co-worker’s presentation, including:

• Sending a text message (28%)
• Checking emails (27%)
• Falling asleep (17%)

An interactive presentation is much more likely to keep your audience’s attention and build rapport with them, and there are a few simple ways to achieve this, from live polling to asking questions throughout.

This article explores several different effective strategies for making the audience feel fully involved in your presentation and keeping your audience’s eyes away from their smartphones.

Why involve your audience?

Listening to a presentation for any length of time can be a difficult process. If you don’t involve the audience, they’ll start to play with their phones, talk to colleagues and generally lose track of what you are saying. Once this happens and you start seeing that the audience would rather be somewhere else, you’ll start feeling anxious and might try to speed up the presentation.

To engage a  large audience  fully, the presentation needs to be energetic, purposeful and staged, as if it is a direct conversation between both you and your audience. That way, they’ll absorb your ideas and insights and they’ll have learnt something in an enjoyable way.

1. Plan from the audience’s perspective

Before you start  writing your presentation , think about these points:

• What are the most interesting parts in my topic?
• How much will the audience know about my topic? What level do I target it at?
• Which members of the audience will most likely be disinterested?
• How can I help them learn and understand my topic?
• What is the size of the audience?

You can do this by researching the event or conference, investigating other speakers at the event and even contacting the organisers to find out more about the demographic.

By asking these questions about your audience and identifying answers, you are starting to think about your audience’s interests and needs. Remember, the aim is to give the impression that your presentation has been planned according to your audience’s specific interests.

2. Use an easy-to-follow structure

When building your presentation, focus on giving it a structure which people can easily follow. Start by introducing the core concepts and goals, then elaborate on the various points in a bit more detail, draw logical conclusions and leave your audience with a clear takeaway message. You want to flow naturally from one part to the next like you are telling a big story chapter by chapter.

3. Get the audience immediately involved

You audience will come to your presentation in a range of different moods. Try using a simple ice-breaker to re-energise them and get them focussed on your presentation.

For example, ask people to stand up and introduce themselves to their neighbours, or have them identify two or three questions they would like to hear addressed during your presentation. By starting with an ice-breaker, you show your audience that your talk will be interactive and require their participation.

4. Ask the audience questions during your presentation

The audience’s attention drops to zero after just 10-15 minutes of your presentation. To get their attention back, take a break from your presentation from time to time and interact with your audience. Ask for their questions and answer them during your presentation. This will help clear up any confusion the audience might have.

When planning your presentation, identify opportunities in your material for your audience to ask questions. If you’re not comfortable breaking the flow of your presentation, mention that you’ll be taking  questions at the end  so the audience can prepare some questions.

Asking rhetorical questions as you move through your presentation involves your audience by stimulating their own thought processes. This technique also helps move between sections of your presentation as it establishes a clear transition from one point to another.

If you’re comfortable with taking questions throughout your presentation, use a tools such as  Slido , which allows your audience to ask questions anonymously at any time, so even shy people can participate in the discussion.

Example of what can go wrong with audience interaction

Audience interaction:

Watch how the presenter tries but initially fails to get the audience to interact with the presentation. Notice how he encourages them to get involved and eventually they do join in.

5. Use storytelling to make it more memorable

Since our early ancestors, stories have always been a huge part of human culture and civilisation. Storytelling is the most universal way to captivate your audience’s attention, no matter where they are from or what they do for a living.

Stories are much more engaging and memorable than lists of facts and figures, but you wouldn’t think so looking at the majority of presentations (particularly academic ones).

People automatically tune in when you  start telling your story  because they want to know what happens next. A popular storytelling technique is when you present the status quo and then reveal an improved path to that end goal.

Think of your presentation as one arching narrative. As we mentioned earlier, give it the proper structure with a clear beginning, middle and end. Introduce conflict and provide a powerful resolution that reinforces your key messages.

6. Use non-linear presentation software

Instead of flipping through slide after slide, you can show the relationships between your ideas and give your audience the “big picture” view of your topic. Try letting your audience drive the presentation by laying out all of your main points, and then let them choose which topics they want to go to. Your audience will get a truly custom presentation based on their interests, which they will appreciate and more easily remember.

Prezi, shown above, is a popular non-linear presentation tool.

7. Add in a short video

Billions of hours of YouTube are consumed each month and advertisers have identified videos as having a high  retention rate  for users. However very few presentations ever use videos to engage with their audience.

Find a short video clip that reinforces your story or explains a concept better than words can. You can either embed the video directly into your presentation software or include a link to an external website. Just make sure you test your method on the day of the presentation and have a backup on a USB just in case you need it.

8. Invite people onto the stage

If you’re preparing a particularly long presentation, consider having other people to come on stage and talk for a bit. This will help you narrate the story and make the whole presentation more interactive.

Steve Jobs never pulled off the entire presentation by himself; he always invited several speakers, including designers, partners, and other executives, to help him introduce their latest product. Of course, this technique should always be arranged with your colleagues in advance.

9. Poll the audience

Polls are similar to quizzes in that they engage the audience during the presentation. Polls encourage participants to think not only about your questions but also about their answers. Moreover, live polls help create mental breaks, so your audience can regain attention and stay focused throughout your presentation.

By including everyone in answering the question, you also create a group experience that leaves the audience feeling like they all have been part your presentation.

10. Use (appropriate) humour

Some of the best speeches and presentations in the world feature plenty of humour. No matter the subject, a great speaker will use natural charisma, humour and language to convey their points and get the crowd excited about what they are saying.

A great example of building rapport with the audience through the use of humour is Barrack Obama talking about the government building Iron Man.

Another example is when  Morgan Spurlock  offers individuals the opportunity to buy the rights to name his TED talk—which he refers to again at the end, where he reveals the title. He peppers the entire presentation with humorous commentary that nonetheless supports his point.

Create relevant jokes or find a way to bring out the humour in your subject, and your audience will be much more engaged and more likely to remember your words.

11. Practice your delivery, again and again

Practicing is the most important part of delivering an interactive presentation. You’ll need to practice where to use live quizzes, when to accept questions, which points to emphasise with body language and many more. There are several options for practicing:

Practice Presentation Skills

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• In front of a mirror  – great for seeing and improving your body language, however it can be distracting to what you are saying.
• To friends or colleagues  – a useful way to get feedback on your presentation, try and action the feedback straight away to improve on it. You can also give the person some key areas to focus their feedback on if you believe you are weaker in those areas.
• Virtual reality  – practice in realistic  public speaking environments , whether it be in a virtual conference room or boardroom. Receive feedback on your speech with voice analysis technology.

With all three of these, you’ll want to work on your tone of voice, accent, pauses between sentences and facial expressions. The most important thing is to talk slowly and loudly enough to be heard and understood clearly.

A list of the best presentation skills courses you can practice with:

• Presentation Skills Training Courses

12. Try and relate to the audience

Make comparisons to events from everyday life that most people are more than familiar with. By making things look simple, not only will you help your audience get a better understanding of the subject by enabling them to visualize the information more clearly, you will also draw a connection between you.

After all, you are all just regular people with similar experience, you just happen to be performing different roles at the moment.

13. Strong body language (position, posture and gesture)

Non-verbal communication plays a large part in how we construct meaning, so it makes sense to consider how to use it in your presentation. You can make things more interesting for your audience by using  your body language  to enhance what you’re saying.

Body language goes beyond reinforcing your messaging – it’s useful from a biological standpoint. As discussed in her  body language TED talk , Amy Cuddy’s research found that using ‘assertive’ body language released testosterone and reduced cortisol in both men and women, thereby increasing confidence and decreasing stress.

An effective presenter pays close attention to the physical relationship with her/his audience. If you stand hidden behind an overhead projector or stand too far away from your audience, they will not develop a bond with you and this will limit the effectiveness of your presentation.

Your posture will also dictate levels of audience involvement. If you’re too relaxed and sit slumped in a chair to deliver your talk, the audience might drift away. Find a comfortable but purposeful position in relation to your audience and adopt an upright sitting or standing posture that allows for movement and gesture.

Audiences respond well to the physical energy and enthusiasm being conveyed by a presenter, and thus the use of clear and controlled gestures will greatly enhance your presentation. Gestures that are open and reach out to your audience serve to extend your presentation to them and thus help them feel more involved.

Examples of good body language:

• Use hand gestures when delivering key points
• Use calm, deliberate movements when highlighting certain information
• Keep arms and legs uncrossed

14. Maintain eye contact with all sections of the audience

Making eye contact is one of the most  powerful techniques  for involving your audience. If used well, eye contact can serve to make your address much more personal and thus more effective. If eye contact is avoided, the presenter can appear to be nervous and unconvincing.

It is important to share eye contact with all members of a small audience or all sections of a large audience. Avoid making eye contact with just the people you know, taking particular care not to deliver your entire presentation to the person who’s assessing your work. Remember that you will need to involve the whole audience if you are to make an effective presentation.

If you are nervous, eye contact can be very difficult to establish and maintain. Remember that some eye contact is better than none and that you should try to build your confidence over time.

15. Use live quizzes to better understand your audience

Live quizzes are a great way to understanding your audience better get them engaging with the material.

For example, if you’re giving a presentation on autonomous vehicles, you could ask questions such as:

• When do you think autonomous vehicles will become mainstream?
• Are you concerned by safety issues?
• If someone is injured or killed by the car, who is to blame?

These will surely create some interesting results which you, as the presenter, can talk about and discuss.

16. Use physical props if possible

You don’t need to be giving a product demo to use props during your presentation. Props are a great way to help the audience visually picture what you are talking about. While talking through your presentation, you can refer to the prop at certain points to highlight your point or make it clear to the audience.

Kenny Nguyen  does this will in his TEDx talk on ‘The Art of Saying No’. He refers to the “sword of yes” and “shield of no.” Naturally he picks up a sword and shield from the table to help demonstrate his points.

Another great example is when  Jill Bolte Taylor  brings a real human brain on stage during her TED talk to explain to what happened to her when she had a stroke. She touched the audience with this demonstration and left the audience in complete awe.

17. Extend your usual vocal range

Your tone of voice, your volume, and other vocal aspects affect how people listen and hear your message.

Julian Treasure’s  TED talk on ‘How to speak so that people want to listen’ is all about this, and at the end offers several tips ‘in our toolbox’ for how to master the use of voice, from changing your speaking pace to speaking in a different pitch.

Get feedback from a friend or colleague to see what works best for you.

18. Use language and literary techniques

Your use of language has a huge influence on the way you engage your audience. It’s important to use language your audience understands and is familiar with.

Avoid using language that is too formal or informal, too technical or too simplistic depending upon the nature of your talk and the knowledge base of your audience. Pitching your presentation at the right level can be a challenge but it is very effective for making the audience feel involved.

There are various  literary techniques  you can use, such as the Power or Three, to give greater impact to your message.

Involving your audience is essential to making an impact. Your presentation should pull them in, get their attention and stimulate their thoughts and understanding. This can be done in a number of ways.

The way that you plan your presentation will be critical in terms of using language and ideas that your audience will understand. You must also ensure that there is sufficient time for questions and discussion. The way that you deliver your presentation should create a bond with your audience.

Your use of eye contact, body language, spoken words and energy should  communicate effectively  and enthusiastically with all areas of the room, thus ensuring that the audience receives positive messages about you and your material.

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• Inspiration

17 fun presentation ideas (with video!) to wow your audience

• 30 Mar 2023

So you want to be the next Steve Jobs. Or Martin Luther King. Or any other dazzling orator you look up to. But you need a little something to add to your presentation ideas – you don’t want to bore people to death with Powerpoint.

Whether you’re creating a sales presentation, an event presentation, or just showing your travel video to Uncle Ron, we’ve compiled some of the best ways to get your audience seriously hyped up about your message.

Biteable offers online video presentation software, so we know a thing or two about making engaging presentation videos. In this guide, we share some of our favorite video presentation inspiration and show you some of the different types of presentations you might consider.

When you’re ready to make your own video presentation, head over to  Biteable  for hundreds of brandable templates, video scenes, and workplace-ready animations. With Biteable, making a video presentation is as easy as making a PowerPoint – only a whole lot more fun.

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Types of video presentations

If you’re looking to win over your audience with a presentation, videos are the best way to do it. According to Insivia, viewers retain  95% of a message  when they see it in a video, but only 10% if they have to read on-screen text.

When you’re making your presentation, you could either make your video the whole presentation, or just a part of the whole. Did you know, for example, that you can  embed a video in a Powerpoint document?  Either is possible with our video templates and it can be interesting to mix things up once in a while.

There are four main types of presentations:

• Informative
• Demonstrative
• Inspirational

Picking the right one will ensure you’re onto a winner with your video presentation. For example, if you’re onboarding some new employees, you might choose a video template that’s an informative presentation like this one:

Or, if you want to show off how something works, a demonstration presentation might be what you want to create:

A persuasive presentation would involve creating a video more like this charity infographic example:

And if you want something a little more inspirational, try something like this positive quote video template.

But that’s not all, folks! If you’d like to check out more awesome Biteable video templates, visit our  templates page here .

Creative (and fun!) video presentation ideas

You’ve now picked the type of presentation you need. But how do you get creative with your video?

First of all, it’s important your video is top-notch. Without high-quality graphics and production value, your message may fall by the wayside. Choose online  video presentation software  that’s easy to use and makes great-looking videos. That’s where Biteable comes in.

Whatever the topic of your presentation, your video format and design need to match the overall tone and message.

Delivering a corporate presentation on climate change? A fast-paced, wildly colorful template with upbeat music is going to feel a little off-message.

To identify how to design your presentation, think about the feelings you want to evoke in your audience. Want them to be crying with laughter? Moved to tears? Motivated into taking action? Pinpointing the emotions behind your presentation will help you choose the right template and make the best video possible.

17 great video presentation ideas

Now you’ve nailed down the type of video presentation you want to make, it’s time to master the finer details. Here’s just some of the ways you can make your message sing.

1. Start with a bold statement

A bold statement can capture your audience’s attention right from the get-go. Your statement should offer something slightly unusual and maybe even a little controversial. Something to make people sit up and take notice.

2. Tell a story

One of the best ways to get your audience’s attention is to tell a story – it’ll hit them right in the feels.

A personal, human story works because it the audience can relate to it on a personal level. Think about some stand-out examples of human stories that relate to your business or idea, and tell that story so people will connect with the central character. The bigger the emotion the better: love, longing, overcoming obstacles, things we’ve all had to deal with at some point in our lives.

Think about the  ‘story arc’  – how will you frame your message so the audience immediately empathizes?

If you’re selling trainers, perhaps you’ll talk about someone who’s training for a marathon. If you’re lobbying for women’s rights, perhaps you’ll tell a story of when a passing comment affected you deeply. Maybe you should think back to the decision that started your business, and start your presentation with that.

Here’s a great example of storytelling from one of the world’s top brands:

3. Use music

Music has great power to support and enhance the emotion in a video presentation, and has been proven to sustain an audience’s attention and aid in information retention. Music is used in movies to suggest an emotional state to the viewer, so why not in a video presentation?

Modern, up-tempo music will snap people to attention at the right moment, while slow, minor-key sounds relax the brain, which is useful for reviewing content so it can slip more easily into long-term memory.

It can be a struggle to find good quality  royalty free music , but here at Biteable we have a selection of great royalty free tracks (or you can upload your own if you’re that way inclined).

Music is one of the most critical (and often overlooked) aspects of any presentation. Here’s a good example of a Biteable template where the music does a great job of supporting the message.

4. Visual metaphor

Research has shown that combining pictures and text is one of the best ways to help people engage with and retain information. There’s something about how our brain works that makes text by itself far less memorable, so if you can combine something visual with your message, you’ll keep people’s attention longer and they’ll remember more of your presentation.

Talking to a group of people about taking action on something that scares them? A picture of someone diving or bungee jumping could work. Telling your boss how important that company retreat is next year? Show them an image of happy, relaxed people with their toes in the sand.

It doesn’t have to be obvious and clichéd, either. Closed doors, wide open roads, and lighting a candle all have subconscious messages that you don’t really need to explain. (Whatever you do, just don’t use the ultimate cliche: the overused  ‘water ripple’ .)

5. Use questions

Questions can be a great way to open a presentation, because they encourage the audience to think for themselves. It opens them up to a realm of critical thinking, which is perfect when you’re gonna sock it to them with your impactful message.

‘Did you know 15 billion trees are cut down each year?’

‘Have you ever considered what life would be like if you didn’t have to save money?’

The art of asking questions in a presentation means you can incorporate them into your video as a great lead-in. Combined with some appropriate music, it can really get your audience thinking about the issue, and then you’ll go on to explain exactly what your solution is.

Having a laugh can really do a lot to win over an audience. There’s no need to be too serious, and even if you’re dealing with a heavy topic, lightening the mood can work wonders.

Whether you’re looking to create a funny sales video, an event presentation, or a presentation for an interview — one thing’s for sure, you can’t go wrong by including humor.

7. Repetition

Simple. Effective. Powerful.

Repetition can be used in several ways: by offering several one-word sentences in a row (the repetition is in the rhythm), or by repeating a word or a key phrase several time throughout your presentation.

In his famous Stanford speech in 2005, for example, Steve Jobs concluded by saying  “Stay hungry. Stay foolish.”

Repetition is powerful. It drives home your key message and strengthens your position.

8. Motion Graphics

Motion graphics  are basically animation with text as a major component, and is a staple of what we do at Biteable.

When you use moving graphics in a presentation, it instantly captures attention. If your audience is just taking their seats, or are halfway through hearing your story, there’s no doubt they’ll sit up and take notice if you introduce some cool motion graphics, like this Meeting Tips example.

Although they can sometimes feel clichéd, quotes are a great way to impart a message in a presentation. Want your audience to understand something complex? A quote from Einstein should do it. Or would you like to say something meaningful and poetic? A couple of lines of Shakespeare should convey some wisdom.

10. Audio narration

Narration can give a different mood to your presentation, especially if the voice is powerful and the words are heartfelt. Use it to change the tone or pace of your presentation and it will certainly keep your audience hooked if there’s a danger of them losing interest.

11. Go bright with color

Color can have a huge effect on how your video comes across. Don’t be afraid to experiment. The contrasts of black and white can be extremely effective, but you can also grab people’s attention with some carefully-chosen primary and secondary colors, like in our Motion Graphics template.

12. Use illustrations

Illustrations are a great way to communicate information, especially if you’ve got lots to say. Whether you want to create a crowd of people or a cool depiction of some new fancy gadget, illustrations can draw the eye and make your presentation more interesting.

13. Infographics

When you utilize infographics, you can pack in a huge amount of data and information without confusing your audience. Think pie charts, digital numbers, and ascending animated graphs. These can show your audience boring data in an exciting way.

14. Create interesting transitions

The one advantage of video over a standard presentation is that you can do all types of funky things with transitions, like a whip pan transition, when the camera quickly pans between scenes. It’s a bit like a wipe, but much faster. Check out our full article on transitions  here .

15. Make it look cinematic

Adding a cinematic touch can help your audience feel receptive to your message because subconsciously, they will associate these elements with being at the cinema, eating popcorn, and generally having a good time.

16. Go retro

A cool, retro look for your presentation will make it hard to ignore. By going retro, you add a little bit of cheeky style to your message. You don’t need to go  quite as retro as the template below, but taking a step back in time is a sure way to add a little bit of zing to things.

17. End on a meaningful note

Your presentation will only give your audience a lasting impression if you end it right.

It’s important to let the audience know what you want them to do next: to visit a website for more information, to ponder an idea or new direction, or to take action toward a particular goal.

An attention-grabbing visual will work really well here, along with a meaningful end to the music – a change of pace, volume, or pitch.

What’s the takeaway message? A strong CTA (call to action) will ensure your presentation is memorable and much more likely to be talked about.

Video brings your presentation alive

Of course, we’re a little biased here at Biteable, but we’ve also sat through enough mind-numbingly dull presentations to know that video offers a delightful treat for your audience. It brings your message to life in a way no other medium can.

Ready to start crafting your presentation? Check out our range of templates  here .

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5 Tips to Boost Your Presentation Skills and Wow Your Audience

• The Speaker Lab
• May 24, 2024

Table of Contents

Crafting an unforgettable presentation requires more than just compelling content. The way you deliver your message is just as important. No matter your role—CEO, entrepreneur, author, professor, coach, or consultant—honing your presentation skills is key to effectively communicating your ideas and making a memorable impact on your audience. It may not always be easy, but we’re here to help. To help you nail it every time, we’ve compiled 10 essential tips for honing your presentation skills . From knowing your audience to practicing confident body language, we have the guidance you need to give a presentation that’s effective and memorable.

5 Essential Tips for Delivering a Killer Presentation

You’ve probably sat through your fair share of presentations—some good, some not so good. The difference between an effective presentation and one that falls flat often comes down to a few key factors. If you want to improve your skills and deliver a presentation that engages your audience, here are some essential tips you need to keep in mind.

1. Understand Your Audience

Before you even start putting together your presentation, you need to take some time to understand who you’ll be speaking to. What are their needs, interests, and expectations? What level of knowledge do they have about your topic?

Tailoring your content and delivery style to your specific audience is crucial for making a real connection and delivering value. For instance, if you’re giving a presentation to a group of executives who are pressed for time, you’ll probably want to give them key takeaways upfront. By adapting your approach and leading with the most important points, you would be able to better hold your audience’s attention and make a strong impact.

2. Practice Makes Perfect

If you only go away with one tip today, then know that having the discipline to practice is an essential presentation skill. Rehearsing your talk multiple times helps you build confidence, refine your delivery, and ensure a smooth flow. Make sure to practice out loud, as if you’re in front of the actual audience. You can even record yourself and watch the video back to identify areas for improvement. It might feel awkward at first, but it can make a huge difference in your final delivery.

3. Engage with Eye Contact

Making eye contact with your audience is one of the most powerful ways to connect with them and keep them engaged. When you look people in the eye, it builds trust and shows that you’re confident in what you’re saying.

During your presentation, make a point to scan the room and make brief eye contact with individuals in different sections. It creates a sense of intimacy and makes people feel like you’re speaking directly to them. Just be sure to keep it natural and avoid staring anyone down.

4. Use Compelling Visuals

Visuals can be a game-changer when it comes to delivering an effective presentation. Well-designed slides, images, and videos help reinforce your message, break up text-heavy content, and keep your audience interested.

The key is to use visuals strategically, not just for the sake of having them. Every visual element should serve a clear purpose and enhance your overall message. And don’t forget about quality—blurry images or cluttered slides can be more distracting than helpful.

5. Tell a Story

Humans are wired to respond to stories. Integrating storytelling into your presentation is a fantastic way to make your content more engaging, memorable, and relatable.

Think about how you can structure your presentation as a narrative arc, with a clear beginning, middle, and end. Use anecdotes, case studies, and examples to illustrate your points and create an emotional connection with your audience. Some of the best presentations are the ones that take the audience on a journey and leave them feeling inspired.

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Master Your Body Language for Maximum Impact

Your body language can speak volumes during a presentation, often conveying just as much as your words. Mastering non-verbal communication is key to delivering a killer presentation that commands attention and leaves a lasting impression. Below are our tips for improving this presentation skill.

Maintain Confident Posture

How you carry yourself on stage can instantly impact your perceived confidence and credibility. Stand tall, keep your shoulders back, and maintain a stable, grounded stance. Avoid slouching, fidgeting, or shifting your weight from side to side, as these habits can make you appear nervous or unsure.

In addition, make a conscious effort to take up space and own the room. It’s not about being arrogant, but about projecting self-assurance and authority. Practice power poses beforehand to get in the right headspace and boost your confidence.

Use Gestures Purposefully

Incorporating hand gestures can add emphasis, clarity, and visual interest to your presentation. However, it’s important to use them purposefully and avoid overdoing it.

What’s our tip for improving this presentation skill? Use open, expansive gestures to convey confidence and inclusivity. Pointing can be effective for directing attention or making a strong point, but use it sparingly. Avoid crossing your arms or putting your hands in your pockets, as these positions can make you seem closed off or disengaged.

Vary Your Tone and Pace

Your voice is a powerful tool for engaging your audience and keeping them interested. Vary your tone, pitch, and pacing throughout your presentation to add dynamic energy and prevent monotony.

Speak with enthusiasm and conviction, allowing your passion for the topic to shine through. Use strategic pauses for emphasis or to give the audience a moment to process a key point. Adjust your volume and speed based on the room size and acoustics.

Avoid Distracting Mannerisms

Distracting mannerisms can quickly derail an otherwise great presentation. Be aware of any nervous tics or habits you might have, such as playing with your hair, clicking a pen, or saying “um” or “like” excessively.

Practice self-awareness and work on minimizing these behaviors. It can be helpful to video record yourself and watch it back to identify any distracting mannerisms you might not realize you have. Remember, the goal is to keep the focus on your message, not your quirks.

Overcoming Stage Fright and Nerves

Even the most seasoned presenters can experience stage fright and nerves. The key is to have strategies in place to manage those feelings and deliver a confident, impactful presentation.

Prepare Thoroughly

One of the best ways to combat stage fright is to be thoroughly prepared. When you know your material inside and out, it gives you a solid foundation to fall back on, even if nerves start to creep in.

For instance, you might create a detailed outline of your presentation, including key points, transitions, and any important data or examples. Using the outline, practice delivering the content out loud multiple times until it feels natural and conversational. When it’s time to actually present, you can fall back on the outline if you feel yourself start to get nervous.

Visualize Success

Visualization is a powerful tool for boosting confidence and calming nerves. In the days leading up to your presentation, take some time to close your eyes and imagine yourself delivering your talk with ease and conviction. Picture the audience responding positively, nodding along, and applauding at the end. Envision yourself feeling calm, confident, and in control. The more vividly you can imagine a successful outcome, the more likely you are to achieve it.

Breathe Deeply

Although tips on breathing exercises might seem unrelated, they’re actually an invaluable presentation skill. Think about it. When we’re nervous, our breathing tends to become shallow and rapid. This can exacerbate feelings of anxiety and make it harder to think clearly.

Before and during your presentation, focus on taking slow, deep breaths from your diaphragm. Inhale through your nose for a count of four, hold for four, then exhale through your mouth for a count of four. This simple technique can help calm your nerves and center your mind.

Focus on Your Message

When stage fright starts to take hold, it’s easy to get caught up in worries about how you’re coming across or what the audience might be thinking. Instead, try to shift your focus to your message and the value you’re providing.

Remind yourself of why your topic matters and how it can benefit your audience. Concentrate on delivering your content with clarity, conviction, and enthusiasm. When you’re passionate about what you’re saying, it shines through and connects with your listeners.

Crafting Memorable and Engaging Content

No matter how polished your delivery is, the foundation of a killer presentation is always the content itself. Crafting a memorable and engaging message is essential for making a lasting impact on your audience.

Start Strong

The opening moments of your presentation are crucial for capturing your audience’s attention and setting the tone for what’s to come. Don’t waste this opportunity with a generic introduction or a long-winded anecdote.

Instead, start with a bang. Use a surprising statistic, a thought-provoking question, or a bold statement that immediately grabs people’s interest. Make it clear why your topic matters and what your audience stands to gain from listening to you. Practice these tips and you’ll have this presentation skill mastered in no time.

Use Examples and Anecdotes

Abstract concepts and dry data can be difficult for audiences to grasp and remember. That’s where examples and anecdotes come in. These concrete illustrations help bring your ideas to life and make them more relatable.

When crafting your presentation, always look for opportunities to weave in real-world examples, case studies, or personal stories that reinforce your key points. Not only do these elements make the content more engaging, but they also help the audience see how the information applies to their own lives and experiences.

Incorporate Humor

Injecting humor into your presentation can be a great way to break the ice, lighten the mood, and keep your audience engaged. A well-timed joke or a witty observation can make your message more memorable and help you connect with your listeners on a human level.

Of course, it’s important to use humor judiciously and appropriately. Make sure your jokes are relevant to your topic and won’t offend or alienate anyone in the audience.

End with a Call to Action

Your presentation shouldn’t just be informative—it should also be actionable. As you near the end of your talk, be sure to include a clear and compelling call to action.

What do you want your audience to do with the information you’ve shared? Is there a specific step they can take to apply your ideas or further their learning? Make it explicit and easy for them to follow through.

You can also end your presentation with a challenge or a question that encourages the audience to reflect on how they can put the content into practice. It’s a powerful way to drive home your message and ensure that your words have a lasting impact.

Handling Questions and Audience Interaction

One of the most daunting aspects of giving a presentation can be handling questions from the audience. But with the right approach, this interaction can actually be an opportunity to reinforce your message and build credibility. Below are some tips on how to improve this presentation skill and close out your speech with confidence.

Anticipate Common Questions

Before your presentation, take some time to brainstorm the questions your audience is likely to ask. Consider their background, their level of knowledge on the topic, and any potential objections or concerns they might have.

Once you have a list of anticipated questions, practice answering them out loud. This will help you feel more prepared and confident when the time comes to address them in real-time.

Listen Attentively

When an audience member asks a question, give them your full attention. Make eye contact, nod to show you’re listening, and avoid interrupting or rushing to respond. If the question is lengthy or convoluted, don’t be afraid to ask for clarification. Paraphrasing the question back to the asker can also help ensure that you’ve understood it correctly and give you a moment to gather your thoughts.

Respond Concisely

When answering questions, aim to be concise and to the point. Avoid rambling or getting sidetracked by tangential information. Stick to the key facts and insights that directly address the question at hand.

If a question requires a more in-depth response than time allows, offer to follow up with the individual after the presentation. You can also direct them to additional resources or materials that provide more detail on the topic.

Redirect Off-topic Queries

Occasionally, you may receive a question that is off-topic or not directly relevant to your presentation. In these cases, it’s important to acknowledge the question while gently redirecting the conversation back to your main points.

You might say something like, “That’s an interesting question, but it’s a bit outside the scope of what we’re focusing on today. Let’s talk more about [relevant topic] and how it relates to [your key message].”

Remember, your goal is to keep the discussion focused and productive, while still making the audience feel heard and valued.

Leveraging Technology for Impactful Presentations

In today’s digital age, technology can be a powerful tool for enhancing your presentations and engaging your audience. However, knowing how to use technology isn’t always straightforward. That’s why we’re offering you some tips on how to level up this presentation skill. Below are some insights on how to use technology strategically and not let it overshadow your message.

Keep Slides Simple

When it comes to presentation slides, less is often more. Avoid cluttering your slides with too much text, busy graphics, or distracting animations. Instead, keep them clean, concise, and visually appealing.

Use a consistent color scheme and font throughout your presentation to create a cohesive look. Stick to one main idea per slide, and use bullet points or short phrases rather than full sentences.

Remember, your slides should support and enhance your message, not compete with it. They’re meant to be a visual aid , not a crutch or a substitute for your own knowledge and expertise.

Use High-Quality Images

Incorporating relevant, high-quality images into your presentation can help illustrate your points, break up text, and keep your audience engaged. But be selective about the images you choose. Avoid generic stock photos or low-resolution graphics that can make your presentation look amateurish. Instead, opt for images that are clear, compelling, and directly related to your content.

If you’re using graphs or charts to present data, make sure they’re easy to read and interpret. Use colors and labels strategically to highlight key insights and trends.

Embed Videos Strategically

Videos can be a great way to add variety and interest to your presentation. They can help illustrate complex concepts, provide real-world examples, or evoke an emotional response from your audience.

However, it’s important to use videos judiciously and strategically. Avoid relying on them too heavily or using them as a crutch for weak content. Make sure any videos you include are high-quality, relevant, and add value to your overall message.

It’s also a good idea to test your videos beforehand to ensure they play smoothly and without technical glitches. Nothing derails a presentation faster than a video that won’t load or has poor audio quality.

Ensure Smooth Transitions

Smooth transitions between slides and sections of your presentation are key to maintaining a professional and polished look. Abrupt or jarring transitions can be distracting and disrupt the flow of your message.

Practice navigating through your slides beforehand to ensure that everything flows logically and seamlessly. Use consistent transition effects throughout your presentation, but avoid overusing flashy or gimmicky animations.

It’s also a good idea to have a backup plan in case of technical difficulties. Bring a printed copy of your slides or have them saved on a USB drive in case the technology fails. The show must go on, even if your fancy transitions don’t.

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Avoiding Common Presentation Mistakes

Even the most well-crafted presentation can fall flat if you make some common mistakes. Here are a few pitfalls to avoid to ensure your message lands with maximum impact.

Over-Reliance on Notes

While it’s fine to have some notes or a general outline to guide your presentation, relying too heavily on them can be a major distraction. Reading directly from your notes or slides can make you seem unprepared or disengaged from your audience.

Instead, aim to internalize your content so that you can deliver it naturally and conversationally. Use your notes as a gentle reminder of key points, but don’t let them become a crutch. If you do need to reference your notes, try to do so subtly and sparingly. Glance down briefly, then look back up and make eye contact with your audience as you speak.

Reading Slides Verbatim

One of the biggest mistakes presenters make is simply reading their slides word-for-word. Not only is this boring for your audience, but it also makes your slides redundant. If you’re just going to read them aloud, why bother having them at all?

Your slides should be a visual aid, not a script. Use them to highlight key points, provide visual examples, or reinforce your message with data or graphics. And remember that the bulk of your content should come from your own knowledge and expertise.

If you find yourself tempted to read directly from your slides, it’s a sign that you either have too much text on them or you haven’t practiced enough to feel confident delivering the content on your own.

Rushing Through Content

When you’re nervous or pressed for time, it can be tempting to rush through your presentation at breakneck speed. However, this can leave your audience feeling overwhelmed, confused, and disconnected from your message.

Remember, your audience needs time to process and absorb the information you’re sharing. Speak at a measured pace, pausing occasionally to let key points sink in or to allow for questions.

If you find yourself running short on time, resist the urge to speed up. Instead, prioritize your most important points and cut out any extraneous information.

With a few tips, anyone can improve their presentation skills. By understanding your audience, crafting compelling content, and mastering your delivery, you’ll be well on your way to giving presentations that truly resonate.

Remember, it’s not about being perfect. It’s about being authentic, engaging, and delivering value to your audience. So take these tips, make them your own, and go out there and wow your audience. You’ve got this!

• Last Updated: May 24, 2024

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5 Steps to Preparing an Engaging Industry Presentation You can make a great impression and generate interest with an exciting, informative presentation. Find out my five secrets to creating an industry presentation guaranteed to wow.

By Cyrus Claffey Edited by Chelsea Brown May 28, 2024

Key Takeaways

• This article offers practical advice for delivering impactful presentations at industry events, emphasizing the importance of a comfortable stage presence, understanding your audience, designing effective slides and more.

Opinions expressed by Entrepreneur contributors are their own.

Industry events are a chance to network with your colleagues and impress distributors — but to really make the most of your time at a conference, you need to learn how to prepare a presentation that engages, informs and leaves an impact.

I've presented at some of the most important real estate and property technology events in the country as the founder of ButterflyMX . Here are a few tricks I've picked up along the way to wow any audience.

Related: 6 Tips for Making a Winning Business Presentation

1. Getting comfortable with the stage

I recommend taking a walk around the stage before your presentation. By familiarizing yourself with your environment, you can prepare yourself better.

And while you're on stage, a relaxed, comfortable presence goes a long way in keeping your audience engaged . Whether you want to play your presentation casually or more formally, audiences can sense discomfort, which prevents them from fully connecting with your message.

To project your sense of comfortability, focus on your body language . You can project confidence by speaking slowly and clearly and by walking across the stage to keep the audience's attention — even if there's already a podium or lectern set up on stage.

Unfortunately, if a speaker spends too long standing behind the podium, an audience might interpret that as a sign of indecision and inaction from the speaker. Instead, you can remove any barriers between yourself and the audience by using the whole length of the stage.

2. Familiarity with industry statistics

An audience that doesn't know me might be wondering why they should be taking my advice. I certainly don't blame them. When I'm watching a new presenter, I ask the same question.

If you can back up your claims with hard data, your presentation will ring true with listeners. You can cite industry-wide statistics or establish your own bona fides by citing stats that buttress your own credibility by establishing your company's success.

In my case, I'm happy to use a couple of statistics that prove how successful my company, ButterflyMX, is in the proptech industry. For instance, we serve more than one million apartment units, and if you're interested in how consumers feel about us, look no further than the internet — we have over 20,000 five-star reviews !

Related: 7 Ways to Captivate Any Audience

3. Knowing your audience

Depending on who your audience is , you'll have to adjust your game plan and prepare for different things.

I've spoken at conferences where the audiences couldn't be more different — a presentation that wows one crowd might have no information that's applicable to another. As the founder of a property technology company, I have the pleasure of speaking at a variety of different conferences that serve different markets.

For example, integrators and installers might value a talk on product features and hardware more than others. And if I'm presenting to an audience of property managers, I'll know to dial down the technical talk and focus on the benefits a robust video intercom offers, such as simplifying their day-to-day workloads.

Depending on your audience, you need to strike the right balance between talking about hardware specs and features.

4. Designing your slides carefully

Slides are a good opportunity to share the aesthetics, tone and values of your company — but you've got to make sure you use them effectively.

A slide with too much text looks busy, and it'll distract your audience and draw focus away from you. Instead, consider putting that information into your notes and speaking it aloud. Slides should focus on one or two visual elements, like bullet points, charts and graphs.

As for the actual design of your slides, you should ensure that you adhere to your company's brand guidelines. If you're unfamiliar with the concept, brand guidelines are a single, governing document that goes over important design concepts like the colors and logos that your company has.

Related: 6 Ways to Take Your Next Presentation to the Next Level

5. Asking for audience participation

Asking for audience participation is the ultimate way to ensure everybody is locked in and paying attention — but it's also a double-edged sword. You also need to be prepared in case asking the audience to participate doesn't necessarily go your way.

For example, you might generally ask if an audience has any questions at the end of your presentation. But you run the risk of running into a hostile, bad-faith question — or you might even be met with silence.

That's why I'd recommend you give the audience questions and tasks that have a little more structure. You could do things like asking for a show of hands, asking for specific anecdotes or taking a poll.

Polls have gotten an especially high-tech upgrade recently — see if you can set up an electronic voting system that allows audience members to vote with their smartphones. Then, you'd be able to throw the results on screen and watch them update in real time!

You should pepper these interactive sections throughout your presentation to ensure that audiences are engaged throughout your entire talk.

Entrepreneur Leadership Network® Contributor

Founder of ButterflyMX

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