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A Comprehensive Guide to the Startup Incubator Business Model

Discover the ins and outs of the startup incubator business model with our comprehensive guide.

A Comprehensive Guide to the Startup Incubator Business Model

Are you an aspiring entrepreneur looking for the perfect environment to grow your business idea? Look no further than the startup incubator. In this comprehensive guide, we'll cover everything you need to know about the business model, including what exactly a startup incubator is, the key components of the model, and the benefits of joining, as well as types of incubators and the application and selection process.

Understanding the Startup Incubator Business Model

Starting a business can be a daunting task, especially for first-time entrepreneurs. There are countless decisions to be made, from the initial concept to the final product, and everything in between. This is where startup incubators come in.

Definition and Purpose of Startup Incubators

A startup incubator is a program that provides mentorship, resources, and support to early-stage startups to help them grow and succeed. The primary goal of incubators is to help startups reach a point where they can stand on their own two feet and become profitable.

Incubators typically provide startups with a physical space to work, access to a network of experts, and the opportunity to connect with other entrepreneurs who are going through similar challenges. They also offer educational workshops, seminars, and networking events to help entrepreneurs grow their businesses.

Startup incubators can be found in many different forms, from university-affiliated programs to privately funded initiatives. They are often run by experienced entrepreneurs, investors, or business professionals who have a passion for helping others succeed.

Key Components of the Incubator Model

The key components of the incubator model are mentorship, resources, and a community of like-minded individuals. Mentorship is perhaps the most important component of an incubator, as it provides entrepreneurs with access to experienced professionals who can offer guidance and advice. Resources may include office space, equipment, funding, or other resources needed to help startups grow. The community aspect of an incubator is also essential, as it allows entrepreneurs to connect with and learn from their peers.

One of the benefits of being part of an incubator is the ability to access a wide range of resources that may not be available to individual entrepreneurs. These resources can include legal and accounting services, marketing and branding support, and access to funding through venture capitalists or angel investors.

Another key component of the incubator model is the focus on education and training. Incubators often offer workshops and seminars on topics such as business planning, financial management, and marketing strategies. These educational opportunities can be invaluable for entrepreneurs who are just starting out and may not have a background in business.

Differences Between Incubators, Accelerators, and Co-working Spaces

It's important to note the differences between incubators, accelerators, and co-working spaces. While all of these programs provide resources and support for entrepreneurs, incubators tend to focus on providing long-term support and mentorship, while accelerators offer a shorter-term program that focuses on fast-tracking startups to launch. Co-working spaces, on the other hand, simply provide a shared workspace and access to resources.

Incubators and accelerators are similar in many ways, but there are some key differences. Incubators tend to focus on providing support for early-stage startups, while accelerators are designed to help startups that are further along in the development process. Accelerators often provide funding, mentorship, and resources in exchange for equity in the company.

Co-working spaces are a popular option for entrepreneurs who are looking for a more flexible workspace. These spaces provide a shared office environment, which can be a great way to connect with other entrepreneurs and freelancers. However, co-working spaces may not offer the same level of support and resources as incubators or accelerators.

Overall, startup incubators are an important part of the entrepreneurial ecosystem. They provide a supportive environment for early-stage startups to grow and thrive, and offer a wide range of resources, mentorship, and educational opportunities to help entrepreneurs succeed.

The Benefits of Startup Incubators

Starting a business can be a daunting task, and many entrepreneurs struggle to get their ideas off the ground. Fortunately, startup incubators offer a range of benefits that can help early-stage startups succeed. In this article, we'll explore some of the most significant benefits of joining a startup incubator.

Access to Resources and Mentorship

One of the most significant benefits of joining a startup incubator is access to resources and mentorship. Entrepreneurs who are just starting out often lack experience and may not know where to turn for guidance. Incubators offer experienced mentors who can help entrepreneurs navigate challenges and make informed decisions. Additionally, startups may not have the resources they need to grow, such as office space or equipment. Incubators often provide these resources at a discounted rate or for free.

For example, some incubators provide access to co-working spaces, which can be a great way for startups to save money on rent and utilities. Others may offer access to specialized equipment or software that would be too expensive for startups to purchase on their own. By providing these resources, incubators can help startups grow and thrive.

Networking Opportunities

Another benefit of joining a startup incubator is the networking opportunities it provides. Incubators typically bring together a community of entrepreneurs, investors, and mentors, providing an excellent opportunity to meet potential partners, investors, or customers. Networking events and workshops can also help entrepreneurs gain valuable insights into their industry and learn from experts in their field.

Networking can be especially valuable for startups that are looking to raise capital. By connecting with investors and other entrepreneurs, startups can increase their chances of securing funding and growing their business.

Structured Support and Guidance

Incubators provide structured support and guidance to help entrepreneurs achieve their goals. They often have a curriculum in place to help entrepreneurs develop their business plan, build their team, and launch their product. They can also provide access to legal, accounting, and marketing services to help startups get off the ground.

For example, some incubators may offer workshops on how to pitch to investors or how to create a marketing plan. Others may provide one-on-one coaching sessions with experienced entrepreneurs or industry experts. By providing this structured support, incubators can help startups overcome common challenges and achieve their goals.

Increased Chances of Success

Perhaps the most significant benefit of joining a startup incubator is the increased chance of success. Incubators provide entrepreneurs with the support they need to grow their business and overcome challenges. They also provide access to resources that startups may not have been able to afford on their own. Overall, the resources, mentorship, and guidance provided by incubators can significantly increase the chances of success for early-stage startups.

In conclusion, joining a startup incubator can be an excellent way for entrepreneurs to get the support they need to succeed. From access to resources and mentorship to networking opportunities and structured support, incubators offer a range of benefits that can help startups grow and thrive.

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Types of Startup Incubators

Startup incubators are organizations that provide resources, mentorship, and support to early-stage startups. They are designed to help entrepreneurs overcome the initial hurdles of starting a business and increase their chances of success. There are several types of startup incubators, each with its own unique focus and benefits.

Industry-Specific Incubators

Industry-specific incubators focus on providing support and resources to startups operating in a particular industry. For example, a biotech incubator may provide resources specifically designed to help biotech startups overcome unique challenges, such as regulatory hurdles and securing funding from investors. These incubators often have a network of industry experts and mentors who can provide guidance and advice to startups. They may also offer access to specialized equipment or facilities that are essential for startups in that industry.

University-Based Incubators

University-based incubators are run by colleges or universities and are often connected to the research or innovation departments. They typically provide mentoring, resources, and office space to startups, and may also offer educational programs or classes to help entrepreneurs develop their skills. These incubators are a great option for startups that are focused on developing new technologies or products, as they can provide access to cutting-edge research and development facilities. They also offer the opportunity to connect with academic experts and potential investors.

Corporate Incubators

Corporate incubators are run by corporations and are designed to foster innovation within a company. They often provide support and resources to both internal teams and external startups, with the goal of developing new products or services that can benefit the company. These incubators offer startups access to the resources and expertise of a large corporation, including funding, mentorship, and market insights. They also provide corporations with a way to stay competitive and innovative in their industry.

Non-Profit and Government-Sponsored Incubators

Non-profit and government-sponsored incubators are designed to support entrepreneurs who are working on social or environmental problems. They may provide access to funding, mentorship, resources, and events that focus on building a sustainable, socially responsible business. These incubators are a great option for startups that are focused on creating positive social or environmental impact, as they offer access to a network of like-minded individuals and organizations. They also provide startups with the opportunity to connect with potential investors who are interested in socially responsible investing.

Overall, startup incubators are a valuable resource for entrepreneurs who are looking to start and grow a successful business. By providing access to resources, mentorship, and support, these incubators can help startups overcome the initial challenges of starting a business and increase their chances of success.

The Application and Selection Process

Joining an incubator can be an exciting and transformative experience for startups. However, it can also be a competitive and rigorous process. To help you better understand what to expect, let's take a closer look at the application and selection process.

Eligibility Criteria for Startups

Each incubator has its own eligibility criteria for startups. While the criteria may vary from one incubator to another, there are some common factors that most incubators consider. In general, startups that are just getting started and have a high potential for growth are the most likely to be accepted. Some incubators may have specific industries or sectors that they focus on, while others may be open to startups working in any industry. Startups may also need to have a minimum viable product or a proof of concept to be considered.

Aside from these general requirements, some incubators may also have specific eligibility criteria. For example, some incubators may prefer startups that have a certain level of funding or revenue, while others may prioritize startups that have a strong social or environmental mission.

The Application Process

The application process for each incubator varies, but generally, startups are required to submit an application online. The application may include information about the product or service, the team, the business plan, and financial projections. Some incubators may require startups to go through an interview process or to give a pitch presentation to a panel of evaluators.

It's important to note that the application process can be very competitive, with many startups vying for a limited number of spots. Therefore, it's important to put your best foot forward and ensure that your application is as strong as possible.

Selection Criteria and Evaluation

The selection criteria and evaluation process also vary by incubator. Generally, startups are evaluated based on their potential for growth, the strength of their business plan, their team, and their market opportunity. Incubators may also consider factors like the level of innovation, the potential for social or environmental impact, and the compatibility of the startup with the incubator's mission and goals.

During the evaluation process, startups may be asked to provide additional information or to participate in interviews or pitch presentations. The evaluators may also conduct research on the industry and market to better understand the potential of the startup.

Ultimately, the goal of the selection process is to identify startups that have the highest potential for success and growth. Once a startup is accepted into an incubator, they can benefit from a range of resources and support, including mentorship, networking opportunities, and access to funding.

Startup incubators provide a valuable resource for entrepreneurs who are just getting started. By providing mentorship, resources, and a community of like-minded individuals, entrepreneurs can gain access to the guidance and support they need to grow their businesses. Whether you're operating in a specific industry, working on social or environmental problems, or simply looking to get your startup off the ground, there's an incubator out there that can help you succeed.

Chris Beaver

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How to Get Your Startup Up and Running with a Business Incubator

Dan Tyre

Published: June 28, 2019

Starting a company can be a lonely process for the first-time entrepreneur. There’s a lot of hard work, self-discipline , limited feedback on priorities, and process fraught with potholes -- some critical to the success of the enterprise itself.

business-incubator

Over the last decade, founders and startups have turned to business incubators and accelerators to scale their business. The concept makes a lot of sense for entrepreneurs or early stage founding teams that want to leverage a defined process for success and transition to a sustainable enterprise. But what is a business incubator?

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Business Incubator Definition

A business incubator is a company that helps startups and new businesses accelerate their growth and success. Incubators do this by providing support in a variety of areas including management training, office space, capital, mentorship, and networking connections.

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Incubators can be sponsored by different types of organizations including venture funds or private companies, municipal economic development organizations, and even colleges or universities.

Business Incubator Models

Some incubators are focused on different types of companies (i.e., fintech startups), vertical markets (i.e., the energy market), or geographic locations (i.e., companies in Arizona).

In fact, the National Business Incubation Association (NBIA) categorizes incubators into five models:

  • Academic institutions
  • Nonprofit development corporations
  • For-profit property development ventures
  • Venture capital firms
  • A combination of the above

Companies usually spend one to two years in a business incubator -- a span determined by need and/or obligation. A benefit of the business incubator model is that it creates a shared learning experience and supports collaboration.

The ability to receive quick, accurate information from incubator executives, mentors, instructors, or fellow entrepreneurs can have a significant impact on your ability to focus on the right priorities and make the right decisions to grow your business.

What is a Small Business Incubator?

Many business incubators support small businesses or startups. So, if you're looking for a "small business incubator," you're likely simply looking for a "business incubator" that provides support for business infrastructure, training, and capital.

Note that business incubators are different than business accelerators. While incubators exist to nurture the growth of a new business, accelerators are generally geared towards helping entrepreneurs transform their ideas into products or services that are ready for market quickly -- in as little as a few months.

It's important to know the difference between these two models and to discern which is right for your company or idea.

What Does a Business Incubator Do?

An incubator should provide diverse benefits to startup entrepreneurs. These benefits can include:

  • Office space - Some incubators offer office space for free or below-market rates to their portfolio companies. This solves several problems for startups. Mainly, it allows them to find a professional space for their employees to work without having to sign a lease -- especially helpful when the company is unsure how quickly they’ll scale production or headcount.
  • Specialized equipment - Some incubators invest in specialized equipment, like modeling software, 3D printers, prototyping equipment, or software development labs. This is a huge advantage for scaling companies in their infancy. Access to costly equipment and simulation programs can be crucial.
  • Experienced mentors - It’s important for startups to limit critical mistakes while scaling. Most incubators offer an experienced staff of savvy industry executives to help the core team stay focused and avoid mistakes. Incubators usually employ mentors with specific startup experience that can help explain process, planning, and decision criteria -- all while steering new entrepreneurs away from costly mistakes they made or witnessed.
  • Group training and education - Many business incubators offer an array of important business training spanning from legal advice on startup documents, incorporation terms, or IP issues to general business challenges like how to ship a product, establish a quality culture, or establish sales and marketing processes.
  • Software discounts - From accounting to project management, incubators typically offer business software that helps their startups scale. Pricing and education are typically vetted and negotiated for a standard rate allowing portfolio companies to get right to work. HubSpot offers this type of arrangement to more than 1000 startup partners worldwide .
  • Shared business services - Much like leveraging software availability and selection, many incubators offer accounting, banking, marketing, and manufacturing services to help companies scale.
  • Community - One of the best attributes of business incubators are the intangibles. Working with a group of like-minded entrepreneurs, using connections for connecting with prospects or customers, and learning from others in your cohort are invaluable parts of incubator life.

Is My Startup a Good Fit for a Business Incubator?

According to HubSpot for Startups’ Christian Mongillo, “The most important criteria is fit. Find a business incubator that works economically and allows you to expand as your team expands.

Look for one that has a selection process and is searching for similar types of companies. It’s not just a coworking space. The best incubators have a great mentor network and produce good results. They also have free wifi.”

Are all companies good fits for incubators? “Not necessarily,” says Mongillo. “If you’re a lifestyle company, a second-time entrepreneur, have access to office space, or want to build your own company culture, it might not be a good fit.

Some incubators require companies to give them an equity stake. So, if you don’t need the special services, you might be better off on your own.”

How Do I Get into a Business Incubator?

Being accepted into a business incubator can and should be a process. Most incubators have an admissions process and require companies to apply for acceptance.

Criteria for acceptance into an incubator varies, but most require you to present a feasible business idea and professional business plan. Here are a few steps to get started finding an incubator that’s right for your business.

  • Review your options geographically or vertically - Because of the sheer volume of available incubators, you might have more than one option to choose from. By doing a quick regional search, you can understand and rank the incubators that might be a good fit. Always review the website and ask for references from successful companies they’ve helped as well as a few from companies that have dropped out to get an overall view of fit.
  • Review criteria for admission - Most incubators have defined criteria for which types of companies they’re prepared to help. Some require certain milestones or criteria, like headcount, capital, entrepreneurial experience, background, revenue, or product fit. Others require contractual obligations from the accepted companies, so reviewing the application and understanding what’s is crucial to ascertaining fit.
  • Prepare a business plan - A business plan might not be required during the application process, but it’s helpful in determining whether the incubator is a good match. I’m a big fan of the three-page business plan rather than an unabridged version. A simple overview of business name, team build, value proposition, competitive advantage, addressable market, go to market strategy, product or service, and a 12-month forecast can help you differentiate your company.
  • Be prepared to work with a screening committee - In most cases, incubators will accept initial applications for companies meeting basic criteria. Some incubators require a video submission to explain the basic business model, vision, and mission of the company. The second stage is usually to meet and discuss your goals, plans, strengths, and weaknesses with a screening committee. This might take the form of an application, pitch or interview, and a series of meetings to set expectations for each side.

Best Startup Incubators

  • Parallel 18
  • Founder's Co-op
  • DreamIt Ventures
  • 500 Startups
  • Y Combinator
  • The Hatchery
  • Excelerate Labs
  • Capital Factory
  • EnterpriseWorks
  • New Venture Challenge

1. Parallel 18

2. founder’s co-op.

Helping new companies in the Pacific Northwest stack the deck in their favor.

3. DreamIt Ventures

Focused on startups with revenue or pilots ready to scale in the areas of healthtech, securetech, and urbantech.

4. Seedcamp

“Europe’s seed fund” invests in founders who attack large, global markets and solve real problems using technology.

5. 500 Startups

Diversity is a core value for this incubator. 44.5% of their portfolio belongs to racial minorities and they have scholarships available for underrepresented investors.

6. Alchemist

For founders whose revenue comes from enterprises, Alchemist offers funding, access to marquee customers, and highly rated mentors.

7. Amplify LA

Aims to help technology entrepreneurs grow their startups into successful companies. They like to invest early.

8. Y Combinator

Twice a year, they invest $120k into a large number of startups. These startups move to Silicon Valley for three months for intensive mentorship and support.

9. TechStars

A three-month program helping companies gain traction through mentorship, rapid iteration, and fundraising preparation.

10. The Hatchery

They’ll help you find customers, unite founders, and build your product. You might also receive funding from them.

11. Excelerate Labs

Mentor immersion, business acceleration, and finance and demo day preparation -- all based in Chicago.

12. Capital Factory

A Texas-based incubator that introduces startups to investors, employees, mentors, and customers.

13. EnterpriseWorks

A University of Illinois incubator focusing on biotechnology, chemical sciences, software development, and materials sciences.

14. AngelPad

With programs based in NYC and San Francisco, AngelPad spends three months working intensely with a small number of companies.

15. New Venture Challenge

Recently names the #1 University Accelerator Program in the Nation, New Venture has helped more than 200 companies successfully.

Choosing the right business incubator is a big decision. Use the criteria in this article and our Ultimate Guide to Entrepreneurship to jumpstart your journey and your success.

Need a little funding to help get your idea off the ground? Check out our list of the best crowdfunding sites to launch your business or product .

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What Is an Incubator? A Complete Guide for Startups

Picture of HubSpot for Startups

If you’re an entrepreneur looking to get your startup off the ground, you have probably heard the word “incubator” thrown around. More than just a buzzword, incubators can be a vital tool in a startup's rise to stardom. But what is an incubator in business and how does it work?

Startup incubators are specialized hubs that can help early-stage ventures and startups navigate some of the most challenging aspects of running a business.

By the end of this comprehensive guide, you will know all about the different types of incubators, how they can help your business, and how you can get your business into an incubator.

In this article:

How does a startup incubator work?

The pros and cons of a startup incubator.

  • What are the different types of startup incubators?

Could an incubator help my business?

  • What do incubators want from a business?

How can I get my business into an incubator?

Startup incubators are unique organizations that function as a springboard for early-stage businesses and startups with the goal of providing specialized tools needed for startups to grow and innovate.

The resources and services they offer can vary, but often include access to office space, mentorship opportunities, business education classes, and community networking events. The structure of an incubator is much like a corporate office space and can include mandatory meetings, strict deadlines, and even a direct supervisor.

The idea for incubators began just over 60 years ago in Batavia, New York. With a family-owned factory at his disposal, Joseph Mancuso, an emerging entrepreneur, saw an opportunity to help other like-minded individuals get their small businesses off the ground. From there, he began recruiting emerging enterprises to operate in the low-cost office space located in his massive factory.

Today, there are over 7,000 incubators across the world , according to the International Business Incubation Association. This means that there’s an incubator for every type of business in practically every corner of the globe. All you need to do is find one that fits your needs and apply.

Startup incubator examples

Incubators can come in all shapes and sizes and meet all types of different needs a particular startup may have. Whether you’re looking for seed funding, networking opportunities, or mentorship, there is a startup incubator that can help.

Some examples of incubators you may or may not be familiar with include:

  • Founder Institute is a global network that helps companies at every level, from startups at the idea stage to developed companies with a product and customer.
  • Entrepreneurs' Organization is a peer-to-peer network of founders and builders from more than 60 countries.
  • Harvard Innovation Labs is Harvard’s own entrepreneurial ecosystem of support for its students and alumni.
  • Endeavor is a global organization that focuses on businesses and startups in emerging and underserved economies.
  • LaunchVic’s The Good Incubator is a Melbourne-based nonprofit incubator helping people with disabilities create or grow their businesses.
  • Communitech Hyperdrive is a Canadian incubator focused on technology, with a network of 28 regional innovation hubs across the country.
  • MaRS is a Toronto-based hub that provides office space, advisory support, and even access to investors.
  • Plug and Play is a global platform that connects blue-chip companies with startups to promote innovation.
  • Station F is a Paris-based hub offering a number of perks, services, events and workshops.
  • Capital Factory is an Austin-based co-working and event space dedicated to entrepreneurs, providing local founders access to mentoring and accelerator programs.

Are incubators and accelerators the same?

While they have a lot in common, incubators and accelerators have some key differences to be aware of before committing to a program.

The primary differences between incubators and accelerators are:

  • Venture stage : Startup incubators generally cater to very early-stage businesses, often without a product or team. Accelerators, on the other hand, look for companies that are more built out. They generally require a business to have a minimum viable product and a team of their own.
  • Funding : Incubators come with a lot of perks, but they don't always invest directly into a business. For accelerators, however, seed funding is their bread and butter.
  • Time frame : Incubators offer fairly flexible timelines, typically ending only once a company has a product pitch ready for investors. Accelerators operate on a much shorter timeline. The entire goal of an accelerator is rapid growth and a fast turnaround on their investment in a company.

Did you know that only 51% of businesses survive past the fifth year ? That’s a pretty surprising statistic and can be a jarring realization for many ambitious entrepreneurs.

Businesses fail for a number of reasons. Whether they’re lacking funding, struggling to keep up with rising costs, or the managers lack the necessary experience, keeping the doors open can be a tricky feat. But this is exactly the kind of help startup incubators provide.

There are many benefits that come with joining a startup incubator, though there are some downsides as well. Let’s have a look.

the-pros-and-cons-of-a-business-incubator

What are the benefits of a startup incubator?

Startup incubators can provide startups with a number of valuable tools, from workspaces to seed funding and more.

Here is a quick look at some of the tools a startup incubator can provide and how they can help your business:

  • Office space can help small companies save on rent and create unique networking opportunities with other enterprises.
  • Seed funding can assist startups in tackling bigger goals and taking their businesses to the next level.
  • Mentors can guide owners and managers to become more confident and efficient leaders.
  • Equipment and software vouchers can provide some extra financial relief for tech startups in particular.

What are the downsides of a startup incubator?

While the benefits of startup incubators are plenty, there are some downsides to consider before committing to an incubator.

Top startup incubators can be extremely selective. Incubators can provide great financial benefits, so making sure their investments are going to pay off is a top priority.

It’s estimated that there are as many as 305 million startups created every year , while there are only 7,000 incubators. That means you’re going to have a lot of competition.

Some incubators may require a commitment of up to two years, or even until you have a product that is ready to launch.

When joining a startup incubator, you’re committing to more than just the perks — you’re committing to a culture and way of doing things with which your company may or may not align.

What are the types of startup incubators?

There are a number of different types of startup incubators all specializing in different fields, offering different perks, and with different funding models. Rest assured, however, knowing that no matter what kind of incubator you choose, they all have one common goal: to help you grow your business.

Whether you’re looking for a nonprofit organization or a VC-run incubator, it's important to understand what each type of incubator does and what they might expect from you to ensure you’re choosing the right hub for your project.

The most common categories for incubators include:

University startup incubators

Nonprofit startup incubators, corporate startup incubators.

Now, more than any other time in history, students no longer have to decide between pursuing higher education and kick-starting a business. University startup incubators (UBIs) can help with both.

University incubators are usually university- or student-run and can receive funding from donations or venture capital support. They may also invest in students’ projects and use the proceeds to fund new endeavors. These programs can provide pupils with all types of assistance and mentorship, from access to costly technology to logistical solutions.

UBIs provide students with an opportunity to chase their dreams in a financially secure and safe environment. These startup incubators are rethinking the businesses of the future.

One of the top academic incubators in the world, University of California, Berkeley’s Berkeley SkyDeck , offers students’ companies up to $200,000 after being accepted. It also provides support with logistics, customer development, and even marketing and advertising.

Some startups set out to change the world without taking a profit. For this reason, nonprofit startup incubators are just as valuable as other incubators.

Nonprofit incubators are programs and work spaces that cater exclusively to — you guessed it — nonprofit businesses. These incubators leverage their networks, know-how, and resources to provide nonprofit startups with the tools they need to grow and accomplish their goals.

Resources can include things like office space or technology, which can prove to be a major benefit for nonprofit businesses that often struggle to secure these costly tools.

An example of a top nonprofit startup incubator is MassChallenge , a global organization helping early-stage companies solve some of the world’s most pressing challenges. Their program covers industries such as health and financial tech, sustainable food, and even space commercialization, just to name a few.

Corporate incubators are typically in-house programs or independent business units built to curate and develop ideas within their own company. These incubators, like others, focus on early-stage ideas, sometimes with the goal of creating an entirely new business or product. Corporate startup incubators have the advantage of leveraging business assets to create brand-new revenue streams and create a hub for innovation within their own company, all while helping employees feel like they’re part of something bigger. One of the most notable corporate incubators is Google’s Area 120 —a radical idea built to help employees pursue their own radical ideas. Google’s in-house incubator features over 120 teams working on all kinds of projects, from AI customer support agents to a new tool that helps creators easily dub their content to expand their audience.

Starting a business is hard work and incubators come with a lot of perks, though it is important to remember that not all incubators are the same and not all businesses are a good fit for an incubator. Determining if an incubator is good for a startup can be a tricky task. Before diving headfirst into a time-consuming and competitive incubator application process, you may want to ask yourself a few questions:

  • Am I ready to give up equity in my business?
  • Does the incubator I’ve chosen align with my business’s core values?
  • Can I commit to a rigorous schedule set by someone else?
  • Do I really want to answer to someone else?

By asking yourself these questions, you make a more informed decision as to whether or not the perks of a startup incubator are worth the cost.

No first-time entrepreneur has the business network of contacts needed to succeed. An incubator should be well integrated into the local business community and have a steady source of contacts and introductions.

It should come as no surprise that the resources startup incubators provide are highly sought after, and that entry to a startup incubator is a complicated and competitive process. But that doesn’t mean you can’t be prepared.

Here are a few tips that can help you in your application process:

  • Explore your options . The world is a big place, and with over 7,000 incubators scattered across the globe, it’s worth checking out different options.
  • Find the right fit . Think about your goals and what exactly you’d like from an incubator. Every incubator is different and finding the right match is imperative.
  • Be aware of the required milestones . Incubators typically help individuals create something from the ground up, but that doesn’t mean you’re applying to a program empty-handed. You should have an idea of what milestones you hope to achieve and a time frame in which you plan to meet your goals.
  • Create a killer business plan . Doing a deep dive into your business, your value proposition, and your projections will help you better understand what you’re looking for from an incubator. Additionally, it will help an incubator better understand exactly why they should accept your business.
  • Brace yourself for a grueling application process . Patience is the name of the game when applying for a startup incubator. The interview can be exhausting and time-consuming, so it’s important to remember why you’re there in the first place.

Startup incubators are some of the most sought-after programs in the startup universe. They can help build a business from the ground up, offering a number of huge benefits, especially for early-stage ventures.

Deciding which startup incubator is best suited for your startup can be a difficult task, but now you’ve got a better understanding of some of the ins and outs of the process.

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Business incubators: A guide for startups

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Startups begin with an idea that founders can then formulate into a business plan. However, building and growing a viable business is difficult and requires help from others. To address this, entrepreneurs often look to incubators to help fill the gap between ideas and a real product.

Business Incubators: A Guide For Startups

To decide if a business incubator is right for you, let’s dive into what it is and how it helps startup development. The article also covers how to choose the best one for your startup needs.

What is a business incubator?

A business incubator is a workspace designed to give a startup company the resources it needs to succeed. The perks of a business incubator vary from each program, but it often includes mentorship and other professional services. The goal of a business incubator is to turn a promising idea into a developing startup with a strong chance of success.

What is the role of an incubator?

Business incubators are often sponsored by universities or non-profit organizations. Private ventures may also fund incubator programs. Startups can spend a few months or a few years in an incubator before they “graduate.”

Incubators play many roles in startup development. They aim to nurture early-stage companies into sustainable businesses. Incubators provide a range of support, depending on the program. They may help your startup company with:

  • Office space — Incubators are frequently housed in a shared workspace with other startups in the program. The office space and equipment are either included or offered at below-market rates. Utilities like internet services are also part of the incubator
  • Mentorship — One of the key benefits of an incubator is having top mentors available to you. They can provide guidance and share their expertise to help you navigate challenges
  • Education and training — Incubators offer workshops and other programs to help a startup develop the skills it needs to succeed
  • Access to investors — Some incubators may arrange pitch meetings with investors to help companies secure funding. Other incubators may offer funding in exchange for equity in the company. Some incubators are prestigious with a high reputation which can gain your company favor from investors
  • Networking — Incubators provide a space for startups to meet potential partners, mentors, and investors. Through networking, startups gain a wider network of support and potential business opportunities
  • Revenue growth — Achieving revenue growth is easier when your company participates in an incubator. It can lower overhead costs and help you connect with investors
  • Professional services — Many incubators provide professional services like legal counseling or accounting. These services can help your company get started on a positive note
  • Support from other entrepreneurs — Sharing your incubator experience with other startup companies means you can learn from each other. The inspiration may help you launch your company quicker and more smoothly

Why do startups need incubators?

As you begin to take the first steps to developing your business idea, you may wonder if applying for an incubator is the right choice. Your startup could indeed develop into a successful venture without an incubator. However, a business incubator can provide many opportunities that you wouldn’t get otherwise.

For starters, an incubator can provide tailored support for your startup. As your business plan evolves, your mentors are right there with you to provide guidance and structure. They can also provide advice on how to avoid common pitfalls in your industry. Mentorship is a valuable tool, and you shouldn’t overlook it.

What is the difference between incubators and accelerators?

Incubators and accelerators are often used interchangeably. To be fair, they both provide support to companies, but incubators and accelerators have different key characteristics. If you’re not sure if you should join an incubator or an accelerator, evaluate these factors:

  • Venture stage — If you have a minimal viable product (MVP) and a business model, then an accelerator is a better fit for you. If you have an idea and a detailed business plan, then an incubator is ideal
  • Founding team — Accelerators prefer a fully functioning team when evaluating companies. Meanwhile, an incubator is more willing to work with solo entrepreneurs or minimal team members
  • Funding and equity — Accelerators often provide funding in exchange for capital. Incubators are less likely to have this arrangement and charge a fee instead
  • Timeline — Accelerators are often intense programs that take a few months to complete. Incubators have longer timelines and it’s not uncommon for startups to stay for a couple of years or more. However, the timeline will vary from program to program
  • Application process — Both incubator and accelerator programs need proof that your idea or product has high potential. For an incubator, you’ll need a strong business plan. An accelerator application will need you to prove product-market fit and a developed business model

The biggest difference between an incubator and an accelerator is the venture stage. Incubators are more willing to work with early-stage startups, even if all they have is an idea and a business plan. Meanwhile, accelerators expect you to have an MVP and already be operational on some level.

Successful startups from incubators

Incubators often give startups the resources they need to succeed. Here are some examples of startups that went through an incubator and are successful today:

Don’t think you need a fully developed product and business model to have success. Popular startup program Y Combinator says on average, 40 percent of the companies it funds are just an idea.

How to choose the right incubator

There are many incubators available to startups. The International Business Innovation Association (INBIA) estimates that 1,400 incubators are running in the U.S.

It’s not hard to find an incubator, but it’s difficult to get accepted. Top-tier competitive programs can have an acceptance rate of 1-2 percent . For comparison, the Harvard University acceptance rate for the Class of 2027 is 3.4 percent.

Beyond creating a competitive application, a startup needs to choose an incubator that fits its needs. Not all incubator programs are alike, so it’s essential to evaluate a program’s value before applying. Here are a few things to consider:

  • Do extensive research — Make sure you have looked at an incubator’s resources, structure, and services. Is it what you need to succeed? If you are willing to relocate, you may also want to consider incubators in other areas. You’ll also want to consider the experience of the mentors and the weekly time commitment of the program
  • Consult alumni — No one knows the value of an incubator better than the alumni. You may want to consider contacting companies that the incubator has helped
  • Assemble your team — While incubators may consider a solo applicant, you may also want to consider finding a co-founder or other team members. It’s essential to prove to incubators that you have the skills necessary to build your idea
  • Prepare a pitch — Incubators want to know why you think you can succeed. Prepare a well-researched pitch that shows why you are different and how you are a match for the program

Key takeaways

Incubators are a valuable resource for startups with a developed idea that need guidance on what to do next. You don’t need an MVP to apply for an incubator, but you should prepare a strong business plan and a solid pitch. Your goal is to show that your idea has potential.

Choose an incubator that has the resources that are best fit for your needs. The lessons, personalized feedback, and networking opportunities are crucial for building your company.

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How to Apply and Get Accepted to a Startup Incubator

Learn to define your goals, create a compelling application, and secure your place in a supportive ecosystem that can accelerate your entrepreneurial journey.

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In the fast-paced and competitive realm of startups, securing a coveted spot in a startup incubator can be a game-changer. It’s like finding the treasure map to entrepreneurial success. In this comprehensive guide, we’ll take you on a journey on  how to apply for startup incubator , unpacking the entire process, from understanding the profound benefits of joining a startup incubator to mastering the art of crafting an application that stands head and shoulders above the rest. Moreover, we’ll introduce you to  PitchBob , an invaluable resource that can help you navigate the intricacies of the application process with finesse.

A startup incubator, often simply referred to as an "incubator," is more than just a place where startups are nurtured. It’s a comprehensive program designed to offer invaluable support to early-stage startups, turning them into thriving businesses. The incubator provides a structured and supportive environment that empowers entrepreneurs with the tools they need to succeed.

It’s a program designed to offer these fledgling ventures the guidance, resources, and collaborative ecosystem they need to evolve and thrive. Here are the core benefits:

  • Mentorship: You gain access to experienced entrepreneurs and industry experts who selflessly share their wisdom and insights.
  • Resources: The incubator provides crucial resources, including office space, financial support, and invaluable networking opportunities.
  • Collaborative Environment: It’s an environment where you rub shoulders with like-minded entrepreneurs, offering fertile ground for exchanging ideas, experiences, and even partnerships.

Why Join a Startup Incubator?

Timing is everything in the world of startups, and being part of a startup incubator can make or break your entrepreneurial journey. The earlier you secure a spot, the better your chances of success. The numbers don’t lie; startup failures are alarmingly high. In fact, according to According to  Exploding Topics , a reputable source for startup insights and trends, the startup landscape is indeed a challenging terrain. Let’s explore some key statistics:

90% of Startups Fail: It’s an alarming statistic, but one that we cannot ignore. Approximately 90% of startups ultimately do not survive the tumultuous journey to success. This demonstrates just how crucial it is for entrepreneurs to seek the support and guidance of incubators.

Top Reasons for Failure: The statistics also shed light on the primary causes behind these failures. Among the top reasons are a lack of market need for the product or service, running out of capital, and not having the right team in place. These are challenges that startup incubators are specifically designed to help you address.

The Role of Incubators: The statistics reveal that startups that are a part of incubators have a significantly higher survival rate. The structured support, mentorship, and resources provided by incubators contribute to this enhanced chance of success.

The Power of Timing: 22% of failed businesses didn’t implement the correct marketing strategies. Startups that join an incubator in their early stages tend to perform better and have a higher likelihood of success. This emphasizes the importance of applying for an incubator as early as possible.

Types of Startup Incubators

Now that we have a comprehensive understanding of what a startup incubator is and the compelling benefits it offers, let’s explore the rich and diverse tapestry of incubators available to budding entrepreneurs. Each type of incubator is meticulously designed to cater to specific entrepreneurial needs, and this diversity is an important aspect of the startup ecosystem.

Industry-Specific Incubators

Industry-specific incubators are precisely what the name suggests — they are incubators that are laser-focused on startups within a particular sector or niche. These specialized incubators provide targeted support and expertise tailored to the unique challenges and opportunities within that specific industry. Whether you’re venturing into the world of biotechnology, artificial intelligence, e-commerce, or any other field, there’s likely an industry-specific incubator designed to meet your needs.

University Incubators

Nestled within the academic realm, university incubators offer a unique blend of resources and opportunities. These incubators are typically located within educational institutions, allowing startups to tap into the vast knowledge and research capabilities of universities. University incubators offer an array of benefits, including access to cutting-edge research, collaboration with academics and researchers, and, often, a pool of potential talent.

Corporate Incubators

Corporate incubators are an interesting facet of the startup landscape. These are incubators initiated and run by established companies, often industry giants. The primary motivation behind corporate incubators is to identify innovative ideas that align with their core business and to invest in or collaborate with these startups. By joining a corporate incubator, startups can access a treasure trove of resources and support, including funding, infrastructure, and industry expertise.

How Can You Apply for a Startup Incubator

With a clear understanding of what startup incubators are and the benefits they offer, let’s take a deep dive into the meticulous art of preparing and submitting your application.

Step 1: Defining Your Goals

Aimlessly wandering into the application process is like setting sail without a destination. To align your application with the incubator’s mission, you must first define your goals and objectives. Why do you want to be part of an incubator, and what do you hope to achieve? This clarity not only guides your application but also demonstrates your commitment and purpose.

Step 2: The Art of Researching Incubators

In your quest to find the ideal incubator, research is your most potent weapon. Explore the wide array of startup incubators available in the market. Take into account factors like location, industry focus, program duration, and the specific resources they offer. Ensure that the incubator aligns harmoniously with your startup’s objectives and values.

Step 3: Crafting a Killer Business Plan

Now, let’s get down to the nitty-gritty — your business plan. Your business plan is the cornerstone of your application. A well-structured and comprehensive business plan is essential. It should leave no room for doubt regarding your business concept, your target market, your revenue model, and the growth strategy you intend to employ. This plan should paint a vivid picture of your startup’s journey and potential. You can use PitchBob’s AI Business Plan Generator tool.

Step 4: The Art of Developing a Pitch Deck

A  pitch deck is your visual narrative — a compelling story that mirrors the essence of your startup. It is your chance to highlight your startup’s value proposition, and it must be nothing short of captivating. A well-crafted pitch deck is not just an accessory; it’s a pivotal piece of your application puzzle.

Step 5: The Application Process Unveiled

With your goals, research, business plan, and pitch deck in hand, it’s time to fill out the application form. This step demands meticulous attention to detail. Provide all requested information with precision, conciseness, and clarity. Ensure that your responses reflect your passion, vision, and commitment.

Step 6: Crafting a Convincing Personal Statement

Your personal statement is your opportunity to present the human side of your entrepreneurial journey. It should be a testament to your unwavering passion for your startup and your unwavering commitment to its success. Use this space to share your journey, your motivations, and your personal investment in your vision.

Step 7: Gathering References

References can serve as the golden ticket that seals the deal. Collect references that genuinely vouch for your skills, character, and the value of your startup idea. Strong references can significantly boost the credibility of your application.

Step 8: The Fine Art of Pitch Practice

A winning pitch is not born; it is made. Practice your pitch relentlessly until it gleams with confidence, clarity, and conviction. The ability to articulate your vision effectively is paramount during the presentation.

Step 9: Be Prepared for Interviews

If your application shines and you find yourself on the shortlist, be prepared for interviews. Anticipate questions about your startup, your aspirations, and your ability to collaborate. A well-prepared interview can be the cherry on top of your application.

Securing Your Place at the Table: Strategies for a Winning Application

All startup ideas are not created equal, and it’s imperative to understand the kind of concepts that incubators seek:

  • Groundbreaking Concepts: These are the transformative ideas that have the potential to revolutionize entire industries upon market introduction. They are the diamonds in the rough.
  • Progressive Concepts: Progressive concepts involve enhancements to existing products or services, ensuring they reach the next level of excellence. They represent the next step in evolutionary innovation.
  • Conventional Concepts: While conventional concepts might have profit potential, they often don’t align with what incubators typically seek. Incubators primarily gravitate toward groundbreaking and progressive ideas, as they promise substantial market disruption and innovation.

How PitchBob Can Be Your Navigator on This Journey

At  PitchBob , we empathize with the challenges you face as a startup entrepreneur, and we’re here to provide you with the tools and support on  how to apply for startup incubator . Generate your pitch deck with ai  as our aim is to ensure that you shine brightly in the fiercely competitive world of startup incubators.

In conclusion, the world of startup incubators offers a rich tapestry of options, each finely tuned to address the specific needs and aspirations of entrepreneurs. Industry-specific incubators provide a deep dive into the intricacies of particular sectors, offering specialized guidance and connections. University incubators bridge the gap between academia and entrepreneurship, harnessing the intellectual power of educational institutions to fuel innovation. Meanwhile, corporate incubators, backed by industry leaders, bring substantial resources and investment opportunities to the table. Whether you’re driven by niche expertise, academic collaboration, or corporate support, the diverse incubator landscape promises a supportive ecosystem for your entrepreneurial dreams.

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Oct 3, 2023

Startup Incubator

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If you’re in the process of launching a startup, you’ve probably thought about applying for a startup incubator. In this guide, we cover all the basics: what they are, what they cost, what the requirements are and so much more. We also cover how they compare to other startup resources, such as accelerators, and we provide an overview of the top startup incubators. Finally, we provide tips on how to select the right incubator for you—let’s dive in!

What is a startup incubator?

A startup incubator, also known as a ‘business incubator’, is a program that provides resources and support to new small businesses and first-time founders. Incubators typically provide access to mentorship, discounted technology, physical workspaces, and networking opportunities. It is designed to help startups test their ideas, hone their business plans, and secure their first customers—which is helpful for getting a new initiative off the ground and securing funding from venture capitalists down the line.

How do startup incubators work?

Startup incubators typically have an application process that entrepreneurs must complete to be considered. Once accepted, entrepreneurs are typically required to participate in a program that lasts anywhere from a few months to a year. During said time, founders are provided with a ton of resources including mentorship, office space, and networking opportunities to help hone their business plan and grow their business. At the end of the program, entrepreneurs present their businesses to potential investors to secure funding.

What are the requirements to get into a startup incubator?

The requirements to get into a startup incubator vary from program to program. Most incubators require founders to have an idea for a startup, a business plan, and a team of at least two people. In addition, some incubators also require that entrepreneurs meet a minimum funding threshold before applying. Outside of the basic requirements, some incubators focus on specific niches, like med tech startups or health tech startups, some have specific requirements for the types of businesses they accept, and some only focus on startups in a particular area, like Silicon Valley.

Why do founders use startup incubators?

Startup incubators are a great way for first-time founders and early-stage startups to get their businesses off the ground quickly and find product market fit. As mentioned above, they provide a ton of key resources to ensure the highest possibility of success. In addition to the resources, incubators may also provide founders with introductions to mentors, investors, and industry experts to help scale their ideas. Finally, startup incubators typically provide entrepreneurs with exposure to investors during the final phase of the program: demo day.

What are the types of startup incubators?

Startup incubators come in a variety of shapes and sizes. They can either be for-profit or non-profit, and they can be focused on specific industries or they can be open to all kinds of businesses. Here are some of the common types of startup incubators:

  • For-profit incubators : These incubators make money by taking equity in the businesses they help launch.
  • Non-profit incubators : These incubators are typically funded by grants or donations, and they don’t take equity in the businesses they help launch.
  • Industry-specific incubators : These incubators are focused on a specific industry such as healthcare, technology, or fashion.
  • Geographic incubators : These incubators are focused on a specific geographic area, and they typically offer access to local resources and networking opportunities.

What are the benefits of going through a startup incubator?

There are many benefits to going through a startup incubator. Here are some of the top benefits:

  • Access to resources : Incubators typically provide access to resources including physical workspace, discounted software, and potentially even raw materials.
  • Guidance and support : Incubators typically provide founders with the guidance and support they need to launch their businesses through introductions to mentors and industry experts.
  • Exposure : Incubators typically provide founders with the opportunity to gain exposure to investors to potentially secure funding.

What are the drawbacks of going through a startup incubator?

While there are many benefits to going through a startup incubator, there are a few drawbacks to consider, here are some of the most common:

  • Equity : Some incubators charge a percentage of equity in exchange for the resources, guidance, and exposure they provide.
  • Time commitment : Incubators typically require founders to participate in a program that lasts anywhere from a few months to a year, which may not work for everyone.
  • Restrictions : Some incubators have restrictions such as specific industries or geographic areas they focus on.

What is the difference between startup incubators and startup accelerators?

Startup incubators and accelerator programs are similar in that they both provide resources and support to entrepreneurs. However, there are some key differences between the two.

Startup incubators typically have a longer program that lasts anywhere from a few months to a year. They provide access to resources such as mentorship, workspaces, and networking opportunities. They also provide guidance and support to entrepreneurs to help them develop their business ideas and launch their startups.

Startup accelerators, like YCombinator or 500 startups , on the other hand, are typically shorter programs that last anywhere from a few weeks to a few months. They provide access to similar resources such as mentorship, funding, workspace, and networking opportunities, but they are designed to help founders scale their startups, not launch them, and help prepare them to take on seed funding or venture capital.

What does participating in a startup incubator cost?

The cost of participating in a startup incubator varies depending on the program. Some incubators are free, while others may charge fees or require you to give them equity.

Do startup incubators provide capital to startups?

Some incubators provide access to funding and grants to help startups get off the ground, others do not. It depends on how large the incubator is and what type of incubator it is (for-profit vs not-for-profit).

What are the top startup incubators in the United States?

There are many great startup incubators out there, but some of the top ones include Idealab, The Batchery , Upward , SteelBridge Laboratories , and Invenshure .

  • Idealab is a technological incubator out of Pasadena, CA that gives start-ups the resources they need to launch new products and services quickly. 
  • The Batchery is a global incubator situated in Berkeley, CA that focuses on seed-stage firms that are primed for rapid growth.
  • Upward is a global incubator based out of New York City that is dedicated to reviving second-tier towns through innovation.
  • SteelBridge Laboratories is an incubator based out of Pittsburg, PA for FinTech startups.
  • Invenshure is a medical device and imaging incubator based out of Minneapolis, MN that invests in medicines, developing platform technologies, and medical device and imaging startups.

What to look for and how to select a startup incubator?

When selecting a startup incubator, it’s important to do your research and talk to other founders who have graduated from the program. Here are some of the things to look for when deciding between multiple startup incubators:

  • Resources : What resources does the incubator provide? Does it provide access to mentors, investors, and industry experts? What about workspace, funding, and other resources?
  • Equity : Does the incubator take equity in the businesses they help launch? Am I okay with giving up equity in my business in exchange for the services it provides?
  • Time commitment : What is the length of the program? Am I committed to putting in the time required to make the program successful?
  • Reviews : What did other founders say about the program, did they think it was worth it? What are some of the critiques other founders had and are you okay with that?
  • Track record : What is the historical performance of the companies that have graduated from the program? Are there only one or two stand-out successes or many successes?

Final thoughts on startup incubators

Startup incubators are a great way for founders to initially get their startups off the ground quickly. They provide access to a ton of resources which can be invaluable to founders that are strapped for cash. Before deciding to participate in an incubator, make sure to do your research so you understand exactly what is required of you to graduate. Also, make sure to talk to other founders to ensure the program fits your needs and what you are looking to get out of it.

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StartupGuru

What is a Startup Incubator? – Everything you need to know: The Ultimate Guide

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Hey there, ambitious founders! Are you dreaming of turning your groundbreaking idea into a thriving business? Well, you’re in for a treat! Let’s talk about one of the most valuable resources at your disposal – a startup incubator. Trust me; these incubators can work wonders for your startup journey!

So, what’s the buzz about startup incubators? Imagine a nurturing environment, a safe haven where your fledgling startup gets all the support it needs to take flight. That’s exactly what an incubator is all about.

In this post, we'll cover:

  • 1 What is a Startup Incubator?
  • 2 How do Startup Incubators Work?
  • 3 What Can Startup Incubators Offer You?
  • 4 How to Choose the Right Incubator?
  • 5 How does a startup incubator differ from an accelerator?
  • 6 How can a startup incubator help my business grow?
  • 7 What kind of support and resources do startup incubators provide to early-stage startups?
  • 8.1 Benefits of Joining an Incubator:
  • 8.2 When You Might Not Need an Incubator:
  • 9 What are the typical criteria and qualifications for getting accepted into a startup incubator program?
  • 10.1 Commitments Involved:
  • 11 What are the potential costs or equity implications of joining a startup incubator?
  • 12 Examples of successful startups that have graduated from specific incubators?
  • 13 How can I best prepare my startup to make the most of the incubator program and maximize our chances of success?
  • 14 TL;DR – Startup Incubator
  • 15 Ready to Take the Leap?

What is a Startup Incubator?

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Think of startup incubators as the ultimate mentors, cheerleaders, and protectors for your business. These organizations are designed to help early-stage startups find their footing and grow stronger. They provide a structured program with expert guidance, resources, and funding to fuel your growth.

Check out – list of the world’s top startup incubators

How do Startup Incubators Work?

Picture this: you’ve got an incredible startup idea , but you’re not quite sure how to turn it into a full-fledged business. That’s where the magic of incubators comes into play. When you join an incubator, you’re not just entering an office space; you’re entering a whole community of like-minded entrepreneurs.

Incubators typically run cohort-based programs, where a group of startups starts and completes the program together. Throughout the program, you’ll receive hands-on guidance, workshops, and access to industry experts, all tailored to meet your specific needs.

What Can Startup Incubators Offer You?

Mentorship Galore : Imagine having a team of seasoned entrepreneurs, investors, and industry experts guiding you through the ups and downs of entrepreneurship. Incubators provide you with mentors who’ve “been there, done that” and can help you avoid common pitfalls.

Access to Funding : Money talks, and incubators can help you find investors who are willing to back your vision. They often have strong networks with angel investors and venture capitalists looking for promising startups.

World-Class Resources : From office space and technology infrastructure to legal and accounting services, incubators ensure you have all the essential resources at your fingertips.

Networking Nirvana : Remember, it’s not just about what you know, but who you know. Incubators offer a unique opportunity to connect with other entrepreneurs, potential partners, and customers, giving your startup a head start.

Validation and Credibility : Being associated with a reputable incubator can add instant credibility to your startup. It tells the world that your idea has potential, which can attract customers and investors alike.

How to Choose the Right Incubator?

Now that you’re all pumped up about startup incubators, it’s time to find the perfect match. But, hold your horses! Not all incubators are created equal, and what works for one startup might not work for another. Here are some key factors to consider when making your choice:

Focus Area : Look for an incubator that specializes in your industry or domain. They’ll understand your unique challenges and provide tailored support.

Track Recor d: Do your research! Check out the success stories of startups that have graduated from the incubator. It’s an excellent indicator of what you can expect.

Program Duration : Incubator programs can vary in length, from a few months to a year or more. Choose one that aligns with your startup’s needs and timeline.

Equity vs. No-Equity : Some incubators may take a small percentage of equity in return for their support. Decide if you’re comfortable with this arrangement. For example, Y Combinator takes a 7% equity while many others like StartupGuru are equity-free.

How does a startup incubator differ from an accelerator?

startup incubator vs accelerator

The terms “startup incubator” and “ accelerator ” are often used interchangeably, but they serve distinct purposes for your startup and offer different types of support to early-stage startups.

While both startup incubators and accelerators aim to support early-stage startups, incubators focus on idea validation and foundational support over a more extended period, while accelerators are geared towards rapid growth and scaling over a shorter, intensive program.

The choice between an incubator and an accelerator depends on the specific needs and stage of development of the startup .

How can a startup incubator help my business grow?

A startup incubator can be a game-changer for your business growth, offering a wealth of benefits and support. Here’s how a startup incubator can help your business take flight:

Mentorship and Guidance : Incubators provide access to experienced mentors and industry experts who can offer valuable insights, feedback, and guidance. They have “been there, done that” and can help you navigate the challenges and pitfalls of entrepreneurship.

Networking Opportunities : Incubators create a supportive community of like-minded entrepreneurs. You’ll have the chance to network with fellow founders, potential partners, customers, and investors. Building strong connections can open doors for your startup.

Access to Funding : Incubators often have connections with angel investors, venture capitalists, and other funding sources. They can help you secure the necessary capital to fuel your growth and take your startup to the next level.

World-Class Resources : From office space and technology infrastructure to legal and accounting services, incubators provide essential resources that might otherwise be costly and challenging for a young startup to access.

Structured Program : Incubators offer a structured and focused program designed to accelerate your startup’s progress. Through workshops, seminars, and one-on-one support, you’ll gain the knowledge and skills needed to succeed.

Validation and Credibility : Being associated with a reputable incubator can add instant credibility to your startup. It demonstrates that your idea has potential and has been vetted by industry experts, which can attract customers and investors.

Focus on Product Development : Incubators can help you refine your product or service through feedback and testing. This iterative process ensures that your offering is market-ready and meets your customers’ needs.

Market Access : Some incubators have industry partnerships that can provide you with access to potential customers and early adopters. This can significantly speed up your market entry and help you gain valuable user feedback.

Legal and Regulatory Support : Navigating legal and regulatory challenges can be daunting for startups. Incubators often have legal experts who can guide you through these complexities.

Personal Growth : The incubator experience isn’t just about business; it’s also about personal growth. You’ll face challenges, step out of your comfort zone, and develop the resilience and adaptability required for entrepreneurial success.

Focused Development : Incubators help you identify and prioritize your startup’s key goals. With a clear focus on the most critical aspects of your business, you can make significant strides in a short amount of time.

Remember, the value of a startup incubator lies not only in the resources they provide but also in the ecosystem they create. The support, mentorship, and camaraderie you find within an incubator can be instrumental in propelling your startup to success. However, it’s essential to choose the right incubator that aligns with your business goals and values to make the most of this transformative experience.

What kind of support and resources do startup incubators provide to early-stage startups?

Startup incubators offer a wide range of support and resources to early-stage startups, providing them with the tools they need to succeed. Here are some of the key types of support and resources you can expect from a startup incubator:

Mentorship : Incubators provide access to experienced mentors and industry experts who can offer guidance, feedback, and advice. These mentors often have a deep understanding of the startup ecosystem and can help founders navigate challenges and make informed decisions.

Workshops and Training : Incubators conduct workshops, seminars, and training sessions covering various aspects of entrepreneurship, such as business strategy, marketing, finance, product development, and legal matters. These educational opportunities help founders develop essential skills and knowledge.

Access to Funding : Incubators may have connections with angel investors, venture capitalists, and other funding sources. They can help startups secure investment by providing introductions, pitch training, and guidance in preparing investor decks.

Networking Opportunities : Being part of an incubator grants startups access to a vibrant community of fellow entrepreneurs, potential partners, and industry stakeholders. Networking events, demo days, and conferences create valuable opportunities for making connections.

Office Space and Infrastructure : Many incubators offer dedicated office spaces or co-working facilities equipped with essential infrastructure like high-speed internet, meeting rooms, and collaboration spaces.

Legal and Regulatory Support : Navigating legal and regulatory requirements can be complex for startups. Incubators often have legal experts who can provide guidance on business registration, contracts, intellectual property, and compliance matters.

Product Development Support : Incubators assist startups in refining their products or services. This support can include feedback on prototypes, usability testing, and guidance on product-market fit.

Market Access : Some incubators have partnerships with established companies or industry players, providing startups with opportunities to access potential customers, distributors, and early adopters.

Investor Introductions : Incubators may organize investor meetups or events where startups can pitch their ideas directly to potential investors, increasing their chances of securing funding.

Business Development Support : Incubators can help startups with business development, sales, and marketing strategies, enabling them to scale and acquire customers effectively.

Peer Support : The incubator experience often involves a sense of camaraderie among startups in the cohort. Founders can learn from each other, share experiences, and offer mutual support.

Demo Days and Showcases : Incubators frequently organize demo days or showcases where startups can present their progress and achievements to a curated audience of investors, industry experts, and potential customers.

Exposure and PR Opportunities : Incubators may offer PR and media exposure to startups, helping them gain visibility and reach a broader audience.

Keep in mind that the specific support and resources offered by startup incubators can vary widely based on the incubator’s focus, industry expertise, and program structure. Founders should thoroughly research different incubators to find the one that best aligns with their business needs and goals.

Is it necessary for my startup to join an incubator, or can we succeed without one?

This question is rhetorical in my opinion. If you are already a privileged founder, and you don’t need external expert watch, you don’t need to join a startup incubator. In all other cases, you should.

Think of this as whether joining a pre-school is necessary for a toddler or not? Can you skip the pre-school and go directly to grade 1? Well, you may, but can you?

So, joining a startup incubator can be beneficial, but it is not a necessity for every startup to succeed. Whether or not your startup should join an incubator depends on various factors and your specific situation. Here are some considerations to help you decide:

Benefits of Joining an Incubator:

Support and Guidance : Incubators offer valuable mentorship, resources, and a supportive community that can help early-stage startups navigate challenges and make informed decisions.

Access to Funding : Incubators can connect startups with potential investors and funding sources, making it easier to secure funding to fuel your growth.

Networking Opportunities : Being part of an incubator provides exposure to a network of fellow entrepreneurs, potential partners, customers, and industry experts, which can open doors for collaborations and business opportunities.

Validation and Credibility : Joining a reputable incubator can lend credibility to your startup and validate your business idea, which can be attractive to customers and investors.

Focused Development : Incubators often provide structured programs that help startups stay focused on critical tasks and milestones, accelerating their progress.

When You Might Not Need an Incubator:

Already Well-Established : If your startup has already gained significant traction, secured funding, and has a strong team, you may not need the foundational support offered by an incubator.

Extensive Expertise : Some founders or teams already have extensive industry experience and networks, reducing the need for external support from an incubator.

Autonomous Growth : If you have a clear vision and know how to navigate the startup journey independently, you might prefer to retain full control over your business’s direction.

Specific Industry Focus : Some startups may benefit more from industry-specific accelerators or incubators that offer tailored support and connections.

Resource Availability : If your startup already has access to essential resources such as funding, office space, and mentors, joining an incubator may not provide significant additional value.

Ultimately, the decision to join a startup incubator or pursue other paths is subjective and depends on your startup’s unique needs and goals. Many successful startups have thrived without joining an incubator, while others have found immense value in the support and resources provided by these programs.

Before making a decision, thoroughly research different incubators, assess what they offer, and consider your startup’s current stage, needs, and growth trajectory. Discuss your options with your team and advisors to make an informed choice that aligns with your long-term vision for your business.

What are the typical criteria and qualifications for getting accepted into a startup incubator program?

The criteria and qualifications for acceptance into a startup incubator program can vary depending on the specific incubator and its focus. However, there are some common factors that most incubators consider when selecting startups for their program. Here are typical criteria and qualifications:

Stage of Development : Incubators usually target early-stage startups, often at the idea or pre-seed stage. Some incubators may accept startups that have a minimum viable product (MVP) and early market validation.

Innovative and Scalable Idea : Incubators seek startups with innovative and scalable business ideas. They look for ideas that have the potential to disrupt the market and achieve significant growth.

Market Potential : Incubators assess the market potential of the startup’s product or service. They want to see a clear target market and a viable plan to capture a significant portion of that market.

Strong Team : The startup’s founding team is a crucial consideration. Incubators look for teams with complementary skills, relevant experience, and a shared vision. A strong team increases the likelihood of success.

Coachability : Incubators want founders who are open to feedback, willing to learn, and adaptable. Being coachable and receptive to mentorship is essential for making the most of the incubator program.

Scalability and Growth Potential : Incubators are interested in startups that have the potential to scale rapidly and achieve substantial growth. Scalability is a key factor in attracting investors and achieving success.

Market Traction : Some incubators prefer startups that have already achieved some market traction, such as initial customers, partnerships, or revenue. Demonstrating market demand strengthens the startup’s case for acceptance.

Innovation and Uniqueness : Incubators favor startups with innovative and unique offerings. They want to see how the startup stands out from competitors in the market.

Clear Business Model : Having a well-defined and feasible business model is essential. Incubators want to see that the startup has a clear plan for revenue generation and profitability.

Alignment with Incubator’s Focus : Incubators often have specific industries or sectors they focus on. Startups that align with the incubator’s expertise and objectives have a better chance of acceptance.

Commitment and Dedication : Incubators look for founders who are committed to their startup’s success, dedicated to working hard, and willing to put in the effort required to achieve their goals.

It’s important to note that each incubator may have its unique evaluation process, and the weight given to each criterion can differ. Some incubators may have a competitive application process with multiple rounds, including interviews and pitch sessions. StartupGuru, for example, has a comprehensive online application followed by evaluation calls with our venture advisory team.

Founders should thoroughly research and understand the specific requirements and expectations of the incubators they are interested in. Tailoring your application to showcase how your startup meets their criteria and objectives can increase your chances of acceptance into a program.

How long do startup incubator programs usually last, and what are the commitments involved?

The duration of startup incubator programs can vary widely, but they typically last anywhere from a few months to a year or more. The specific length of the program depends on the incubator’s objectives, the nature of the support provided, and the stage of development the startups are in. Here are some common durations and the commitments involved in startup incubator programs:

Short-Term Programs (a few months) : Some incubators offer intensive short-term programs that last around three to six months. These programs are often highly focused and aim to accelerate the startup’s progress quickly. During this period, startups may be required to work full-time on their projects and actively participate in workshops, mentorship sessions, and networking events.

StartupGuru’s incubator is a short-term program, of 16 weeks (4 months), but on the contrary, it does not require the founder to be full-time involved yet until the validations are coming.

Mid-Term Programs (six months to a year) : Many incubators run mid-term programs that span six months to a year. These programs provide startups with a more extended period to refine their business model, develop their product, and achieve specific milestones. Startups may have some flexibility in terms of work hours, but active participation in the program activities is expected.

Long-Term Programs (over a year) : Certain incubators, especially those catering to specific industries or deep-tech startups, may have longer-term programs that last over a year. These programs often involve extensive research and development and may focus on commercializing advanced technologies. Startups committing to long-term programs typically have a more in-depth engagement with the incubator.

Commitments Involved:

The commitments expected from startups joining an incubator program can vary, but they typically include:

Dedicated Effort : Incubators expect founders to be fully committed to their startup during the program. Full-time engagement is common, especially in shorter and more intensive programs.

Participation in Program Activities : Startups are required to actively participate in workshops, training sessions, mentorship meetings, and networking events. This involvement ensures that startups gain the most value from the program.

Milestone Achievement : Many incubators set specific milestones for startups to achieve during the program. These milestones may relate to product development, market validation, revenue targets, or customer acquisition.

Coachability and Learning : Incubators value startups that are receptive to feedback, willing to learn, and open to adapting their strategies based on mentor guidance.

Networking and Collaboration : Startups are encouraged to engage with the incubator’s community, collaborate with other founders, and leverage the network and resources available within the program.

Progress Reporting : Incubators often require startups to provide regular progress reports, outlining their achievements, challenges, and plans.

Equity or Fees : Some incubators may take equity in the startup or charge a fee for participation. The terms of these arrangements are usually outlined in the incubator’s agreement or terms of acceptance.

Before joining an incubator, founders should carefully review the commitments and expectations outlined by the program. Understanding these details ensures that both the startup and the incubator are aligned in their goals and objectives, maximizing the benefits of the incubator experience.

What are the potential costs or equity implications of joining a startup incubator?

The costs and equity implications of joining a startup incubator can vary depending on the specific incubator and the terms of their program. Here are some potential costs and equity considerations you should be aware of:

  • Program Fees : Some incubators may charge startups a program fee for participating in their program. This fee can range from a nominal amount to a significant sum, depending on the incubator’s offerings and resources. It’s essential to understand the program fee upfront to assess its affordability for your startup.
  • Equity Stake : Certain incubators may require startups to give up a percentage of equity in exchange for the support and resources provided. This equity stake is typically negotiated as part of the acceptance terms. The percentage of equity taken can vary widely, but it is often in the range of 2% to 10% of the startup’s equity.
  • Convertible Notes or SAFE Agreements : Instead of taking direct equity, some incubators might use convertible notes or Simple Agreement for Future Equity (SAFE) agreements. These are debt instruments that convert into equity upon the occurrence of specific events, such as a subsequent funding round.
  • Revenue Share or Royalties : In some cases, incubators may opt for a revenue-sharing model, where they take a percentage of the startup’s revenue for a specified period. Alternatively, they might agree on a royalty arrangement for a certain product or service.
  • Equity Buyback : In certain cases, the incubator may offer startups the option to buy back a portion of the equity they initially gave up. This can be done at a predetermined valuation or at a negotiated price.
  • Terms of Funding : If the incubator provides funding to startups, it may come with specific terms and conditions, such as a preferred stock or convertible note.

It’s essential for founders to carefully review and understand the terms of the incubator’s agreement before committing to the program. Consider the potential costs and equity implications in light of the value the incubator offers. Evaluate how the support, mentorship, and resources provided align with your startup’s needs and long-term goals.

Keep in mind that not all incubators require equity or charge fees. Some incubators operate on a no-equity, no-fee basis, while others might focus more on providing resources and support without asking for direct financial stakes in return. Founders should research different incubators and choose one that strikes the right balance between the value offered and the commitments required.

Examples of successful startups that have graduated from specific incubators?

Here are some examples of successful startups that have graduated from specific incubators:

Dropbox : Dropbox, the popular cloud storage and file-sharing platform, participated in Y Combinator’s 2007 program. The company went on to become one of the most successful startups in the world.

Airbnb : Airbnb, the online marketplace for lodging and vacation rentals, joined Y Combinator in 2009. It has since grown into a global hospitality giant.

Both Dropbox and Airbnb graduated from Y Combinator and since have become the poster boys of startups that graduated from startup incubators and accelerators. However, there are other notable success stories, some of which are listed here for your knowledge.

Lime : Lime, the electric scooter and bike-sharing company, was a part of Google’s Launchpad program. The company has expanded to numerous cities worldwide and has become a prominent player in the micro-mobility industry.

Udemy : Udemy, the online learning platform, was part of 500 Startups’ accelerator program. The company has grown into a global marketplace for online courses, offering a wide range of educational content to learners worldwide.

OYO Rooms : OYO, the global hotel aggregator unicorn , started off as India’s Airbnb back in 2011-12. OYO’s parent Oravel Stays participated with incubators Venture Nursery and tech partner NCrypted ; later on we spun-off and started a separate incubator and venture advisory at StartupGuru.

Reddit : Reddit, the social news aggregation platform, was part of Y Combinator’s 2005 class and has since become one of the most visited websites on the internet.

Stripe : Stripe, the online payment processing platform, went through Y Combinator in 2010 and has become a major player in the fintech industry.

UiPath : UiPath, the robotic process automation (RPA) software company, was supported by Seedcamp in its early stages. The company has since become a major player in the automation industry and has experienced significant growth.

DoorDash : DoorDash, the food delivery service, participated in Y Combinator’s Winter 2013 batch. It has since become one of the leading players in the food delivery market.

Instacart : Instacart, the grocery delivery service, was part of Y Combinator’s Winter 2012 batch and has achieved significant success in the online grocery industry.

PagerDuty : PagerDuty, the incident management platform, went through Y Combinator in 2012 and has since become a major player in the DevOps and IT operations space.

Cruise : Cruise, the autonomous vehicle technology company, joined Y Combinator in 2014 and was later acquired by General Motors.

Doorbot (now Ring) : Doorbot, the video doorbell company, went through the Edison Nation incubator program before rebranding as Ring and becoming a household name in home security.

FarmLogs : FarmLogs, the farm management software platform, participated in Y Combinator’s 2012 program and has since gained recognition in the agriculture industry.

Sphero : Sphero, the robotic toy company, went through Techstars’ accelerator program. The company’s flagship product, a programmable robot ball, has gained popularity among educators and enthusiasts alike.

Citysearch : Citysearch, the online city guide and local business directory, was one of the early successes to emerge from Idealab. The platform became a prominent destination for users seeking local business information.

These examples demonstrate that successful startups can emerge from various incubators, showcasing the value of the support and resources provided by these programs. However, it’s important to note that the success of a startup depends on a combination of factors, including the idea, execution, market conditions, and team dynamics. The incubator experience can significantly contribute to a startup’s growth, but it is not the sole determinant of success.

How can I best prepare my startup to make the most of the incubator program and maximize our chances of success?

If your question is about qualifications and preparations required to participate in an incubator, then the answer would be different which I have provided above. However, if your question is how to make the most of the incubator during the program, then here is my guide for it.

Preparing your startup to make the most of the incubator program is crucial for maximizing your chances of success. Here are some steps you can take to ensure you are well-prepared:

Refine Your Business Idea : Have a clear and compelling business idea or product. Validate it with market research, customer feedback, and testing before joining the incubator.

Build a Strong Team : Assemble a dedicated and skilled team that complements each other’s strengths. Having a cohesive and passionate team is vital for navigating the challenges of the program.

Set Clear Goals : Define specific and measurable goals you want to achieve during the incubator program. Having clear objectives will help you stay focused and make the most of the resources available.

Research Incubators : Thoroughly research different incubators to find the one that aligns with your industry, stage, and objectives. Look for incubators with a track record of success and a strong network in your sector.

Prepare Your Pitch : Be ready to pitch your startup to the incubator. Craft a compelling pitch that clearly communicates your value proposition, market opportunity, and growth potential.

Understand the Program : Familiarize yourself with the incubator’s program structure, expectations, and commitments. Understand what resources and support they offer and how they align with your needs.

Demonstrate Traction : If possible, show some market traction or early customer adoption. Incubators often appreciate startups that have already started gaining momentum.

Be Coachable : Be open to feedback and willing to learn from mentors and advisors. Being coachable and adaptable will help you make the most of the mentorship provided.

Be Proactive : Take the initiative to engage with the incubator’s community, mentors, and fellow founders. Network, collaborate, and seek advice from experienced entrepreneurs.

Prepare for Intensive Work : Expect a fast-paced and intensive program. Be prepared to work hard, be flexible, and make the most of every opportunity.

Know Your Numbers : Understand your financials and metrics. Be prepared to discuss your revenue model, customer acquisition cost, and other key performance indicators.

Have a Growth Strategy : Outline a clear growth strategy and how you plan to scale your startup during and after the incubator program.

Network Early : Start networking and building relationships before the program begins. Attend events and meetups to connect with potential mentors, investors, and industry experts.

Prepare for Pitch Days : Incubators often have demo or pitch days. Practice your pitch and be ready to present your startup to potential investors and partners.

Be Resilient : Expect challenges and setbacks, but stay resilient and focused on your goals. Perseverance is key to success in the startup journey.

By preparing your startup thoroughly and approaching the incubator program with a strategic mindset, you’ll maximize your chances of making the most of the opportunity and achieving success with your business.

TL;DR – Startup Incubator

In conclusion, startup incubators can be transformative for early-stage businesses, providing invaluable support and resources that significantly boost their chances of success. Founders can leverage the mentorship, networking opportunities, and industry expertise offered by these programs to accelerate their growth and navigate the complexities of entrepreneurship.

To make the most of the incubator experience, founders should approach it with careful preparation and a strategic mindset. Refining the business idea, building a strong team, and setting clear goals are foundational steps to ensure readiness for the program. Thoroughly researching different incubators and finding the one that aligns with the startup’s industry and objectives is essential.

Being coachable and open to feedback allows founders to take full advantage of the mentorship and guidance provided during the program. Engaging proactively with the incubator’s community, networking with mentors and fellow entrepreneurs, and establishing connections early on can further enrich the experience.

Founders must demonstrate market traction, have a growth strategy, and understand their financials to present a compelling case for acceptance. Embracing a resilient attitude and being prepared for the intensity of the program will help startups navigate challenges and capitalize on opportunities.

While joining an incubator can be advantageous, it is not a prerequisite for startup success. Founders should carefully evaluate their startup’s needs and long-term goals to determine whether an incubator aligns with their vision.

Ultimately, startup incubators provide a nurturing and supportive ecosystem that fosters innovation, growth, and success. By maximizing the opportunities and resources available through these programs, early-stage startups can take their businesses to new heights, paving the way for a thriving future in the competitive world of entrepreneurship.

Ready to Take the Leap?

Apply now to StartupGuru’s incubator , where we offer a transformative startup incubation program designed to fuel your growth and success. Join our vibrant community of like-minded entrepreneurs, gain access to seasoned mentors, and leverage our extensive network of investors and partners. Whether you’re at the idea stage or have some sort of prototype and pitch deck with you, our tailored support will help you navigate the challenges of entrepreneurship and accelerate your startup’s progress. Don’t miss this opportunity to supercharge your journey. Apply today at StartupGuru and embark on a path to thrive in the competitive startup landscape!

Now, that’s a compelling call-to-action, isn’t that? 😉

In summary, StartupGuru runs a leading 16-week incubation program, exclusively focused on non-technical founders building a tech startup. It is fully remote, equity-free and takes you from napkin-sketch idea to a built product, launch (traction) and funding, in a matter of months. We of course can’t work with all and have a careful evaluation process. Learn more about it here .

To summarize this article for you budding entrepreneurs- Startup incubators are like rocket fuel for your business, propelling you to new heights. If you’re ready to accelerate your startup journey, it’s time to explore the incredible opportunities these incubators offer. Remember, the key to success is not just a great idea; it’s the support and guidance you receive along the way.

So, dear founders, go forth, seek out the perfect startup incubator, and turn your dreams into reality! The world is waiting to witness the next big thing, and with the right incubator by your side, there’s no limit to what you can achieve!

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A Complete Guide for Startup Incubator (What is it + How does it work)

  • by Sushrut Mishra
  • June 6, 2024
  • 9 minutes read
  • 3 weeks ago

My college had a startup incubator and I thought it was useless. That was before I ventured into business and read about startups. Starting a business, especially as a student or recent graduate, is exciting but challenging. That’s where startup incubators come in.

These special programs help new businesses grow by providing resources, mentorship, and networking opportunities. Whether you’re just starting out or looking to take your idea to the next level, a startup incubator can be a game-changer.

In this article, we’ll talk about what startup incubators are, the different types available, and how they can benefit you. We’ll also cover how to choose the right incubator and share some success stories. By the end, you’ll understand why startup incubators are important and how they can help your startup succeed.

What is a Startup Incubator?

By definition, a startup incubator is a program designed to help new businesses grow and succeed. It offers resources like office space, mentorship, and funding. Think of it as a support system for startups, guiding them through the early stages of development.

Role of Incubators in Startup Development

Incubators play a crucial role in helping startups. They provide a safe environment where you can test your ideas and develop your business model. Incubators offer access to experienced mentors who can give valuable advice and guidance. They also connect you with investors and other startups, creating a network that supports your growth.

Joining an incubator can significantly increase your chances of success. You get access to resources that might otherwise be out of reach. The support from an incubator helps you navigate challenges and avoid common pitfalls, making your startup journey smoother and more manageable.

By joining a startup incubator, you gain essential resources and become part of a community focused on innovation and growth. This collaborative environment fosters creativity and helps you stay motivated.

Types of Startup Incubators

Startup incubators come in various forms, each catering to different needs and stages of startups. If you plan to build your startup and get help from incubators, you must know the types:

1. Corporate Incubators

Corporate incubators are initiated and funded by established companies. These incubators offer startups resources such as funding, mentorship, and access to industry networks.

Advantages:

  • Access to Industry Expertise: Being backed by established corporations means your startup can tap into valuable industry knowledge.
  • Financial Support: Corporate incubators often provide funding or access to investment opportunities.
  • Networking Opportunities: These incubators help you connect with potential clients, partners, and investors.

Example: Imagine a tech giant like Google running an incubator focused on nurturing tech startups. Startups in this program would benefit from Google’s expertise, technology, and market insights.

2. University-based Incubators

University-based incubators are affiliated with academic institutions. I had one in my college, you must have one in yours too. These incubators provide college startups with resources like workspace, mentorship, and access to university resources such as research facilities.

  • Access to Academic Resources: Your startup can leverage university resources like labs, research facilities, and intellectual property.
  • Educational Support: Universities often offer workshops, seminars, and training programs to help startups develop key skills.
  • Networking with Peers: Your startup can collaborate with other innovative ventures within the university ecosystem.

Example: My university had an incubator that focused on supporting tech startups. Startups in this incubator benefit from access to cutting-edge research and mentorship from faculty members.

3. Accelerators (vs. Incubators)

Accelerators (vs. Incubators)

While both accelerators and incubators support startups, they differ in their focus and approach.

  • Incubators: Typically provide long-term support and resources to help startups develop their ideas into viable businesses. Incubators focus on early-stage startups and offer a wide range of resources, including mentorship, funding, and workspace.
  • Accelerators: Offer short-term, intensive programs designed to accelerate the growth of startups. Accelerators usually work with startups that already have a product or service and focus on scaling their business rapidly.

Choosing Between Them: The choice between an accelerator and an incubator depends on the startup’s stage of development, goals, and needs. Early-stage startups may benefit more from an incubator, while those ready to scale quickly might opt for an accelerator program.

Pros and Cons of Startup Incubators

If you are considering joining a startup incubator, this section will help. It’s common sense to analyze the pros and cons of anything you get into. So, let’s analyze the pros and cons of startup incubators:

Advantages of Joining a Startup Incubator

As a college student or recent graduate venturing into the startup world, the benefits of startup incubators can be immense:

  • Access to Expert Mentorship : Startup incubators offer invaluable mentorship that can significantly enhance your business acumen and decision-making skills.
  • Networking Opportunities : One of the key advantages of joining an incubator is the opportunity to network with fellow entrepreneurs, potential investors, and industry influencers.
  • Access to Funding : Many startup incubators provide access to funding opportunities, whether through direct investment or connections to angel investors and venture capitalists.
  • Validation and Credibility : Being part of a reputable startup incubator lends credibility to your venture. It validates your business idea and increases trust among potential customers, partners, and investors.
  • Shared Resources and Infrastructure : From office space to technology resources, incubators often provide startups with access to shared facilities, reducing operational costs and improving efficiency.

Challenges and Limitations of Startup Incubation Programs

There isn’t any disadvantage of startup incubators, but rather some challenges and limitations you might face:

  • Competitive Selection Process : Getting accepted into a startup incubator can be highly competitive. You’ll need a good business idea, a solid execution plan, and the ability to stand out among other applicants.
  • Equity Stake : Some incubators require startups to give up equity in exchange for their services and support. While this can be beneficial in terms of access to resources, it’s crucial to weigh the long-term implications of equity dilution.
  • Time Commitment : Participating in a startup incubation program requires a significant time commitment. Balancing the demands of the program with other responsibilities can be challenging, especially for students or part-time entrepreneurs.
  • Limited Control : Joining an incubator means sharing decision-making authority with mentors and advisors. While their expertise can be valuable, it may also limit your autonomy in certain aspects of your startup’s development.
  • Graduation and Transition : At the end of the incubation period, startups often face the challenge of transitioning out of the program and sustaining their growth independently.

In short, if you aim to build a bootstrapped startup , startup incubators aren’t for you.

How Startup Incubators Work

Now that you know what is a startup incubator, it’s role in building startups, pros and cons, it’s time you understand the workflow.

Understanding how startup incubators work is crucial for any entrepreneur (you) considering this path. Here’s a breakdown of the process:

How Startup Incubators Work

1. Application and Selection Process

The journey begins with an application.

  • Application Submission : Startups submit an application that includes their business idea, market research, business plan, and details about the founding team.
  • Initial Screening : Incubators conduct an initial screening to filter out applications that do not meet their criteria. They look for innovative ideas with strong market potential and dedicated teams.
  • Pitch Presentation : Shortlisted startups are invited to pitch their ideas. This involves a formal presentation followed by a Q&A session with the incubator’s selection panel.
  • Evaluation : The selection panel evaluates the pitches based on several criteria, including innovation, market potential, team capability, and scalability.
  • Final Selection : Successful startups are notified and invited to join the incubation program

2. Incubation Programs

Once selected, startups enter the incubation program. This phase includes several key components:

  • Onboarding : Startups undergo an onboarding process to familiarize themselves with the incubator’s resources, mentors, and facilities. They set clear goals and milestones for the incubation period.
  • Mentorship : Each startup is paired with mentors who are experts in their industry. Regular mentoring sessions are scheduled to provide guidance on strategy, product development, and market entry.
  • Workshops and Training : Incubators offer workshops and training sessions on various topics, such as fundraising, marketing, sales, and legal aspects. These sessions are designed to build essential skills.
  • Resource Allocation : Startups gain access to resources like office space, technical equipment, and software tools. This support helps them focus on building their product without worrying about operational logistics.
  • Networking Events : Incubators organize networking events, including meetups, demo days, and investor pitch events. These events provide opportunities to connect with potential investors, customers, and partners.

3. Duration and Stages of Incubation

Incubation programs usually last from a few months to a couple of years. The process is divided into stages:

  • Initial Stage : Focus on refining the business idea, building a minimum viable product (MVP), and validating the market.
  • Development Stage : Work on scaling the product, improving the business model, and starting to build a customer base.
  • Final Stage : Prepare for graduation, which includes scaling operations, seeking further funding, and establishing sustainable revenue streams.

4. Exit Strategy

Graduating from an incubator involves preparing for life after incubation:

  • Funding Rounds : Incubators help startups secure funding from investors through pitch events and introductions. Startups should aim to raise sufficient capital to support their next growth phase.
  • Market Launch : Startups may officially launch their product or service to the broader market, leveraging the incubator’s network for media coverage and customer acquisition.
  • Continued Support : Many incubators offer alumni support, including ongoing mentorship, access to resources, and networking opportunities. This continued relationship can be crucial for long-term success.

Choosing the Right Startup Incubator for Your Business

If you’re trying to build a startup and want guidance from a startup incubator, I hope this article helps you clear your doubts. I have done my part, and now it’s your turn to select the right incubator for your business.

Start by assessing your needs: determine your startup’s stage, required resources, and industry focus. Research potential incubators through online platforms, events, and recommendations from your network. Evaluate each incubator’s program offerings, mentor network, track record, location, and cultural fit.

Once you find a fit, tailor your application to align with the incubator’s focus, perfect your pitch, and prepare all supporting materials. Once you get in, build that business!

1. What is the main difference between a startup incubator and an accelerator?

Startup incubators provide long-term support to develop business ideas into viable companies, while accelerators offer short-term, intensive programs to rapidly scale existing businesses.

2. How can I increase my chances of getting accepted into a startup incubator?

Ensure your application is thorough, highlight your innovative idea and market potential, perfect your pitch, and seek recommendations from your network.

3. Do all startup incubators take equity in exchange for their services?

Not all incubators take equity; some operate on a fee-based model or provide grants. It’s essential to understand the terms before applying.

4. What types of resources do startup incubators typically offer?

Incubators offer office space, mentorship, funding opportunities, technical support, and networking events, along with workshops on various business aspects.

5. How long do startups usually stay in an incubator program?

Incubation programs typically last from a few months to a couple of years, focusing on developing and scaling the business idea in stages.

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Startup incubators are designed to help entrepreneurs launch their businesses. Here’s what you need to know about joining one.

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You’ve put together your business plan and you’re prepared to launch your startup — but you still don’t feel ready enough to do so. Where do you go from here?

One way to get your business off the ground is by joining a startup incubator, which will help develop your brand so it’s ready for launch. Here are the basics you need to know about startup incubators — including types and benefits — so you can invest in the right one for your business.

What is a startup incubator?

A startup incubator is a collaborative program for startup companies — usually physically located in one central workspace — designed to help startups in their infancy succeed by providing workspace, seed funding, mentoring and training.

Startup incubators are usually nonprofit organizations, often associated with universities and business schools who extend invitations to students, alumni and members of the community to take advantage of the program. Some popular incubator programs include Y Combinator, TechStars and Excelerate Labs.

According to SCORE , incubators often provide access to the resources needed to launch a business. This may include office space and equipment, utilities (including internet service) and discounted or free professional services, such as accounting and legal help.

One of the greatest benefits of an incubator is the access it provides to a network of successful business partners.

What are the benefits of a startup incubator?

Beyond basic business resources, there are many benefits of joining a startup incubator:

  • Networking. One of the greatest benefits of an incubator is the access it provides to a network of successful business partners, many of whom usually require substantial financial commitments to be part of your venture. The overall exposure these networks provide is another plus, as most startups have limited marketing and PR budgets.
  • Mentorship. Incubators offer members the opportunity to hear and learn from the personal experiences of successful mentors in their chosen industry. While making mistakes along the way to success is an expected part of the process, these mentors are there to help you avoid making similar ones they’ve made when they were just starting out.
  • Support from other entrepreneurs. The opportunities and experiences you’ll share with the other members of the incubator group can help you launch your business more quickly and smoothly as opposed to trying to do so on your own. Speaking with and learning from other entrepreneurs can be the inspiration you need to push yourself — and each other — to reach the next benchmarkers of success.

Deciding to join a startup incubator

There are a couple of things to consider when deciding whether to join an incubator. Incubators provide a long-term opportunity for entrepreneurs looking to launch a brand-new venture, so if your business is in the early stages, the networking, mentorship and support benefits can prove valuable.

Also, it’s important to keep in mind that no two incubators are the same. According to SCORE , there are many different types of incubators to choose from, including:

  • For-profit incubators, who typically look to eventually monetize their equity in your company.
  • Not-for-profit incubators, who typically help grow your business to improve the local economy.
  • County-, state- and university-operated incubators.

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The Ultimate Guide to Startup Incubators (With 25 Recommended Programs)

If you're considering joining a startup incubator or startup accelerator, here's what to know..

business plan for startup incubator

The first few steps of founding a company are often the hardest part. How do you decide on your idea? How do you connect with customers? How do you build your first product? How do you fundraise and connect with investors? If you’re an aspiring founder or early-stage entrepreneur, surely many of these questions are on your mind.

Entrepreneurship is such an individual journey that can frequently feel quite lonely. Particularly if you’re a first-time founder, you may sometimes feel like you’re missing the guidance you’d typically get in a team or corporate structure. 

This is where startup incubators come in: they provide startup founders in the earliest stages with the necessary capital, physical resources, guidance, and network to start building and get their company launched. 

But how should you go about deciding whether or not to join an incubator? To help you make this decision, and provide you with the most up-to-date information on the top programs Elpha members recommend, we’ve put together this ultimate guide. We cover: 

What is a startup incubator? How do incubators make money?

What is the difference between an incubator vs. accelerator, is joining a startup incubator a good idea.

Where can I find a startup incubator?

In short, a startup incubator is a program through which early-stage companies are empowered to form, grow, and succeed. Incubators help founders in the earliest stages of their company-building journey (many of them work with founders even before they have an idea!).

While every incubator is slightly different in their value proposition, they typically support founders through providing co-working space, some amount of investments (typically under $100K), programming (such as office hours with mentors, fireside chats, and community events), pro bono resources (such as free AWS credits), and credibility (through the startup being able to say they are incubated at X incubator).

In exchange, incubators take equity in the startups they incubate. While every incubator has slightly different terms, the portion they take is generally meaningful (low to high single-digit percentage).

Some incubators, including some of those listed below, do not take equity. These incubators are usually a part of a larger company that supports the program not as a monetization or typical investment tool, but rather as a way to stay close to up-and-coming innovation.

“Incubator” and “accelerator” are often used interchangeably in casual conversation and even among those in the industry (for example, venture capitalists often use the terms interchangeably.)

There is little meaningful difference between incubators and accelerators. The commonly accepted distinction is that incubators are usually focused on early-stage companies in the formation, or “zero to one” phase, whereas accelerators help take companies that already have some meaningful traction to the next level.

Given most of what we cover here is focused on the former group (the earliest stages), we will refer to them as “incubators,” but know this advice and information applies to both for all companies in the formation, pre-seed, and seed stages.

Joining an incubator will have both its benefits and costs! We recommend understanding what your needs are and how they align with these pros and cons. 

Brand name: being backed by a well-known incubator can help grow your company’s brand for attracting talent, getting in touch with journalists, and connecting with corporate partners and customers. 

Coworking space: oftentimes, incubators provide a space for you and your team to work out of, complete with resources like technology, whiteboards, food, and more. If you are looking for office space but want to save on costs, incubators are a great option. 

Investment: incubators often invest in companies and bring other investors to a demo day event where they can meet participating startups. Through an incubator, you may be able to raise your fundraising round more easily. 

Company building support: if you’re a first-time founder or a previous founder building in a new space, incubator team members and mentors can offer support in brainstorming around key company formation and growth topics in engineering, design, growth, hiring, and more.

Equity: generally, incubators invest in your company in exchange for equity (similar to the typical venture capital model). If you are looking to bootstrap, not looking to build a venture-scale company, or not willing to give up equity at the moment, incubators may not be for you.

Misalignment: If you join an incubator that is not fully aligned with your needs (for example, if they focus on B2B businesses but you end up pivoting to a B2C model), then you may feel as though you wasted your time engaging with the incubator when you could have been building more valuable connections and building your business in a better-aligned community. 

Lack of support post-graduation: while incubators are very helpful and focused on you while you are a part of their program, once you inevitably graduate (typical programs last for a few months), that support may disappear or at least decrease as the incubator focuses on their next batch of startups. If you are very reliant on the support from the incubator, you may feel a meaningful gap when you graduate.

Beyond these general considerations, you should also do your diligence on the specific incubators you are considering by:

Reaching out to friends or friends of friends who have gone through the program 

Looking at where the alumni startups are now - have they raised meaningful amounts of venture capital? Have they grown quickly? 

Understanding what types of programming the incubator offers - are the office hours with relevant people? Are the topics the ones you need help with? 

Learning more about the culture between the startups in the incubator - are they collaborative with each other? Or are they more competitive? 

Determining what types of investors attend demo day - how many attend? Do they usually invest? Are they right for your sector?

Where can I find a startup incubator? 

If you’ve determined that joining an incubator is a fit for your startup, the next step is to apply. We put together this startup incubator list with some of the most highly recommended programs from Elpha members!

500 Startups  

500 Startups is an incredibly global program that helps founders operate and expand in their local markets and learn from a very diverse network of mentors and other founders. Read more on Elpha about 500 Startups.

Alchemist is focused on enterprise companies. They support immensely on the sales front, helping companies develop monetization and growth strategies. 

Co-Founders Lab

If you’re looking for a co-founder to start your startup, Co-Founders Lab has a great program. Elpha members highlighted the comprehensive support of the incubator.

Entrepreneurs Roundtable incubator (ERA)

ERA is NYC’s first and largest early-stage startup accelerator and seed VC fund. They look for companies from around the world that are able to take advantage of the NYC opportunity as a starting point to successfully enter the market. Iynna , one of Elpha’s community managers, was previously the Global Programs Manager at ERA.

Envision incubator  

Envision is the first no-equity, student-focused incubator supporting diverse founders. Envision’s unique focus brings together an enriching community of founders supporting each other and tons of great mentors looking to help the next generation of entrepreneurs. 

Female Founders Alliance - Ready Set Raise  

Female Founders Alliance’s Ready Set Raise is one of the top incubators for female founders. Most of the programming is virtual, which helps more founders participate with minimal logistical disruption. Elpha members highly recommend Female Founders Alliance.

Fledge incubator

Fledge is focused on social impact companies. They are a great partner for mission-driven early-stage startups. Elpha members shared great feedback on the team behind Fledge.

Forum Ventures (previously Acceleprise)

Forum Ventures is a B2B software-focused incubator with a special focus on Canadian and US pre-seed tech startups. Elpha members highlighted immensely positive interactions with their team members. 

Founders Factory   

Founders Factory partners with founders as early as the business idea stage. They have a unique model where they invest both cash and services support. Elpha members shared very positive experiences with Founders Factory. 

Gener8tor is a rapidly growing and up-and-coming incubator program. It has a special focus in the Midwest. Elpha members mention hearing good things about Gener8tor.

Grid110 is a Los Angeles-based business incubator where you work with a cohort of 20 other early-stage entrepreneurs in a very communal and supportive environment. An Elpha member highlighted how her experience with Grid110 helped her get past the idea stage and into prototyping. 

HAX is a great incubator for hardware startups. While many other programs focus on software-powered companies, HAX has deep experience working with hardware companies through their unique product and growth journeys. 

Huckletree Alpha  

Huckletree Alpha is a pre-seed incubator for Europe-based startups. There is a big focus on supporting founders in their fundraising journeys with tons of pitch practice, deck feedback, and investor networking. Here's more info on Elpha about Huckletree Alpha.

IndieBio provides research-driven startups the lab space, network, and support to commercialize their transformative work. An Elpha member shared more about IndieBio’s robust programming and community.

LAUNCH is a business incubator founded and run by Jason Calacanis, one of the most active angels. They typically work with companies that have some traction already, to take their business to the next level. Here’s more info on the LAUNCH accelerator program on Elpha. 

Launch Alaska  

Launch Alaska offers an incredibly unique program for women-led startups in the food, energy, water, and transportation space. They help these founders test and deploy their technology in an arctic environment. Elpha members recommend Launch Alaska.

MassChallenge  

MassChallenge has worked with over 1.9K startups in the past 12 years. Their deep networks and experience help early-stage companies incubator their growth. The program is especially mission and impact-focused. 

Pear runs a close-knit incubator program for early-stage founders. All founders in the program get tons of individual attention and time from the Pear partners who are all former founders and operators. Elpha members suggest Pear.

Plug and Play

Plug and Play offers sector-specific programs around the US to support early-stage founders specifically through connections and introductions to large corporations in their space for customer acquisition or partnerships. 

SAP.iO is SAP’s accelerator focused on diverse founders for software startups (seed to series C stage). The program helps founders connect and integrate with SAP and SAP’s network of 400K+ enterprise customers. The program does not take equity. SAP.iO New York is run by an Elpha member . 

Techstars USA and Global

Techstars is a global incubator with many location and industry-specific programs spread out around the world. With Techstars, you can find the program best fit for your startup. Elpha members recommend diligencing the specific program you are applying for to make sure its particular culture and structure are a good fit, since the caliber and experience can vary by location.

Women’s Startup Lab

Women’s Startup Lab is an accelerator focused on female founders. The program helps founders launch, grow, and fund their startup company. Alumni mention how collaborative and supportive the community of mentors, team members, and other founders is. 

XRC Labs is focused on consumer goods and retail companies. They provide a coworking space in Manhattan, funding, and a big network of retail partners including Saks Fifth Avenue, Gap, CVS, and more. Here's more info on Elpha about XRC Labs.

Xx incubator

Xx incubator focuses on founders who are just getting started. They provide investments, free SF housing, an immigration attorney, and tailored mentorship. An Elpha member shared her great experiences with the program. 

Y Combinator

Y Combinator was an early pioneer of the incubator model and is now one of the most widely known programs in the world. They offer a deep investor network, excellent branding for your startup, and a rich community of incredible founders. If you apply to YC, check out the Elpha Office Hours with Carolyn Conway , on the admissions team at YC. Also read the advice from Elphas here , here , and here .

We hope this guide has helped you start your journey in navigating the startup incubator and accelerator worlds. For even more investors and accelerators supporting underrepresented founders, check out this list of 135 resources.

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If you’re looking for ways to advance your early-stage startup through mentorship and networking, one option available to you is to join a startup incubator.

Whether you’re still in the initial idea stage of your business and want help developing a minimum viable product (MVP), or you already have an MVP and need guidance to build your sales and marketing strategies, an incubator might be just what you need to start moving your company in the right direction.

Keep in mind that incubators and startup accelerators are different in terms of funding. Incubators are not typically intended to be a source of capital in and of themselves. 

In fact, you usually have to pay a small monthly fee to participate in startup incubator programs. However, they offer great networking opportunities, which can result in meeting potential investors and securing funding from venture capital firms.

You may also want to read our Startup Accelerators guide .

What Is a Startup Incubator?

Startup incubator programs are made for businesses in the early stages of development. A startup incubator aims to provide support and resources to turn ideas into successful business ventures. Incubators offer a range of resources, including access to office space and coaching from mentors, typically serial entrepreneurs, founders, and venture capitalists.

Startup incubator programs have a selective application process to ensure that both parties are a good fit. Incubators can be industry-specific or open to startups from all industries, focusing on innovative business ideas with high growth potential.

Best 15 Startup Incubators

With thousands of startup incubators located in different countries worldwide, searching for the right incubator for your business can be overwhelming. 

Below, you’ll find five of the top global startup incubators to take a look at and consider applying for:

1) Capital Factory

Capital Factory

Capital Factory connects entrepreneurs in Texas with potential investors, employees, mentors, and customers. The Austin-located incubator program offers a large co-working space, admission to tech-focused events, and access to its network of mentors.

The company serves startups in all stages, providing entrepreneurs and their companies with the services they need to reach the next level in their development.

Location : Austin, Texas, USA

Industries : Transportation, digital health, education technology, government and military, marketplaces, virtual reality, artificial intelligence, big data, and more.

How to apply : Fill out the community membership application here .

What they give : Office space on a month-to-month basis, onsite amenities, access to a VR lab, advice from 150+ mentors, introductions to investors, special events, and pitch competitions.

2) The DMZ at Ryerson University

The DMZ at Ryerson University

The DMZ is the #1 university-based tech incubator in the world, according to UBI Global. The organization is committed to helping tech startups with high growth potential scale, fostering a vibrant startup community, and fuelling innovation in Canada. The DMZ provides entrepreneurs with the tools and services they need to build, launch, and scale their startups.

Location : Toronto, Canada

Industries : Tech startups in a variety of industries.

How to apply : Read the application requirements and apply here .

What they give : Access to office space, investors, target customers, industry-leading experts, and community events, as well as marketing, operations, talent sourcing, and financial management support services.

3) Seedcamp

Seedcamp

Seedcamp is Europe’s biggest collective of investors, angels, and founders. The incubator VC firm provides founders with a global network of advisors to help them overcome common startup business challenges through training, consultancy, and other business services.

Seedcamp also helps pre-seed startups raise funding through introductions to investors and co-investments in funding rounds led by other VC firms.

Location : London, UK

Industries : No specific industries. Focuses on European seed-stage companies.

How to apply : Fill out the pre-seed admission form here .

What they give : Support in finding product-market-fit, building out sales and marketing capabilities, understanding how to grow your team, and introductions to a global network of operators and investors.

4) TechNexus

TechNexus

TechNexus is a Chicago-based startup incubator that offers a huge collaborative office space and access to a global network of partners, accelerators, and venture capitalists. They work closely with companies to identify areas for growth, build new and better products, enter new markets, implement new business models, and more. TechNexus also provides small investments to selected early-stage companies and connects companies they work with to other sources of venture capital.

Location : Chicago, Illinois, USA

Industries : No specific industries. Mainly focuses on seed-stage and series A-stage B2C and B2B companies.

How to apply : Email TechNexus at [email protected].

What they give : Consultancy and mentoring, recruitment and network support, leadership coaching, corporate customer partnerships, sales channels, co-marketing campaigns, co-developed products, collaboration capital and venture capital, and access to TeamWorking in-person office space.

Wayra

Wayra was originally launched in Colombia and is backed by Telefónica, one of Latin America’s and Europe’s largest telecommunications companies. Wayra connects disruptive tech startups with Telefónica’s ecosystem and customers to help them scale up and accelerate their businesses. Wayra has hubs in 9 countries, including 6 in Latin America and 3 in Europe.

Location : Colombia, Argentina, Chile, Peru, Mexico, Brazil, Spain, Germany, and the UK

Industries : IoT, Video, Big Data, AI, Cybersecurity, Fintech, Blockchain, Edge, and more.

How to apply : Apply to their next activation program here .

What they give : Preferred access to Telefónica’s platforms, technology, and experts, testing of new products and services, opportunities for investments, and connections to 350 million+ potential customers.

Le Camp

Le Camp is a startup incubator located in Québec, Canada. They focus on fostering the growth and success of technology-based businesses. They offer a comprehensive range of services to businesses at all stages of development, from pre-startup to international expansion.

Location : Canada.

Industries : Artificial intelligence, Fintech, Cybersecurity.

How to apply : You can apply to their pre-start-up program here .

What they give : They provide interactive learning and hands-on workshops. You will be taught to use the tools to create a solid foundation to develop your business. 

7) Launch Academy 

Launch Academy

Launch Academy is an incubator that provides entrepreneurs with the resources they need to launch and grow their businesses. This incubator has assisted over 6000 entrepreneurs since 2012, with 300 of those startups reaching the Seed and Series A stages.

Location : Canada. 

Industries : Information Technology,  Big Data, AI and more. 

How to apply : You can apply to their launchpad program here . 

What they give : Mentorship, weekly networking events, ability to connect with investors and access to their international network. 

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8) FinTech Innovation Lab

Fin Tech Innovation Lab

FinTech Innovation Lab is a 12-week initiative to help early-stage technology companies grow.

During this intensive program, participants will have the opportunity to refine and validate their value proposition with the support of top financial service organizations from around the world.

The program aims to help entrepreneurs transform their technologies from a luxury to a necessity in the industry by providing guidance and support.

Location : New Yor, Hong Kong.

Industries : Fintech.

How to apply : You can apply to their different programs here .

What they give : Workshops and panel discussions, product market feedback, and demo days where you get to showcase your product or service.

Idealab

Idealab is a technology incubator founded in 1996. This incubator has significantly impacted the startup industry with a track record of over 150 successful companies, including 45 IPOs and acquisitions.

Its founder, Bill Gross, is a well-known entrepreneur who has spoken at prestigious organizations such as TED and the World Economic Forum.

Location : California, USA.

Industries : Tech, Eco-Tech, AI, Commerce and Clean Energy.

How to apply : You can get in touch idea Idealab here .

What they give : Tools for product development and their extensive network of entrepreneurs, founders and much more.

10) Highline Beta

Highline Beta

Highline Beta is an incubator specializing in launching new startups through collaboration with leading corporations and founders. Highline focuses on finding industry opportunities and launching new ventures with co-investment from their corporate partners. 

Location : Toronto, Canada.

Industries : Insurance, Health, Fintech, Retail, and others.

How to apply : You can email them at [email protected].

What they give : Access to expert advice on brand marketing to take your business idea to the next level.

11) CodeBase

CodeBase

CodeBase was established with a straightforward objective: to provide affordable coworking spaces equipped with high-speed internet for all your business needs.

Since its launch in 2014, Code bases’ support system has seen tremendous growth. They are available in more than 20 cities across the UK and also provide mentorship online.

Location : In all major cities within the United Kingdom.

Industries : Tech, Robotics AI, Cloud Computing, and other tech-related industries.

How to apply : You can get in touch with CodeBase here .

What they give : Codebase provides a supportive environment that includes a workspace, a sense of community, and educational programs for entrepreneurs.

12) Venture Catalysts

Venture Catalysts

Venture Catalysts is one of Asia’s biggest incubators. It provides great support and offers incubation assistance for one year. 

The incubator has also attracted co-investment from globally renowned investors, including YCombinator, Greenoaks, Axis Capital, and Alpha Capital.

Location : India, Hong Kong, and Qatar

Industries : IoT, Software, and Digital Health sector.

How to apply : You can get in touch with Venture Catalysts here .

What they give : Corporate connections, mentoring, global market access, networking opportunities, and industry-specific advice.

13) Tech Ranch

Tech Ranch

Tech Ranch is a startup incubator that assists startups in preparing for the market and equipping them with the necessary tools to tackle any challenge.

Tech Ranch offers a supportive community ideal for startups seeking to expand their network and establish robust connections with like-minded entrepreneurs and mentors to achieve success.

Location : Texas, USA.

Industries : Software, IT, Automotive Technology, and Business Services.

How to apply : You can connect with Tech Ranch here .

What they give : Virtual and online events and webinars, mentoring and coaching opportunities. Tech ranch also provides the ability to match startups with funding opportunities.

Ignite

Ignite is a Europe-based incubator for early-stage startups. The program includes everything a startup needs to get their business off the ground. 

Location : United Kingdom. 

Industries : AI, cloud computing, edge computing, cybersecurity, and more.

How to apply : You can apply to their programs here .

What they give : Workshops, mentoring from experienced individuals, and networking opportunities.

15) InnoSpring Seed Fund

 InnoSpring Seed Fund

InnoSpring Seed Fund is a startup incubator based in Silicon Valley. They can tap into a worldwide network of resources for startups.

This incubator allows startups to secure significant and strategic investments as they progress in their development.

Industries : Technology, Media, B2B, and B2C businesses. 

How to apply : You can connect with InnoSpring Seed Fund here .

What they give : Future strategic investment opportunities, global expansion opportunities, resources, and information on how to scale your company.

How Long Do Startup Incubators Last?

Startup incubators usually offer long-term incubation programs of about 12 months or, in some cases, several years. This relatively long program length is because incubators are not designed to boost your startup’s growth rapidly but rather to nurture your business and provide you with the skills and knowledge you need to succeed as a founder and entrepreneur in the long term.

Application Processes of Startup Incubators

Since there is such a wide variety of startup incubators, the application process can vary significantly from program to program. However, incubator applications are generally not as complicated or competitive as startup accelerator applications.

To apply for a local or global startup incubator program, you will need to look at the specific organization’s website for an application form, or contact them directly and inquire about their current incubator programs. 

Most incubators require you to fill out a pre-screening form and provide some basic details about your startup to allow the incubator to evaluate whether or not you might be a good fit for their services. Note that not all incubators constantly accept new applicants, so you may not be able to apply for the incubator you’re interested in right away.

Do Startup Incubators Invest?

Startup incubators do not usually provide a sum of capital to startups that they accept to their programs. Their emphasis is on providing other valuable resources, including office space, training, and networking opportunities.

However, incubators are often closely connected to venture capital firms and angel investors, so you may have a chance to meet people who are interested in investing in your company during your time at an incubator.

When To Join a Startup Incubator?

Startup incubators are designed to help entrepreneurs in any development stage of their business. Unlike more competitive accelerator programs, incubators are not necessarily looking for entrepreneurs that already have an MVP or a fully fleshed-out business plan.

Since incubators often run for a year or more, they usually look for promising companies with long-term growth potential. So, if you have a business idea you’re working on, but you haven’t fully developed your product or service and acquired customers yet, it might be the perfect time to join an incubator.

Remember that most startup incubators are not intended to be a direct source of venture capital. So, if you’re strictly looking for funding for your business, an incubator may not be the right fit for you. You should join an incubator if what you’re mainly after is a collaborative space and a learning environment, where you will get to meet other people with experience building and growing startups who can help you solve early-stage business problems and develop your business plan and entrepreneurship skills.

5 Benefits of Startup Incubators

1) access to office space.

One of the primary benefits of joining a startup accelerator is that they usually give you low-cost office space to use. If you started your company from your home or a college dorm room, access to a professional office space for a year or longer can really help support you and your company’s growth in its early stages.

Incubator offices not only provide dedicated desk space, conference rooms, and other workspaces, but they also come fully equipped with high-speed internet and other critical business infrastructure and equipment that you may not be able to afford just yet.

2) Mentorship and Advisory Services

While incubators don’t usually offer the same intense, personalized mentorship that shorter accelerator programs do, they still typically have a team of startup mentors and business professionals who are there to advise program participants. Having access to individuals with a deeper, more experienced knowledge base than your own is invaluable when you’re developing your business idea and trying to get your startup off the ground and running.

3) Help With Business Basics

Startup incubators often provide help with basic business needs, including accounting and financial management services, human resources services, local regulatory compliance, etc.

These business basics are something that every company needs to deal with, but they can be daunting to tackle for new startup founders. Not only does having these types of resources available through an incubator program assist you in areas you don’t have any experience in, but it can be a huge time and money saver, as you don’t have to hire outside professionals to help you.

4) Networking Opportunities

Another of the biggest benefits of joining a startup incubator is the different networking opportunities they provide. From advisory board members and mentors to venture capitalists and other startup founders, you’ll have the opportunity to meet all kinds of people in the business world during your year or longer at an incubator.

These networking opportunities can result in business partnerships, investment capital, and other lasting connections that can help you and your business succeed.

5) Help Refining Your Ideas and Plans

Think of a startup incubator as a university program for your business that teaches you everything you need to know to set you up for success. During the time you spend at a startup incubator, you’ll use all the available resources to turn your early-stage business idea into a viable product or service, with a business plan that you can actually profit from.

Besides that, you’ll develop personal business skills that will help you be a more successful entrepreneur in the long run, on both current and future projects.

Should You Join an Incubator?

While many startup incubators are geared towards new founders, they can provide exciting opportunities to startups at any stage in their growth. 

Whether you have a budding idea that you want to turn into a prototype or an MVP, or you already have a product or service that you need help scaling and selling, you can certainly get value from joining an incubator.

There is a huge variety of incubators, so make sure to do your research about different startup incubators to find one that can provide you with the specific value you're looking for. 

Most incubators offer some things in common, including access to office space, consultancy, and networking opportunities, but some incubators specialize in certain areas that might be more or less suited to you and your company. 

If you’re trying to choose between a startup incubator vs. a startup accelerator , keep in mind that startup incubators are less focused on providing actual funding. 

They can introduce you to potential investors and can save you money in certain areas of your business, but don’t expect to receive a big chunk of venture capital when you join an incubator. Because many incubators charge a small fee to their members, they can even be a good fit for seed-stage or series A-stage startups that have already received some type of funding.

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Business Incubator

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You will learn how the unique traits of business incubators can help your business evolve. Then, you will learn step-by-step how to build your own business incubator.

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In this training, you will

  • Learn a brief history of business incubators.
  • Compare incubators to other innovation tools.
  • Learn the benefits of participating in a business incubator.
  • Learn the underlying theories behind business incubators.
  • Walk through how to build a business incubator.
  • Explore business incubator metrics and KPIs.

Skills that will be explored

business plan for startup incubator

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A Brief History of Incubators

The very first incubator hatched from an egg.

Amidst a robust poultry industry in the 1960s, the Rochester-based Mount Hope Hatchery was trying to meet the growing demand for poultry and was in need of 80,000 square feet to house surplus chickens. That led them to the Batavia Industrial Center close to Rochester, New York.

The Mancuso family, well-known and respected local business owners, had bought a defunct old farm machinery plant and its warehouse in Batavia, which had closed leaving thousands of local residents out of work. The family wanted to use the warehouse in some way, to help boost the local economy ideally, and planned to find tenants to lease the space. Mount Hope Hatchery’s chicken coops were some of the early businesses tenants in the space.

The idea was straightforward: lease out excess commercial space to growing businesses poorly served by existing markets. No one could foresee that the Mancuso family’s actions would become a model for diversification and innovation. As quoted in an  article by Justin Peters in Wired , Mancuso family legend has it that while giving a tour of his complex in 1963, Mancuso said to reporters: “These guys are incubating chickens ….  I guess we’re incubating businesses.”

Far from its humble roots, the incubator concept first seen in Batavia has since transcended regional and national boundaries to become a  global phenomenon .

Incubators Compared to Other Tools

business plan for startup incubator

Figure 1:  Comparison of startup support institutions

Image Source: Source:  Cohen (2013) and Hathaway’s adaptions (2016)

Incubators share some characteristics with corporate accelerators: they interact with startups;  provide physical space; and offer education programs, mentorship, and networks. But the goals and operation of these programs are much different.

Incubators operate over a longer cycle than accelerators. Startups participating in these programs tend to work on more experimental ideas and require more time to develop their product and business model. Because of these traits, the majority of incubators are non-profits, often working with local governments or universities.

This shouldn’t discourage corporates from building this tool. In the same way non-profit incubators succeed in building innovation ecosystems in local communities, corporate incubators strengthen innovation ecosystems inside companies. They also help companies commit to long-term strategy in a world focused on short-term gains.

But long-term strategies are hard to sell to leadership. Understanding the incentives for building incubators will help prospective incubator leaders secure buy-in.

Why Participate in an Incubator?

There is significant risk for companies that invest in incubators (or  accelerators ). There are upfront costs, and the time horizon for ROI is long. But a long-term commitment to experimentation is essential if companies are to stand a chance. Incubators can house these types of ideas.

Business incubators leverage the unique advantages and perspectives of startups, which established companies often lack. For example, Eddie Yoon and Steve Hughes explain in the Harvard Business Review that  startups are better at  detecting  and unlocking emerging and latent market demand  perhaps because they are consistently monitoring the pulse of a specific market area. Where startups often stumble, however, is when it comes to scaling their concept.

Big companies often make the mistake of creating what they can rather than what people want. They lack the agility and creativity of early-stage startups, but these big companies are more experienced at scaling. They also have advantages in logistics, such as procurement, distribution, and manufacturing, and established sales and marketing advantages.

The two entities complement each other; they can perfect a product and hold off on the scaling until the market is ready.

Large companies can benefit from and support startups’ capability to provide proof of concepts through early stage funding and later-stage M&A. But timing is everything. There are plenty of companies looking to invest in a promising startup, but there are far fewer promising startups. Yoon and Hughes  explain :

“there are more buyers than sellers; if the first time an established company is made aware of a startup is by receiving a deal book from an investment banker, it’s already too late.”

Companies must stay ahead of the curve and find complimentary startups for partnerships, experimentation and acquisition.

The following list outlines some of the benefits of a corporate incubator for startups and their corporate sponsors.

Benefits for Startups

  • Possible access to later venture funding
  • Lower personal and financial risk
  • Ready-to-use infrastructure such as office space, IT tools, and administrative business support services
  • Mentorship and training, which can include individual coaching, presentation, and negotiation skills
  • Assistance with business management, technology, and legal services
  • The opportunity to build relationships with potential investors, suppliers, and industry experts
  • If a startup is sponsored by a host company, it will likely receive funding, skills, expertise, peer support, and R&D knowledge from the host

The figure, below, summarizes the rationale for business incubators, highlighting the value derived from networks in terms of knowledge resources, access to financing, and community support.

business plan for startup incubator

Image Source:   Wiggins & Gibson, 2003

Criticisms of the Business Incubator Concept

The results of business incubators can be hard to quantify. Ernesto Tavoletti notes that in  incubators “tend to fail” in supporting entrepreneurship , innovation, and regional development and are not proven policy instruments despite their popularity and the funding and promotion they receive.

Tavoletti also notes that studies that claim that incubators create jobs often originate from incubator associations and only measure the intended effects, not the unintended effects. These studies often fail to consider that firms would most likely have received funding without participating in an incubator. In some cases, studies include companies that moved into incubators later in their development to take advantage of facilities or funding.

On the other hand, a 2017 study finds that  firm performance is greatly enhanced by an incubator . This study by Ayatse, Kwahar, and Iyortsuun, published in the Journal of Global Entrepreneurship Research finds that revenue growth, job creation, venture funding, networking, and alliance building all improved after the incubation process. Interestingly, the study also finds that tenants should not overstay their time in an incubation program because that could reduce their chances of survival once they graduate.

The truth here is that every incubator is different. Each requires strategic planning from people who both know the tool and know the organization. It’s important to understand the theories behind incubators, the various models, the different tenant profiles, and to hear the perspectives of incubator critics.

The Underlying Theories in Support of Incubators

In a 2012 white paper, Mathew J. Manimala and Devi Vijay of the Indian Institute of Management Bangalore presented  seven theories  that explain and conceptualize incubator functions.

Structural Support Theory

The structural support theory proposes that new ventures can overcome the problems associated with startups, such as being new and small, if the cost of their infrastructure and overheads can be reduced. According to this theory, “pooling resources, as occurs in an incubator context, leads to efficiencies because the central pooling of resources can significantly reduce overhead costs and thereby increase operating efficiencies.”

Structural support can include office space, communication technology, managerial assistance, access to laboratory and equipment, research facilities, and expert staff. According to this theory, the venture stands a better chance of survival if support in these areas is pooled.

Cluster Theory

The cluster theory was developed by Michael E. Porter and described in The Harvard Business Review in 1998. The theory places incubators within a broader ecosystem with other entities. Clusters are “ geographic concentrations of interconnected companies and institutions in a particular field .”

The clusters are composed of industries and other linked entities important to competition. Fundamentally, they are networks and include, for example, component providers, machinery providers, services suppliers, and providers of specialized infrastructure. The advantage of being part of an incubator within a cluster is that it is easier to access resources within this environment, which increases efficiency and productivity.

According to Manimala and Vijay, the cluster theory builds on structural support theory and suggests that high-tech firms with similar characteristics in the same value chain cluster stimulate faster knowledge dissemination and synergistic growth using each other’s capabilities.

Social Network Theory

This theory posits that the effect of internal and external network connections and social networks increase the client firm’s network density and positively affect the development and growth of the startups.

“[S]ocial networks and contacts,” according to Manimala and Vijay, “facilitate access to capital, credibility and respectability because of the association with the incubator and its sponsor institutions, and they provide techno-managerial assistance through the incubator’s professionals and/or network.”

New Venture Creation Theory

With the new venture creation theory, network access and community support for entrepreneurs increases their legitimacy and the chances of venture funding and survival.

A 2004 study by Neck, Meyer, Corben, and Corbett found that incubator organizations, spin-offs, informal and formal networks, physical infrastructure, and the culture of the region where the incubator is located  interact to form an ecosystem conducive to high-technology entrepreneurial activity . Additionally, the authors found greater rates of new venture formation were found following critical moments in the life of incubator organizations.

The Resource-based View

This theory states that incubators provide both tangible and intangible resources to client firms. These resources—knowledge sources in the form of universities, for example—and market proximity spur growth through a community effect. This is not unlike the cluster theory in that incubators benefit from proximity and access to networks and logistics.

Gassmen and Becker used two levels of analysis in 2006—the resource flow between the corporate incubator and the technology venture and the resource flow interface between the corporate incubator and the technology venture—to develop  a model that can determine “how corporate incubators function  as specialized corporate units that hatch new businesses.” They emphasize that tangible resources are all visible and easy to measure, whereas intangible resources, such as tacit knowledge and branding, are more difficult to quantify and assess.

Dyadic Theory

The concept behind this theory is that entrepreneurs  “operate in an inter-dependent co-production dyad”  where business assistance is provided by the sponsor. According to Hackett and Dilts (2004), incubation co-production stimulates developmental assistance in independent incubator-client dyads.

This co-development is of mutual benefit and increases the likelihood that startups survive and that the sponsor and regional economies benefit.

Real Options Theory

Real options theory borrows concepts from the finance literature. The theory states that the selection of startups or entrepreneurs for the incubator creates an option, and the injection of required resources, monitoring, and assistance are also options. The real options methodology was initially applied when evaluating technological assets such as R&D.

In 2004, Hackett and Dilts used  real options theory to predict whether new ventures will survive  the early stages of development. The incubator is conceptualized as an entrepreneurial firm that sources and manages the innovation process within emerging organizations. The incubator is the unit of analysis while incubation outcomes, measured in terms of startup growth and financial performance at the time of incubator exit, provide indicators of success.

Theory is one thing, but the best way to learn is by doing. The following outlines the steps to building an incubator.

How to Build an Incubator

Step 1. select the incubator model.

“For incubators to live up to their full economic potential, they need to overcome two pitfalls: they need to provide real value, not just office space, and they need to measure success in more than just outside funding.” —  Harvard Business Review , 2013

Internal corporate incubators

Internal corporate incubators are the most common type of incubator. They are built inside the corporation, often without walls, and the startups are often spun out when they graduate. These incubators increase the chances of intrapreneurial success, and the corporation often receives equity ownership as though they were founders of the startups.

Entrepreneurs are typically recruited to manage the startup, and internal employees may join the new company. However, not all incubated concepts are spun out, and companies use these incubators to create breakthrough products for growth and revenue. PwC states that while typical R&D seeks incremental development,  incubators build company initiatives that have market viability . Incubators strive to go from concept to market.

Internal corporate incubators nearly always focus on the sectors relevant to the parent company. TechCrunch lists the following examples of  successful corporate incubation programs and startup spin-outs:

  • McDonalds’s spin out of Red Box (acquired by Coinstar for over $150 million)
  • Google’s spin out of Niantic Labs and Pokémon GO (reportedly worth $3.5 billion)
  • Oracle Labs’ development of the Java programming language
  • Amazon’s Lab 126 creation of the Kindle, Echo, and Fire products

External corporate incubators

External corporate incubators provide external entrepreneurs and startups with a location, infrastructure, and resources to pursue potential ideas. Host organizations seek out startups that they believe have potential in their business area in the hopes of later financial gain and an ongoing relationship, if not an ongoing investment.

This is based on the idea of “open innovation. Originally coined by Henry Chesbrough, open innovation is the concept that companies must open themselves up to the external world for the creation and development of new products and ideas. The following table from Henry Chesbrough’s writing in MIT’s Sloan Review compares open innovation to closed innovation:

business plan for startup incubator

Here are some  examples of open innovation  provided by  ideXlab :

  • Audi launched the  Audi Innovation Award , a contest where participants submit their concepts for the car of the future. The winner earns a $25,000 worth of consultancy.
  • Procter & Gamble  published a list of technical problems that their team failed to solve on the company website. Readers were asked to provide a workable solution, no matter how out-of-the-box it may have seemed.
  • GE launched  Ecomagination Challenge , which requests ideas from anyone who has ideas related to energy problems.
  • Hewlett Packard created open innovation laboratories where researchers worldwide collaborate and create partnerships between internal teams and external scientists.
  • Local Motors  is a crowdsourcing startup created in 2007 by Jay Rogers, a former Marine. The model avoids the typical financial cost and time involved in designing and creating a new car because participants provide the industrial design. The winners of the design contests can also receive royalties from the car sales.

Incubators can provide the infrastructure for cooperation with the external ecosystem. The cooperation between the two entities can vary in its intensity. However, the goal is always to partner, learn, and build a successful new business that can be scaled independently either as a joint commercial venture or integrated into the host corporation.

Among external and internal incubators, there are various models and types. The U.S. Department of Commerce separates them into incubators “ with walls” and “without walls .” Incubators with walls provide a separate space and location for projects, and incubators without walls (or “virtual incubators”) house the incubator within the corporate environment and use the existing infrastructure and communication systems.

Evangelos Simoudis, founder of Synapse Partners, describes the following four incubator models in his piece “ Using Corporate Incubators and Accelerators To Drive Disruptive Innovation. ” I suggest that a corporation should adapt these models to their needs. 

The Incubator/Accelerator Model

This model includes both intrapreneurs (entrepreneurs within a corporation) and entrepreneurs. The incubation period for this type of model is typically between four to 18 months. Teams, if deemed of a high standard, are invited to join the corporation, or to “spin in.” Such teams are retained for longer with additional sponsor investment to keep them going, or they are required to work outside the corporation, as a “spin out,” with an investment from either the sponsor’s VCs or perhaps in conjunction with external VCs. Alternatively, the teams can be left to raise their own funding from external VCs or other funding sources.

This model is appropriate when a sponsoring business wants access to early stage concepts, is looking at the long term—ideally, seven to 10 years—for concept development and potential disruption, has appropriate metrics set up to measure the startup’s performance, and is open to the risks involved in mentoring and supporting an early-stage startup.

The unique benefits of this model are that there is a long-term commitment to disruption, which is crucial. Concepts need time to morph into products, time to reach the market, and time for adoption, which means that there may be some delay before there is significant ROI. Another benefit is that entrepreneurs and intrapreneurs work side-by-side and may eventually join the sponsor’s business units.

But entrepreneurs should be aware of the downsides to the model. According to Wharton Magazine, the sheer number of incubators is increasing, and not all of them are up to snuff. Some have weak investor relationships, which means that fundraising for the startups might be difficult come demo day. In addition, new programs have not had sufficient time to build a reputation or track record, which is not conducive to ready investor funding in a competitive startup market.

Wharton magazine also suggests that the time that entrepreneurs must spend at social events, building networks and discussing initiatives with potential investors, is time taken away from engineering, experimenting, and problem-solving toward a better end product.

Samsung and Telefonica are examples of firms that have applied this model.

The Pay-it-forward Model

For this model, the corporate incubator provides facilities and training while the teams work with external entrepreneurial teams. The idea is to expose teams to real-world problems in the industry and to provide resources and experts to help them solve those problems. This type of program typically lasts from six to 12 months, and the sponsoring corporation receives no equity from the startup.

This model is appropriate when the corporation wants to expose its executives to startup thinking and practices, attract entrepreneurial talent, and access new ideas and early-stage concepts from other resources to solve existing problems.

The unique benefits to corporations for this type of incubator are access to startup teams and their thinking and the creation of goodwill. A downside to this model that entrepreneurs might want to consider is that there may be a significant bias toward the interests of the corporation.

Allianz and Turner have applied this model.

The Developing Intrapreneurs Model

LinkedIn, Google, and Starbucks use this model where entrepreneurial teams incubate solutions and test business models within the organization; hence the term “intrapreneur.” This strategy works for companies that can’t pursue ideas using existing business units, so they set up a separate unit. This model fits when an organization is strongly committed to long-term concept building to achieve disruption.

The unique benefits of this model are that new products and business models can be rapidly developed. Resources are allocated to strengthen intrapreneurship and permit risk taking with out-of-the-box thinking.

One downside, according to Sean Silverthorne of Harvard Business School, is that if a  startup is working on a product or service that competes in some way  with the business of the company, the effort could be perceived as a threat to many inside the company.

The New Work Environments Testing Model

This model, applied by ATT Foundry and Standard Chartered Bank (SC Studio), describes creative work and the testing of new solutions or environments by the innovators.

The new work environments testing model is an incubator without walls. The sponsoring corporation does not offer on-site space for clients although they may have a central office through which to coordinate services, house the management staff, meet with clients, and perhaps even conference rooms. This is a suitable model for a corporation that wants to test startups but does not want to assume the risk of creating an external startup team.

The unique benefits to the new work environments testing model are that the corporation can use existing structures, such as flat management and open communication tools, to experiment with ideas, which reduces costs and may lead to better performance within the organization.

The New Incubator – Soft Landing for International Programs

Although a goal of incubators has been to boost local economies and ideally the national market, not all are focused on domestic markets. Many startups now use the incubator environment to reach beyond domestic boundaries.

According to the U.S. Department of Commerce,  international business incubators provide the same set of entrepreneurial services as a typical incubator , but they also provide a “soft landing” for international firms seeking to enter the U.S. market.

These types of incubators often provide specialized services. For example, the University of Florida’s soft landing program  helps both domestic and international firms integrate into the Central Florida business community .  The program helps with short-term leased office space, networking with the Central Florida business community, domestic market research, and provides access to experts on legal, government, regulatory, and press and media matters.

The  University of Toronto has partnered with the Chinese firm Diantou.net  to help companies who are entering the lucrative Chinese market. According to The Impact Centre at the University of Toronto center, Diantou.net will “provide start-ups with legal, marketing and other support services” while the Toronto center will offer entrepreneurship courses to Chinese students, researchers, and startups.

Other similar incubators offer translation services, language training, assistance with documentation such as obtaining business and driver’s licenses, cultural training, assistance with visa and immigration, and housing assistance.

Consider these examples and design a model that best suits your organization and its goals.

Step 2. Select Your Industry Focus

Most incubators are  focused on a specific industry  such as digital education, green technology, homeland security, fashion, or food. An industry focus ensures that the available skills and resources are optimized and targeted.

Technology incubators are specifically focused on emerging technologies such as software, biotechnology, robotics, or instrumentation. A service incubation program, as the name implies, focuses on entrepreneurial firms in the service sector, for example, landscapers, graphic designers, accountants, and internet-based companies. However, mixed-use incubators, or general-purpose incubators, nurture the growth of all types of companies and may not fit into any specialized niche.

According to Nola Hewitt-Dundas, incubators are increasingly oriented  toward knowledge-intensive activities  such as knowledge dispersion among collaborating actors and a more open collaborative model. While customers and suppliers have traditionally been valuable contributors to incubator projects, universities are now also increasingly involved.

Step 3. Select Your Program Length

While corporate accelerators generally  stick to a 3-month program , corporate incubators  don’t have a strict duration . According to Accion, many incubators require a  one- to two-year time commitment that includes incubator training and workshops . At the Polytechnic Institute at New York University, entrepreneur teams typically spend 18 months in the program while other incubators take much longer.

The SPARK Regional Incubator Network in Ann Arbor is structured so that  compani es graduate from the incubator in two to three years. Clients initially c ommit to a standard one-year lease. If the business meets their desired milestones, the lease is renewable for one or two additional one-year leases.

The duration of internal incubators depends on how long the company expects the concept to take to see quantifiable value,  according to Robert Wolcott of Kellogg Insight . But that’s the tricky part when it comes to early stage concepts. Wolcott explains that a startup may not see any returns for four or five years. Therefore, to retain the commitment of a host corporation, startups must demonstrate some other quantifiable value. Wolcott estimates that this must be achieved within 18 months to keep a corporate board happy.

The reason for this “need to produce” is the budget cycle. According to Wolcott, not much is expected of an incubator startup in the first three or four months. But, after a year, financiers are itching for positive indicators. With no results to speak of after 18 months, a startup might have a target on its back if it doesn’t come up with some proof of positive impacts.

Step 4. Select Your Location

Location considerations are similar to those of  corporate  accelerators .

Brad Feld, co-founder of Techstars, suggests that business incubators can thrive in any location. His opinion is that because many incubators are “virtual” and lack walls, incubators do not have to be in the same geographic area as the host organization. Rather, it might be better for the incubator to be located where there is optimal access to knowledge and physical resources. Close to a university, for example.

In the case of tech startups, and in the case of Silicon Valley, tech incubators benefit from the networks and events in the local area. According to  Michael Seibel of Y Combinator , the Valley offers “money and good valuations. We can introduce them to tons of other companies that can be mentors and customers, and we can introduce them to the pace of the Valley … We can’t do that anywhere else.”

According to the U.S. Department of Commerce,  graduating entrepreneurs tend to stay in the same geographic region as their incubator organizations  and, in most technical industries at least, entrepreneurs usually start businesses related to their previous work. Thus, because most entrepreneurs do not move to start a business, the possibilities for high-technology startups may be limited in some locations.

Where virtual incubators are concerned, they may be able to build a thriving ecosystem of their own, remote from the host organization—particularly if the location provides valuable external networks and resources.

Visual Representation of a Virtual Business Incubator

business plan for startup incubator

Image Source:   World Business Incubation , 2015

Step 5. Select Your Learning Program

Business incubators and accelerators are fundamentally engines for learning. But the type of learning that you require, as well as the knowledge and skills that each startup team requires, will differ. A diagnostic process can help you to determine how best to allocate resources for learning so that both entities are served.

A model developed by Campbell, Kendrick, and Samuelson shows  four basic areas or “services” where incubators contribute  – revenue growth, employment or job creation, venture funding, networking, and alliance-building. The value addition activities begin with a diagnosis of needs, which is applied to prospective incubatee’s new business proposals. Once this diagnosis is complete, you can tailor the learning experience for participating startups. For more on learning programs, see our piece in  corporate accelerator design .

Step 6. Select Your Tenant

Just as there are different incubator types and models, there are also different types of tenants who may or may not be viable participants in one or more of the incubator models. A lot depends on the support and the resources that you, the host company, are willing or able to provide and whether the startup is in the same industry vertical as the sponsor.

When seeking a tenant, consider their maturity and readiness. Ernesto Tavoletti describes  four types of incubator tenants .

  • Anchor tenants  are typically mature entrepreneurs and can contribute financially to the incubator. They do not require input from the corporate host. Examples of this type of tenant include accounting companies, law and financial services firms, economic development agencies, or university offices.
  • Long shots  are early-stage startups that require a nurturing environment from the corporate host. These entrepreneurs are aware that they lack resources and require co-production efforts from their host to reach their potential.
  • Up-and-comers  also have significant resource gaps that can be addressed through co-production. These companies are one step ahead of long shots in terms of maturity and are operated by entrepreneurs who are aware of the gaps but are on the verge of being able to engage with resource assistance.
  • Superstars  have matured beyond the up-and-coming stage, and they are ready to engage with minimal co-production efforts from the host. They have resolved problems, can withstand crises, and expect to imminently graduate from the incubator. These companies can act as role models for up-and-comers and long shots.

Step 7. Manage Your Incubator

Given the long-term nature of incubators, they require strategic management. 

The U.S. Department of Commerce found that  successful incubators have adopted certain practices  such as crafting a written mission statement, selecting clients based on cultural fit, their potential for success, reviewing client needs at the entry stage, showcasing clients to the community and potential funders, and charging for rents and service fees.

These factors all stem from successful incubator leadership.

Incubator Leadership

When first creating an incubator, it’s crucial to identify and hire a strong entrepreneurial leader. According to a  white paper  by the Aspen Institute and National Entrepreneurship Network of India, cost concerns could derail the incubator at the outset if they inhibit hiring someone of the right caliber.

To give some idea of leadership experience, according to the U.S. Department of Commerce, on average,  incubator managers have 8.1 years of experience in the business incubation industry including 7.5 years  at their current position. Over 50 percent of the time of these managers’ is spent delivering client services, building internal and external networks for the program, and facility management.

A study by Monsson and Berg (2016) found that incubation managers had a  moderately positive influence on incubators  in terms of facilitating access to important actors, assisting with practical advice, and the daily management of the incubator program. According to the authors, the “modest role” played by managers reflects a preoccupation with operational tasks rather than a greater role creating partnerships and synergies.

Financial Commitment and Risk

Incubators and accelerators are a financial commitment. In addition to private funding and investors, public funding of incubators is common.

In Canada, for example, governments provide funding for incubators. However, in Canada,, Sunil Sharma, the chair of the board of the Canadian Acceleration and Business Incubation Association, expressed to The Globe and Mail the concern that  there’s already too much government money going to programs that support tech startups.

According to Sharma, “It’s time to really take stock of how much funding has been put into supporting entrepreneurs in Canada and really measure it against the outcomes that we should have been able to show by now.”

According to the U.S. Department of Commerce,  there is a significant correlation between the size of a business incubation program’s budget and program success ; that is, the bigger the budget, the greater the success. However, it is also important to look at revenue sources and how the incubator uses its resources. This research found that receiving a large portion of revenues from client rent and service fees is positively correlated with outcome measures, although the effect is only statistically significant for three client firm outcomes. On the expenditure side, the more programs invest in staffing and program delivery—relative to building maintenance or debt servicing—the higher the probability of improved client firm outcomes.

Incubation program budgets range from  revenues of $33,000 with expenses of $17,000 to $2.8 million in revenue with expenses of $2.5 million , according to the U.S. Department of Commerce, but data is scarce on this subject. The lack of quantitative data on the value of incubators emphasizes that the risks should be carefully weighed against the potential gains. 

Step 8. Conduct a Post-Program Assessment

The success of incubators and accelerators depends on how the program is managed after startups graduate. Networks and relationships make or break these programs. Successful startups give back to the program, and startups succeed partly because of continued contact from incubator hosts. See our piece on  post-program  strategies  for corporate accelerators  for more.

Measuring Incubator Success

“In addition, the business models of many for-profit dot-coms failed to consider that, on average, it takes slightly more than three years to successfully incubate a client firm—and perhaps up to six years or more for that firm to realize significant growth. However, interviews with former managers of dot-com programs suggest that their business plans speculated that clients would begin to turn a profit in 12 to 18 months—or even as few as six months. This flaw in the model most likely contributed to the rapid decline of the dot-com incubator.”  —  US Department of Commerce , 2011

Incubators have similar timeframes with corporate accelerators. While working with startups may imply faster growth, both accelerators and incubators start to create true value after they’ve had time to develop, generally within four to seven years. Incubators, in particular, are harder to quantify during their early stages. Compared to accelerators, the lack of time constraints and PR efforts limit short-term results. (We dive deeper into the time frame for these tools in our article on  corporate accelerator management .)

Combine this reality with the risks involved, and it can be difficult to get buy-in from the board. Corporate decisions are based on an annual schedule while, according to Dave McClure of 500 Startups,  startups live and die  within that period.

To secure buy-in, incubator leaders must think critically to align the implicit benefits of incubators with business goals.

Incubator Metrics and Kpis

The research is mixed when it comes to measuring the success of incubators, much of it claiming that past metrics and performance are either impossible to measure, or the studies suggest using varying metrics. The table below highlights some of the literature findings.

Nibh Venenatis

87 percent of incubator graduates stay in business
Incubators create jobs and sustain U.S. businesses
There are no acceptable performance measures in the incubation literature
Incubators are homogenous and cannot be compared
Output differs depending on the type and quantity of incubators
Incubators can be analyzed with five outcome states
Suggests the balanced-scorecard by Harvard Business School as a measure of incubation success

As evidenced by the past incubator studies, these tools are often studied through a policy lens. This is because the  majority of incubators are non-profits . While building local entrepreneurial ecosystems is good for the company in the long term, it’s not the best metric for selling these tools to corporate leadership.

Ayatse, Kwahar, and Iyortsuun’s 2017  review of existing incubator literature  found that there is no objective performance measure that can be applied across business incubators. Instead, firms and researchers must make up their own. Metrics identified during their research were the following:

  • venture capital funds
  • graduation from incubation program
  • firm survival
  • networking activity
  • innovative firms
  • organizational or firm growth
  • job creation
  • sales growth
  • profitability
  • patents registered
  • number of patents application
  • technology transfer
  • employment growth
  • technology growth or development
  • research and development productivity
  • ability to share knowledge and technology
  • high-tech employment.

The above bullet points can give incubator leaders some ideas for KPIs, but it is up to the individual organization to decide how to best serve business goals. For more on balancing business goals with startup engagement programs, see our article on  corporate accelerator management .

What Does Success Look Like for Corporate Incubator?

According to EY, studies show that approximately  90 percent of a company’s development efforts never result in commercialized products or services . This could imply that a successful incubator is nothing more than a random incident because there are few defined consistent metrics with which to measure or benchmark incubators.

Bakkali, Messeghem, and Sammut  suggest the balanced scorecard , developed by the Harvard Business School, as a particularly useful  tool to measure the success of incubators .

The balanced scorecard approach first determines what overall success of the company looks like (ROI, reputation for excellence, growth in market share, etc.) and derives measurable activities that reflect these goals. The activities are categorized by strategic focus, as seen in the diagram below.

business plan for startup incubator

Image Source:  QuickScore , 2020

Bakkali, Messeghem, and Sammut (2013) explain that incubator managers insist on risk reduction because they focus excessively on short-term economic indicators. According to the authors, the balanced scorecard is fundamental to the learning process regarding incubator impacts.

What Does Success Look  Like for the Startup?

Incubators are proven to be beneficial for participating startups.  For instance, Eric Harwit, a Fulbright fellow, published a report in 2002 that found that 87 percent of firms that graduated from an incubator were still in business.

Hackett and Dilts (2004) offer more concrete metrics and define the outcome of the incubation process according to  five mutually exclusive outcome states  that are measured in terms of growth and financial performance at the time of incubatee graduation. These outcome states are the following:

  • The incubatee is surviving and growing profitably.
  • The incubatee is surviving and growing and is on a path toward profitability.
  • The incubatee is surviving but is not growing, not profitable, or is only marginally profitable.
  • Incubatee operations were terminated while still in the incubator, but losses were minimized.
  • Incubatee operations were terminated while still in the incubator, and the losses were large.

A white paper by the Aspen Institute and National Entrepreneurship Network of India (2013) provides in-depth information on the problems of measuring incubatee success. The paper discusses  exit factors as metrics  but emphasizes that what might be a successful exit for one incubator will be different for another. A high-growth technology start-up may consider raising a certain amount of capital as a successful factor for exit, whereas a medium growth start-up may consider positive cash flow and profits a successful factor for exit.

For this metric, the incubator would need to define its successful exit factors based on the type of start-ups that it would incubate. Other suggested exit factors are the following:

  • During a one to three-year incubation period—customers/user base, capital raised, product launched, valuation, revenue, jobs
  • At graduation after a one to three-year incubation period—revenue growth, valuations, jobs, total capital raised, social impact

What Does Success Look Like for Non-profit Incubators?

The goal of a non-profit incubator is to set up a robust entity that can sustain the creation of value in a local economy. Possible metrics include ongoing impact in the form of new entrepreneurs created, jobs created, and revenue to fuel local economies. According to the Aspen Institute and National Entrepreneurship Network of India (2013) white paper, however, these developments typically take between four to five years to mature and require a ifferent focus, resources, and outcomes along the way as the incubator progresses.

Over the long term, revenue and jobs are goals of an incubator but, according to the white paper, they may also be useful as active indicators to determine the immediate success of the startup.

Ultimately, tracking jobs, revenue, return on investment, and societal impact over a period of four to six years is ideal for measuring impact. This would include the period of incubation (1.5 to three years) and post-incubation (one to three years).

When comparing incubators, additional exogenous factors to consider are geographic location and the local economy—for example, the value of a company and the jobs it creates in a tier 1 town versus a tier 2 town—and the impact on the lives of the people in the community. The impact of a company in terms of education, livelihoods, and life expectancy might differ greatly depending on the location.

The Aspen Institute and National Entrepreneurship Network of India (2013) white paper outlines key challenges that incubators face to become successful—decision implications for partners, funders, and policymakers. Successfully implementing the right metrics and milestones would enable higher motivation, strong incentives, and the propagation of best practice knowledge for greater success of incubators as an industry.

However, classifying incubators and analyzing their metrics helps highlight some key challenges that must both be recognized and dealt with to ensure a higher chance of success.

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How to Apply and Get Accepted to a Startup Incubator

Ready to put your startup into overdrive? An incubator or accelerator might be the perfect resource. Read on to see how to apply and get in.

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Starting a company is both exhilarating and challenging. And it can be overwhelming without help and guidance from people who have already done it successfully.  It is also very easy for unsuspecting first-time founders to be misled by the hype often surrounding innovation and entrepreneurship.

Sadly, startup failure rate is above 90%. That's a scary statistic. But data shows that founders who receive help when building their startup have a higher chance of success and growth as well as attracting additional investment.

Enter the startup incubator. Startup incubators and accelerators provide founders with assistance and help to guide startups. Top benefits include:

  • Focus on strategies that have the highest impact on growth
  • Create customer acquisition channels that scale cost effectively
  • Develop sustainable business models and revenue sources
  • Get venture funding
  • Make connections with key partners and acquirers

There is a lot more you can get from joining an incubator. However, the main aim is often to make the business valuable and attractive to investors. But getting accepted to an incubator or accelerator isn't simple. In this article we break down the steps to apply and get accepted to any of the 1000+ programs around the world.

PRO TIP: Want to do research on the best places to fund your startup? Check out the comprehensive list of incubators and accelerators in the United States from Angel List.

What You Need to Know Before Joining An Incubator

If you think you're ready to apply to an incubator or startup accelerator, then you're ready to take certain steps. Read on to see what it takes to get accepted.

business plan for startup incubator

Application Procedure

To be accepted into some of the best incubators, your startup has to meet certain measures mainly because such incubators tend to be selective and mostly approve startups that are in their early stages. A startup is required to provide its business plan when applying to join. The business plan can either be in the form of a document or potentially innovative ideas that promise development in certain sectors.

On some occasions, incubators will only accept startups that have been referred to them by a member of a network of incubator advisors.

PRO TIP: See professional bio examples , company profiles and pitch decks before you start talking to investors.

Incubators support innovation, new ideas and push startup businesses to come up with market solutions. This way, they encourage new entrepreneurial ideas and innovative outcomes; this is how ideas are incubated to design business models. They help nurture and guide entrepreneurs for a certain period to assist them in devising a startup.

Joining an incubator provides you with access to a long-term support system that promotes development for your startup. The tenure can be between 6 months and over a year; this depends on the time it takes for the entrepreneurs to gain investors or get their ideas or products working.

New upcoming startups usefully don't need immediate investment. Therefore incubators often offer support without necessarily investing or having a claim to equity in the businesses; this is mainly because most incubators are usually sponsored. They are therefore capable of providing support without relying on financial earnings from the startups.

business plan for startup incubator

The majority of incubators are open to all types of entrepreneurial ideas, as long as it involves promising industrial development concepts—however, some focus on a specific industry. An example of this is incubators that deal with pharmaceuticals; they can only take in startups that offer development in medical issues.

Additional Benefits

Joining a good incubator means you will have the most extensive support you could wish for when starting a business or creating a new market. You can expect a boost in credibility, mentorship, and even the provision of working space. However, not all incubators offer the same services; you may need to choose between the various ones available to pick the one that suits you the most.

Incubators offer shared office space to maximize the amount of support provided. This helps them monitor progress and provide constructive input. Aside from that, they focus on providing the startups with connections to communities and recent developments and help you stay informed about potential threats.  

Once you join an incubator, you will have all means to help boost your company's presence in the market. You will have access to investors and receive the guidance you need.

business plan for startup incubator

Why Join an Incubator?

Startups that have been involved with an incubator have an advantage in terms of built networks and mentorship. There's also a high chance for such startups to succeed in their ventures. You just need to know the right time to join; it's recommendable to join as early as you can as long as your business plan is well defined.

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How Can You Apply and Get Accepted?

It's highly required for upcoming businesses to associate with incubators; this is steered more by their desire for growth in their respective industries. So what do you need to be selected? Let's look at how you can ensure your application earns you a seat at the table.

First, you need to understand your project or product fully. You have to be able to lay out what problems your products and services are solving, how they will solve them, and whether or not you have the right team for the job. Once you have the answers to these questions, you have a chance at being accepted by an incubator that will help boost your ideas to a higher level.

Generally, there are three categories of ideas that can help prepare you for your presentation and which can determine your selection; such categories include:

  • Revolutionary Ideas: Can forever change the industry once introduced to the market
  • Evolutionary Ideas: These are improvements made upon an already existing service or product that guarantee improvements that will take them to the next level
  • Other Ideas: An ordinary idea but with the potential to make money and profit. However, incubators tend to look for ideas and businesses that fall under the first two categories.

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business plan for startup incubator

To be selected, you need to be prepared. Here are the top things to focus on before you pitch.

Make Sure Everything Is In Order

Before joining an incubator, you need to ensure you have established your business to some degree. This means leaving no stones unturned, which requires you to take care of all the legal needs and consult trusted advisors. Ensure to take care of the basics in terms of agreements with potential customers and investors.

If there are other partners, it's good to have an operating agreement. Ensure all your legal needs are catered to, such that when you join an incubator, you only focus on growth and mentorship, not legality issues.

Calculate Your Value

While starting your venture, you may not be fully converting to many financial aspects of your business. However, it's important to practice and familiarize yourself with the financial perspectives of your project; doing this prepares you on how to employ the incubator resources that will enable the growth of your venture.

Although incubators can help you learn about this aspect of business, it's always best to be prepared.

business plan for startup incubator

Assemble a Capable Team

When you apply for a position in the incubator, they will need to know whether you have the proper team to execute your ideas, provided you are given access to the resources required. You don't necessarily need to have a whole team of staff; however, you may need a number of dedicated team players that have the potential to yield results and offer project solutions when needed.

Incubators can help you gain funding as well as new investors; however, you need to establish a presence in order to be the viable candidate for such resources. Building your presence within platforms such as Linkedin can be beneficial. This will help you start an early connection with advisors and mentors, providing you with your own network before joining an incubator.

business plan for startup incubator

Positions in an incubator are often coveted; therefore, you have to boost your eligibility by doing a bit more work than the average applicant. Demonstrating you are capable of employing the resources you will receive into stimulating the growth of your startup gives you a better chance of being accepted.

Keep in mind the more prepared you are for a program, the higher your chances are of succeeding. The above guidelines are meant to help you efficiently prepare for an incubator and to better your chances of getting into one.

From product walkthroughs and helpful how-to's, we're on a mission to use Markup Hero to tell our stories and yours.

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What Is the Role and Function of a Business Incubator in a Startup?

Avantika Bhardwaj

Avantika Bhardwaj , Akshat Hawelia

Small and Medium Enterprises (SMEs) play a vital role in enhancing the standard of living by generating employment opportunities, both in developed and developing nations. Despite numerous studies on business incubators, the significance of entrepreneurial skills in the success of such incubators remains uncertain. Business incubators are instrumental in not only launching startups but also supporting the entire entrepreneurial journey.

Business incubators have emerged as a valuable resource for startups seeking to overcome business challenges. Business incubators provide startups with the necessary support, resources, and guidance to help them grow and succeed. The primary function of business incubators is to enhance the chances of success for innovative startups and facilitate the entrepreneurial process. Initially, incubators were centred around the IT industry; however, they now collaborate with businesses from various industries and orientations. This article delves into the fundamentals of business incubators and incubation, their significance, the various types of incubation services, and the phases that make up the development of business incubation.

What is a Business Incubator? What is Business Incubation? Types of Business Incubators How Business Incubation Works What is the Role and Function of a Business Incubator? Incubators v/s Accelerators

What is a Business Incubator?

A business incubator is an organization or program that is designed to support the development and growth of startup companies. They provide services such as management training, mentorship, co-working space , networking opportunities, access to funding, and much more. Business incubators are perceived to be the mainstay of economic development programs. They create value by combining the entrepreneurial drive of startups with the resources generally available to new ventures.

The people working for a business incubator perform intensive research before supporting or funding startups. The primary objectives of business incubators are creating employment opportunities in the local economy and commercializing technologies.

The National Business Incubation Association (NBIA) defined Business Incubators as a Regional and National Development catalyst tool.

The whole idea behind business incubators is to offer a range of business development services , full access to small spaces on flexible terms, and to meet the needs of new firms. The services offered by a business incubator are designed to enhance the success and growth rate of new enterprises, maximizing their impact on economic development.

The number of incubators has grown considerably in recent years. This rise is attributed to factors such as corporate downsizing, increased entrepreneurship, new technologies, economic globalization, and the transfer of technology.

business plan for startup incubator

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What is Business Incubation?

Business Incubation is the name given to the process that involves supporting the development and growth of startups through the provision of various resources and services. The goal of business incubation is to help startups overcome the initial hurdles that come with starting and growing a business. There are numerous startups working on revolutionary ideas. But these ventures often need assistance. Business incubators provide this much-needed support. The goal of incubation in a nutshell is to increase the success rate of emerging startups and entities.

Types of Business Incubators

There are seven main types of incubators prevailing in the market today. These are:

1. Corporate Incubators

Their objectives are to enhance entrepreneurial skills and to help startups keep up with other industries/competitors. Corporate incubators target internal and external projects related to the activities of the company. The most common challenge corporate incubators face is the conflict between top-level executives and committees regarding objectives and management-related decisions.

2. Local Economic Development Incubators

They work on economic development by supporting SMEs and specific groups for the overall upliftment of society. These groups include small enterprises, handicraft-related businesses , and locally-sourced companies. Governance risk, volatility in management quality, long hours of negotiation, and conflicts are often associated with such incubators.

3. Private Investors' Incubators

They assist high-potential businesses (such as technology-intensive startups) and then reap benefits by selling shares. These incubators lag in terms of quality and durability.

4. Academic Incubators

They offer new sources of finance while supporting the entrepreneurial spirit and focusing on civic responsibility. Academic incubators target external projects and projects internal to academic institutions.

5. Venture Capital Incubators

Venture capital firms have become a popular topic in the business world lately. They see incubators as a way to generate profits, and thus invest in new companies or offer funding in exchange for a share or ownership in the company. These firms may also provide management teams with access to angel investors and financial management as part of their incubation package.

6. Kitchen incubators

Kitchen incubators provide a safe space for entrepreneurs, chefs, and restaurateurs to develop their ideas. They offer a commercial kitchen or kitchen space where they can experiment with speciality foods, create new restaurant concepts or even start a ghost kitchen . Kitchen incubators are similar to other business incubators as they support and guide the development of "kitchens" from the initial stages to the full launch. Throughout the process, they provide mentorship, access to funding, and educational opportunities.

7. Social Incubators

A social incubator is an organization that fosters and supports individuals with innovative ideas for businesses that can bring positive change in the world. These businesses could be non-profit organizations or companies that aim to create products or services that contribute to environmental sustainability or social progress in society.

business plan for startup incubator

How Business Incubation Works

The process of business incubation typically involves several stages:

  • Application: Startups apply to a business incubator program by submitting an application and business plan. Some incubators have selective application criteria, while others may have a broader range of eligibility criteria.
  • Screening: The incubator reviews the application and business plan to determine if the startup is a good fit for the program. The screening process may involve an interview or presentation by the startup.
  • Incubation: Once accepted into the program, the startup works with the incubator to develop and execute its business plan. The incubator provides the startup with access to resources, mentorship, and other support services to help them achieve their goals.
  • Graduation: Once the startup has achieved its goals and is ready to operate independently, it graduates from the program. Graduation typically involves leaving the incubator's physical space and resources but may still involve ongoing mentorship and networking opportunities.

business plan for startup incubator

What is the Role and Function of a Business Incubator?

Incubators provide resources and services to entrepreneurs, including working space and offices, technical expertise, management mentoring, assistance in compiling an effective business plan , shared administrative services, technical support, business networking, and advice on intellectual property, sources of financing, markets, and strict admission/exit rules.

An incubator concentrates its effort on helping innovative and fast-growth startups that are likely to have a significant impact on the local economy. The role of business incubators in this context is pivotal, as they provide a supportive ecosystem and resources that empower these startups to thrive and contribute substantially to economic development.

Some of the Roles and Functions of Business Incubators Include

  • They guide startups/ventures on how to compete with established industry players.
  • Business incubators help with the basics of business.
  • They provide networking activities.
  • They help startups save on operating costs.
  • Incubators provide marketing assistance.
  • Incubators help with market research .
  • They provide high-speed internet access.
  • They create long-lasting jobs for new graduates, experienced mid-career personnel, and veteran executives.
  • Incubators help with accounting/financial management.
  • They provide access to bank loans, loan funds, and guarantee programs.
  • Incubators bring credibility to the company. This helps the company receive loans and credit facilities from financial institutions.
  • Incubators help with presentation skills.
  • They have a strong network of influential people who can connect startups/ventures with established businesses and individuals.
  • They provide access to higher education resources.
  • Incubators can tap into their networks of experienced entrepreneurs and retired executives.
  • They link companies with strategic partners.
  • They provide access to angel investors and venture capital.
  • Business incubators organize comprehensive business training programs.
  • They act as advisory boards and mentors.
  • They help in management team identification.
  • They offer marketing and PR assistance to new companies for brand establishment.
  • They help with business etiquette.
  • They provide technology commercialization assistance.
  • They help with regulatory compliance.
  • They provide intellectual property management.
  • They create jobs for mid-career personnel and veteran executives, benefiting communities and driving economic growth.

Features of Business Incubators

  • Industry-Specific Expertise: Some incubators offer specialized support tailored to specific industries.
  • Access to Research and Development Resources: Incubators offer startups R&D facilities for research, prototyping, and testing without high upfront costs.
  • Government Liaison and Advocacy: Business incubators assist startups with regulatory frameworks and foster government connections to streamline processes and address challenges.
  • Global Market Expansion Support: Incubators help startups go global by providing market insights and partnerships.
  • Corporate Partnerships: Incubators partner with corporations to offer startups resources, mentorship, and collaboration opportunities .
  • Focus on Sustainable Practices: Some business incubators prioritize eco and social responsibility. The role of the incubation centre in this context is crucial, as it plays a pivotal role in fostering a supportive environment.
  • In-House Acceleration Programs: Some programs offer an accelerated phase with intensive mentoring, resources, and a condensed timeline to rapidly move startups towards scalability.
  • Exit Strategy Support: Incubators can assist startups with exit strategies like IPO s, mergers, or acquisitions for a smooth transition to the next phase of growth.
  • Market Intelligence Services: Startups can access market research, trend analysis, and competitive intelligence.
  • Incubator Alumni Network: A strong alumni network fosters collaboration and mentorship among successful graduates of the incubator program.

business plan for startup incubator

Incubators v/s Accelerators

Business Incubators Business Accelerators
Assist ventures with both long-term and short-term growth. Assist ventures only for short-term growth and that too for a small duration.
Allow companies to grow at their own pace. Companies are under pressure to grow quickly.
Are generally non-profit organisations. Are usually for-profit organisations.
May not be able to offer access to funds. Offer access to funds and are also known as angel investors.
Don’t promise extensive growth to ventures. Promise substantial growth to ventures.
They provide services such as Office space, mentorship, networking opportunities, business development support. They provide services such as Mentorship, networking opportunities, access to funding, training, and education

Overall, business incubators are more focused on providing long-term support to early-stage startups, while accelerators typically work with startups that already have some traction and are looking to rapidly grow their business. Incubators may offer a broader range of services and have less selective application criteria, while accelerators are typically more focused on funding and may require equity in the startups they work with.

Startup Incubators and Accelerators: Definitions, Differences and Benefits

business plan for startup incubator

The performance of business incubators is often affected by incompetence in business management, financial handling, human resource management , and the lack of interpersonal and people skills.

With regard to the role of business incubators and the skills required for them to be efficient, several studies revealed that administration, technical, financial management, marketing, human resource management, and interpersonal skills were extremely important.

Access to advanced technology-based facilities, self-sustainability measures, support structures, and funding were found to be the major challenges confronting business incubators. It is also recommended that incubation managers who lack the necessary entrepreneurial skills enrol in business courses at local colleges or universities.

business plan for startup incubator

What is an incubator in the startup ecosystem?

Business incubators provide resources and services to entrepreneurs, including working space and offices.

What are the types of business incubators?

Types of business incubators include corporate incubators, academic incubators, local economic development incubators, and private investors' incubators.

What is the role of an incubator?

Business incubators provide networking activities, help startups save operational costs, help with presentation skills, and get access to loans and funding.

What is the primary purpose of a business incubator?

Business incubators provide startups and entrepreneurs with the funding they require and provide access to industry mentors.

When was the first business incubator started?

The first business incubator was started in 1959 by Joseph L. Mancuso. It was opened at the Batavia Industrial Center in Batavia, New York.

How long does a startup typically stay in a business incubator?

The length of time a startup stays in a business incubator can vary depending on the program and the needs of the startup. Incubator programs can range from a few months to several years.

Do business incubators provide funding for startups?

Many business incubators offer startups access to funding sources, including seed funding, venture capital, and other types of financing. However, not all incubators provide funding, so it's important to research individual programs to determine their offerings.

What types of mentorship do business incubators offer?

Business incubators offer various types of mentorship, including one-on-one mentoring from experienced entrepreneurs and industry experts, as well as group mentoring and peer-to-peer mentoring opportunities.

How do I apply to a business incubator program?

To apply to a business incubator program, startups typically need to submit an application and business plan. Some incubators may also require a presentation or interview as part of the application process.

Describe the functions of the incubation centre?

The startup incubation centre acts as a catalyst for growth, providing necessary resources, mentorship, and a collaborative workspace. It fosters innovative ventures, accelerates their development, and creates a supportive ecosystem for entrepreneurial success.

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ShiftPixy Labs

The 6-Step Business Incubator Process

Jun 23, 2021

business plan for startup incubator

Are you ready for this? According to National Business Capital & Services, around 90% of all startup companies fail. Yep, nine out of ten new businesses don’t make it. When you look at a number like that, you may be tempted not even to begin. But what can make the difference between success and failure are business incubation programs? 

The business incubator industry helps with job creation, the local economy and turns good ideas into successful businesses. But what’s the business incubator process, and how can it help you beat the odds?

Table of Contents

What is business incubation?

You have a good idea but don’t know what to do with it. This is where business incubators can make a real difference. The concept of business incubation identifies the potential of new startups in the early stages and puts into place fundamental mechanisms for success. These “mechanisms” include strategic planning, learning environment, and financial management.

All business incubation programs have the end goal of ensuring the long-term survival and growth of the company. They help bring resources and support to develop products and services for those who otherwise wouldn’t have access to these benefits.

What is the business incubator process?

A successful incubator has three distinct stages in the process. The initial step is to begin the admission process and includes specific steps.

When applying to a business incubator, look closely at the requirements and what you need to submit. You may need to have a business plan in place and a well-developed idea to compete.

After submitting your application, you may have to interview with the incubator manager. So, being prepared for the interview is key to acceptance. Try to find out what they are looking for ahead of time and be prepared to prove why you’re the best fit for the incubator. 

Depending on the incubator admission process, you may have to wait a few weeks before you hear the answer. In the meantime, keep working on your business operations and strategy. This way, you’re even more prepared when you’re accepted. 

What happens once you start?

This stage is the heart of the incubator process and depends on the type of incubator and end goals. Incubator participants in the ShiftPixy Labs incubator go through a series of challenges and a carefully crafted curriculum. Plus, they gain access to mentors and opportunities to network.

Network with other startups

One of the hallmarks of Incubator development is networking with other startups. Cohort-based incubators pool like-minded entrepreneurs in a group to move through the process together. 

Without the incubator, startups may find it hard to create sustainable business networks that can help get the business off the ground and offer support in the years after the incubation ends. 

Start to Learn and Grow

In a sense, an incubator provides business assistance and crucial educational content that inspires companies to learn and grow. It’s like getting a business masters without having to pay the high tuition. 

Find Funding

When you participate in an incubator, you have more opportunities to meet an angel investor or secure capital financing. Business incubators understand that startups need access to funds and help candidates find investors or secure loans.

At the end of the program, incubated companies go through a demo day. Prospective investors learn more about the incubated concepts and decide whether the startup is worthy of investment. It’s the startup’s chance to show viability and proof of idea.

What happens once the incubation ends?

After completing key challenges successfully, the startup is now ready to launch the company. Financing and a solid business plan are in place. 

What are the benefits of business incubation?

You may have an idea of the benefits by now, but it’s worth mentioning them again. A successful business incubator can provide the following advantages: 

  • Complimentary office space
  • Access to mentors and expert advice
  • Help with product development
  • Ability to network with similar startups
  • Access to different finance options
  • Accelerated time frame to ensure success
  • Help to get the concept running

Having the benefit of being in an incubator is highly desirable for any starting business. Strategic planning and business management support give entrepreneurs and restaurateurs the necessary edge for success. 

Is a business incubator right for me?

The business incubation model has been around for years. But in the last few years has had a surge in popularity. Knowing if it’s right for you may depend on the incubation model and business goals. In the incubation industry, there are different types of incubators, including: 

  • technology incubators
  • startup incubators
  • corporate incubators
  • kitchen incubators
  • virtual incubators
  • academic incubators

The above examples are by no means finite. You can find any industry-specific incubator to fit your company’s product or goals. But some incubators are better than others. 

Apply to ShiftyPixy Labs Ghost Kitchen Incubator Program Today

ShiftPixy takes the kitchen incubator concept to a whole new level. The groundbreaking new approach takes aspiring restaurant operators from their early ideas to fruition. All of which culminate into a ghost kitchen setup. 

Ghost kitchens were taking off before the pandemic, but the number of people ordering food online for delivery has soared since then. People no longer need to visit a restaurant to experience yummy cuisine. The trend towards delivery is only going to increase. 

What matters is the quality and how fast it’s delivered. Ghost kitchens have no storefront, work from a commercial kitchen, and don’t rely on foot traffic. Locations don’t have to be trendy or in an up-and-coming neighborhood. Instead, ghost kitchens harness the power of technology and native delivery to build an empire. ShiftPixy Labs shows restaurateurs how to do it with style. 

The first step is to download the ShiftPixy Labs app and start the application process. Right now, we’re offering incubators for restaurant folk, but as we grow, so will the types of businesses we add to our incubator programs. Now is the moment to make your dreams a reality. If not now, when?

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Home » Business Model

Business Incubator Model – Everything You Need to Know

Do you want to start a business incubator? If YES, here is everything you need to know about the business incubator model plus example of successful companies. Business incubators are organizations that are geared towards helping startups and early stage organizations speed up their growth. Incubators also help their mentee businesses secure capital from angel investors, state governments, economic-development coalitions and other interested investors.

Business incubation programs are often sponsored by private companies or municipal entities and public institutions, such as colleges and universities. Their goal is to help create and grow young businesses by providing them with necessary support and financial and technical services.

Incubators are very essential in the life of a new business as they provide numerous benefits to these businesses. First off, their office and manufacturing space is offered at below-market rates, and their staff supplies advice and the much-needed expertise for the developing business. They equally create great marketing plans for these businesses so that they can easily access funding.

Companies usually spend an average of two years in a business incubator, during which time they often share telephone, secretarial office, and production equipment expenses with other startup companies, in an effort to reduce everyone’s overhead and operational costs, and make limited finances to go far.

Benefits of a Business Incubator

A business incubator provides diverse benefits to startup entrepreneurs so much so that they can no longer be ignored when starting a business. These benefits can include:

Space to work

Some incubators offer office space for free or below-market rates to their portfolio companies. This solves a lot of problems for startups. Mainly, it allows them to find a professional space for their employees to work without having to sign a lease. This is especially helpful when the company is unsure how quickly they’ll scale production or headcount.

Access to specialized equipment

Some incubators invest in specialized equipment, like modeling software, 3D printers, prototyping equipment, or software development labs. This equipment help greatly in scaling companies in their infancy. Access to costly equipment and simulation programs can be crucial when starting off.

Experienced mentors

It’s important for startups to limit critical mistakes while scaling. Most incubators offer an experienced staff of savvy industry executives to help the business team stay focused and avoid mistakes. Incubators usually employ mentors with specific startup experience that can help explain process, planning, and decision criteria, so as to steer new entrepreneurs away from costly mistakes they made or witnessed.

Expert training

Many business incubators offer an array of important business training spanning from legal advice on startup documents, incorporation terms, or IP issues to general business challenges like how to ship a product, establish a quality culture, or establish sales and marketing processes.

Software discounts

From accounting to project management, incubators typically offer business software that helps their startups scale. Pricing and education are typically vetted and negotiated for a standard rate allowing portfolio companies to get right to work. HubSpot offers this type of arrangement to more than 1000 startup partners worldwide.

Multiple business services

Much like leveraging software availability and selection, many incubators offer accounting, banking, marketing, and manufacturing services to help companies scale.

Access to like-minded entrepreneurs

One of the best attributes of business incubators are the intangibles. Working with a group of like-minded entrepreneurs, using connections for connecting with prospects or customers, and learning from others in your cohort are invaluable parts of incubator life.

Role of Business Incubators

Incubators provide various venture capitalists, angel investors as well as other mentors for entrepreneurs. By helping the startups set up office spaces or legal expertise, they allow the startup to focus more on the running of the core business so as to achieve success in record time. A business incubator provides businesses the much needed support to develop their new startup. This support can be in the form of:

Infrastructure

Startup incubators provide office workspaces, workshops for startups to get the initial prototype phase up and running.

Incubators help multiple startups simultaneously. When these startups work under one roof, they get connected with entrepreneurs working in the same industry which helps them gain insights to improve their product. Many incubators even arrange startup networking meetings to help entrepreneurs increase their network.

Financial advisory/ Intellectual property teams/ Legal advisory

Business incubators lend their financial advisors, IP teams and legal advisors to the entrepreneurs so that they can make well-informed decisions.

Contacts for potential investors

Business incubators have been in the field of launching startups to become a legitimate business. Because of this, they have multiple contacts with previous and potential investors. They even help the entrepreneurs in developing a perfect pitch deck.

Manufacturing

Many startup incubators have tools and equipment to manufacture prototypes, 3D models and even final products.

Initial financial support

Some business incubators provide a minimal fund to set things into motion and begin with the initial phase of pitching the idea and developing the concept.

Training and guidance

Business incubators provide training from market experts on how to begin, develop and implement ideas. They follow your progress closely and guide you how to improve your reach and get to the target market.

How Do Business Incubators Benefit?

Business incubators help their student entrepreneurs to nurture their ideas and successfully convert them into business models. This is done to entice potential students to sign up to their services.

Some existing companies incubate ideas to develop an eco-system around their existing product line thus making the market tilt towards their favour. Other private incubators help entrepreneurs by providing them support in exchange for equity.

How Incubation Benefits the Society

Incubators have been created with the intention of achieving a wide range of objectives, primarily those which are needed by small businesses, such as creating jobs, developing innovative ideas, diversifying the local economy, and broadly generating activity and wealth in a region by creating a vibrant small business sector. However, bioentrepreneurs may well ask whether they actually achieve such goals.

As a test case, in 2001, UK Business Incubation measured the impact of incubators on the local economy and work force in the united kingdom. The survey revealed that an incubator’s client businesses provided an average of 167 jobs (full-time equivalents) per incubator and were home to an average of 30 client businesses.

Most (60%) incubators also operate “outreach” services, helping and advising companies located outside the walls of the incubator. Incubators operating outreach activities supported an average of 106 additional businesses. Across the sample, an average of 75% of client companies turned over up to £500,000, but only 1.5% had a turnover of more than £5 million.

More importantly, companies housed within UK incubators had an average success rate of 80% compared with the national average of 50% of all small- and medium-sized companies registered and trading in that year. Around 70% of incubators attempted to measure the impact of their client businesses, for example, on the basis of jobs created and financial performance. Such indicators have also influenced government policy and funding in this arena.

Such studies do highlight the support for incubators, as well as their potential contribution. In particular, they highlight the usefulness of incubators in identifying and supporting potential growth businesses, helping technology transfer, developing innovation, and expanding the range of local businesses.

However, because incubation has been operative for only a relatively short time, there is less evidence that they are generators of jobs and wealth. Perhaps this is to be expected given the nature of these facilities, which is to offer longer-term approaches to immediate startup deficiencies.

7 Things to Know About Business Incubators Before Getting into It

Know why you need them.

Incubators work with early-stage companies or baby businesses, helping them access resources and support to get them to the point of self-sustainability. When people decide they want to become entrepreneurs, but are not sure where to turn for help, the incubator can provide mentoring, coaching, collaboration (with like-minded people), access to networks, and even physical office space. If your business is past the baby stage, then maybe you ought to look elsewhere.

Look at an Incubator’s Track Record Before Signing Up

Just as investors look at traction for a startup before they invest, you should look at the success of previous startups at a particular incubator. The success of an incubator should be measured by how well startups have done after graduation. Does the incubator have a track record of successful startups? Has the incubator assisted startups in raising their seed rounds after graduation?

Look for those you share similar objectives with

Ultimately your assessment should be based on what you need. If you are lacking in encouragement or mentorship, if your business plan is close to working, an incubator can be a great avenue to get that little nudge and the social support to help your business reach a new level. When looking out for one to sign up with, you should look out for those that complement your business objectives.

Don’t jump in head first

Before joining an incubator, consider what’s going on in your life, your commitment level to your company, the location of the incubator, and what the requirements are. Don’t overcommit.

Ask yourself if you are ready to be a client. This means showing up and participating in the program; being teachable and being under someone; accepting input from the incubator’s leadership; and all the while continuing to grow as the leader of your own company.

Know the Difference Between Early-Stage and Late-Stage Incubators

Early-stage incubators are valuable for helping an entrepreneur turn an idea into a step-by-step roadmap for building a business. The key ingredient in such incubators is mentorship from experts in the areas of building a business plan, financial strategy, management, operations, branding, pitching to investors, marketing strategy, etc.

Late-stage incubators and accelerators for businesses that can show initial market traction can provide important access to angel investors and opportunities to pitch to venture capitalists. Incubators and accelerators also help build important networks of contacts that can prove instrumental for financing and partnership prospects.

Be wary of hidden fees

Incubators typically provide inexpensive office space and basic business needs, such as Internet connectivity, in exchange for a fee. Entrepreneurs should understand exactly what the program offers and at what cost.

The upside of incubators is easy and inexpensive access to essentials, such as office space, telecommunications tech, conference rooms, and mentors. The downside is that incubators can often be more focused on generating lease fees instead of building value for the entrepreneur’s business – that is, there seems to always be another tenant waiting in line.

How to Get Accepted into an Incubator Program in 4 Steps

Being accepted into a business incubator can and should be a process. Most incubators have an admissions process and require companies to apply for acceptance. Criteria for acceptance into an incubator varies, but most require you to present a feasible business idea and professional business plan. Here are a few steps to get started finding an incubator that’s right for your business.

Review your options geographically or vertically

Because of the sheer volume of available incubators, you might have more than one option to choose from. By doing a quick regional search, you can understand and rank the incubators that might be a good fit for your company needs. Always review the website and ask for references from successful companies they’ve helped as well as a few from companies that have dropped out to get an overall view of fit.

Review their admission criteria

Most incubators have defined criteria for which types of companies they’re prepared to help. Some require certain milestones or criteria, like headcount, capital, entrepreneurial experience, background, revenue, or product fit. Others require contractual obligations from the accepted companies, so reviewing the application and understanding what is crucial to ascertaining fit.

Get your business plan ready

A business plan might not be required during the application process, but it’s helpful in determining whether the incubator is a good match. A simple overview of business name, team build, value proposition, competitive advantage, addressable market, go to market strategy, product or service, and a 12-month forecast can help you differentiate your company. Keep it simple at this stage.

Know that you will be screened

In most cases, incubators will accept initial applications for companies meeting basic criteria. Some incubators require a video submission to explain the basic Business model, vision, and mission of the company.

The second stage is usually to meet and discuss your goals, plans, strengths, and weaknesses with a screening committee. This might take the form of an application, pitch or interview, and a series of meetings to set expectations for each side. So you should endavour to prepare for it. If you make it through the screening stage, you are most likely to get accepted.

50 Successful Companies Operating on Business Incubator Model

One of the largest accelerator programs in the game is Techstars. They choose over 300 companies annually to join their three-month, mentorship-driven program. Techstars invests $120K in each startup and provides hands-on mentorship and access to the Techstars Network for life. Techstars hosts dozens of accelerator programs across different cities and industries.

Capital Factory

Capital Factory’s accelerator gives startups a competitive advantage in attracting talent, advisors, investors and customers. Its focus is on helping startups raise funding and increase customer growth by providing coworking space, hosting credits, a Startup Evangelist to advocate for your startup and access to a mentor network of the top investors and entrepreneurs in Texas.

Tech Ranch Austin

Tech Ranch equips entrepreneurs and ecosystems with insights, proven techniques, tools and processes that develop both the community and the entrepreneur. Tech Ranch has been recognized as a 2015 Top 3 Social Impact Incubator by UBI Global and 2015 & 2016 Top 20 US/Canada Accelerators by Gust’s Global Report. Its programs have influenced more than 6,000​ ​entrepreneurs in 42+ countries with more than 750​ solutions deployed.

MassChallenge

Headquartered in the united states with locations in Boston, Israel, Mexico, Switzerland, Texas, and the UK, MassChallenge strengthens the global innovation ecosystem by accelerating high-potential startups across all industries, from anywhere in the world for zero equity taken.

Specifically for women-led startups, MergeLane aims to support a diverse startup community through virtual mentoring, personal coaching and a curriculum targeting early-stage business issues and topics that specifically affect women leaders. The program takes place in Boulder, Colorado, but companies are only required to be there in person for part of the 12-week program. Some of the program can be completed virtually.

Chicago Blockchain Center

The recently launched Chicago Blockchain Center is an accelerator focused on blockchain-enabled technologies. In collaboration with the State of Illinois, the Chicago Blockchain Center provides a platform for education, innovation and development with help from top Chicago companies and entrepreneurs.

New Venture Challenge

Launched in 1996, the Edward L. Kaplan New Venture Challenge is recognized as one of the top-ranked accelerator programs in the US. Through the NVC, the Polsky Center of the University of Chicago has graduated more than 230 startup companies and created thousands of jobs for the economy. NVC startups have achieved more than $13 billion in mergers and exits, and include household names such as Grubhub, Braintree/Venmo and Simple Mills.

WiSTEM is a 12-week accelerator program that connects women to capital, community and technology resources. The program, co-created by 1871 and Ms. Tech, has found success since launching in 2015, helping over 50 women-founded companies who have raised almost $10 million in funding and have created hundreds of jobs.

Funding from JPMorgan Chase has led to a recent expansion of the program, which is built around peer-to-peer learning, knowledge sharing and a fundraising strategy curriculum.

The Brandery

The Brandery is a nationally ranked accelerator that leverages the expertise of the Cincinnati region, namely with branding, marketing and design. In addition to an elite mentor network, startups are paired with world-class creative agencies and gain access to some of the biggest companies in the world, including Procter & Gamble and Kroger. The Brandery runs one 16-week accelerator program per year for five companies. The participating startups each receive $100K, a year of free office space and more than $200K in additional benefits.

Make in LA is an accelerator program that focuses on hardware startups. The Los Angeles-based program involves four months of hands-on work, from building prototypes to preparing pitches for investors. Innovative hardware startups can apply online during the yearly application period.

MuckerLab works with no more than ten companies per year, doing whatever is necessary, for as long as necessary, to ensure that each and every company achieves the operating milestones required for the next round of financing. Its hands-on, boutique approach has allowed for them to achieve extraordinary success rates and founder satisfaction scores. MuckerLab was recently ranked the number two accelerator in the US.

Its bespoke model allows the company to deeply embed themselves as adjunct operating executives in companies at their earliest stages, as well as those going through major inflection points.

AngelPad is a seed-stage accelerator program based in NYC and San Francisco. Since 2010, it has launched more than 140 companies. Every 6 months, they select around 15 teams from a huge pool of applicants (usually around 2000) to work with. AngelPad was recently ranked as the number one accelerator in the US (based on a study from MIT/Brown University). AngelPad has been called the “Anti-Y Combinator” due to its strategy of working with fewer teams on a yearly basis.

Betaworks (Camp)

Camp combines Betaworks’ building and investing experience into thematic accelerator programs for startups in frontier technology. Camp themes reflect the areas on which they are most focused and evolve along with their investment theses. This cycle’s theme is livecamp: everything around live streaming, esports, etc.

Blueprint Health

Blueprint Health invests time and $20K into 20 healthcare IT companies each year. The staff and mentors work intensively with the companies for three months to help them meet their individual business goals. Typically these goals include gaining customers, raising capital, building marketing and sales collateral and refining an investor pitch. But Blueprint Health doesn’t end after three months – they continue to help their alumni founders build and grow their companies and offer them additional resources that the community can provide.

Cofound Harlem

Cofound Harlem is an accelerator program in New York City that aims to build 100 companies in Harlem by the year 2022. The accelerator provides mentorship, education and other support to Harlem-based startups and companies that want to make a real impact on the community.

Dreamit Ventures is an early-stage venture fund that accelerates startups building transformative tech products in the fields of healthcare, real estate/built environment and security. Dreamit identifies and invests in startups with market-ready products looking to more rapidly gain customers, initiate new partnerships and raise their next round of funding. Startups participate in one of Dreamit’s three industry verticals: UrbanTech, HealthTech, or SecureTech.

Entrepreneurs Roundtable Accelerator

Entrepreneurs Roundtable Accelerator combines seed capital, hands-on help and a great coworking location with an expert team to positively impact the trajectory of early-stage startups. ERA runs two four-month programs per year. They are New York City’s largest accelerator program as well as its deepest and strongest mentor network with 400+ expert investors, technologists, product specialists, marketers, customer acquisition strategists, sales execs and more, across all major industries represented in New York.

Fintech Innovation Lab

The Fintech Innovation Lab is a highly competitive 12-week program that helps early- to growth-stage startup companies refine and test their value proposition with the support of the world’s leading financial service firms.

MetaProp NYC

MetaProp and Columbia University collaborate to bring together some of the most innovative and influential real estate institutions and other industry PropTech visionary companies to lead the MetaProp Accelerator at the Columbia University Consortium.

New York Digital Health Innovation Lab

The New York Digital Health Innovation Lab, previously NY Digital Health Accelerator, is an annual program run by the Partnership Fund for New York City and the New York eHealth Collaborative for growth-stage companies that have developed cutting-edge technology products targeted at healthcare organizations.

Startup52 is an early-stage accelerator program in New York City that is focused on promoting diversity. The accelerator accepts startups in various industries, but puts a big emphasis on the capabilities and diversity of founding team members. Accepted startups receive one-on-one mentorship, coworking space and other support tailored to each startup.

VentureOut is a New York City-based program that is a one-week hyper-accelerator. It brings in startups from around the world and connects them to members of the startup and technology communities in NYC. The VentureOut program features sessions on subjects ranging from leadership to sales, and ends with individual meetings and new client meetings at the end of the week.

For startups that focus on retail and consumer goods, XRC Labs provides an innovative, design-centric accelerator program in New York. Participants get mentorship, access to capital, operational support and workspace on the campus of the Parsons School of Design at the New School. XRC Labs runs two 10-week programs each year.

AlphaLab is a nationally ranked software accelerator in Pittsburgh. They help early-stage tech companies quickly figure out the best way to build and grow in an immersive 4-month program that includes funding opportunities.

BoomStartup

BoomStartup is a seed, early-stage venture growth fund and virtual accelerator program. They provide entrepreneur boot camp basics like custom accelerator plans, extensive mentoring from seasoned professionals, personalized mentorship, investor introductions and pitch development. The program uses lean startup methodologies to launch a number of business startup programs such as early-phase tech, software, EdTech, product, and biotech startups.

Capria is a valuable Seattle-based investment firm and accelerator program focusing on global impact startups. The program aims to work with startups that develop innovative solutions to global problems, specifically those operating in emerging markets.

500 Startups

Probably one of the most well-known accelerators, 500 Startups’ 4-month seed program gets your company access to mentorship, hands-on sessions with startup experts and an office space where you’ll work with other talented founders from around the world. They invest $150K in exchange for 6% in equity. They charge a $37.5K fee for participation in the program and it takes place in both San Francisco and Mexico City.

Alchemist Accelerators

The Alchemist Accelerator is an accelerator exclusively for startups whose revenue comes from enterprises, not consumers. The accelerator focuses on enterprise customer development, sales, market validation and a structured path to fundraising.

Boost VC invests $50K – $100K in exchange for 7% of the company. They seek passionate technologists from around the world for their accelerator in Silicon Valley. They give their companies a place to live and work, an unparalleled network and time to focus on their startup.

Founders Embassy

Founders Embassy is elevating, inspiring and educating international and immigrant founders by offering them unprecedented access to Silicon Valley through its immersive, bootcamp-style acceleration programs, impactful events and thought leadership – all without any exchange of equity. To qualify for the program, it is not required for the startup to be based outside of the US. However, if the company is based in the US, they do require for one of the founders to be either an international citizen or an immigrant living in the US.

Illumina Accelerator

For startups involved in clinical research and applied sciences, especially in the area of genomics, Illumina Accelerator provides extensive mentorship, financial support lab space and more. Founders accepted into the program must work full-time in the Bay Area during the six-month program.

Matter is a 20-week accelerator program that focuses on design thinking. Based in both San Francisco and New York City, participants immerse themselves in a collaborative culture where they are taught to focus on creating human-centered offerings in order to fail fast and bring products to market sooner. The application process includes a pitch, project and finalist round that startups must go through in order to be selected.

Upwest Labs

Upwest Labs offers $20K in funding over a four-month period for small businesses based in Silicon Valley. In addition to seed funding, small businesses can gain access to investors, mentors and more through the comprehensive small business development program that Upwest Labs provides.

Le Camp is a Québec-based incubator-accelerator that is dedicated to tech businesses growth and mentorship. They offer a diversity of services adapted to companies’ development stages, from pre-startup to internationalization.

Creative Destruction Lab

Creative Destruction Lab helps innovators transition from science projects to high-growth companies. Its focus is as a seed-stage program with the goal of helping companies go through the transition phase from pre-seed to seed-stage funding. Thalmic Labs, Nymi, Charge Spot and Pet Bot are some examples of the companies that CDL works with.

DMZ is a world-leading accelerator for tech startups in Canada. They help startups build great businesses by connecting them with customers, capital, experts and a community of entrepreneurs and influencers. They aim to create an environment where companies can focus on scaling their businesses. DMZ is ranked as the #1 university-based business incubator in the world by UBI Global. They have a strong commitment to helping high-growth tech startups scale, fostering a vibrant startup community and fueling innovation in Canada.

Extreme Accelerator

Extreme Accelerator is the most active Canadian pre-seed fund that invests, sponsors immigration and accelerates global startups. They are mainly looking for international startups relocating or expanding to Canada, with an aim to target a global or North American market. They also require demonstrated product-market fit through revenue and validations by accelerators or other parties.

Ideaboost is a Toronto-based business accelerator and startup community for companies that are building the next generation of technology-based media and entertainment products, services, and brands. This accelerator is an initiative of the Canadian Film Centre’s Media Lab, in partnership with Corus Entertainment. It provides high-potential Canadian startups with seed investment, mentorship and access to its network.

Launch Academy

Launch Academy is a tech incubator that provides the mentorship, resources, network and environment entrepreneurs need to launch, fund and grow their startups. Launch Academy offers three comprehensive programs, depending on a startup’s needs and growth stage.

Accelerate Tectoria

Its mission is simple: to increase the number of successful technology companies that start and grow in the Greater Victoria area. With input and funding from its partners, Accelerate Tectoria provides a structured venture development service designed to guide, coach and grow ambitious early-stage technology entrepreneurs.

CSI Kickstart

Known for their mentorship, impressive toolbox spilling over with resources and the ability to connect projects with the right investors, possible investors, mentors and more, CSI has it all. The incubator offers everything from human resources to knowledgeable entrepreneurs with an in-house production company — and even a virtual candy drawer!

This global incubator is wholly digital and aspires to help one million entrepreneurs achieve one million dollars in annual revenue within the next four years. This will lead to up to ten million jobs. Based on online educational programming, you’ll experience video lectures and get connected with online strategies and mentors. Aspects of this virtual incubator are free, but only approved members can access the entire program.

Based at Missouri State University, recipients are startups that aren’t physically nearby but are a good match for the program goals. Emerging businesses, startups and job creation are the goals of the eFactory. You can access the incubator program for support services, counseling, admin support and shared equipment. Mail services, virtual conference rooms and access to mailing lists and mentorship are at the heart of this program.

DreamIt Ventures

DreamIt focuses on the trifecta of the startup world — startups themselves, investors and corporate innovators. It’s one of the 20 most active incubators in the country, DreamIt is all about helping entrepreneurs scale via securing capital and customers. The incubator also partners with brands and corporations to help with pilot programs and tech advancement. Top angel networks and venture capitalists also connect with DreamIt for a healthy startup ecosystem.

Focused on tech startups, Amplify LA understands that not all startups are equal — and that means their goals and paths aren’t the same. Adopting a flexible approach is at the center of the program, with an accelerator customized to each project.

There’s no catch-all calendar or required schedule for all. Instead, mentors watch a startup’s performance and offer support. On-site support in Venice Beach is an option, but with the flexible mentorship approach, mandatory requirements are slim.

If someone in your startup has a connection to Stanford, you can qualify for the Accelerator Program. Your connection can come from your undergraduate or graduate years, but only one person needs to have such a connection. Otherwise, on-site incubator options are available, including a visiting professorship.

CodeLaunch, produced by Frisco, TX,  is a competition conducted annually between people as well as groups on technology startup ideas. This competition has been the source of success for at least 7 startups which won it. This competition targets “embryonic” stage and “very early” stage startups through established startups can also participate but won’t be the primary focus.

The main goal of this event is to create a medium through which people and their ideas can connect with investors and also for the investors to find ideas which they wish to support. Key2Close was one of the finalists of the 2015 edition of the competition.

India’s largest incubator for startups is T-Hub also known as Telangana Hub. On 5 November 2015 the first phase of T-Hub was set in operation by E. S. L. Narasimhan, Governor of Telangana and Ratan Tata, Chairman Emeritus of Tata Sons, and Telangana IT & Panchayat Raj Minister K. T. Rama Rao. Housed in a 70,000 square foot building called CatalysT, it is entirely dedicated to entrepreneurship.

Centre for Digital Innovation in Hull

The Centre for Digital Innovation in Hull, popularly known as C4DI is a digital incubator based in Kingston upon Hull, England. For providing assistance to startups, this company has created links with Amazon Web Services, PwC, Kingston Communications as well as other firms. The C4DI accelerator was launched in May 2014.

Y Combinator

Twice a year, they invest $120k into a large number of startups. These startups move to Silicon Valley for three months for intensive mentorship and support.

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Startup Incubators: Everything You Need To Know

Discover the power of startup incubators! From history to choosing the right fit, our guide offers insights to launch your business to success. Dive in now!

November 23, 2023

In the bustling world of startups, where ideas transform into products and dreamers become entrepreneurs, the journey from conception to realization is often fraught with challenges. How does one navigate the treacherous waters of entrepreneurship? Where can startups find support in their formative days? Enter: the startup incubator.

At a basic level, a startup incubator can be defined as an organization designed to help budding entrepreneurs grow and succeed. It provides startups with a nurturing environment, aiming to shield them from common early-stage pitfalls, and equipping them with tools to thrive. Imagine a greenhouse where fragile saplings are given the right nutrients, protection, and care until they're robust enough to thrive outside; that's the essence of an incubator in the startup ecosystem.

Yet, the influence of incubators extends far beyond just physical resources. The wisdom of experienced mentors, the camaraderie of fellow startups, and the potential to connect with investors are invaluable assets that can shape the trajectory of a young company.

Why have incubators gained such traction in recent years? And how do they fit into the broader entrepreneurial landscape? This blog aims to explore these questions and delve deep into the world of startup incubators, tracing their history, understanding their role, and discerning their impact on businesses and economies at large.

Join us as we embark on this exploration, offering insights for both the curious reader and the ambitious entrepreneur.

Infographic: Startup Incubators

History and Evolution of Incubators

To truly appreciate the significance of startup incubators in today's entrepreneurial ecosystem, it's crucial to understand their origins and the evolution of their model.

Infographic: History and Evolution of Incubators

Origins of the Incubator Concept

Interestingly, the concept of incubation in business didn't start with the tech industry. The first recognized business incubator, the Batavia Industrial Center, was established in 1959 in Batavia, New York. It was born out of the economic need to revitalize a large, unused warehouse. Joseph L. Mancuso, the pioneer behind this idea, aimed to lease space to a variety of small businesses, allowing them to share overhead costs. This initial endeavor, while simple, laid the groundwork for shared resources and a collaborative environment, core tenets of the modern incubator model.

Rise in the Tech Era

The late 90s and early 2000s saw an explosion in tech startups, fueled by the dot-com boom. This period birthed a new need: a space for tech innovators to grow, bolstered by mentorship and specialized resources. Universities and tech pioneers saw this gap and began the genesis of the tech-focused incubators, combining education, mentorship, and often initial funding. Incubators like Y Combinator, founded in 2005, became trailblazers in this new wave, focusing on the unique needs of tech startups.

Global Expansion and Diversity

As the success stories from incubators started to emerge, the concept gained global traction. From Asia to Europe, Africa to Latin America, incubators sprouted up, tailored to regional industries and challenges. Some focused on biotechnology, some on sustainable energy, and others on regional crafts and services.

Evolving Beyond Physical Space

While traditional incubators emphasized physical space and resources, the digital age brought a shift. With the rise of remote work and digital collaboration tools, virtual incubators started to gain popularity. These platforms offered digital resources, online mentorship, and networking opportunities without the constraints of geography.

Government and Corporate Participation

Recognizing the potential of startups to drive economic growth and innovation, many governments worldwide began investing in or supporting incubator programs. Similarly, corporations, keen on tapping into disruptive technologies and innovative solutions, started their own incubator and accelerator programs. These ventures aimed to either integrate innovations into their existing businesses or to support startups that align with their long-term visions.

A Catalyst for Broader Ecosystems

Today, incubators are not standalone entities. They are often integral parts of broader entrepreneurial ecosystems, comprising accelerators, venture capitalists, universities, and coworking spaces. Together, these elements create a nurturing environment, fostering innovation, job creation, and economic growth.

In essence, from repurposed warehouses in small American towns to globally connected digital platforms, incubators have come a long way. Their evolution mirrors the journey of entrepreneurship itself - adapting, innovating, and growing in the face of ever-changing challenges and opportunities.

In the chapters that follow, we will delve deeper into the mechanics of incubators, understanding their roles, benefits, and the lasting impact they've etched into the world of startups.

The Role of an Incubator

Venturing into the entrepreneurial world can be likened to setting sail on turbulent waters. Startups, in their nascent stages, grapple with numerous challenges – from establishing a business model to scouting for initial capital. In such scenarios, incubators serve as the lighthouse, guiding these ventures towards safer shores. Let’s unpack the multi-faceted role of an incubator.

Infographic: The Role of an Incubator

Supportive Environment - The Foundation of Growth

At the core of every incubator is the creation of a conducive environment for startups. This includes:

  • Physical Space : Startups often begin their journey in cramped spaces or home offices. Incubators offer co-working spaces where teams can collaborate, brainstorm, and grow.
  • Infrastructure : Access to meeting rooms, high-speed internet, printing facilities, and more removes the logistical challenges for budding businesses.
  • Shared Resources : Cost-effective solutions like shared receptionists, IT support, or even communal kitchen spaces, help reduce the financial burden on startups.

Mentorship - The Guiding North Star

One of the most invaluable assets provided by incubators is mentorship.

  • Expert Advice : Seasoned entrepreneurs, industry experts, and professionals offer guidance, helping you learn how to build a startup .
  • Tailored Consultations : Startups can benefit from specialized mentorship sessions – be it in marketing, finance, product development, or any niche area.

Networking - Building Bridges to Opportunity

In the business realm, connections can make or break an enterprise.

  • Community Building : Incubators often house multiple startups, facilitating inter-company networking, collaboration, and even potential partnerships. They can get you into the best startup communities .
  • Investor Connections : Regular pitching sessions or demo days connect startups with potential investors, opening doors to funding opportunities.
  • Industry Ties : Many incubators have ties with larger corporations, academia, or industry-specific bodies, enabling startups to form beneficial alliances.

Funding - Fuel for the Journey

While not all incubators directly provide funding, their ecosystem often facilitates it.

  • Investor Introductions : Direct introductions to angel investors, venture capitalists, or even crowd-funding platforms can be pivotal when you otherwise might have a harder getting to pitch to investors .
  • Seed Capital : Some incubators may offer seed capital in exchange for equity in the startup.
  • Grants and Competitions : Incubators may host or have knowledge of business competitions where startups can win grant money.

Educational Resources - Tools for the Road Ahead

Knowledge is power, and incubators often provide a plethora of educational resources.

  • Workshops : Regular sessions on varied topics, from product management to digital marketing, equip startups with diverse skills.
  • Training Sessions : Hands-on training, especially in areas like technology or industry-specific tools, can prove invaluable.
  • Seminars and Guest Talks : Hosting industry leaders or successful entrepreneurs for talks can provide inspiration and insights.

In summation, the role of an incubator is manifold. They’re not just spaces or offices; they're dynamic ecosystems where ideas are nurtured, challenges are met head-on, and dreams are translated into reality. As the entrepreneurial landscape evolves, so does the function of incubators, constantly adapting to meet the ever-changing needs of startups. In the following sections, we’ll delve into how incubators stand apart from accelerators and how startups can identify the right fit for their unique needs.

Differences between Incubators and Accelerators

In the entrepreneurial world, the terms "incubator" and "accelerator" are often used interchangeably. However, they represent distinct models with unique objectives and processes. While both aim to foster growth in startups, the methods, duration, and nature of engagement can vary significantly. Let's demystify these terms by exploring their key differences.

Infographic: Differences between Incubators & Accelerators

Core Objective

  • Incubators : Incubators focus on nurturing early-stage startups. They provide a protective environment where startups can grow roots, refine their business models, and stabilize before facing the market's challenges. Think of it as a greenhouse for fledgling businesses.
  • Accelerators : Accelerators, as the name suggests, aim to accelerate the growth of existing businesses that have already crossed the initial stages. They work to scale up the operations, market reach, and often help in refining the product for a larger audience.

Duration of Support

  • Incubators : The duration of engagement with an incubator is often flexible. Startups can remain under an incubator's wing for several months to a few years, depending on their growth trajectory and needs.
  • Accelerators : Accelerator programs are more structured and time-bound, usually lasting a few months. The idea is to provide intense support, mentorship, and resources in a condensed timeframe to expedite growth.

Nature of Investment

  • Incubators : While some incubators might offer financial support, many primarily provide resources, mentorship, and workspace. Investment, if offered, is usually more flexible in terms.
  • Accelerators : Most accelerator programs come with an investment in the startup. In exchange for this capital, accelerators often take an equity stake in the company. The investment terms are usually predetermined.

Admission Process

  • Incubators : Given their focus on early-stage startups, incubators may have a more open or lenient admission process. The emphasis is often on the potential of the idea and the dedication of the founding team.
  • Accelerators : Entry into an accelerator is typically competitive. Since they focus on scaling, accelerators look for startups with proven business models, some traction, and clear growth potential.

Mentorship and Curriculum

  • Incubators : Mentorship in incubators is more organic and ongoing. Startups can tap into a network of mentors over an extended period, focusing on foundational business challenges.
  • Accelerators : The mentorship in accelerator programs is more intense and curriculum-driven. Startups undergo rigorous training sessions, workshops, and regular evaluations, aimed at rapid growth and market expansion.
  • Incubators : The success of an incubator is often measured by the startup's ability to establish itself, secure its first customers, and potentially attract its initial investments.
  • Accelerators : The climax of most accelerator programs is a "Demo Day" or pitch session, where startups present their progress and vision to a room full of investors, aiming to secure further funding and partnerships.

In essence, both incubators and accelerators play pivotal roles in the startup ecosystem. While they share the overarching goal of fostering entrepreneurial success, their approaches, timelines, and resources differ. For entrepreneurs, understanding these differences is crucial when deciding which path aligns best with their startup's stage, needs, and aspirations.

In subsequent chapters, we'll guide startups on how to choose the right incubation or acceleration program and explore success stories that emerged from these nurturing grounds.

How to Choose the Right Incubator

Selecting the right incubator can be a turning point for startups. A good fit can catapult a venture to new heights, while a mismatch can lead to unnecessary challenges and hinder growth. With a plethora of incubators available in the market, how does one make an informed choice? Here's a guide to navigating this crucial decision.

Infographic: How to Choose the Right Incubator

Understand Your Startup's Needs

Before exploring external offerings, introspect and list down your startup's specific needs.

  • Mentorship : Do you need industry-specific guidance or general business advice?
  • Resources : Are you looking for physical office space, or are virtual resources sufficient?
  • Funding : Is immediate funding a priority, or are connections and networking more vital?

Research the Incubator's Track Record

Not all incubators are created equal. Investigate their success stories and, if possible, failures.

  • Alumni : Who are the notable startups that emerged from the incubator?
  • Growth Metrics : Check for stats like how many incubated startups received funding, average growth rates, or survival rates post-incubation.

Location and Networking Opportunities

While the digital age has reduced the importance of physical location, it still matters, especially for certain industries.

  • Local Markets : If your startup targets a specific local market, being in or near that region can be beneficial.
  • Networking Events : Check if the incubator hosts regular networking events, seminars, or workshops that can provide valuable connections.

Assess the Quality of Mentors and Experts

Mentors can make a world of difference.

  • Industry Relevance : Ensure the incubator has mentors relevant to your industry.
  • Availability : Look for feedback on whether mentors are accessible and engaged. A big name with little availability won’t be of much help.

Terms of Engagement

Understand the terms and conditions before committing.

  • Equity Stake : Some incubators might ask for equity in exchange for their services. Ensure you're comfortable with the percentage.
  • Duration : How long is the incubation period? Does it align with your growth projections?
  • Costs : While many incubators offer free services, some might charge rent or have hidden fees. Ensure you have clarity.

Cultural Fit and Environment

The vibe and culture of the incubator can significantly influence your startup's growth.

  • Collaborative vs. Competitive : Some incubators foster a collaborative environment, while others may be more competitive.
  • Diversity : Does the incubator promote diversity? A diverse cohort can lead to richer networking and collaboration opportunities.
  • Support System : Does the incubator prioritize mental well-being and work-life balance? Starting a business can be stressful, and having a supportive environment is crucial.

Post-Incubation Support

Some incubators continue to provide support even after the official program ends.

  • Alumni Network : A strong and engaged alumni network can be a resource for life.
  • Continued Access : Some incubators may allow continued access to certain resources, events, or mentorship sessions post-incubation.

Feedback from Previous Startups

Lastly, nothing beats real feedback.

  • Testimonials : While official testimonials can give insights, they often highlight only the positive aspects.
  • Direct Outreach : Consider reaching out to startups that previously engaged with the incubator. They might offer invaluable, unfiltered insights.

In summation, choosing the right incubator is a blend of meticulous research, self-awareness, and intuition. The right incubator will not just provide resources, but will resonate with your startup's vision, values, and aspirations. As you make this decision, remember that the goal is to find a partner that aids, amplifies, and accelerates your entrepreneurial journey.

In the following chapters, we'll delve into some inspiring tales of startups that chose wisely and flourished under the wings of their incubators.

Notable Success Stories from Incubators

Incubators have played an instrumental role in the success stories of numerous startups. Their support, guidance, and resources have paved the way for ideas to evolve into globally recognized enterprises. Let's delve into some of the most inspiring tales of startups that flourished under the nurturing wings of incubators.

Infographic: Notable Success Stories from Incubators

Dropbox - From Idea to Cloud Giant

Incubator : Y Combinator

Back in 2007, Drew Houston, frustrated by repeatedly forgetting his USB flash drive, conceived the idea of Dropbox. Joining Y Combinator, Houston received not just funding but also invaluable mentorship. Today, Dropbox stands as a leading cloud storage solution with millions of users worldwide.

Airbnb - Turning a Living Room Idea into a Global Phenomenon

Brian Chesky and Joe Gebbia's idea to rent out air mattresses in their living room transformed into Airbnb with the backing of Y Combinator in 2009. The incubator's guidance in refining the business model and pitch played a significant role in Airbnb's meteoric rise.

Reddit - The Front Page of the Internet

In 2005, co-founders Steve Huffman and Alexis Ohanian entered Y Combinator with a different idea. However, under the incubator's guidance, they pivoted to create Reddit. Now, it stands as one of the internet's most visited sites, truly living up to its tagline.

SendGrid - Revolutionizing Email Delivery

Incubator : Techstars

Founded in 2009, SendGrid aimed to improve email deliverability for businesses. With Techstars' support, the startup rapidly grew its client base. In 2017, SendGrid went public, highlighting its journey from an incubated idea to a stock market presence.

Zoox - Driving the Future of Autonomous Vehicles

Incubator : Stanford StartX

Emerging from Stanford's StartX incubator, Zoox embarked on its ambitious journey to create autonomous vehicles from the ground up. Their vision caught Amazon's eye, leading to a significant acquisition in 2020, emphasizing the power of incubators in fostering groundbreaking innovation.

Rappi - Redefining Deliveries in Latin America

Starting as a grocery delivery service in Colombia, Rappi joined Y Combinator in 2016. The support and mentorship propelled Rappi to diversify its services and expand its footprint. Today, it's one of Latin America's most successful tech startups.

In essence, these success stories underscore the transformative power of incubators. While the vision, dedication, and hard work of founders are indispensable, the right incubation environment can amplify these efforts, providing startups with the boost they need to reach global stages.

However, it's essential to remember that while these tales are inspiring, they represent just the tip of the iceberg. Numerous startups, with the support of incubators, have etched success stories across varied scales and domains. Each narrative is a testament to the symbiotic relationship between startups and their nurturing grounds.

In the next chapters, we'll provide a roadmap for startups to make the most of their incubation period and discuss how the global startup ecosystem is evolving in response to new challenges and opportunities.

Potential Pitfalls and Criticisms

While incubators have been catalysts for many success stories, it's crucial to remember that they aren't infallible. Like any system, incubators have their challenges, and startups must be aware of potential pitfalls. This chapter aims to shed light on some criticisms and challenges associated with incubators, arming entrepreneurs with a balanced perspective.

Infographic: Potential Pitfalls and Criticisms

Not All Incubators are Created Equal

The success of notable incubators has led to a proliferation of such programs. However, not all are equipped with the necessary resources, mentorship, or expertise to genuinely help startups.

Tip : It's essential to conduct thorough due diligence and not just choose an incubator for the sake of affiliation.

Overemphasis on Pitching

Some critics argue that incubators often overemphasize preparing startups for 'Demo Days' or pitching sessions. While attracting investors is vital, a startup's long-term viability hinges on factors like product-market fit, scalability, and operational efficiency.

Tip : Balance is key. Make sure your startup gets holistic mentorship, not just pitch training.

Equity Stakes and Valuation Pressures

Some incubators take an equity stake in the startups they nurture. While this can align interests, it can also introduce pressures related to valuations and exit strategies, which might not always be in the startup's best interest.

Tip : Be clear on terms from the onset and ensure the incubator's expectations align with your vision and growth plan.

Cookie-Cutter Approaches

Every startup is unique, with its own set of challenges and opportunities. There's criticism that some incubators adopt a one-size-fits-all approach, which might not cater to the specific needs of each venture.

Tip : Seek customization. Ensure your mentors understand and address your startup's unique challenges.

Culture and Fit Issues

An incubator's culture plays a pivotal role in a startup's journey. However, not all incubator cultures may suit every entrepreneur. A misfit can lead to conflicts, reduced productivity, and even premature exits.

Tip : Prioritize cultural fit as much as resources and mentorship when choosing an incubator.

Over-dependence on Incubators

Incubators provide a safety net, and some startups might become too reliant on this supportive environment. The real market is unforgiving, and over-dependence can hinder a startup's ability to stand on its own when the time comes.

Tip : Use the incubator as a springboard, not a crutch. Prepare for the world beyond the incubator from day one.

Networking Bias

While networking is a potent advantage, there's criticism that it can lead to a narrow, echo-chamber effect. Startups might only interact with a closed group, missing out on diverse perspectives and opportunities.

Tip : Actively seek external networks, events, and forums beyond the incubator's ecosystem.

In summation, awareness is the first step toward informed decision-making. While incubators offer numerous advantages, being aware of potential pitfalls allows startups to navigate their incubation journey effectively. It's all about leveraging the positives, mitigating the challenges, and remaining agile and adaptive in the entrepreneurial journey.

In our upcoming chapters, we'll delve into how incubators are evolving to address these challenges and the future landscape of startup support systems.

The Future of Startup Incubators

The entrepreneurial ecosystem is ever-evolving, and with it, startup incubators must adapt and innovate. As we reflect on past achievements and learn from criticisms, we can foresee several trends that will shape the future of startup incubators. Here's a glimpse into what lies ahead:

Infographic: The Future of Startup Incubators

Digital and Remote Incubation

The pandemic has underscored the effectiveness of remote work and collaboration. Future incubators may not be tied to physical locations, allowing startups from diverse geographies to access resources, mentors, and networks without relocating.

Hyper-Specialized Incubators

Generalist incubators have their place, but we're already seeing a rise in industry or challenge-specific incubators, such as those focused exclusively on health tech, green technologies, or social entrepreneurship. This trend will likely intensify, offering startups highly tailored guidance and resources.

Emphasis on Sustainable and Impactful Entrepreneurship

With growing concerns about environmental and societal challenges, incubators will prioritize startups that address global issues. We'll see a stronger alignment with the United Nations’ Sustainable Development Goals, prioritizing ventures with a clear societal or environmental impact.

Adaptive Equity and Funding Models

Traditional equity-for-support models might not fit all. The future will see more flexible and adaptive models, from revenue-sharing agreements to milestone-based equity allocations, ensuring that both startups and incubators find mutually beneficial terms.

Greater Integration with Corporates

Startups and established corporations can benefit immensely from each other. Future incubators will likely play a more significant role in bridging this gap, with more corporates sponsoring or partnering with incubators to tap into fresh ideas and innovative solutions.

Lifelong Alumni Support

Rather than limiting support to the incubation phase, forward-thinking incubators will foster lifelong relationships, offering continued mentorship, resources, and networking opportunities well into a startup's maturity stages.

Focus on Mental Health and Well-being

Recognizing the immense pressure entrepreneurs face, future incubators will prioritize mental health, offering resources, workshops, and support systems to ensure founders’ well-being.

Diversifying the Entrepreneurial Pool

Incubators will play a pivotal role in promoting entrepreneurship across diverse demographics, ensuring that irrespective of gender, ethnicity, or background, everyone gets an equal shot at entrepreneurial success.

Stronger Emphasis on Global Collaboration

In our interconnected world, challenges and opportunities aren’t confined to borders. Future incubators will facilitate more international collaborations, partnerships, and market access, helping startups think and act globally.

Evolution Beyond Startups

Incubators might not just be limited to startups. We could see these institutions supporting individual innovators, small businesses, and even larger enterprises looking to innovate within their existing frameworks.

In essence, the future of startup incubators is bright, adaptive, and global. As these trends take root, the symbiotic relationship between startups and incubators will deepen, driving innovation, societal impact, and economic growth. As always, success will hinge on adaptability, collaboration, and a relentless pursuit of value creation in a rapidly changing world.

In our concluding sections, we'll provide actionable insights for startups and incubators to prepare for this exciting future, ensuring mutual growth and lasting impact.

The journey through the world of startup incubators has been illuminating. From their historical evolution to their future potential, it's evident that incubators play a pivotal role in nurturing entrepreneurial endeavors. They stand as lighthouses, guiding startups through the tumultuous seas of early-stage challenges.

Key Takeaways

  • Incubators are More than Just Funders : Their real value lies in mentorship, networking, and providing a conducive environment for startups to refine, test, and scale their ideas.
  • One Size Doesn’t Fit All : While all incubators aim to nurture, their methods, focuses, and resources vary. It's vital for startups to find the right fit to truly harness the benefits.
  • Challenges Exist, but They’re Surmountable : Being aware of potential pitfalls and criticisms allows startups and incubators alike to strategize effectively and ensure a productive relationship.
  • The Future is Collaborative and Global : Incubators of the future will be characterized by digital integration, specialization, global outlook, and an emphasis on sustainability and impact.
  • Lifelong Learning and Evolution : The best incubators don’t just help startups launch; they prepare them for the journey ahead. They instill an ethos of adaptability and continuous learning, crucial traits in an ever-changing business landscape.

Final Thoughts

For budding entrepreneurs, an incubator can be a transformative experience, not just in terms of business success but in personal growth and learning. It's a unique phase where ideas are challenged, visions are refined, and enduring bonds are forged.

For incubators, the rewards go beyond financial returns. There's an unmatched satisfaction in witnessing an idea's metamorphosis into a thriving enterprise. Each success story serves as a testament to the incubator's mission and impact.

As the curtain falls on our exploration, it’s worth emphasizing that the entrepreneurial journey is one of courage, resilience, and relentless pursuit. Whether you're a startup founder seeking the right incubator or someone looking to establish or refine an incubation program, remember: at the heart of it all lies the noble endeavor of creating value, solving problems, and making the world a little better.

Here's to a future teeming with innovation, collaboration, and success. May the entrepreneurial spirit continue to soar, and may incubators always be there to nurture and amplify it.

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Startup Incubators Defined: Incubators are organizations that support early-stage startups by providing a nurturing environment, mentorship, and resources. They protect startups from common pitfalls and equip them with tools to succeed, similar to how a greenhouse nurtures saplings.

History and Evolution: Incubation began in 1959 with the Batavia Industrial Center in New York. The tech boom in the late 90s and early 2000s paved the way for tech-focused incubators. Over time, incubators have expanded globally, diversified into specific industries, and even evolved to offer virtual programs. Governments and corporations have also begun investing in and supporting these initiatives.

Role and Benefits: Incubators offer startups physical space, shared resources, mentorship, networking opportunities, potential funding, and educational resources. These facilities are intended to guide startups through their initial challenges and onto a path of growth and success.

Incubators vs. Accelerators: While both aim to foster startup growth, they serve different stages and needs. Incubators nurture early-stage startups, providing a protective environment for growth. Accelerators, on the other hand, focus on rapidly scaling existing businesses.

Choosing the Right Incubator: Startups should consider their specific needs, research the incubator's track record, assess mentor quality, understand engagement terms, and ensure a cultural fit. Feedback from prior incubated startups can also offer invaluable insights.

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Startup Incubator: What does it do and how does it help?

Startup Incubator: What does it do and how does it help?

This wave of new startup businesses stemmed from people’s need to explore income-generating alternatives, while others finally decided to turn their passions or innovative ideas into full-time business ventures.

Across Canada, COVID-19 fueled unprecedented levels of innovation and entrepreneurship which led to the creation of two million startup businesses nationwide.

But if following your passions and becoming your own boss is the ultimate achievement, why aren’t even more people jumping on the bandwagon?

The reality is 50% of small businesses won’t survive longer than five years .

This is a daunting Everest climb for many to attempt. Looming fears of failure, not having the necessary business skills and experience, and having inadequate funding are the scary challenges that keep many aspiring entrepreneurs at the foot of the mountain.

Using a Startup Incubator Significantly Increase s a Company’s Survival Rate

The good news is that entrepreneurs from all over the world who once had minimal business experience or capital now operate successful companies due to the mentorship and support they received from a startup incubator.

In fact, using a startup incubator increases a company’s survival rate to 87%.

You may be asking:

  • What is a startup incubator?

What services do incubators provide?

How do incubators help startups, what benefits should incubators provide, how do i choose the best startup incubator for my business.

Becoming educated on what an incubator does and how it can help is arguably the most important research you can do to build a solid foundation for your business to succeed.

Let’s start with the basics.

What is a Startup Incubator?

Startup incubators are organizations designed to nurture early-stage startups by providing business mentorship, professional training, networking opportunities, connections to funding, and other resources so they can grow and scale into solid and viable businesses.

Every incubator is different, ranging in size, areas of focus, and expertise. These core differences may include:

Focused primarily on funding        vs.          Focused primarily on mentorship

Industry-specific                              vs.          Generalized clientele

Centrally-located                            vs.          Online-only

Later on, we will explore choosing the best startup incubator for your business. But no matter which type of incubator is right for you, the overall importance of business incubators has been proven to be king.

Many startups outside of these programs don’t make it, and the vast majority of those supported by incubators end up with thriving businesses due to its services.

With a wide range of startup incubators, the services provided to entrepreneurs will vary between organizations.

However, incubators that are client-centric and genuinely invest in the success of its clients offer more dynamic and comprehensive programming and services.

These services include (but are not limited to):

  • Business mentorship and coaching

Coaches and advisors are respected business professionals with industry-specific expertise.

  • Training seminars and workshops

Sessions offered to startups are relevant, in-demand, and led by credible experts on the topic.

  • Incubation centre or hub

A centrally-located incubator that offers clients the option to utilize collaborative workspaces and conference rooms that foster an environment of inter-startup networking.*

* Due to COVID-19, many centrally-located incubators temporarily transitioned to online services. With mandates and restrictions now being lifted, many are returning to in-person mentorship or hybrid models.

  • Access to valuable software and technology

Clients are provided with free access to tools such as CRMs, expensive equipment, and software.

  • Networking opportunities and events

Organized events for clients to meet professionals, industry leaders, investors, and other entrepreneurs in the community.

  • Access to Makerspaces

Collaborative workshops or areas where clients can build products, share ideas, and have access to cutting-edge technology and other tools.

  • Provide knowledge about the latest funding opportunities

Mentors advise clients on all up-to-date government grants, loans, and other access to funding.

  • Strong relationships with Angel Investors

Can make introductions and connections between startup clients and investors.

  • Coaching on investment pitch techniques

Mentors with investor experience teach startups the necessary skills to onboard investors.

Before diving into how incubators help, we must first identify the biggest challenges startups face and the elements that lead to failure .

As a startup business owner and entrepreneur, these elements can be detrimental to your business’s success and much harder to navigate without a startup incubator’s support, knowledge, and resources.

Top 4 Elements that Lead to Startup Failure:

  • Limited Product Testing

Your product or service may be unique and innovative. Still, until thorough and substantial testing is conducted you will not know how viable it will be in the market, what issues may need to be fixed, or features that are necessary to add.

Gathering insight towards entry barriers in your distinct industry, along with the specific needs and wants of your desired consumer base, is essential when developing the beginning stages of a successful business plan.

This invaluable knowledge-base will serve as the basis for all future brand decisions, and will assist you in sculpting a business strategy that is custom-tailored to your target audience.

  • Team Conflict

Having healthy and constructive discussions, debates, or even disagreements within your startup’s team is common and often produces the greatest ideas. However, there must always be a maintained cohesiveness amongst your core team.

A startup that is aligned on the company’s direction and made up by a team with complementing skill-sets will considerably affect productivity and general workplace positivity within your organization.

A successful team must work harmonically to propel the business forward with each member understanding the value of their colleagues and how their unique abilities aid the growth of the brand.

  • Lack of Passion, Resilience, and Determination

Having passion, resilience, and overall determination sets successful entrepreneurs apart from unsuccessful ones. No matter how viable a product or business plan is, every startup will at some point be faced with some form of adversity.

Successful entrepreneurs learn to problem-solve and push through more challenging times because of their passion and belief in their business.

Greed is regularly responsible for dismantling young brands. Often pushed by a company’s founding members, personnel can be pitted against one another due to conflicting ideals for nothing more than financial gain and peer recognition.

Consumers typically respond positively to a generous attitude because such practices exhibit a genuine and relatable brand image that prompts product loyalty amongst your user base.

How do startup incubators help overcome these challenges?

Client-centric incubators offer an extensive suite of services designed specifically to overcome the common challenges and barriers that early-stage companies face.

These reputable and top-tier incubators assist with:

Product and consumer testing

By utilizing resources such as mentorship from experienced industry professionals and leading business support applications, incubators supply startup clients with the necessary tools to perfect their products and services.

Fostering a positive, inclusive, and collaborative environment

Effective incubators are designed for all clients to flourish within its entrepreneurial landscape to minimize the chance of conflict within startups’ personnel. Startups work alongside each other in the incubator program, a proven method to help young companies succeed.

Surrounding your startup with same-stage businesses

It is sometimes easy to default to a ‘giving up’ mentality when trying to lift your startup off the ground. In an incubator made up of entrepreneurs, everyone is enduring the exact same trials and tribulations creating a tight-knit community. This form of support is invaluable and keeps everyone determined and passionate about their purpose.

Building problem-solving techniques

Circumstances of greed within a startup can be avoided by providing clients with problem-solving techniques. Established mentors, advisors, and business partners within the incubator’s network enhance a startup’s professional skills to keep your brand on track and maintain a company that appears genuine to consumers.

Helping to overcome the most common and damaging elements that lead to startup failure is, of course, vital for startup incubators to provide. Still, this alone should not be the only criteria you look for when choosing an incubator for your business.

You do not merely want your startup business to avoid or overcome challenges; you want it to thrive, grow, and succeed.

You must look beyond and analyze all of the benefits and perks that a startup incubator offers over others.

Every incubator is different and unique. For this reason, you want to make sure you choose an incubator that will offer the most significant value to your business.

We recommend only considering incubators that offer a full suite of benefits that will equip you with the greatest number of tools, resources, networking, and training to bring overall success to your business.

Top 8 Benefits to Look for in a Startup Incubator

  • Collaborative Workspace

Having the option to participate in an open-concept office or workspace provides endless, invaluable benefits to your startup business. These environments have proven to foster the most significant levels of brainstorming, networking amongst entrepreneurs, and innovation.

Many incubators also provide access to private boardrooms to book meetings with your team, potential investors, customers, or vendors. Having a workspace and private areas included as an incubator client alleviates high overhead costs for your business.

Over the past two years, startup incubators that typically operate out of a central location have had to transition to online services due to the pandemic. However, as mandates and regulations begin to ease, incubators are reopening its workspaces and offering hybrid in-person and online mentorship.

  • Decreases Costs for your Business

Joining a startup incubator should help reduce your costs of launching and operating your business by 40-50%.

Incubators that offer office space, boardrooms, high-speed wifi, makerspaces, events, workshops, networking opportunities, and access to software and technologies offer ENORMOUS value for your startup.

These inclusions and opportunities are big expenses for an early-stage startup, and are substantial perks to launch and grow your business.

  • Access to Extensive Funding and Investment Opportunities

One of the greatest benefits of an incubator is helping startups get funding. They are a gateway to accessing funding opportunities that would otherwise be confusing or difficult to navigate on your own. In Canada, startups have many avenues and ways to acquire funding, and understanding these funding opportunities is essential for any startup.

Funding opportunities startup incubators can help you with:

a) Federal Government Grants and Provincial Government Grants

Startups and small businesses across Canada have access to federal and provincial grants, notably a very long list of opportunities offered by the Province of Ontario . Although these grant descriptions and applications are available for public viewing, they can be overwhelming. Startup incubators have the experience to help you comprehend all opportunities, which ones apply to your business, and what approach you should take to have a higher chance of your grant application being accepted.

b) Introductions and connections to investors

Networking with investment firms and angel investors is a large piece of acquiring capital to build and grow your startup business. However, with millions of people launching startups that require substantial funding, it isn’t easy to get in front of the right investors without a solid introduction.

Many startup incubators have strong relationships with local investors. Having an incubator vouch for your product and business viability is often the ticket you need to get in the door.

c) Crafting a Memorable and Effective Investor Pitch

  Once the introduction has been made, and the meeting has been scheduled, you now have to prepare a pitch for an investment opportunity they cannot refuse. Delivering a solid pitch can mean the difference between your startup continuing its growth or remaining stagnant.

But how do you do this? Where do you start?

Startup incubators with knowledgeable and experienced advisors can coach you on the best strategies to build an effective investor pitch .

  • Ability to Focus On the Core of Your Business

Startup incubators that provide huge benefits such as workspaces, alleviating overhead costs, and access to funding allow you to focus on what matters most – your core business product.

While taking care of administrative and funding-related matters are essential, ensuring your product is ready for market is absolutely paramount. Incubators allow you to focus your time and energy on creating, evolving, and testing your product.

  • Access To “Mover And Shaker” Networking

Having access to “mover and shaker” networks—being able to tap into a strong network of business partners and investors—allows your startup to network productively. A startup incubator that offers high-quality networking should be a ‘must-have’ when researching which organization is right for your business.

  • Public Relations and Marketing

You may get to the point with your business when you have a solid product, extensive testing under your belt, and even healthy capital to support your growth. But if your target consumer has never heard of your brand, nor do they identify with it, you will not have any customers or revenue.

Full-service incubators provide assistance and coaching on PR and marketing strategies which are critical areas every startup business owner should prioritize. Incubators also tend to have large groups of businesses and investors that follow its digital presence. Therefore, incubators can help promote its clients’ successes through newsletters, websites, and social media platforms.

  • Support from Well-Known and Respected Business Mentors

An influential business incubator has a network of well-known and respected business professionals that entrepreneurs can learn from in real ways. Mentors are often active business owners who can share their first-hand experiences and the mistakes they have made to enrich the knowledge of incubator clients.

Often these mentors have endless connections across the business community which can help you access a variety of people and services in marketing, accounting, presentation skills, legal guidance, insurance, finance, human resources and much more.

  • Access to Workshops, Events, and Business Training

Choosing a startup incubator that holds various workshops, events, and business training will prove to be a massive benefit for your business. These inclusions are how you can organically network with business leaders, investors, and other entrepreneurs while building your professional skills and knowledge.

Your product or service is unique, so choosing a startup incubator should not be an impulsive decision.

No two incubators are identical in services offered or areas of expertise, so we recommend researching to determine which organization will be the right fit for you .

In addition to considering an incubator’s benefits and how they will help your business, as listed above, there are other significant considerations to take into account when picking a startup incubator.

Location of Your Startup: What factors should you consider?

A considerable portion of your research should include the best place for your startup to succeed. Consider the following questions.

What country or region leads in my industry?

Where is there significant growth and funding available in my sector?

Is there government funding available in the locations I am considering?

Is being in a large city necessary to achieve my business goals, or would a more rural location be a better fit?

Why is Canada a popular location for startups?

Many of the best startup incubators in the world are located in Canada due to:

  • Large funding opportunities
  • High-quality of life
  • Close access to U.S. markets
  • Being immigration-friendly
  • Substantial growth across the technology industry

Growing Canadian Tech Market

Canada is home to some of the world’s most sought-after tech startup incubators because of the country’s immense support and the abundance of natural resources to support the agtech and cleantech sectors.

Cleantech will be one of Canada’s top five exporting industries by 2025 , with $20 billion annually in exports—nearly triple the current value.

Other technology sectors experiencing a surge are digital and healthcare, especially after the two years of strain that COVID-19 placed on Canadians and its public healthcare systems.

Innovation Cluster Peterborough and the Kawarthas: The Ideal Incubator for Tech Startups

With two locations nestled in one of Ontario, Canada’s most desirable regions, Innovation Cluster Peterborough and the Kawarthas ticks all of the ‘must-have’ boxes for a startup incubator.

The Innovation Cluster offers a full-service incubation program focused on growing technology-driven companies. It provides collaborative workspaces, workshops, events, one-on-one mentorship, training, access to funding, networking opportunities, and more.

The Innovation Cluster is located 1.5 hours from Toronto and 3 hours from Ottawa, providing entrepreneurs with the best of both worlds: Rural community life with quick access to Canada’s booming city centres.

Being a rural startup incubator allows clients to access funding opportunities and receive one-on-one support often unavailable to startups residing in large metropolis centres.

The Innovation Cluster not only can support entrepreneurs in the Peterborough and Kawarthas region, but also international startups through its Startup Visa Program accredited by the Canadian Federal Government.

What truly sets the Innovation Cluster apart from other incubators is not only its ability to provide all clients with high-level expertise, services, resources, and an extensive entrepreneurial network.

What stands out is the organization’s prioritization of providing individual, high-quality mentorship to every client, and this is in our opinion is the most valuable attribute you can find in a startup incubator.

Learn more about the Innovation Cluster and apply online by visiting www.innovationcluster.ca .

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Business Incubator Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business Plans » B2B Sector

Are you about starting a business incubator? If YES, here is a complete sample business incubator business plan template & feasibility report you can use for FREE .

Okay, so we have considered all the requirements for starting a business incubator. We also took it further by analyzing and drafting a sample business incubator marketing plan template backed up by actionable guerrilla marketing ideas for business incubators. So let’s proceed to the business planning section.

Business incubators are organizations that help start-up companies grow speedily as well as ensure that early stage companies become successful. In starting a business incubator, you would need to ensure that you have a high source of networks with angel investors, venture capitalists, state governments, as well as with other investors.

This is also a business that requires you to pick a niche and understand the target market you intend to help accelerate towards success in order to become a success yourself.

Even though business incubators have often either been private non-for profit businesses, non governmental agencies or a government sponsored programme, there now exists business incubators that are private and are started with the intention of making profit.

As with starting any business, you need to conduct a feasibility study on if it is worthwhile going into this kind of business.

Most new start-ups usually hire a reputable business consultant, who understands the industry, to help them handle this phase. Using a business consultant is helpful as they would point out the obstacles you are likely to face during the course of starting or running the business and how best you can overcome these challenges.

Another serious aspect you shouldn’t overlook is in having a business plan, as it is vital to the success of your business. Below is one of such samples, a business incubator business plan template;

A Sample Business Incubator Business Plan Template

1. industry overview.

Business incubators came into existence in 1959 in the united states as Joseph Mancuso started the Batavia Industrial Center in Batavia, New York. This led to the growth of business incubators all over the country and as at 2006; there were more than 1,115 business incubators in the United States of America. Globally, there are more than 7,000 business incubators in existence.

Business incubators usually fall into several categories in order for the specific business incubator to be able to use best industry practices and evaluation to successfully determine outcomes for start-up businesses. The National Business Incubation Association has therefore categorized business incubators into five; mixed-use, service, technology, manufacturing, and other.

There are majorly two types of business incubators in existence; those that have a physical facility and an on-site management for clients to exploit. Also, business incubators that have a physical location usually offer start-ups space in which to operate their business.

Virtual business incubators on the other hand, do not offer clients on-site space for their business and may not even be located in the same geographic areas as the clients. They however usually have a central office in which activities are coordinated and clients can go to for conferences.

Business incubators started being judged based on providing best industry practices in the early 1990s as a determinant to ensuring successful programs for their clients. Another thing used to evaluate business incubators during this period was what value they added to client firms that ensured that these firms had improved outcomes and other economic benefits.

There have started emerging new business incubators that seek to help foreign firms enter the United States’ market. Even though these business incubators provide the same entrepreneurial services as traditional incubators, they also help foreign firms have easier access to the U.S market and resources or partnering with U.S firms.

These services offered usually include language training, translation services, cultural training, immigration and visa assistance, helping to obtain vital licenses (business and driving), as well as housing assistance. The immigration services offered are usually to help spouses and children so they find it easier to settle in their new intended location.

In the United States of America, most business incubators usually receive start-up funding as well as continuous support from donors and the government.

According to research, 85% of business incubation programs usually receive continuous public support for their annual operating budgets. However, more nonprofit incubators usually receive higher support in comparison to profit-based business incubators.

Also, the business incubator category that receives the most attention is that of technology especially if these incubators are close to universities and colleges. Most technology based business incubators are often located close to or with science/technology parks.

2. Executive Summary

Business incubators are usually programmes that are designed to ensure that start-up entrepreneurial companies are successfully accelerated towards successful development through diverse business support resources as well as services. Our aim is to ensure that we achieve a 90% success rate with all those who see our services here in Mountain View – California.

Our location in 1500 Amphitheatre Parkway, Mountain View, California is very strategic especially as there are several new businesses starting up every now and then as well new businesses already in existence; that require guidance on how to become a success as well as force in the industry they intend going into.

Our aim as a business is to ensure that we help our clients attain their goals by using best practices and providing the best evaluation tools and other form of guidance that will be helpful to our clients. We have set processes and structures in place that enable our team best interpret the United States’ economy and use this in helping our clients become the success they intend to be.

We now that there is no one best incubation practice that would suit all our clients and ensure that they become a success and so in this regard, we intend to have a synergy of multiple policies and services so as to have optimal outcomes that will be most suitable for specific clients’ needs.

To achieve all these, we have built a business structure that is guaranteed to ensure that our business runs smoothly and that we are able to achieve what we set out to do.

It is for this reason that we have sourced for and hired proficient and professional employees who are not only competent in their assigned responsibilities but also believe enough in the organization and are committed to seeing corporate goals achieved.

In order to ensure that we achieve a high level of productivity, we will ensure that our employees are well trained and undergo training regularly to ensure that they enhance their sills. We also intend to ensure that our employees work in an environment that is not creatively limiting and is also conducive.

Also, we have the best welfare packages for our employees’ that is the best across similar business incubator start-ups similar to ours here in Mountain View – California as well as across the entire industry in the whole of the United States of America. Also, our incentive packages for hardworking employees are also top notch.

Our owner, Brad Bradley has an experience of over 30 years in the business management and entrepreneurial solutions.

Both are Havard Business School alumni and have hands-on experience in several business incubators both private and state sponsored, and will therefore bring their experience to bear in the business and ensure that the corporate goals and objectives set are achieved.

3. Our Products and Services

Our intention at Bulb Business Incubator Inc, is to ensure that we offer our customers the intended services they require virtually especially as we are a virtual business incubator that intends to deal in the service based niche, even though we will have a central establishment in which to coordinate activities.

We intend to ensure that we whilst offering our core service that we also create multiple sources of income as well for Bulb Business Incubator Inc.

Our intention is to ensure that we generate revenue and also make profits from the several services we intend to offer in addition to our core service here as permissible under the laws of the United States of America. Therefore below are some of the services we intend to offer;

  • Fees for mentoring and guiding of clients’ businesses
  • Consultancy and advisory services for already existing businesses
  • Provision of technical assistance
  • Negotiators
  • Marketing consultancy
  • Training services

4. Our Mission and Vision Statement

  • Our vision is to help our clients achieve their corporate goals of breaking into the market, securing investment or getting acquired. We hope to achieve a 90% success rate. We also intend to become the preferred brand for start-up and growth companies in our niche.
  • To achieve our vision, we intend to ensure that our clients are provided with a low-impact fee structure, great mentoring as well as have competent employees to help them achieve success faster than they would have done on their own.

Our Business Structure

As a business that understands how to help new startups and growing companies achieve success, we know and understand the importance of having the right business structure for our business and are willing to go the extra mile. We therefore intend to go all out in ensuring that we build a business structure that aligns with our vision and corporate goals as a business here in Mountain View – California.

We intend to hire competent and professional employees who understand the industry thoroughly and who are also attuned to our company’s vision and are committed to ensuring that we achieve our corporate goals and also reach an intended standard for our business whilst positively projecting and promoting the business to clients – existing or potential.

We also intend to ensure that our employees are well paid across similar start-ups such as ours in the industry. This is so that they remain productive, motivated and committed to ensuring that we achieve our goals here at Bulb Business Incubator Inc.

Therefore, the business structures we intend to build at Bulb Business incubator Inc include;

Chief Executive Officer

Business Development Manager

Customer Service Executives

Business Coach

Human Resources and Admin Manager

Marketing Executives

Accountant/Cashier

Security Guard

5. Job Roles and Responsibilities

  • Makes decision that will affect the strategic direction of the company
  • Seek for funding on behalf of the company by approaching several sources
  • Reviews policies that aren’t working or having much impact and remove or modify them in order to achieve organizational growth
  • In charge of coordinating the management staff and ensuring that organizational policies are implemented
  • Identifies areas in the company that needs an upgrade
  • Liaises with management staff in order to know how best to move the organization forward
  • Identifies new income sources for Bulb Business incubation Inc
  • Drafts proposals on behalf of the business
  • Works with manager to ensure that corporate goals are achieved
  • In charge of ensuring that all clients’ inquiries and complaints are promptly attended to
  • In charge of ensuring that customer database is accurate and updated
  • Remain updated about industry trends and company policies so as to have the right information for the client
  • Provides the required mentorship for new start-ups and growing businesses
  • Reviews mentorship processes and continually upgrade so that clients can get the best
  • Know what mix will best suit a client and how best to use the mix
  • Sources for and recruits the right employees for the business and ensures that they undergo orientation to help them settle in
  • Conducts training for the employees as well as performance appraisals in order to increase the productivity for the organization
  • Ensures that all administrative tasks are smoothly conducted and that the policies of the management are implemented by staff.
  • Conducts continuous market research on behalf of Bulb Business Incubator Inc in order to help identify new markets
  • Helps new start-ups as well as Bulb Business Incubator Inc develop marketing strategies intended to generate more revenue for the company
  • Conducts direct marketing on behalf of the organization
  • Carries out an internal audit on behalf of Bulb Business Incubator Inc
  • Serves as a temporary financial adviser and guide for new start-ups and growing businesses
  • Prepares financial information and statement on behalf of the company and ensure that they are correctly reconciled with ban records at the end of the month
  • Ensure that the facility is kept clean at all times
  • Ensure that depleted cleaning supplies are re-stocked
  • Carries out any other duties as might be determined by the human resources and admin manager
  • Ensure that the premises is secure at all times especially after work hours
  • Watch the surveillance cameras in order to monitor activities

6. SWOT Analysis

In order to better understand our business ideology and concept and how well it would help us fare in this environment, we deployed the help of a reputable business consultant in the service industry here in Mountain View – California, to walk with us through our concept and help us determine if we were going to succeed in the business environment especially in this location which we have chosen.

Having gone through our business plan and looked through our concept and processes, the business consultant deployed the SWOT (strengths, weaknesses, opportunities and threats) analysis that would help in determining our rate of making it in the industry.

Below is the result of SWOT analysis that was conducted on behalf of Bulb Business Incubator Inc;

Our strength lies in the fact that we have processes and structures in place to ensure that we achieve our goal of achieving a 90% success rate in helping our clients.

We also have put much emphasis on our business structure in the sense that we are careful in sourcing for and recruiting the right employees who are professionals and competent enough to ensure that we attain our corporate goals and objectives.

Also, we are strategically located in Mountain View – California as there are new start-ups cropping up every now and then in the service based industry often looking for guidance on how to succeed. Finally, the experiences that our owner, Brad Bradley is bringing to the table are more than likely to help us attain our corporate goals and objectives and succeed.

Our weaknesses lie in the fact that we are mostly a virtual business incubator offering services to our clients, and this might affect clients who are not in our geographical location.

Also, the service based industry is one that requires that we might have to intensely compete with other already established business incubators for clients; however we have put strategies in place that would ensure we create awareness for our business.

  • Opportunities

The opportunities that abound for us as a business is in offering other new services that might crop up as the business and industry evolves leading to more streams of income. Also, there are many investors looking to invest in service based ideas and so we would not have a lack of investors for start-ups requiring this.

Every business is faced with threats every now and then and as a business we are prepared to face any threats that might crop up during the course of starting or running this business.

Therefore the threats we are likely to face are government policies concerning business incubators that are established for profits. Also, we are likely to face the threat of an arrival of a competitor in same location offering same services as we do.

7. MARKET ANALYSIS

  • Market Trends

In the 1980s, even though business incubators were becoming the preferred means by which new start-up companies preferred seeing assistance from, there were only a handful of business incubators present. However as at 1992, according to the National Business Incubator Association on the state of the business incubation industry, it was found that business incubators had tripled.

The trend in the business incubator industry has it that majority of its operators; almost 90% are nonprofit entities and enjoy more state funding than the minority business incubators that were operating in the same industry.

Also, most of the incubators that receives higher attention and funding were those that were in technology-based. Incubators that have also received a fair share of attention are those that target disadvantaged populations such as minorities and women.

Business incubators especially those for small businesses have played a major role in economic development by enhancing the survival rates of companies.

Reports for the incubation industry have it that start-up companies that have used the services of business incubators have an 80% chance of remaining in existence 5 years after. This has led business incubators especially those for small businesses to be seen as an accepted economic development tool in the rural and urban areas all over the United States of America.

8. Our Target Market

In deciding the target market for our business incubator program so as to know what range of customers we would be likely serving here in Mountain View – California in reference to our niche category as well as all over the United States of America, we have conducted a market research that would help us in this regard.

The reason for the market research is so as to know what our target market would likely be expecting from us. This would allow us draft the best strategies that are not only effective but also necessary in ensuring that we rightly penetrate our target market.

Therefore form the result of the analysis; we are in business to offer our services to the following customers;

  • New Start-ups in the service based industry
  • Growing service based businesses in need of an accelerator
  • Other business incubators

Our competitive advantage

Bulb Business Incubator Inc is being established to help our clients achieve their corporate goals of breaking into the market, securing investment or getting acquired. Our intention is to achieve a 90% success rate and also become the preferred brand for start-up and growth companies in our niche.

With this, we have come up competitive strategies that will allow us compete favorably as well as have an edge over our competitors.

First off, our virtual as well as physical location is opening us up to having more customers than we would have if we were strictly serving customers based on physical locations. Another edge we have is in the offering of standard services regulated by international best practices.

Our clients also get a dedicated and competent staff that helps them reach their intended goals. We have also hired competent and professional employees who now and understand the market well to help us achieve our corporate goals.

Our employees have the necessary expertise that will inspire our clients and an excellent customer service that will ensure that we get referrals from our successful clients.

We not only intend for our clients to work in a conducive and creative stimulating environment, but we are also paying them well better than most similar start-ups in the same industry here in the United States of America. This is aimed at motivating them to put in their best in ensuring that the business grows to the required standard.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Bulb Business Incubator Inc. is a private business incubator that has been established to help start-ups and companies still in their early stages whilst generating revenue and making profit here in Mountain View – California.

We intend to offer our clients various services that are intended to bringing in more revenue that will ensure the sustainability and growth of our business. Therefore, Bulb Business Incubator Inc will generate income from the following services;

10. Sales Forecast

Every business is established in order to make profit, sustain itself and grow, however not all know how to go about achieving this, which is why there would always be a need for business incubators. Our virtual as well as physical location is very strategic and will allow us to not only generate the needed revenue as it is less expensive to operate but also make profit within six months of operations.

In carrying out an accurate sales forecast on behalf of the business, we have conducted a critical examination of the business incubator industry in order to determine our chances in the industry. We garnered data from similar start-ups such as ours here in Mountain View – California.

Therefore, below are the sales projections for Bulb Business Incubator based on several factors:

  • First Fiscal Year-: $300,000
  • Second Fiscal Year-: $600,000
  • Third Fiscal Year-: $1,200,000

N.B : It should be noted that above projections were carried out based on certain factors such as there won’t be an economic meltdown which will make it difficult for new businesses to start up and that we won’t have a competitor arrive at our location within the period of the above sales projections. However, a change in any of the factors would mean that the above projected figures might increase or decrease.

  • Marketing Strategy and Sales Strategy

Before starting any business, it is important to ensure that the marketing strategies have been laid down so that there would be any hitches during the revenue generation process.

This is why we have conducted a market survey that will help us determine how we will best penetrate the market and attract the needed number of customers for our business while also favorably competing with our competitors here in Mountain View – California.

It is for this reason that we have hired a reputable marketing consultant that understands the business here in Mountain View and will help us develop marketing strategies that will allow us effectively attract the right customers and enable us gain a huge share of the target market here in Mountain View – California as well as all over the United States of America.

We have also empowered our marketing executives to ensure that the right strategies are adopted that are in line with our corporate goals and that will allow us achieve our intended objectives at Bulb Business Incubator Inc.   Below are some of the strategies we would use to market the services of Bulb Business Incubator Inc;

  • Ensure that we place adverts about our services in local newspapers, business magazines as well as on radio and television stations
  • Engage in direct marketing to target customers
  • Encourage our satisfied clients to refer us to others
  • Introduce our business formally to industry stakeholders, government agencies, private investors, as well as in campuses
  • Ensure that our business is listed in online and offline directories
  • Use our social media platforms such as LinkedIn, Twitter and Facebook and other Online business inclined forums to market our business.

11. Publicity and Advertising Strategy

Having the right publicity for our business is very essential as we aware of the benefits that publicity would bring to our business.

Publicity and advertising go hand in hand because the benefit of a business getting intense promotion is also revenue generation. This is why we would ensure that we intensify publicity for Bulb Business Incubator Inc here in Mountain View – California.

To ensure that we draft and implement effective publicity strategies, we intend to hire a reputable brand consultant who understands how best businesses such as ours can utilize publicity to maximum advantage. We would be using a mix of strategies in order to achieve our intended publicity and advertising strategies for Bulb Business Incubator Inc. Below are the publicity strategies we at Bulb Business Incubator Inc intend to adopt;

  • Throwing a grand opening party that would create an awareness and make the right impression
  • Attend business seminars and events in the service based industry and offer to address the audience. We would also use the opportunity to network
  • Create a website and ensure that it is Search Engine Optimized (SEO) so that it can easily pop up on top of search engines
  • Install bill boards in strategic locations in and around Mountain View – California
  • Distribute fliers and handbills in strategic locations such as colleges and universities
  • Broadcast our success rates on social media platforms such as LinkedIn, Facebook and Twitter

12. Our Pricing Strategy

Ensuring that the right prices are determined for a product or service is very important because using the wrong prices or rates without much research might lead to the business running at a loss and eventually failing. However, while it might be difficult determining the rates for an intangible product such as service, several factors have to be taken into consideration so as to ensure that the rates are fair to both the company as well as the client.

In determining the rates for our various services, we intend to ensure we take factors such as our overheads, what our competitors are offering as well as what kind of service our clients want into consideration. However, as we are just starting off the business, we would offer lower rates for all our clients so as to build a trust and achieve a level of success rate that will then lead to us increasing our prices.

  • Payment Options

Because we would mostly be a virtual business incubator with one centralized location here in Mountain View – California, we intend to ensure that our clients have payment options that would be convenient for them as well as our company.

Therefore, the payment options we intend to make available to our different clients are;

  • Payment via check
  • Payment via cash
  • Payment via bank draft
  • Payment via equity
  • Payment via credit card
  • Payment via online payment portal

The above payment options were carefully chosen and will work for all our clients offering them a hitch-free transaction.

13. Startup Expenditure (Budget)

As with every business when starting up, there are several aspects of the business where one is expected to spend huge parts of the start-up capital. Creating a budget for our business is necessary so that we are able to determine what aspects would require huge money and which would require less. Therefore the key areas where we would spend our start-up capital on are;

  • Fees for registering the business in the United States of America – $750
  • Marketing expenses for general promotional activities as well as marketing expenses for the grand opening of Bulb Business Incubator Inc – $5,000
  • Insurance coverage (General liability and Workers Compensation) – $2,250
  • Obtaining of licenses and permits, as well as accounting software – $2,000
  • Operational costs for the first 6 months (employee salaries, utility bills) – $100,000
  • Cost of hiring business consultants – $2,500
  • Leasing of office facility for a period of one year including renovations – $30,000
  • Business program packaging expenses – $30,000
  • Cost of purchasing stationeries, furniture, computers, printers, fax machines, phones – $12,000
  • Cost of launching a website – $500
  • Cost of our opening party – $5,000
  • Miscellaneous – $10,000 

From the above budget breakdown, we would need the sum of $200,000 to be able to start and successfully run our business incubator business here in Mountain View – California. It should be noted that the above amount covers the salaries of our employees and payment of utilities for at least 6 months of operations. It also covers the leasing of an office facility for a period of one year.

Generating Funding / Startup Capital for Bulb Business Incubator Business

Bulb Business Incubator Inc is a business owned and operated by Brad Bradley and Steve Cowell. They know how necessary it is to have funds for this kind of business and so they intend to see for funds from some sources. The areas below are where we intend to see for funds in starting our business incubator business;

  • Generate part of the start-up capital from sale of personal stock
  • Approach the government for a donation to our business
  • Approach several private investors
  • Apply for loan from bank

N.B : in searching for start-up capital for our business incubator business, we were able to generate the sum of $30,000 from sale of our personal stock. We also have approached the government for a donation to our business and were given the sum of $50,000.

After approaching several successful service entrepreneurs who were looking to invest in service based ideas, we got the sum of $50,000.

Finally, as part of having a contingency plan, we approached the ban for a loan of $70,000. The loan has been approved and will repaid back in 5 years at the rate of 2%. We have signed all the necessary documents and have been told that we would receive the amount into our account within the week.

14. Sustainability and Expansion Strategy

We have established a business that is not only intended to make profit but also remain sustained and even expand at a pace that would be determined by us. Due to this, we are aware that if our business is to be sustained, we would need to ensure that we hire the right employees, have a high success rate and also have an investment strategy for the business.

To help achieve our intended corporate goals and objectives, we have sourced for and hired employees who are not only professionals and competent enough but also have identified with the company’s corporate goals and will ensure that it remains committed in ensuring that these goals and objectives are achieved.

On our part, we would ensure that our employees are well paid and that they will work in an environment that will not stifle their productivity and creativity. We would also ensure that they remain updated about industry trends and receive continuous training that will help our clients attain their own goals.

The only thing that can ensure that our business incubator program is sustained for a long time is our success rate. We have plans, processes and structures in place that are constantly being reviewed every now and then to ensure that we achieve a 90% success rates for clients that patronize our services.

This will lead to more referrals for our business as more new start-ups and growing businesses will prefer to use our services in order to reach the height they intend for themselves.

Finally, we intend to continually invest in our business, by ploughing a percentage of the profits made back into the business, to ensure its growth and sustainability. We know that if we focus on these three factors we are likely to successfully sustain and expand our business.

Check List / Milestone

  • Business Name Availability Check: Completed
  • Business Registration: Completed
  • Opening of Corporate Bank Accounts: Completed
  • Securing Point of Sales (POS) Machines: Completed
  • Opening Mobile Money Accounts: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit: Completed
  • Purchase of Insurance for the Business: Completed
  • Conducting feasibility studies: Completed
  • Generating capital from family members: Completed
  • Applications for Loan from the bank: In Progress
  • Writing of Business Plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents and other relevant Legal Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
  • Recruitment of employees: In Progress
  • Creating Official Website for the Company: In Progress
  • Creating Awareness for the business both online and around the community: In Progress
  • Health and Safety and Fire Safety Arrangement (License): Secured
  • Opening party / launching party planning: In Progress
  • Establishing business relationship with vendors – wholesale suppliers / merchants: In Progress
  • Purchase of trucks: Completed

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How to Write a Business Plan: Your Step-by-Step Guide

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So, you’ve got an idea and you want to start a business —great! Before you do anything else, like seek funding or build out a team, you'll need to know how to write a business plan. This plan will serve as the foundation of your company while also giving investors and future employees a clear idea of your purpose.

Below, Lauren Cobello, Founder and CEO of Leverage with Media PR , gives her best advice on how to make a business plan for your company.

Build your dream business with the help of a high-paying job—browse open jobs on The Muse »

What is a business plan, and when do you need one?

According to Cobello, a business plan is a document that contains the mission of the business and a brief overview of it, as well as the objectives, strategies, and financial plans of the founder. A business plan comes into play very early on in the process of starting a company—more or less before you do anything else.

“You should start a company with a business plan in mind—especially if you plan to get funding for the company,” Cobello says. “You’re going to need it.”

Whether that funding comes from a loan, an investor, or crowdsourcing, a business plan is imperative to secure the capital, says the U.S. Small Business Administration . Anyone who’s considering giving you money is going to want to review your business plan before doing so. That means before you head into any meeting, make sure you have physical copies of your business plan to share.

Different types of business plans

The four main types of business plans are:

Startup Business Plans

Internal business plans, strategic business plans, one-page business plans.

Let's break down each one:

If you're wondering how to write a business plan for a startup, Cobello has advice for you. Startup business plans are the most common type, she says, and they are a critical tool for new business ventures that want funding. A startup is defined as a company that’s in its first stages of operations, founded by an entrepreneur who has a product or service idea.

Most startups begin with very little money, so they need a strong business plan to convince family, friends, banks, and/or venture capitalists to invest in the new company.

Internal business plans “are for internal use only,” says Cobello. This kind of document is not public-facing, only company-facing, and it contains an outline of the company’s business strategy, financial goals and budgets, and performance data.

Internal business plans aren’t used to secure funding, but rather to set goals and get everyone working there tracking towards them.

As the name implies, strategic business plans are geared more towards strategy and they include an assessment of the current business landscape, notes Jérôme Côté, a Business Advisor at BDC Advisory Services .

Unlike a traditional business plan, Cobello adds, strategic plans include a SWOT analysis (which stands for strengths, weaknesses, opportunities, and threats) and an in-depth action plan for the next six to 12 months. Strategic plans are action-based and take into account the state of the company and the industry in which it exists.

Although a typical business plan falls between 15 to 30 pages, some companies opt for the much shorter One-Page Business Plan. A one-page business plan is a simplified version of the larger business plan, and it focuses on the problem your product or service is solving, the solution (your product), and your business model (how you’ll make money).

A one-page plan is hyper-direct and easy to read, making it an effective tool for businesses of all sizes, at any stage.

How to create a business plan in 7 steps

Every business plan is different, and the steps you take to complete yours will depend on what type and format you choose. That said, if you need a place to start and appreciate a roadmap, here’s what Cobello recommends:

1. Conduct your research

Before writing your business plan, you’ll want to do a thorough investigation of what’s out there. Who will be the competitors for your product or service? Who is included in the target market? What industry trends are you capitalizing on, or rebuking? You want to figure out where you sit in the market and what your company’s value propositions are. What makes you different—and better?

2. Define your purpose for the business plan

The purpose of your business plan will determine which kind of plan you choose to create. Are you trying to drum up funding, or get the company employees focused on specific goals? (For the former, you’d want a startup business plan, while an internal plan would satisfy the latter.) Also, consider your audience. An investment firm that sees hundreds of potential business plans a day may prefer to see a one-pager upfront and, if they’re interested, a longer plan later.

3. Write your company description

Every business plan needs a company description—aka a summary of the company’s purpose, what they do/offer, and what makes it unique. Company descriptions should be clear and concise, avoiding the use of jargon, Cobello says. Ideally, descriptions should be a few paragraphs at most.

4. Explain and show how the company will make money

A business plan should be centered around the company’s goals, and it should clearly explain how the company will generate revenue. To do this, Cobello recommends using actual numbers and details, as opposed to just projections.

For instance, if the company is already making money, show how much and at what cost (e.g. what was the net profit). If it hasn’t generated revenue yet, outline the plan for how it will—including what the product/service will cost to produce and how much it will cost the consumer.

5. Outline your marketing strategy

How will you promote the business? Through what channels will you be promoting it? How are you going to reach and appeal to your target market? The more specific and thorough you can be with your plans here, the better, Cobello says.

6. Explain how you’ll spend your funding

What will you do with the money you raise? What are the first steps you plan to take? As a founder, you want to instill confidence in your investors and show them that the instant you receive their money, you’ll be taking smart actions that grow the company.

7. Include supporting documents

Creating a business plan is in some ways akin to building a legal case, but for your business. “You want to tell a story, and to be as thorough as possible, while keeping your plan succinct, clear, interesting, and visually appealing,” Cobello says. “Supporting documents could include financial projects, a competitive analysis of the market you’re entering into, and even any licenses, patents, or permits you’ve secured.”

A business plan is an individualized document—it’s ultimately up to you what information to include and what story you tell. But above all, Cobello says, your business plan should have a clear focus and goal in mind, because everything else will build off this cornerstone.

“Many people don’t realize how important business plans are for the health of their company,” she says. “Set aside time to make this a priority for your business, and make sure to keep it updated as you grow.”

business plan for startup incubator

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  • For business
  • For advisors
  • For brokers
  • Startup business grants

Ashlyn Brooks

Page written by Ashlyn Brooks . Last reviewed on June 28, 2024 . Next review due October 1, 2025.

business plan for startup incubator

Starting a new business is an exciting venture, but finding the funds to get your startup off the ground can be challenging. Fortunately, there are numerous startup business grants available that provide free funding to help entrepreneurs launch and grow their businesses. Here at Swoop we help you explore various types of grants, including those offered by the government, private companies, and nonprofits, as well as small-business incubator programs. 

We’ll also discuss how to apply for these grants and consider alternative funding options if grants aren’t suitable for your needs.

Government startup business grants and resources

Government grants are a big source of funding for startups, offering substantial financial support without the need for repayment. These grants often come with specific requirements and are designed to support various business activities, such as research and development, innovation, and support for minority-owned businesses.

Grants.gov is the primary resource for finding and applying for federal grants. This platform is a comprehensive database of all grant programs offered by the U.S. government.

  • What is it? Grants.gov is like a hub where you can find information on over 1,000 grant programs and apply for them online.
  • How to use it: Create an account on Grants.gov, search for grants that match your business needs, and submit your application through the website. Then, make sure you meet the eligibility criteria and provide all required documentation.

State and local government grants

While the big federal grants may seem enticing, the state and local governments also offer various funding opportunities tailored to the needs of local businesses. These may be smaller awards but some can be still substantial and have less strict requirements. 

  • State-specific grants: Many states have economic development agencies that provide grants to startups and small businesses. These grants may focus on specific industries or areas of economic growth.
  • Local incentives: Check with your city or county economic development office for grants and incentives available to businesses in your area. These can include tax credits, low-interest loans, and direct funding.

Small business innovation research (SBIR) and small business technology transfer (STTR) programs

The Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) programs are highly competitive but don’t let that deter you, they provide funding for small businesses engaged in research and development.

  • SBIR: This program encourages small businesses to engage in federal research and development with the potential for commercialization. It’s a three-phase program, starting with feasibility, followed by research and development, and culminating in commercialization.
  • STTR: Similar to SBIR, STTR requires collaboration with a research institution. It also follows a three-phase process and supports innovation and technology transfer.

Small business development centers

Small Business Development Centers (SBDCs) act similarly to the SBA by providing resources, mentoring, and training to help startups and small businesses grow.

  • Services offered: SBDCs offer free business consulting, training workshops, and access to market research. They can also guide you in finding and applying for grants.
  • Finding an SBDC: There are nearly 1,000 SBDC locations across the U.S., often hosted by universities or state economic development agencies. Use the SBDC locator on the SBA website to find one near you.

Minority business development agency centers

The Minority Business Development Agency (MBDA) focuses on the growth and competitiveness of minority-owned businesses.

  • MBDA Centers: These centers provide technical assistance, business consulting, and access to financing opportunities. They also help businesses navigate federal and state grant applications.
  • Special initiatives: The MBDA offers special grant programs for minority entrepreneurs, focusing on areas such as advanced manufacturing, global exports, and technology innovation.

Startup business grants from private companies and nonprofits

Many private companies and nonprofit organizations also offer grants to startups. These grants can provide more than needed capital; they typically include resources such as mentoring and networking opportunities. While this doesn’t have a direct monetary value, having guidance can be priceless plus, networking puts you in front of future investors, buyers, or business partners, so they are always worth consideration.

Fast break for small business

Fast Break for Small Business is a grant program supported by LegalZoom and is designed to support small businesses across various industries.

  • Grant details: Sponsored by LegalZoom and the NBA, this program offers $10,000 grants along with $500 in LegalZoom services to help businesses with legal and compliance needs.
  • Eligibility: Small businesses with a clear vision for growth and a plan to achieve it are encouraged to apply.

IFundWomen Universal grant application database

Grant databases are a treasure trove of opportunity, with most acting as hubs for multiple grant opportunities. IFundWomen (IFW) is a funding marketplace for women entrepreneurs, offering grants and crowdfunding opportunities. 

One major benefit of IFW is their universal grant application that pairs you with multiple opportunities saving you time since sifting through so many can be a substantial task, especially for a startup with limited resources. 

  • Grant database: By creating a profile and submitting an application, women entrepreneurs can be considered for multiple grant opportunities listed on the platform.
  • Additional support: IFundWomen also provides coaching and networking resources to help women-led businesses thrive.

Amber grant for women

The Amber Grant for Women is a monthly grant awarded to women-owned businesses.

  • Grant details: Each month, three winners receive $10,000, and at the end of the year, one winner receives a $25,000 grant.
  • Application process: The application is straightforward, requiring a description of the business and how the grant funds will be used.

National association for the self-employed growth grant

The National Association for the Self-Employed (NASE) offers grants to its members to support business growth.

  • Grant details: NASE Growth Grants provide up to $4,000 for business needs such as marketing, advertising, and hiring employees.
  • Membership requirement: To be eligible, applicants must be members of NASE, which offers additional resources and benefits for self-employed individuals.

Bizee’s fresh start business grant

Bizee offers grants to help new businesses get started and grow.

  • Grant details: Bizee’s Fresh Start Business Grant provides $500 to new entrepreneurs to cover startup costs.
  • Application process: Applicants must submit a business plan and a brief description of how the grant will be used to kickstart their business.

Venmo small business grant

Venmo’s Small Business Grant program supports small businesses that are active on the Venmo platform.

  • Grant details: The program provides $10,000 grants to 20 businesses, along with promotion and mentorship opportunities.
  • Eligibility: Small businesses with a Venmo Business Profile and a clear plan for growth are eligible to apply.

The amplifier grant

The Amplifier Grant supports businesses that focus on social impact and community development.

  • Grant details: Grants range from $5,000+, depending on the scope and impact of the project.
  • Focus areas: The grant supports projects that address social issues such as education, healthcare, and environmental sustainability.

FedEx Small business grant contest

The FedEx Small Business Grant Contest is an annual competition that awards grants to innovative small businesses.

  • Grant details: The contest awards a total of $250,000 in grants, with individual prizes ranging from $5,000 to $50,000.
  • Application process: Applicants must submit a business plan and a video describing their business and how the grant funds will be used.

Tory burch foundation fellows program

The Tory Burch Foundation Fellows Program supports women entrepreneurs with grants and resources to help them grow their businesses.

  • Grant details: The program offers a $5,000 grant, a one-year fellowship, and access to workshops and networking opportunities.
  • Eligibility: Women entrepreneurs with a strong business plan and a commitment to community impact are encouraged to apply.

Which business grants for Black women are there?

There are many types of business grant for Black women. Award sums, qualifying criteria and selection committee objectives vary from source to source.

Black girl ventures pitch program

The Black Girl Ventures Pitch Program is an entrepreneurial fund-raising model for Black and brown female business founders. Using a hybrid pitch and crowdfunding system, participants have three minutes to pitch their opportunity to an audience of community and professional investors. The three participants with the most votes win at each event. First prize is $10,000, second prize is $6,000, third prize is $2,000. 

To qualify, your business must be at least 51% owned by Black or brown women, have been operating for one year or more and be generating revenues. 

HerRise microgrant

Aiming to bridge the financial gap in funding for early-stage Black female entrepreneurs, the HerRise MicroGrant provides a monthly award of $1,000 to businesses that aim to positively impact their community. To qualify, your business must be at least 51% owned by women of color, be based in the US and have revenues of less than $1 million.

Corporate counsel women of color grant program

The Corporate Counsel Women of Color Grant Program equips female Black and brown entrepreneurs with the tools to compete in the 21st century marketplace – awarding small business grants to individual applicants who are women of color business owners. The Counsel provides five grants of $2,500 each per year, with award winners announced every January. 

To qualify, your business must be a legal for-profit entity, be based in the US and have generated more than $25,000 in revenues since 01 January 2020.

NAACP powershift entrepreneur grant

The NAACP Powershift Entrepreneur Grant is an annual event held to celebrate Black Entrepreneurs Day. Since inception, the program has awarded more than $750,000 in small business grants. Black entrepreneurs and small business owners seeking financial support can apply for one of nine $25,000 grants awarded every year.  Winners also get access to professional mentorships and resources to help them take their business to the next level.

Coalition to back black businesses enhancement grant

Having financially supported more than 1400 small businesses since the program began, the Coalition to Back Black Businesses provides several grants of $25,000 to Black-owned businesses per year. (There were 14 winners in 2023). The goal of the Enhancement Grant is to solidify the resilience and long-term success of the award-winning businesses and to help strengthen the communities that those businesses serve.

US-based lingerie brand Third Love offers the TL Effect Grant Program to support female-identifying entrepreneurs. The company awards one $20,000 grant per year, plus a mentoring program, access to dedicated workspaces and exposure to the brand’s large consumer base to help drive awareness and sales for the winner’s business. 

To qualify, you must identify as a woman of color with an early-stage startup that is at least 51% female owned. You cannot apply if your business has already received venture capital funding.

WomensNet amber grants

Offering a total of $435,000 in awards per year, this is one the most generous grants programs. The WomensNet Amber Grants awards multiple grants per year, with $10,000 being offered monthly in three separate categories (total of $30,000 per month available).  Participants who win a monthly prize also automatically qualify for the draw for an annual $25,000 award – with three prizes available, one for each award category.

You can apply for any of these grants by completing an online application and paying a $15 entrance fee.

Small-business incubator programs

Small-business incubator programs provide startups with the resources, mentoring, and networking opportunities they need to succeed.

  • What are they? Incubators are organizations that support the growth of new businesses by providing office space, mentoring, access to investors, and other resources.
  • Benefits: Participation in an incubator can help startups refine their business models, develop products, and connect with potential investors and customers.

Notable incubator programs

  • Y Combinator: One of the most well-known incubators, Y Combinator provides seed funding, mentorship, and networking opportunities to early-stage startups.
  • Techstars: This global network of accelerators offers mentorship and funding to startups in various industries, including technology, healthcare, and sustainability.
  • 500 Startups: A venture capital firm and startup accelerator, 500 Startups invests in early-stage companies and provides access to a global network of mentors and investors.

How do I get a startup business grant?

To get a startup business grant, you must apply before the deadline and meet the application requirements. Applying for a startup business grant involves several steps, and you need to be well-prepared to increase your chances of success. Keep in mind that grants are attractive options for a great number of businesses, especially startups, so there is typically strong competition. 

Steps to apply

  • Research: Identify the grants that best fit your business needs and eligibility criteria. Use resources like Grants.gov, state and local government websites, and private grant directories.
  • Prepare a business plan: A detailed business plan is crucial. It should include your business objectives, market analysis, financial projections, and how you plan to use the grant funds.
  • Gather documentation: Ensure you have all necessary documents, such as tax returns, financial statements, and legal registrations.
  • Write a compelling proposal: Explain why your business deserves the grant and how the funds will help you achieve your goals. Be clear, concise, and honest. Tailor your proposal to each grant application. This is not like a resume that can fit most job descriptions. 
  • Submit applications: Follow the instructions for each grant application carefully and submit all required materials by the deadline.
  • Follow up: After submitting your application, follow up with the grant provider to confirm receipt and inquire about the timeline for decisions.

What are the alternatives to grants?

If you are unable to secure a grant, there are several alternative funding options available to help you finance your startup. 

  • What are they? Term loans are lump-sum loans that you repay over a fixed period with interest.
  • Benefits: They offer predictable repayment schedules and can be used for various business needs, such as purchasing equipment or expanding operations.

Business line of credit

  • What is it? A business line of credit provides flexible access to funds up to a certain limit. You only pay interest on the amount you draw.
  • Benefits: It’s useful for managing cash flow and covering unexpected expenses.

Invoice financing

  • What is it? Invoice financing allows you to borrow against your outstanding invoices, providing immediate cash flow. 
  • Benefits: It helps businesses manage cash flow without waiting for customers to pay their invoices. This is particularly beneficial for businesses with long payment cycles, as it converts unpaid invoices into working capital quickly.

Equipment financing

  • What is it? Equipment financing is a loan specifically for purchasing business equipment.
  • Benefits: The equipment itself serves as collateral, which can make it easier to qualify for the loan. This type of financing is ideal for businesses that require significant machinery or technology to operate, as it spreads the cost of essential equipment over its useful life.

Merchant cash advance

  • What is it? A merchant cash advance provides a lump sum of cash in exchange for a percentage of future sales.
  • Benefits: It offers quick access to funds and flexible repayment tied to sales volume. So if you get a good income from credit card transactions, this can be particularly advantageous. Plus, for businesses with fluctuating revenues, repayments are aligned with income which is an added benefit.

Revenue based financing

  • What is it? Revenue-based financing provides capital in exchange for a percentage of your future revenue.
  • Benefits: Repayment is flexible and based on your business’s performance, making it easier to manage during slow periods. This method is especially suitable for high-growth startups with variable income streams, allowing them to secure funding without sacrificing equity.
  • What are they? SBA loans are government-backed loans provided by participating lenders.
  • Benefits: They offer favorable terms and lower interest rates, making them a popular choice for small businesses. SBA loans can be used for various purposes, including working capital , equipment purchase, and real estate, providing a versatile financing option with government support.

How Swoop can help

The amount of funding options available for startups can be daunting. Still, Swoop simplifies this process by helping you identify funding opportunities that align with your startup. This includes; grants, loans, and other financing opportunities. Our search tool, personalized support, and user-friendly platform streamline the application process, allowing you to focus on what’s important – growing your business. 

By leveraging Swoop’s resources and expertise, you can confidently explore non-repayable grants, flexible loan options, and innovative financing solutions to bring your business vision to life. Book a call with a Swoop representative today to secure the capital you need to grow and thrive, and let us help you achieve your business goals.

Ashlyn is a personal finance writer with experience in business and consumer taxes, retirement, and financial services to name a few. She has been published in USA Today, Kiplinger and Investopedia.

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More From Forbes

How to make a business plan with 4 sticky notes.

Forbes Books

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All you need for business planning is a stack of sticky notes.

What if I told you you could have a business plan in half an hour? It might sound too good to be true—but it’s not.

If you have a set of sticky notes and a pen, you can create a business plan. As I talk about in my book Start. Scale. Exit. Repeat. , this is an exercise for you and your business partners—not the robust business plan you will show to your seed investors or use at a pitch competition.

So why sticky notes? Because when you’re coming up with your personal business plan, less is better. Since they’re small, they force you to focus only on what’s critical for your startup idea. And they are also sticky. We can post them on the board to focus on following the plan.

So now you’ve got your four multi-colored sticky notes ready, what do you put on there?

Now, what do each of these mean?

Story is where you’re going to spend the most time. Think of it as your elevator pitch when someone asks, “So what do you do?”

Look at it like a journalist and ask, “Why, What, Who, Where, When, and How?”

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  • Why: Your purpose.
  • What: The problem you solve.
  • Who: Your customer profile.
  • Where: Location for people to find you (physical, online, or both).
  • When: Your timeline for success.
  • How: What gives you the competitive edge—your X-Factor.

Concerning “When,” you’ve got to set up Stage Gates—a point in time to meet a milestone. These are different from goals in that they are tied to big decisions. You can miss a goal and be fine. But if you miss a Stage Gate, you’ll need to decide if you will pivot the business—or kill it.

More than regular goals, Stage Gates must be SMART—Specific, Measurable, Attainable, Relevant, and Time-Bound. And when you meet a Stage Gate, it provides momentum because you can go back to investors and say, “Look, we did what we set out to do—so now we need to raise more funds to scale.”

Your People sticky note is all about who you need on your team to reach your Stage Gates. Even if you’re starting as a solo venture, you still need support: vendors, suppliers, marketing, web support, and so on.

Seek out a business mentor or coach. Find a local startup incubator where you can refine your idea, prove your concept, and develop your MVP. Incubators are also a great way to workshop your pitch for investors—or even connect with investors. Which brings us to…

Many entrepreneurs think, “I can just put it out there, and the money will come,” but 82% of startups fail because they don’t have enough money to launch. You can have the greatest Story, People, and Systems ever assembled, but if you don’t have the money, those won’t matter. Money is the oxygen in your tank—run out, and you’ll suffocate.

Instead, figure out how to fund the company to reach that first Stage Gate. Also, it’s not enough to know the amount you need but where your funds come from: Self-funded? Friends and family? Business loan? Grants or government funding? Or one of my favorites—being customer-funded - the art of getting paid in advance to fund your startup.

Last but definitely not least, you need Systems in place to track your KPIs—your Key Performance Indicators—which are directly connected to your Stage Gates. You need to check on these daily to stay on track and mitigate risks. The startups that scale are often the same ones that develop repeatable Systems aligned to their Story.

Some systems are more obvious, like email or accounting software. But it can also entail hiring systems to identify the right salespeople, setting up distribution channels, establishing sales pipelines, and anything else needed to hit your next Stage Gate.

You can even use the 4-Sticky Note Business Plan as a system for business growth. As my close colleague Michele Van Tilborg said at a recent Startup Club session, it’s a great exercise for teams to do, too—a way to find a common mindset and clarity around business objectives.

With over a dozen startups under my belt, I still use the 4-Sticky Note Business Plan. If nothing else, it’s an easy way to figure out whether your idea is worth developing or not. If you can’t fill most of the four sticky notes, it’s not time to act.

If you are still stumped with blank sticky notes staring back at you. We put a free CustomGPT (AI Tool) to help you complete the 4-sticky-note plan found at www.startplanai.com . Do you have the right Story, People, Money, and Systems? Grab your sticky notes and pen, and take half an hour to figure it out.

Your future self will thank you.

Colin C. Campbell

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  • Small Business

How I Secured $25,000 of Funding for My Startup

Published on June 28, 2024

Jordi Lippe-McGraw

By: Jordi Lippe-McGraw

  • I was seeking about $20,000 to launch my business of travel-inspired diaper bags.
  • Community-based lender Greater Newark Enterprises Corporation offered me the funds as part of an SBA loan program.
  • It's important to have a solid business plan (even if you're just starting out) to secure funding.

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Starting a business is no small feat, especially when your dream requires substantial capital to lift off the ground. I embarked upon creating a travel-inspired bag line called PAK Rêve, but like many budding entrepreneurs, I hit a financial roadblock: I needed funds -- about $22,000 -- to place my first large order. After navigating the tricky waters of start-up financing, I discovered a path less trodden but incredibly rewarding: Securing a loan through a community-based lender.

Finding the right lender

These setbacks were disheartening, but they steered me toward the Small Business Administration (SBA) loan program . Even with the SBA's backing, the approvals were tough to come by until I discovered Greater Newark Enterprises Corporation (GNEC).

GNEC is not your ordinary lender. As a Community Development Financial Institution, its approach is holistic -- it looks beyond credit scores to understand the entrepreneur's full story. Its mission is to assist entrepreneurs in becoming economically stable, focusing on overcoming barriers to funding, especially those faced by minority groups.

What particularly aligned with my needs was GNEC's Women Entrepreneur Fund. This program supports small businesses that are at least 51% women-owned, offering loans between $1,000 and $30,000 at reduced interest rates of 5.99%. The eligibility stress test at a rate of 10.99% ensures that applicants are resilient enough financially to endure economic fluctuations.

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The application process

Applying for a loan through Greater Newark Enterprises Corporation was a detailed and meticulous process, reflecting the serious commitment both the lender and borrower make. The application started online, a convenient but thorough procedure that required various pieces of critical business and personal information.

The online application was the first step in formalizing my funding request. It required the basic details of my business, such as the business name, the type of business, and the Industry NAICS Code, which classifies the business according to the North American Industry Classification System. This information helps lenders understand the sector in which the company operates and assess market risks associated with that sector.

Beyond the basic business information, the application process required several more pieces of documentation:

  • Financial worksheet: This detailed my business's financial status, including assets, liabilities, revenue streams, and other financial metrics that provide a snapshot of the business's health and potential for growth.
  • Business plan: To secure a loan from GNEC, I needed to present a solid business plan and financial projections. The process involved detailing every aspect of my business, from market analysis to operational strategies and precise financial forecasts. This rigorous exercise did more than just prepare me for the loan application; it equipped me with a clearer vision of managing and scaling my business efficiently.
  • Credit score authorization: I had to permit GNEC to pull my credit report. Credit scores are often critical in lending decisions, but GNEC's approach considers more than just this number.
  • Government-issued ID: I needed a copy of a government-issued ID to verify my identity, which is a standard requirement across most financial transactions.

This is not an exhaustive list of everything I provided, but it gives a general idea. Each lender's requirements can vary slightly, and navigating through them can be time-consuming and sometimes daunting. The application process is not just a formality but a significant step in building a financial relationship. It requires attention to detail and accuracy in providing all requested information and documentation.

Tips on securing community-based lending for your business

Navigating the world of small business financing can be overwhelming. Here are some practical steps to secure community-based lending:

  • Research local CDFIs: Community Development Financial Institutions (CDFIs) offer targeted financial services to under-served markets and populations. They are invaluable resources for entrepreneurs who might not qualify for traditional loans.
  • Prepare a detailed business plan: This is your roadmap and pitch rolled into one. It should compellingly articulate your business idea, market potential, operational strategy, and detailed financial projections.
  • Explore the SBA's resources: The Small Business Administration is a treasure trove of information and support. You can use tools like their lender match program, which works as follows:
  • Describe your needs: Spend about five minutes answering questions about your business.
  • Get matched in two days: You'll receive a curated list of lenders interested in your proposal.
  • Talk to lenders: Discuss rates, terms, and conditions, and compare what each lender offers.
  • Apply for a loan: Once you choose a lender, submit your application and necessary paperwork.

Additionally, you can google "SBA community-based lenders" in your area or check the SBA's list of microlenders to find potential financing sources.

For those standing where I once was, remember that community-based lenders like GNEC can offer more than just money in your business bank account -- they provide a network of support tailored to help minority and women entrepreneurs thrive.

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Our Research Expert

Jordi Lippe-McGraw

Jordi Lippe-McGraw is a freelance personal finance writer who has appeared in publications such as Forbes, The Wall Street Journal, TODAY, and Saving for College. In addition to personal finance, Jordi has a passion for travel. She's visited all 7 continents and over 55 countries, writing for outlets such as Travel + Leisure and Conde Nast Traveler.

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  • Anniston/Gadsden

Miles College adds business incubator to help grow startups

  • Published: Jun. 28, 2024, 11:21 a.m.

Miles College

BIRMINGHAM, Alabama -- Miles College. (FILE Joe Songer/[email protected]). al.com al.com

Miles College is launching an innovation center designed to gather entrepreneurs and researchers from around the state beginning this fall.

Officials said the program, called the “The 2150 Center for Innovation, Commercialization & Growth,” will serve as an incubator for innovation.

The center will be a collaborative space for other institutions, particularly historically black colleges and universities, said Miles College President Bobbie Knight.

“We are at the intersection of purpose and prosperity and embrace tradition and innovation as we continue to advance the college ahead for the next 50 years,” Knight said in a statement announcing the initiative. “We are prepared to build a world-class space for researchers and founders, thought leaders and practitioners, businesses, and academia.”

The new center is led by Erskine “Chuck” Faush, who was recently appointed Miles College Chief Innovation and Growth Officer and the Center’s Founder in Residence.

Faush said the center will build upon existing efforts to support Alabama’s HBCU ecosystem to attract entrepreneurial talent and venture investment.

“We are launching a collaborative that will improve economic outcomes by connecting and synergizing a unified community to attract and retain talent, champion workforce development, support researchers and founders, and drive economic empowerment,” he said.

The 2150 center will partner with stakeholders in the public, private, and education sectors, including Southern Research.

Erskine "Chuck" Faush

Erskine "Chuck" Faush was recently appointed Miles College Chief Innovation and Growth Officer and the Center's Founder in Residence. Contributed

“The strength of our public-private partnerships, especially working with Miles, will expand our reach and maximize our economic impact for the state as a whole,” said Southern Research CEO Josh Carpenter.

The center is part of a series of expanded academic offerings at the college that include additional degrees and graduate school courses for the first time in its 126-year history, officials also announced this week.

Miles is adding new programs at the same time it seeks to expand its footprint in a move to buy the recently shuttered Birmingham-Southern College campus in Birmingham. Miles recently signed a letter of intent in a competition for the property.

Miles is a private liberal arts Historically Black College that is affiliated with the Christian Methodist Episcopal Church. The college is in Fairfield just west of just Birmingham.

Both Miles and Alabama A&M University are in a heated competition to buy the Birmingham-Southern property. Huntsville-based Alabama A&M responded by increasing its offer for the property with a second package totaling $65.5 million.

Faush served as chief of staff to former Birmingham Mayor William Bell and most recently served as an executive with Southern Company in Chicago. He called his return to Birmingham a welcomed personal and professional homecoming.

A graduate of UAB, Faush said that his first professional job was at Miles, where served as special assistant to then-president Albert Sloan.

Joseph D.  Bryant

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Consumer Financial Protection Bureau

CFPB Extends Compliance Dates for Small Business Lending Rule

Interim final rule extends compliance dates pursuant to court orders

WASHINGTON, D.C. - Today, the Consumer Financial Protection Bureau (CFPB) issued an interim final rule to extend compliance deadlines for the small business lending rule. After the CFPB issued the small business lending rule on March 30, 2023, a federal court in Texas stayed the rule pending the Supreme Court’s decision in CFPB v. CFSA . The Texas court also required the CFPB to extend the rule’s compliance deadlines to compensate for the period stayed. Today’s interim final rule follows the recent Supreme Court decision in CFPB v. CFSA.

The interim final rule extends compliance dates by 290 days, which is the time that has elapsed between the Texas court’s first issuance of a stay last year and the Supreme Court’s decision in CFPB v. CFSA last month. Lenders with the highest volume of small business loans must begin collecting data by July 18, 2025; moderate volume lenders by January 16, 2026; and the smallest volume lenders by October 18, 2026. The deadline for reporting small business lending data to the CFPB remains June 1 following the calendar year for which data are collected. Thus, high volume lenders will first submit data by June 1, 2026, while moderate and low volume lenders will first submit data by June 1, 2027. Under the interim final rule, lenders may continue using their small business originations from 2022 and 2023 to determine their initial compliance date, or instead use their originations from 2023 and 2024.

Lenders may choose to start collecting data earlier. The rule permits lenders to collect demographic data up to one year before their compliance date to test their procedures and systems. The CFPB has also updated its grace period to reflect the revised dates. The CFPB does not intend to assess penalties for reporting errors for the first 12 months of collection, and it intends to conduct examinations only to assist lenders in diagnosing compliance weaknesses, so long as lenders engage in good faith compliance efforts.

Resources to help lenders implement the small business lending rule are located on the Small Business Lending Database web page. The CFPB's small business lending data submission platform will be available for open beta testing in August. Interested beta testing participants and others who wish to receive updates related to rule more generally should sign up for updates on the Small Business Lending Database page and adding their email address in the email sign up box.

Read today’s interim final rule .

The Consumer Financial Protection Bureau is a 21st century agency that implements and enforces Federal consumer financial law and ensures that markets for consumer financial products are fair, transparent, and competitive. For more information, visit www.consumerfinance.gov .

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  1. A Comprehensive Guide to the Startup Incubator Business Model

    Generally, startups are evaluated based on their potential for growth, the strength of their business plan, their team, and their market opportunity. Incubators may also consider factors like the level of innovation, the potential for social or environmental impact, and the compatibility of the startup with the incubator's mission and goals.

  2. How to Get Your Startup Up and Running with a Business Incubator

    An incubator should provide diverse benefits to startup entrepreneurs. These benefits can include: Office space - Some incubators offer office space for free or below-market rates to their portfolio companies. This solves several problems for startups. Mainly, it allows them to find a professional space for their employees to work without ...

  3. What Is an Incubator? A Complete Guide for Startups

    The structure of an incubator is much like a corporate office space and can include mandatory meetings, strict deadlines, and even a direct supervisor. The idea for incubators began just over 60 years ago in Batavia, New York. With a family-owned factory at his disposal, Joseph Mancuso, an emerging entrepreneur, saw an opportunity to help other ...

  4. Business incubators: A guide for startups

    Incubators are a valuable resource for startups with a developed idea that need guidance on what to do next. You don't need an MVP to apply for an incubator, but you should prepare a strong business plan and a solid pitch. Your goal is to show that your idea has potential. Choose an incubator that has the resources that are best fit for your ...

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    Explore the wide array of startup incubators available in the market. Take into account factors like location, industry focus, program duration, and the specific resources they offer. Ensure that the incubator aligns harmoniously with your startup's objectives and values. Step 3: Crafting a Killer Business Plan

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    HAX is a great incubator for hardware startups. While many other programs focus on software-powered companies, HAX has deep experience working with hardware companies through their unique product and growth journeys. Huckletree Alpha. Huckletree Alpha is a pre-seed incubator for Europe-based startups.

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    6) Le Camp. Le Camp is a startup incubator located in Québec, Canada. They focus on fostering the growth and success of technology-based businesses. They offer a comprehensive range of services to businesses at all stages of development, from pre-startup to international expansion. Location: Canada.

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  15. Roles, Functions, and Primary Purpose of Business Incubators

    Application: Startups apply to a business incubator program by submitting an application and business plan. Some incubators have selective application criteria, while others may have a broader range of eligibility criteria. Screening: The incubator reviews the application and business plan to determine if the startup is a good fit for the ...

  16. The 6-Step Business Incubator Process

    You may need to have a business plan in place and a well-developed idea to compete. Interview. ... Business incubators understand that startups need access to funds and help candidates find investors or secure loans. Demo Day. At the end of the program, incubated companies go through a demo day. Prospective investors learn more about the ...

  17. Business Incubator Model

    The survey revealed that an incubator's client businesses provided an average of 167 jobs (full-time equivalents) per incubator and were home to an average of 30 client businesses. Most (60%) incubators also operate "outreach" services, helping and advising companies located outside the walls of the incubator.

  18. Rewiring Business Incubators For Success

    2. Programming Potential. The success of startups within an incubator setting used to be about the appeal of the physical space, free breakfast and lunch, free access to tech and internal tech ...

  19. Startup Incubators: Everything You Need To Know

    Interestingly, the concept of incubation in business didn't start with the tech industry. The first recognized business incubator, the Batavia Industrial Center, was established in 1959 in Batavia, New York. ... Tip: Be clear on terms from the onset and ensure the incubator's expectations align with your vision and growth plan. Cookie-Cutter ...

  20. PDF Seven Components of a Successful Business Incubator

    Determining specific goals is essential to developing the application process and communicating the benefits of locating within the incubator to potential tenants. 2. Incubator Manager. Incubator tenants will likely struggle with their start-up businesses. An incubator manager involved in tenant selection, day-to-day operations and coordination ...

  21. Business Incubator Guide: How to Choose a Business Incubator

    Business Incubator Guide: How to Choose a Business Incubator. Written by MasterClass. Last updated: Nov 2, 2021 • 5 min read. If you're a first-time entrepreneur looking for assistance with your new business idea, a business incubator might be the ideal solution. If you're a first-time entrepreneur looking for assistance with your new ...

  22. Startup Incubator: What does it do and how does it help?

    Startup incubators are organizations designed to nurture early-stage startups by providing business mentorship, professional training, networking opportunities, connections to funding, and other resources so they can grow and scale into solid and viable businesses. Every incubator is different, ranging in size, areas of focus, and expertise.

  23. Business Incubator Business Plan [Sample Template]

    Cost of hiring business consultants - $2,500. Leasing of office facility for a period of one year including renovations - $30,000. Business program packaging expenses - $30,000. Cost of purchasing stationeries, furniture, computers, printers, fax machines, phones - $12,000. Cost of launching a website - $500.

  24. How to Write a Business Plan: Step-by-Step Guide

    2. Define your purpose for the business plan. The purpose of your business plan will determine which kind of plan you choose to create. Are you trying to drum up funding, or get the company employees focused on specific goals? (For the former, you'd want a startup business plan, while an internal plan would satisfy the latter.)

  25. Startup business grants: Free business funds 2024

    Bizee's fresh start business grant. Bizee offers grants to help new businesses get started and grow. Grant details: Bizee's Fresh Start Business Grant provides $500 to new entrepreneurs to cover startup costs. Application process: Applicants must submit a business plan and a brief description of how the grant will be used to kickstart their ...

  26. How to Make a Business Plan With 4 Sticky Notes

    Find a local startup incubator where you can refine your idea, prove your concept, and develop your MVP. Incubators are also a great way to workshop your pitch for investors—or even connect with ...

  27. How I Secured $25,000 of Funding for My Startup

    Earn 100,000 bonus points Circle with letter I in it. Earn 100,000 bonus points after you spend $8,000 on purchases in the first 3 months from account opening. Earn 3 points per $1 in select ...

  28. Miles College adds business incubator to help grow startups

    Officials said the program, called the "The 2150 Center for Innovation, Commercialization & Growth," will serve as an incubator for innovation.

  29. AI is replacing human tasks faster than you think

    The CFO Survey, a collaboration of Duke and the Atlanta and Richmond Fed banks, found that nearly one in three (32%) firms — large or small — plan to use AI in the next year to complete tasks ...

  30. CFPB Extends Compliance Dates for Small Business Lending Rule

    WASHINGTON, D.C. - Today, the Consumer Financial Protection Bureau (CFPB) issued an interim final rule to extend compliance deadlines for the small business lending rule. After the CFPB issued the small business lending rule on March 30, 2023, a federal court in Texas stayed the rule pending the Supreme Court's decision in CFPB v. CFSA.The Texas court also required the CFPB to extend the ...