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Blog Graphic Design 15 Effective Visual Presentation Tips To Wow Your Audience

15 Effective Visual Presentation Tips To Wow Your Audience

Written by: Krystle Wong Sep 28, 2023

Visual Presentation Tips

So, you’re gearing up for that big presentation and you want it to be more than just another snooze-fest with slides. You want it to be engaging, memorable and downright impressive. 

Well, you’ve come to the right place — I’ve got some slick tips on how to create a visual presentation that’ll take your presentation game up a notch. 

Packed with presentation templates that are easily customizable, keep reading this blog post to learn the secret sauce behind crafting presentations that captivate, inform and remain etched in the memory of your audience.

Click to jump ahead:

What is a visual presentation & why is it important?

15 effective tips to make your visual presentations more engaging, 6 major types of visual presentation you should know , what are some common mistakes to avoid in visual presentations, visual presentation faqs, 5 steps to create a visual presentation with venngage.

A visual presentation is a communication method that utilizes visual elements such as images, graphics, charts, slides and other visual aids to convey information, ideas or messages to an audience. 

Visual presentations aim to enhance comprehension engagement and the overall impact of the message through the strategic use of visuals. People remember what they see, making your point last longer in their heads. 

Without further ado, let’s jump right into some great visual presentation examples that would do a great job in keeping your audience interested and getting your point across.

In today’s fast-paced world, where information is constantly bombarding our senses, creating engaging visual presentations has never been more crucial. To help you design a presentation that’ll leave a lasting impression, I’ve compiled these examples of visual presentations that will elevate your game.

1. Use the rule of thirds for layout

Ever heard of the rule of thirds? It’s a presentation layout trick that can instantly up your slide game. Imagine dividing your slide into a 3×3 grid and then placing your text and visuals at the intersection points or along the lines. This simple tweak creates a balanced and seriously pleasing layout that’ll draw everyone’s eyes.

2. Get creative with visual metaphors

Got a complex idea to explain? Skip the jargon and use visual metaphors. Throw in images that symbolize your point – for example, using a road map to show your journey towards a goal or using metaphors to represent answer choices or progress indicators in an interactive quiz or poll.

3. Visualize your data with charts and graphs

The right data visualization tools not only make content more appealing but also aid comprehension and retention. Choosing the right visual presentation for your data is all about finding a good match. 

For ordinal data, where things have a clear order, consider using ordered bar charts or dot plots. When it comes to nominal data, where categories are on an equal footing, stick with the classics like bar charts, pie charts or simple frequency tables. And for interval-ratio data, where there’s a meaningful order, go for histograms, line graphs, scatterplots or box plots to help your data shine.

In an increasingly visual world, effective visual communication is a valuable skill for conveying messages. Here’s a guide on how to use visual communication to engage your audience while avoiding information overload.

how to make good visual presentations

4. Employ the power of contrast

Want your important stuff to pop? That’s where contrast comes in. Mix things up with contrasting colors, fonts or shapes. It’s like highlighting your key points with a neon marker – an instant attention grabber.

5. Tell a visual story

Structure your slides like a storybook and create a visual narrative by arranging your slides in a way that tells a story. Each slide should flow into the next, creating a visual narrative that keeps your audience hooked till the very end.

Icons and images are essential for adding visual appeal and clarity to your presentation. Venngage provides a vast library of icons and images, allowing you to choose visuals that resonate with your audience and complement your message. 

how to make good visual presentations

6. Show the “before and after” magic

Want to drive home the impact of your message or solution? Whip out the “before and after” technique. Show the current state (before) and the desired state (after) in a visual way. It’s like showing a makeover transformation, but for your ideas.

7. Add fun with visual quizzes and polls

To break the monotony and see if your audience is still with you, throw in some quick quizzes or polls. It’s like a mini-game break in your presentation — your audience gets involved and it makes your presentation way more dynamic and memorable.

8. End with a powerful visual punch

Your presentation closing should be a showstopper. Think a stunning clip art that wraps up your message with a visual bow, a killer quote that lingers in minds or a call to action that gets hearts racing.

how to make good visual presentations

9. Engage with storytelling through data

Use storytelling magic to bring your data to life. Don’t just throw numbers at your audience—explain what they mean, why they matter and add a bit of human touch. Turn those stats into relatable tales and watch your audience’s eyes light up with understanding.

how to make good visual presentations

10. Use visuals wisely

Your visuals are the secret sauce of a great presentation. Cherry-pick high-quality images, graphics, charts and videos that not only look good but also align with your message’s vibe. Each visual should have a purpose – they’re not just there for decoration. 

11. Utilize visual hierarchy

Employ design principles like contrast, alignment and proximity to make your key info stand out. Play around with fonts, colors and placement to make sure your audience can’t miss the important stuff.

12. Engage with multimedia

Static slides are so last year. Give your presentation some sizzle by tossing in multimedia elements. Think short video clips, animations, or a touch of sound when it makes sense, including an animated logo . But remember, these are sidekicks, not the main act, so use them smartly.

13. Interact with your audience

Turn your presentation into a two-way street. Start your presentation by encouraging your audience to join in with thought-provoking questions, quick polls or using interactive tools. Get them chatting and watch your presentation come alive.

how to make good visual presentations

When it comes to delivering a group presentation, it’s important to have everyone on the team on the same page. Venngage’s real-time collaboration tools enable you and your team to work together seamlessly, regardless of geographical locations. Collaborators can provide input, make edits and offer suggestions in real time. 

14. Incorporate stories and examples

Weave in relatable stories, personal anecdotes or real-life examples to illustrate your points. It’s like adding a dash of spice to your content – it becomes more memorable and relatable.

15. Nail that delivery

Don’t just stand there and recite facts like a robot — be a confident and engaging presenter. Lock eyes with your audience, mix up your tone and pace and use some gestures to drive your points home. Practice and brush up your presentation skills until you’ve got it down pat for a persuasive presentation that flows like a pro.

Venngage offers a wide selection of professionally designed presentation templates, each tailored for different purposes and styles. By choosing a template that aligns with your content and goals, you can create a visually cohesive and polished presentation that captivates your audience.

Looking for more presentation ideas ? Why not try using a presentation software that will take your presentations to the next level with a combination of user-friendly interfaces, stunning visuals, collaboration features and innovative functionalities that will take your presentations to the next level. 

Visual presentations come in various formats, each uniquely suited to convey information and engage audiences effectively. Here are six major types of visual presentations that you should be familiar with:

1. Slideshows or PowerPoint presentations

Slideshows are one of the most common forms of visual presentations. They typically consist of a series of slides containing text, images, charts, graphs and other visual elements. Slideshows are used for various purposes, including business presentations, educational lectures and conference talks.

how to make good visual presentations

2. Infographics

Infographics are visual representations of information, data or knowledge. They combine text, images and graphics to convey complex concepts or data in a concise and visually appealing manner. Infographics are often used in marketing, reporting and educational materials.

Don’t worry, they are also super easy to create thanks to Venngage’s fully customizable infographics templates that are professionally designed to bring your information to life. Be sure to try it out for your next visual presentation!

how to make good visual presentations

3. Video presentation

Videos are your dynamic storytellers. Whether it’s pre-recorded or happening in real-time, videos are the showstoppers. You can have interviews, demos, animations or even your own mini-documentary. Video presentations are highly engaging and can be shared in both in-person and virtual presentations .

4. Charts and graphs

Charts and graphs are visual representations of data that make it easier to understand and analyze numerical information. Common types include bar charts, line graphs, pie charts and scatterplots. They are commonly used in scientific research, business reports and academic presentations.

Effective data visualizations are crucial for simplifying complex information and Venngage has got you covered. Venngage’s tools enable you to create engaging charts, graphs,and infographics that enhance audience understanding and retention, leaving a lasting impression in your presentation.

how to make good visual presentations

5. Interactive presentations

Interactive presentations involve audience participation and engagement. These can include interactive polls, quizzes, games and multimedia elements that allow the audience to actively participate in the presentation. Interactive presentations are often used in workshops, training sessions and webinars.

Venngage’s interactive presentation tools enable you to create immersive experiences that leave a lasting impact and enhance audience retention. By incorporating features like clickable elements, quizzes and embedded multimedia, you can captivate your audience’s attention and encourage active participation.

6. Poster presentations

Poster presentations are the stars of the academic and research scene. They consist of a large poster that includes text, images and graphics to communicate research findings or project details and are usually used at conferences and exhibitions. For more poster ideas, browse through Venngage’s gallery of poster templates to inspire your next presentation.

how to make good visual presentations

Different visual presentations aside, different presentation methods also serve a unique purpose, tailored to specific objectives and audiences. Find out which type of presentation works best for the message you are sending across to better capture attention, maintain interest and leave a lasting impression. 

To make a good presentation , it’s crucial to be aware of common mistakes and how to avoid them. Without further ado, let’s explore some of these pitfalls along with valuable insights on how to sidestep them.

Overloading slides with text

Text heavy slides can be like trying to swallow a whole sandwich in one bite – overwhelming and unappetizing. Instead, opt for concise sentences and bullet points to keep your slides simple. Visuals can help convey your message in a more engaging way.

Using low-quality visuals

Grainy images and pixelated charts are the equivalent of a scratchy vinyl record at a DJ party. High-resolution visuals are your ticket to professionalism. Ensure that the images, charts and graphics you use are clear, relevant and sharp.

Choosing the right visuals for presentations is important. To find great visuals for your visual presentation, Browse Venngage’s extensive library of high-quality stock photos. These images can help you convey your message effectively, evoke emotions and create a visually pleasing narrative. 

Ignoring design consistency

Imagine a book with every chapter in a different font and color – it’s a visual mess. Consistency in fonts, colors and formatting throughout your presentation is key to a polished and professional look.

Reading directly from slides

Reading your slides word-for-word is like inviting your audience to a one-person audiobook session. Slides should complement your speech, not replace it. Use them as visual aids, offering key points and visuals to support your narrative.

Lack of visual hierarchy

Neglecting visual hierarchy is like trying to find Waldo in a crowd of clones. Use size, color and positioning to emphasize what’s most important. Guide your audience’s attention to key points so they don’t miss the forest for the trees.

Ignoring accessibility

Accessibility isn’t an option these days; it’s a must. Forgetting alt text for images, color contrast and closed captions for videos can exclude individuals with disabilities from understanding your presentation. 

Relying too heavily on animation

While animations can add pizzazz and draw attention, overdoing it can overshadow your message. Use animations sparingly and with purpose to enhance, not detract from your content.

Using jargon and complex language

Keep it simple. Use plain language and explain terms when needed. You want your message to resonate, not leave people scratching their heads.

Not testing interactive elements

Interactive elements can be the life of your whole presentation, but not testing them beforehand is like jumping into a pool without checking if there’s water. Ensure that all interactive features, from live polls to multimedia content, work seamlessly. A smooth experience keeps your audience engaged and avoids those awkward technical hiccups.

Presenting complex data and information in a clear and visually appealing way has never been easier with Venngage. Build professional-looking designs with our free visual chart slide templates for your next presentation.

What software or tools can I use to create visual presentations?

You can use various software and tools to create visual presentations, including Microsoft PowerPoint, Google Slides, Adobe Illustrator, Canva, Prezi and Venngage, among others.

What is the difference between a visual presentation and a written report?

The main difference between a visual presentation and a written report is the medium of communication. Visual presentations rely on visuals, such as slides, charts and images to convey information quickly, while written reports use text to provide detailed information in a linear format.

How do I effectively communicate data through visual presentations?

To effectively communicate data through visual presentations, simplify complex data into easily digestible charts and graphs, use clear labels and titles and ensure that your visuals support the key messages you want to convey.

Are there any accessibility considerations for visual presentations?

Accessibility considerations for visual presentations include providing alt text for images, ensuring good color contrast, using readable fonts and providing transcripts or captions for multimedia content to make the presentation inclusive.

Most design tools today make accessibility hard but Venngage’s Accessibility Design Tool comes with accessibility features baked in, including accessible-friendly and inclusive icons.

How do I choose the right visuals for my presentation?

Choose visuals that align with your content and message. Use charts for data, images for illustrating concepts, icons for emphasis and color to evoke emotions or convey themes.

What is the role of storytelling in visual presentations?

Storytelling plays a crucial role in visual presentations by providing a narrative structure that engages the audience, helps them relate to the content and makes the information more memorable.

How can I adapt my visual presentations for online or virtual audiences?

To adapt visual presentations for online or virtual audiences, focus on concise content, use engaging visuals, ensure clear audio, encourage audience interaction through chat or polls and rehearse for a smooth online delivery.

What is the role of data visualization in visual presentations?

Data visualization in visual presentations simplifies complex data by using charts, graphs and diagrams, making it easier for the audience to understand and interpret information.

How do I choose the right color scheme and fonts for my visual presentation?

Choose a color scheme that aligns with your content and brand and select fonts that are readable and appropriate for the message you want to convey.

How can I measure the effectiveness of my visual presentation?

Measure the effectiveness of your visual presentation by collecting feedback from the audience, tracking engagement metrics (e.g., click-through rates for online presentations) and evaluating whether the presentation achieved its intended objectives.

Ultimately, creating a memorable visual presentation isn’t just about throwing together pretty slides. It’s about mastering the art of making your message stick, captivating your audience and leaving a mark.

Lucky for you, Venngage simplifies the process of creating great presentations, empowering you to concentrate on delivering a compelling message. Follow the 5 simple steps below to make your entire presentation visually appealing and impactful:

1. Sign up and log In: Log in to your Venngage account or sign up for free and gain access to Venngage’s templates and design tools.

2. Choose a template: Browse through Venngage’s presentation template library and select one that best suits your presentation’s purpose and style. Venngage offers a variety of pre-designed templates for different types of visual presentations, including infographics, reports, posters and more.

3. Edit and customize your template: Replace the placeholder text, image and graphics with your own content and customize the colors, fonts and visual elements to align with your presentation’s theme or your organization’s branding.

4. Add visual elements: Venngage offers a wide range of visual elements, such as icons, illustrations, charts, graphs and images, that you can easily add to your presentation with the user-friendly drag-and-drop editor.

5. Save and export your presentation: Export your presentation in a format that suits your needs and then share it with your audience via email, social media or by embedding it on your website or blog .

So, as you gear up for your next presentation, whether it’s for business, education or pure creative expression, don’t forget to keep these visual presentation ideas in your back pocket.

Feel free to experiment and fine-tune your approach and let your passion and expertise shine through in your presentation. With practice, you’ll not only build presentations but also leave a lasting impact on your audience – one slide at a time.

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Presentation Geeks

Engage your audience with powerful visual presentations.

Visual tools are critical to have in any presentation as they’re one of the key presentation aids that will help enhance your overall presentation .

We’ll give you tips on how to develop a sense of good presentation design whether you’re using PowerPoint, Prezi, Google Slides or any presentation software under the sun. The secret to creating a great presentation does not lie in a superior software, but understanding a few universal design concepts that can applied for all types of visual presentations.

Don’t be afraid to use a few presentation templates – there are ways to make the presentation ideas in those templates your own ideas and advance it in several different ways. Let’s make your next presentation on point and designed beautifully.

Presentations Are The Visual Communication Tool To Your Story

how to make good visual presentations

In the age of information, people remember facts faster through stories. Keep your bullet points and information short. You can use a rule of thumb to not put more than a paragraph and 3 points per slide to start.

Make your presentation the visual component of your story, but not something your audience has to read. Something that is short and succinct on screen will capture your audience’s attention and make sure they retain the main points of your message.

This does not mean incomplete slides. A common mistake presenters make is putting too little information on a slide in the name of simplicity when in fact they’re leaving out the main context.

A well designed visual presentation has a great story behind it and a well rehearsed voice telling it as well. Engaging the audience is also a great way to associate meaning or connection to the content of your slide decks. Ask questions and tell stories while showing off a great visual presentation! Think of writing the copy like writing for social media – you only have a certain amount of characters to use and a short audience attention span.

General Tips For Visual Presentations

how to make good visual presentations

Before you begin creating your presentation, you first need to know what makes effective presentations – storytelling. Such presentations target the audience’s emotions leading to a stronger connection to the audience member and the main point of the presentation.

Below are some storytelling tips for your slides, but remember to keep the presentation itself simple and practice makes perfect. And again, these are more for your spoken component that accompanies the visual component. These tips can be useful because they can be applied to all your presentations in general.

Step 1 is to ask yourself who your audience is and how to convey the key message you have in mind to them. Once you settle on your message, you can start designing your slides with that direction in mind.

You may wonder how to connect with an audience with your slides. Look to your own experiences, your own speaking style and tailor your message to what you know. Not many people want to hear others recite facts with no real meaning driving the story. Ask yourself, “Why does this matter to the audience and why should they care?”.

There is a lot of trust that can be built when the audience has a genuine connection to the presenter. Overall, if you have something that can solve a problem or teach someone complex things, that is enough to form a connection with your audience.

Think of the last app you used, the last email you read or perhaps the last business you purchased from. What was the content or visual elements that pulled you in?

Are you making a PowerPoint, Prezi or other form of visual presentation but it’s taking too much of your time? Enlist the help of Presentation Geeks and consider outsourcing your presentation design . Outsourcing your presentation slides allows you to free more of your time while still getting the results of an interesting presentation. You’ll have the support of expert slide designers who know what presentation visuals work and don’t work thanks to years of presentation feedback and background knowledge.

Color Design Tips For Presentation Slides

When designing your presentation, make sure you take into consideration the colors you’re using. We’ve listed a few background color combinations you might want to consider when developing the overall slide deck and the font to use.

Color Wheel Alignments:

how to make good visual presentations

Primary Colors: Red, yellow, blue

Secondary Colors: Green, orange, purple

Tertiary Colors: Yellow-orange, red-orange, red-purple, blue-purple, blue-green & yellow-green

Analogous Colors: These are any three colors which are side by side on a color wheel. (Think green, lime green, yellow)

Complementary Colors: These are colors that are directly opposite of a color wheel. (Think green vs. purple, red vs. blue)

Monochromatic Colors: This is when you use one color and various shades or hues of it. It works well for minimal looks.

Color moods:

Red/Orange/Yellow: Generally these convey a sense of energy, are warm colors and catch your attention. Yellow is a happy warm color on one end and red is very striking and can warn of danger, and symbolizes importance, passion and sometimes violence.

Blue/Purple/Green: These colors are calming, reserved, elegant and often used for corporate slides. Think of how indigo blue is used for many large corporate entities. Green often is branded with earth or medical brands. Purple often conveys a sense of royalty, money and creativity.

Use The Power Of Photography Or Video

how to make good visual presentations

Pictures and videos are great visuals to incorporate into any presentation. Remember the saying, “A picture is worth a thousand words”? Well, it’s true! Photos help visualize complex information. You’ll often come across a lot of photos in research presentations as they help the audience understand examples better.

They can also save you from having to put a thousand thoughts into the PowerPoint presentation slide!

The first tip we can give to make a great visual presentation is to choose all your photos before you start. This way you can keep the consistency of the images across your slide deck and make sure they’re somewhat alike in terms of composition, mood and brand.

Use free stock photos

You don’t have to take the photos or videos yourself.

There are plenty of free resources and web pages for stock photos online – Unsplash , Pexels , Pixabay , Free Range , Creative Commons and some photos from Freepik are free to use with some accreditation.

Effective photo use

Make sure you pick an image that will focus on the main theme of the slide. One image is usually enough if the image choice is very relevant to the slide. If you have multiple photos, avoid poor or loose placement of photos all over the slide. Try to use a grid or gallery placement and it will immediately enhance the layout of the slide.

If you pick great images, making presentations can be faster. Instead of having to create an elaborate template with multiple elements, a photo with a couple of bullet points can go a long way in terms of capturing attention and making your presentation slides look professional. This is true on any presentation design platform – whether its PowerPoint, Google Slides, etc.

how to make good visual presentations

You can also embed videos whether they’re located on your computer, YouTube, Vimeo or other major video streaming sites. If you’re feeling nervous about your presentation or have a complex message that would be hard to condense in one slide, a video is a dynamic way of conveying your message in any type of presentation.

The Typography You Use Matters

how to make good visual presentations

Typography is how you will arrange and present the words in your presentation. An audience can engage when text is readable, functional and works well with the other elements in the presentation. Fonts and sizing are a good place to start establishing the tone of your presentation.

Overview of Font Choices

Elegant fonts often denote a sense of luxury or lifestyle tone. Use script fonts sparingly, but as titles they immediately give this polished and high-end look. This should not be used as body text or something lengthy to read. Think about if you sent an email in that text – it would be tedious to read. However, maybe if it were a title or a way to name email, the choice may be more correct.

Corporate fonts often are traditional, serif fonts or clean sans serif fonts that evoke a sense of trust and a clear message. Think of the fonts Lato, Helvetica or Arial – they’re go-to fonts that are easy to read, and work across many systems. This is especially helpful if you are working across teams when creating content or having to approve the content, idea or visuals.

Of course, you can incorporate more stylistic or playful fonts if you want to give your presentation a personal feel. Much like the scripted font, when used sparingly but in large titles, this choice of font can be very effective at conveying a certain personality.

Adding Symbols & Icons To Your Presentation

how to make good visual presentations

You can consolidate information by using symbols or icons to direct your eye to information such as an arrow symbol. What if you used a symbol instead of a bullet point? Think of symbols as anchors for the eye to quickly find information. You can collect symbols off free stock sites or use the built-in ones in PowerPoint that are free to use!

Depending on if your presentation is formal or informal , you may also want to consider adding emojis! Emojis are fun ways to express different emotions and can help connect with a younger demographic.

Overall Branding, Tone of Voice & Consistency

how to make good visual presentations

Another tool you may have at your disposal is if your brand, business or company has brand guidelines. It will be the guide and compass to your presentation’s information that goes within it. By keeping consistent you can achieve a polished look even if it looks very simple.

Use your business voice to communicate ideas and set the tone for your presentation. Are you in an investment banking business and want people to rely on the information given to you? That would inform perhaps using blues and purples, which are calmer colors and a cleaner look. Are you an influencer who’s buying power and spending choices matter to your audience? Maybe choosing bright colors with personal touches will make the connection. Are you designing an innovative app? Maybe more interactive slides would do the trick.

Use these questions to make sure your text and tone is consistent as this is a foundation of a well articulated brand or personal identity.

Consistent Hierarchy

Visual hierarchy is how you will arrange objects and text in relation to one another to guide your user and not confuse the objects and how they should read them in your slides. Setting rules helps differentiate and prioritize what’s important in order.

Look at the difference between these two.

Snoop Dogg just launched a wine and it’s coming to Canada

Daily hive branded content | aug 11 2020, 6:30 am.

Australian winery 19 Crimes recently announced that its new Cali Red wine, created in collaboration with Entertainment Icon, entrepreneur, and hip-hop artist Snoop Dogg, will be hitting shelves across Canada later this summer.

The collaboration offers a refreshing take on celebrity partnerships as the apparent shared values and history between the brand and famous rapper make for a perfectly organic pairing.

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You can see a clear distinction in the example below:

Think of hierarchy of a form of narration or story structure. Your eye goes to the title, then to the subtitle, then to the body copy in a logical manner. Where the eye travels is one of those things we don’t think about often. But you can also utilize eye lines in photos. Is your subject in the photo looking left or right? Consider placing text to where your subject is looking and see how effectively your eye travels to that text.

We’ll look at hierarchy strictly as sizing of words for now, but note you can establish hierarchy with type, white space, alignment, etc. As a general rule of thumb, you should have consistent sizing for your Header (or title slide / slide title), your subtitles and your body text. That’s it! If the sizing in your PowerPoint is consistent, your words will look uniform and clean. Everything will be much easier to read and the eye will be trained to move each slide.

Don’t Forget Your Own Style

Also don’t forget to incorporate your own style and what kind of visuals you like. Even if your early visuals may seem simple, build up that design muscle with the basics and design techniques that look clean and consistent.

You’ll find as you design these basics, you’ll probably start noticing other visuals and things you like in other mediums and presentations. Keep a note or screenshot the presentation that inspired you. Create a mood-board that you can refer to in the future for quick idea inspiration. Copying gets a bad rap, but learning how to design something you like even if it’s a clone copy will teach you many things about design. Build a collection of images that informs everything you do: for your color scheme, your designs, the cadence of images, etc.

That being said, you can also use free stock websites like Freepik for some design layouts inspiration. Creative Market is a paid website but the site offers a ton of design inspiration. This site has design templates for what’s currently in and trending. You can subscribe to an email newsletter on either site to get bite sized design influence each day that goes straight to your inbox.

However, don’t be afraid to try something new!

Once you get to a level of comfortable designing, these new ideas will be much easier to execute with the technical knowledge you amassed when you started. You could even try using a new app to design your ideas to keep your knowledge fresh! (Keep in mind that most online apps like SlideShare use cookies to improve functionality and performance.)

Ask your friends or people at your organization to give you feedback and critique, as that’s also crucial to honing your design skills. The people around you also represent different audiences!

how to make good visual presentations

The above image looks boring, right?

That’s because there are no visual elements!

Powerful visual presentations can engage audiences psychologically with both the presentation itself and the energy of the presenter. By understanding a few universal design concepts, you can begin your journey creating wonderful visual presentations and becoming a better presenter ! Thanks for reading this blog post, tell us your tips in the comments below.

Author:  Content Team

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how to make good visual presentations

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by Tom Rielly • May 12, 2020

how to make good visual presentations

When giving presentations, either on a video conference call or in person, your slides, videos and graphics (or lack of them) can be an important element in helping you tell your story or express your idea. This is the first of a series of blog posts that will give you tips and tricks on how to perfect your visual presentations.

Your job as a presenter is to build your idea -- step-by-step -- in the minds of your audience members. One tool to do that is presentation graphics, such as slides and videos.

Why graphics for your presentation?

A common mistake is using slides or videos as a crutch, even if they don’t actually add anything to your presentation. Not all presentations need graphics. Lots of presentations work wonderfully with just one person standing on a stage telling a story, as demonstrated by many TED Talks.

You should only use slides if they serve a purpose: conveying scientific information, art, and things that are hard to explain without pictures. Once you have decided on using slides, you will have a number of decisions to make. We’ll help you with the basics of making a presentation that is, above all, clear and easy to understand. The most important thing to remember here is: less is more.

Less is so much more

You want to aim for the fewest number of slides, the fewest number of photos, the fewest words per slide, the least cluttered slides and the most white space on your slides. This is the most violated slide rule, but it is the secret to success. Take a look at these examples.

Example slides showing how a short title is easier to grasp than a long one

As you can see in the above example, you don’t need fancy backgrounds or extra words to convey a simple concept. If you take “Everything you need to know about Turtles”, and delete “everything you need to know about” leaving just “turtles”, the slide has become much easier for your audience to read, and tells the story with economy.

Example slides showing how a single image is more powerful than a cluttered slide

The above example demonstrates that a single image that fills the entire screen is far more powerful than a slide cluttered with images. A slide with too many images may be detrimental to your presentation. The audience will spend more mental energy trying to sort through the clutter than listening to your presentation. If you need multiple images, then put each one on its own slide. Make each image high-resolution and have it fill the entire screen. If the photos are not the same dimensions as the screen, put them on a black background. Don’t use other colors, especially white.

Examples slides showing how it's better to convey a single idea per slide vs a lot of text

Your slides will be much more effective if you use the fewest words, characters, and pictures needed to tell your story. Long paragraphs make the audience strain to read them, which means they are not paying attention to you. Your audience may even get stressed if you move on to your next slide before they’ve finished reading your paragraph. The best way to make sure the attention stays on you is to limit word count to no more than 10 words per slide. As presentation expert Nancy Duarte says “any slide with more than 10 words is a document.” If you really do need a longer explanation of something, handouts or follow-up emails are the way to go.

Following a “less is more” approach is one of the simplest things you can do to improve your presentation visuals and the impact of your presentation overall. Make sure your visuals add to your presentation rather than distract from it and get your message across.

Ready to learn more about how to make your presentation even better? Get TED Masterclass and develop your ideas into TED-style talks.

© 2024 TED Conferences, LLC. All rights reserved. Please note that the TED Talks Usage policy does not apply to this content and is not subject to our creative commons license.

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Article • 12 min read

Creating Effective Presentation Visuals

Connecting People With Your Message

By the Mind Tools Content Team

how to make good visual presentations

Apple® founder Steve Jobs was known widely for his great presentations. His unveiling of the iPhone® in 2007 is considered to have been one of his best presentations ever, and, if you were one of the millions who watched it online, you'll know why. The presentation was engaging, and passionate.

Jobs was particularly well known for building his presentations around powerful visual aids. He knew that slides are most effective when they tell a story rather than convey information, so his visuals were simple, elegant, and image-based. They complemented and reinforced his message, and they never competed with him for his audience's attention.

You don't have to be Steve Jobs to give a great presentation, but you do need great visuals. They convey a powerful message about your ideas and your brand, so it's essential to get them right. In this article, we'll look at how you can create effective presentation visuals – slides that connect your audience with your message.

Why Simplicity Speaks Volumes

The saying "A picture is worth a thousand words" is popular for a good reason: the human brain processes information more effectively when it is accompanied by images, or by short, memorable statements. This means that when you use simple, image-based slides to support your message, your audience can better grasp the information you're communicating.

However, many people use too many slides, or they build presentations around visual aids that are word-heavy or excessively complex.

These kinds of visual aids can negatively affect your presentation. Let's look at some examples:

  • You're trying to convince the board to support a new product idea. Your slides are made up of graphs, numbers, and blocks of text from top to bottom, and board members spend most of their time reading the slides instead of listening to you. The result? You don't make a real connection, and your passion for the project is lost on them. They vote unanimously not to take the idea forward.
  • You're pitching to a promising potential client. You spent a lot of time creating your slides, using many colors, animations, and fonts. However, the slides are so complex that your client has trouble understanding them. She leaves the presentation feeling overwhelmed and tired, and avoids using your firm because she fears, subconsciously, that dealing with your firm in the future could be similarly draining.
  • You're giving a presentation to your department to highlight its good work. You want to feature everyone, so you make a slide detailing each person's accomplishments. Your department has dozens of people, so by the end, your team cares more about leaving than their results.

Now think about what happens when you use simple and engaging visuals. Instead of generating confusion or exhaustion, your slides create a positive connection with your audience. People might not remember exactly what you said, but they will remember a powerful image. They'll recall the positive emotions that they experienced during your presentation, and they'll start to associate your brand with clear, intelligent communication.

The results will be profound. You'll win new clients, convince colleagues to act on your ideas, and earn recognition for your team members' hard work. In short, you'll make positive impressions that will remain in people's minds long after the details of your presentation have faded.

Creating Great Visuals

Your visual aids have one job: to support your presentation . However, it takes considerable time, creativity, and effort to develop slides that do this well. Use the tips below to make the most of your preparation time.

1. Be Consistent

A common mistake is choosing different colors and fonts for each slide. This can confuse your audience and divert attention away from your message. Stay consistent with your slides, so that they form part of a seamless whole.

First, choose colors carefully, as color will affect your presentation's mood and tone. Also, think about the space that you'll be presenting in. If the room will be dark (with lights off), choose a darker background color, such as dark blue, black, or gray, with white or light-colored text. If the room will be light (with lights on or plenty of ambient light), choose a white or light-colored background, with black or dark-colored text.

You also need to match color with the tone and message of your presentation. Bright colors convey energy and excitement, while darker colors may seem more conservative and serious. Align the color palette you choose with your subject matter.

Microsoft® PowerPoint and Apple's Keynote are the most widely used presentation packages. They feature useful templates and tools, and most people are familiar with the layout of their presentations.

However, cloud-based presentation tools have features and templates that might be new to your audience, increasing the potential impact of your presentations.

2. Consider Culture

Before you create your visuals, make sure that you understand your audience. This is especially true if you're presenting to a culturally diverse group.

For example, not everyone reads from left to right, and people from some cultures may consider a particular color offensive or bad luck in business settings (look out for examples of this in our Managing Around the World articles). Additionally, jargon or slang may cause confusion with your audience.

When designing your visuals, use images and photographs that reflect the culture to which you're speaking. If you're presenting to a culturally diverse group, use pictures and images that reflect this diversity.

And keep graphics and phrases simple; remember, not everyone in the room will be a native English speaker. Whenever possible, use images to replace bullet points and sentences.

Our article on Cross-Cultural Communication has more tips for communicating with an ethnically diverse group.

3. Use Images Intelligently

When Steve Jobs unveiled the MacBook Air® , he needed to show just how small this new laptop was. The audience wasn't going to remember that it was 0.68 x 11.8 x 7.56 inches; those numbers don't create an emotional response. Instead, he showed them that the MacBook Air would fit easily into a standard manila envelope. This was a powerful way to show its size.

This kind of creativity is essential when choosing images. Your audience has probably seen plenty of bad clip-art and too many pictures of cross-cultural handshakes. Brainstorm creative, clever approaches with your imagery, and look for photographs or illustrations that tell a story in a less obvious way.

Thoughtful images will keep your audience engaged, reinforce your professionalism, and make a lasting impression.

4. Break Complex Data Down

When you have to communicate complex data or large chunks of information, avoid putting it all on one slide, as your audience may struggle to take in all of the details. Instead, either summarize the information, or split it up over several slides.

You can also use handouts to communicate complex information. Handouts allow your audience to look at data closely. This is especially important when you're presenting to analytical people, such as engineers, scientists, or finance professionals. They are trained to be skeptical about data, and a handout will give them a closer look. Once again, this kind of attention to the needs of your audience will highlight your professionalism and support your message.

5. Keep It Simple

Each slide should focus on one idea or concept. This allows your audience to grasp quickly what you want to communicate. Keep your text to a bare minimum (10 words or fewer if possible), and, where you can, use an image to convey a message rather than words: for example, consider using a graph instead of a list to show changing trends. Each slide should take three seconds or fewer to process. If it takes longer, the slide is probably too complex.

It can sometimes be helpful to follow a clear structure when creating your presentation; for example, if it is focused on a document or process with which audience members are familiar. This will help them make connections between your content and their existing knowledge.

Avoid bulleted lists whenever possible; they make it too easy to put several ideas on one slide, which can be overwhelming for your audience. If you do need to use bullets, don't use sentences; instead, simply list the fact, statistic, or idea you want to communicate. Then use your narrative to educate the audience about what these mean.

To simplify the wording on your slides further, highlight the key word in every sentence.

Next, look at the layout of your slides. Aim to use a plain background and plenty of blank space: this will help to focus audience members' eyes on your message. Avoid decorating slides with background pictures, logos or patterns that could distract attention.

Last, consider using blank slides when you need the audience's complete focus; a blank slide is equivalent to a pause, and it will add drama, tension, and focus to your words.

Many people underestimate how much time they need to set aside to prepare for a presentation. They'll spend days creating content and visuals but only a few hours practicing. Allow extra preparation time to hone your message and feel fully confident in your presentation.

First, take our interactive quiz, How Good Are Your Presentation Skills? to get an idea of how well you speak. Our articles on Delivering Great Presentations and Better Public Speaking contain tips and strategies that will help you communicate with clarity and intention.

When you practice your presentation, use your visuals. You should be able to glance at each slide and know exactly what you want to say.

If you're not confident in creating your own slides, think about outsourcing the task to a professional. This can be a smart option when a lot is at stake, or when you don't have the technical skills to create the type of presentation you want.

Consider using an outsourcing service such as Elance , Guru , or PeoplePerHour to find a suitable professional.

If you do, keep in mind that managing a freelancer requires a different approach from managing a regular staff member. Be clear about the project details, communicate your goals for the presentation, and set deadlines that give you plenty of time to revise and add as necessary.

Presentations that are too complex or lengthy can undermine your message. To create better visuals, do the following:

  • Stay consistent.
  • Consider culture.
  • Use images intelligently.
  • Break down complex data.
  • Keep it simple.

If the stakes are high with your presentation and you don't feel confident with your technical skills, consider outsourcing slide preparation.

"iPhone," "Apple," "MacBook Air," and "Keynote" are trademarks of Apple Inc. (see www.apple.com ). "Microsoft" and "PowerPoint" are trademarks of Microsoft Corporation (see www.microsoft.com ). We have no association or connection with these organizations.

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How to make a great presentation

Stressed about an upcoming presentation? These talks are full of helpful tips on how to get up in front of an audience and make a lasting impression.

how to make good visual presentations

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Storydoc

How to Make Effective Impactful Presentations (Tips & Tools)

Learn how to make a good presentation great - step-by-step with examples. Learn the principles, guidelines & qualities needed to prepare captivating slides.

how to make good visual presentations

Dominika Krukowska

12 minute read

How to make good presentations

Short answer

Short answer: how to make a good presentation.

Start with a surprising statement, a bold promise, or a mystery

Provide context with a bit of background information

Structure your presentation within a story framework

Make every word count, and use as few as possible

Use visuals only to support your presentation text

Use interactive design to make your audience active participants

End by telling your audience what they can do with what they’ve learned

Boring presentations are instantly forgotten. How’s yours?

Lifeless presentations can spell doom for your message, leaving your audience disengaged and your goals unreached.

The price of a mediocre presentation is steep; missed opportunities, unimpressed prospects, and a bad rep.

In a world where everyone has grown to expect a good story, a boring presentation will be instantly forgotten. Like a drop in the ocean.

But not all is lost.

This post will teach you how presentation pros create compelling narratives and leverage the latest tech tools to command attention, drive a powerful message, and get shared like gossip.

Let’s get started!

How to prepare a presentation?

The successful presenter understands the value of small details and thorough preparation like the seasoned chef knows the importance of quality ingredients and careful technique for serving a 5 star dish

But where do you start?

Step-by-step guide for preparing a presentation:

1. Define your objective

Every presentation needs a clear goal. Are you looking to persuade, educate, or motivate? Perhaps you aim to showcase a product, or share insights about a recent project.

Defining your objective early on will guide your content creation process, helping you to focus your message and structure your presentation effectively. Think of your objective as the North Star guiding your presentation journey.

2. Analyze your audience

Next up, who are you talking to? Your audience should shape your presentation as much as your objective does. Understanding their needs, interests, and background will enable you to tailor your message to resonate with them.

Are they experts in your field, or are they novices looking for an introduction? What questions might they have? The more you know about your audience, the more compelling your presentation will be.

3. Research your topic

Once you've defined your objective and analyzed your audience, it's time to delve deep into your topic. Comprehensive research lays the groundwork for a robust, credible presentation.

Don't just scratch the surface – explore different perspectives, recent developments, and key statistics. This will not only enhance your understanding but also equip you with a wealth of information to answer any questions your audience might have.

4. Choose the right delivery format

Finally, consider the best format to deliver your message.

The right format can make all the difference in how your message is received, so choose wisely!

PowerPoint presentations are classic and easy to work with. But PowerPoint and Google slides are not so versatile in terms of their content experience. They're static, packed with information, and all look alike.

Our own presentation maker offers interactive, personalized, and multimedia content experience.

Data from our research of over 100K presentation sessions shows that audiences engage with Storydoc presentations 103% better than PowerPoint.

how to make good visual presentations

How to create an effective presentation?

There’s part art and part science in creating high-engagement high-impact presentations.

An effective presentation is the painstaking result of well-organized content, visuals that support and elevate your message, simplifying complex information, and personalizing wherever possible.

I wrote this post to teach you how to do all these, and a few things more.

Ready to learn? Let's dive in!

How to organize your presentation content?

Crafting a compelling presentation is like writing a page-turner.

You need to captivate your audience, maintain their interest, and guide them effortlessly through your narrative.

But how do you transform a heap of information into a well-structured presentation you can’t stop reading? There’s a structure you can follow.

3-step process for organizing a magnetic presentation:

1. Prioritize content

Your presentation should immediately capture interest and demonstrate relevance before moving on to establish understanding .

A) Build interest:

Begin with a strong hook that grabs your audience's attention. This could be an intriguing statistic, a powerful image , or an engaging question. It should stir curiosity and make your audience eager to hear more.

B) Establish relevance:

Once you have their attention it's time to establish why your presentation matters to your audience.

Address your audience's main concerns. Make sure your content directly speaks to these pain points, and address them in order of importance.

2. Build anticipation

A great presentation is like getting a new car – it builds anticipation, takes you on a thrilling ride, and ends with you wanting to share the experience with all your friends.

Start with a compelling problem your audience relates to and follow up with a promise of an amazing way they can solve it. This problem-solution dynamic creates a suspense that keeps your audience glued to your presentation.

3. Use a story framework

Finally, use a story framework to give your presentation structure and flow.

Begin with a big idea that underpins your presentation. Then delve into the problem, showcasing why it needs attention. Present your solution, painting a vision of a better future for your audience.

Weave in concrete examples of how your solution changes lives.

Tell the story of WHO you helped, WHAT the situation was before and after your solution, WHERE and WHEN it happened, WHY it worked and HOW it made them feel.

If you’re writing a business presentation you should follow this with an execution plan that outlines how the solution will be implemented.

Finally, close with clear next steps, guiding your audience on what they should do after the presentation to bring meaningful change into their lives.

Our recommended story framework:

How to write a presentation storyline that creates interest

How to design your presentation?

A good presentation is more than just making it look pretty ; it's about communicating your message effectively and creating a lasting impression.

Good presentation design grabs attention, and leads it to where it’s needed most. It takes your hand and leads you through the easiest and most pleasant path to understanding.

Good presentation design supports your message rather than steals the spotlight. Good design is narrated design.

What is narrated design (Scrollytelling)?

Scrollytelling, where "scroll" meets "storytelling", is an interactive content experience that guides readers through a narrative journey with a simple scroll. It connects text, images, videos, and animations into integrated “scenes” where content is both shown and narrated.

Scrollytelling breaks complex content into digestible chunks and gives the reader control over pace. It has been scientifically shown to enhance engagement, understandability and memorability.

Scrollytelling came up as a central thing when Itai Amoza, our Founder and CEO was building the foundations for Storydoc.

He partnered with one of the world’s leading visualization scientists , prof. Steven Franconeri , to help him bring to Storydoc the means to reduce the complexity, friction, and information overload so characteristic of business presentations.

Scrollytelling is part of the solutions that came up, which led to specialized storytelling slides like our narrator slide (in the example below).

An example of Storydoc scrollytelling:

Narrator slide example

How to design presentation visuals to support your story

Presentation visuals can be unsung heroes or sloppy distractions.

Visuals can bring your message to life, make complex concepts easy to understand, and engage your audience in ways that words alone cannot. Or… they can sit there looking all pretty and distract you from what’s really going on.

4 elements of great presentation visuals:

Support your message: Your visuals should support your text, highlight your main message, and align with your objective. They should reinforce your points and help your audience understand your message.

Represent your audience: The best visuals are relatable. They should resonate with your target audience and reflect their world of associations. Use images and graphics that your audience can identify with – this can enhance their engagement and make your presentation more memorable. Equally important is using clean images - an effective way to do this is by using tools that allow you to remove your image backgrounds . By eliminating distractions and focusing on your subject, you create images that are more impactful and, therefore, can potentially increase audience engagement.

Introduce your product, outcomes, and clients: Wherever possible, use visuals to demonstrate your product, illustrate outcomes, and represent your clients. This can remove doubt and misunderstanding by letting your audience see (and make obvious) what words sometimes struggle to describe.

Follow your branding guidelines: Your presentation is an extension of your brand, so your visuals should conform to your branding guidelines. Consistent use of colors, fonts, and styles not only enhances brand recognition but also creates a cohesive, professional look.

Here’s an example of a well-designed presentation:

How to communicate complex information?

Did you ever have to read a presentation where you felt like you're lost in a maze of jargon, data, and complex concepts?

Are you giving others this same experience?

Communicating complex information is a common challenge in presentations. But there are ways you can simplify your presentation and reengage your audience.

Here’s how you can get complex information across:

1. Use interactive content

Interactive content is your best friend when it comes to simplifying complex information and getting deeply engaged with your content.

It gets the readers more involved in your presentation by letting them play an active part; like choosing the content route they wish to take and controlling the pace.

It keeps your presentation textually lean - giving readers the choice to expand more details on demand (in tabs, live graphs, sliders, accordions, and calculators).

Beyond that, live graphs can illustrate trends, animations can demonstrate processes, and videos can bring concepts to life.

Calculators, questionnaires, and chatbots provide personalized and specific answers to readers as part of your presentation, without them having to get in touch with you or your team.

Elavating your presentations from static to interactive has been tied to increasing the number of people who read your presentation in full by 41% !

Making interactive used to be hard, but now you can just use Storydoc. Go make your first interactive presentation. It’s easy as pie.

2. Show don’t tell

A picture is worth a thousand words. Because no one will read a presentation with a thousand words, do everyone a favor and use images.

Images can be super effective at communicating complex information and save you a lot of needless text.

In fact, visual representation of data and concepts can often convey what words cannot. Use diagrams, infographics, and images to illustrate your points and simplify the complex.

The goal is to create a visual narrative that complements your verbal one.

3. Narrate your content

Storytelling is another powerful tool for communicating complex concepts.

Whether it's through text to speech AI, video bubbles, or a scrollytelling narrator slide, narrating your content can help guide your audience through the complexity.

By giving your information a narrative structure, you can make it more digestible, engaging, and memorable.

According to Sales Hacker’s data, people remember up to 10% of numbers and 25% of images they see. When you center your presentation around a story, this rises to 60-70% .

4. Use examples and allegories

Examples and allegories help unravel the complexity of ideas.

They scaffold your message with concepts we already know and understand, and can easily imagine in our mind. This makes them less new and intimidating and more familiar.

Critically, the real secret lies in selecting examples that are not just familiar but also deeply relevant—those are the ones that will truly ring with your listeners.

If you tailor the allegory to your audience's world, it is guaranteed to lead to an “aha” moment.

5. Open a line of communication

Finally, invite dialogue. This could be through a chatbot or an option to book a meeting for further discussion. This not only helps clarify any confusion but also encourages engagement and deepens understanding.

For example, finishing your presentation with an interactive calendar to book a meeting instead of a generic “Thank you” slide has proven to boost conversion rate by 27% !

Thank you slide

How to personalize your presentation?

Imagine attending a party where the host doesn't remember your name or anything about you. Not a great experience, right? The same holds true for presentations.

In a sea of generic content, personalization can be a lifeline that connects you to your audience on a deeper level. It’s also the single most important predictor of success, getting 68% more people to read your presentation in full .

But how do you add that personal touch?

1. Address reader by name

Just as you wouldn't start a conversation without a greeting, don't start your presentation without acknowledging your audience.

Using your audience's name can make your presentation feel like a personal conversation rather than a generic monologue. It's a simple yet powerful way to engage your audience from the get-go.

2. Use their company logo

Including your audience's company logo in your presentation can make them feel seen and valued. It shows that you've taken the time to tailor your presentation to them, enhancing its relevance and appeal.

Plus, it's a subtle way to reinforce that your message is specifically designed to address their needs and challenges.

3. Add a personal message (video or text)

A personal message can go a long way in building a connection with your audience.

It could be a video message from you, expressing your enthusiasm for the opportunity to present to them, or a text message highlighting why the presentation matters to them.

This personal touch can make your audience feel special and more invested in your presentation.

4. Personalize your Call-to-Action

Finally, cap off your presentation with a call to action that speaks directly to your audience.

Swap out the generic 'Contact us' with something that gets to the heart of their needs, something like, 'Let's roll up our sleeves and tackle your [specific issue] at [their company].'

By tailoring your call to action, you show your audience you've truly got their back, that you're not just here to talk, but to make a real, positive impact on their world.

Here’s an example of a personalized slide:

how to make a good personalized presentation slide

How to measure the effectiveness of your presentation

Imagine if you could peek into your audience's mind, understand what resonated, what fell flat, and what drove them to action?

Presentation analytics is essential in order to guide you on how to fine-tune it for maximum impact.

But how do you get your hands on presentation analytics?

Any presentation you create with Storydoc comes with an out-of-the-box analytics suite , ready to track and provide insights.

We give you 100% visibility into how people engage with your presentations and send you real-time engagement alerts.

Here’s a video explaining how you can track performance with our analytics panel:

Storydoc analytics pa

4 critical presentation engagement metrics to keep track of

1. Reading time

Storydoc gives you the precise time prospects spend reading your presentation so you can quickly figure out what's hitting the target and what's not.

Are they soaking up every word or just quickly skimming through? This can help you shape your content to hit the bullseye.

NOTE: Keep in mind that reading time alone might not show you a full picture. A better way is to use a smart engagement score that brings together different metrics like time spent and depth of reading. You can get this kind of total score in Storydoc.

2. Reading completion

Another basic metric we track is how many people read your content from start to finish.

This metric is a strong sign of the prospect’s interest and your content quality. It shows you if they're finding the information relevant, but also worth sticking with till the end.

3. Next step conversion rate

This one tracks how many people take the next step after they check out your presentation. This could be filling out a form, setting up a meeting, or downloading more files.

For business presentations, measuring this can show how well your presentation is pushing people further down the sales funnel.

At the top of your analytics dashboard, you can find a tab that shows you how many people clicked on your CTA divided by presentation, date, and location. If you scroll down to the list of readers, next to each person you can also see whether they clicked on the CTA or not.

Here's what it looks like:

Analytics panel - CTA

4. Number of shares

This metric is particularly important for B2B sales teams . As more people are getting involved in buying decisions, this measure helps you see if and when your content is being passed around inside your prospect’s company.

On the analytics dashboard, under each presentation version, you can find detailed information on how many people read it. So, the higher the number, the more your presentation has been shared internally.

We'll notify you when your presentation has been shared, and who opened it, so you can time your follow-up perfectly to your buyer’s readiness to advance further.

Here's where you can find this information:

Analytics panel - internal shares

Best tool for making an effective presentation

In the realm of presentation tools, classics like Google Slides and PowerPoint offer simplicity and ease, while Canva and Pitch add a dash of design flair and collaboration.

If you're seeking to elevate your presentations to new heights you’ll need to do better than simple PowerPoints or flashy Canvas. Next-gen AI presentation tools like Storydoc are your game-changer.

They break free from the static concept of slides and offer the creation of interactive, immersive content experiences that sweep us along like a good story.

Storydoc - AI presentatio

Grab a template - create your best presentation to date

Ever wished for a secret recipe to whip up a killer presentation? We've got something even better! Our interactive presentation templates are your shortcut to success.

Say goodbye to hours of formatting and hello to captivating, interactive presentations, all with a few clicks.

Grab a template and turn presentation woes into wows!

how to make good visual presentations

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

how to make good visual presentations

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17 PowerPoint Presentation Tips From Pro Presenters [+ Templates]

Jamie Cartwright

Published: April 26, 2024

PowerPoint presentations can be professional, attractive, and really help your audience remember your message.

powerpoint tricks

If you don’t have much experience, that’s okay — I’m going to arm you with PowerPoint design tips from pro presenters, the steps you need to build an engaging deck, and templates to help you nail great slide design.

→ Free Download: 10 PowerPoint Presentation Templates [Access Now]

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Buckle up for a variety of step-by-step explanations as well as tips and tricks to help you start mastering this program. There are additional resources woven in, and you’ll find expert perspectives from other HubSpotters along the way.

Table of Contents

How to Make a PowerPoint Presentation

Powerpoint presentation tips.

Microsoft PowerPoint is like a test of basic professional skills, and each PowerPoint is basically a presentation made of multiple slides.

Successful PowerPoints depend on three main factors: your command of PowerPoint's design tools, your attention to presentation processes, and being consistent with your style.

Keep those in mind as we jump into PowerPoint's capabilities.

Getting Started

1. open powerpoint and click ‘new.’.

A page with templates will usually open automatically, but if not, go to the top left pane of your screen and click New . If you’ve already created a presentation, select Open and then double-click the icon to open the existing file.

how to make good visual presentations

10 Free PowerPoint Templates

Download ten free PowerPoint templates for a better presentation.

  • Creative templates.
  • Data-driven templates.
  • Professional templates.

You're all set!

Click this link to access this resource at any time.

Creating PowerPoint Slides

3. insert a slide..

Insert a new slide by clicking on the Home tab and then the New Slide button. Consider what content you want to put on the slide, including heading, text, and imagery.

how to make good visual presentations

5. Make sure all of your objects are properly aligned.

Having properly aligned objects on your slide is the key to making it look polished and professional. You can manually try to line up your images, but we all know how that typically works out.

Get rid of the guessing game and let PowerPoint work its magic to align multiple objects:

  • Select all objects by holding down Shift and clicking on all of them.
  • Select Arrange in the top options bar, then choose Align or Distribute .
  • Choose the type of alignment you'd like.

Here’s how to align objects to the slide:

  • Select Align to Slide .
  • Select Arrange in the top options bar again, then choose Align or Distribute .

how to make good visual presentations

  • Finally, PowerPoint Live is a new tool that enables you to do more seamless presentations during video calls and may be a better overall match for doing presentations remotely. Check out this video:

11. Try Using GIFs.

how to make good visual presentations

12 Free Customizable Resume Templates

Fill out this form to access your free professionally-designed templates, available on:

  • Microsoft Word
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  • Microsoft PowerPoint
  • Google Slides

15. Embed multimedia.

PowerPoint allows you to either link to video/audio files externally or to embed the media directly in your presentation. For PCs, two great reasons for embedding are:

  • Embedding allows you to play media directly in your presentation. It will look much more professional than switching between windows.
  • Embedding also means that the file stays within the PowerPoint presentation, so it should play normally without extra work (except on a Mac).

If you use PowerPoint for Mac it gets a bit complicated, but it can be done:

  • Always bring the video and/or audio file with you in the same folder as the PowerPoint presentation.
  • Only insert video or audio files once the presentation and the containing folder have been saved on a portable drive in their permanent folder.
  • If the presentation will be played on a Windows computer, then Mac users need to make sure their multimedia files are in WMV format.
  • Consider using the same operating system for designing and presenting, no matter what.

16. Bring your own hardware.

Between operating systems, PowerPoint is still a bit jumpy. Even between differing PPT versions, things can change. The easiest fix? Just bring along your own laptop when you're presenting.

The next easiest fix is to upload your PowerPoint presentation into Google Slides as a backup option — just make sure there is a good internet connection and a browser available where you plan to present.

Google Slides is a cloud-based presentation software that will show up the same way on all operating systems.

To import your PowerPoint presentation into Google Slides:

  • Navigate to slides.google.com . Make sure you’re signed in to a Google account (preferably your own).
  • Under Start a new presentation , click the empty box with a plus sign. This will open up a blank presentation.
  • Go to File , then Import slides .
  • A dialog box will come up. Tap Upload.
  • Click Select a file from your device .
  • Select your presentation and click Open .
  • Select the slides you’d like to import. If you want to import all of them, click All in the upper right-hand corner of the dialog box.
  • Click Import slides.

When I tested this out, Google Slides imported everything perfectly, including a shape whose points I had manipulated. This is a good backup option to have if you’ll be presenting across different operating systems.

17. Use Presenter View.

In most presentation situations, there will be both a presenter’s screen and the main projected display for your presentation.

PowerPoint has a great tool called Presenter View, which can be found in the Slide Show tab of PowerPoint. Included in the Presenter View is an area for notes, a timer/clock, and a presentation display.

For many presenters, this tool can help unify their spoken presentation and their visual aid. You never want to make the PowerPoint seem like a stack of notes that you’re reading off of.

Use the Presenter View option to help create a more natural presentation.

Pro Tip: At the start of the presentation, you should also hit CTRL + H to make the cursor disappear. Hitting the “A” key will bring it back if you need it.

Your Next Great PowerPoint Presentation Starts Here

Now that you have these style, design, and presentation tips under your belt, you should feel confident to create your PowerPoint presentation.

But if you can explore other resources to make sure your content hits the mark. After all, you need a strong presentation to land your point and make an impression.

With several templates to choose from — both in PowerPoint and available for free download — you can swiftly be on your way to creating presentations that wow your audiences.

Editor's note: This post was originally published in September 2013 and has been updated for comprehensiveness.

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What It Takes to Give a Great Presentation

  • Carmine Gallo

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Five tips to set yourself apart.

Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).

I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.

how to make good visual presentations

  • Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman  (St. Martin’s Press).

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Home Blog Presentation Ideas 23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations

PowerPoint presentations are not usually known for being engaging or interactive. That’s often because most people treat their slides as if they are notes to read off  and not a tool to help empower their message.

Your presentation slides are there to help bring to life the story you are telling. They are there to provide visuals and empower your speech.

So how do you go about avoiding a presentation “snoozefest” and instead ensure you have an engaging and interactive presentation?  By making sure that you use your slides to help YOU tell your story, instead of using them as note cards to read off of.

The key thing to remember is that your presentation is there to compliment your speech, not be its focus.

In this article, we will review several presentation tips and tricks on how to become a storytelling powerhouse by building a powerful and engaging PowerPoint presentation.

Start with writing your speech outline, not with putting together slides

Use more images and less text, use high-quality images, keep the focus on you and your presentation, not the powerpoint, your presentation should be legible from anywhere in the room, use a consistent presentation design, one topic per slide, avoid information overwhelm by using the “rule of three”.

  • Display one bullet at a time

Avoid unnecessary animations

  • Only add content that supports your main points

Do not use PowerPoint as a teleprompter

  • Never Give Out Copies of the Presentation

Re-focus the attention on you by fading into blackness

Change the tone of your voice when presenting, host an expert discussion panel, ask questions, embed videos, use live polling to get instant feedback and engage the audience.

  • He kept his slides uncluttered and always strived for simplicity
  • He was known to use large font size, the bigger, the better.
  • He found made the complex sound simple.

He was known to practice, practice, and keep on practicing.

Summary – how to make your presentation engaging & interactive, fundamental rules to build powerful & engaging presentation slides.

Before we go into tips and tricks on how to add flair to your presentations and create effective presentations, it’s essential to get the fundamentals of your presentation right.

Your PowerPoint presentation is there to compliment your message, and the story you are telling. Before you can even put together slides, you need to identify the goal of your speech, and the key takeaways you want your audience to remember.

YOU and your speech are the focus of this presentation, not the slides – use your PowerPoint to complement your story.

Keep in mind that your slides are there to add to your speech, not distract from it.  Using too much text in your slides can be distracting and confusing to your audience. Instead, use a relevant picture with minimal text, “A picture is worth a thousand words.”

Use more images and less text

This slide is not unusual, but is not a visual aid, it is more like an “eye chart”.

Aim for something simpler, easy to remember and concise, like the slides below.

Keep in mind your audience when designing your presentation, their background and aesthetics sense. You will want to avoid the default clip art and cheesy graphics on your slides.

Use high-quality images for engaging presentations before and after

While presenting make sure to control the presentation and the room by walking around, drawing attention to you and what you are saying.  You should occasionally stand still when referencing a slide, but never turn your back to your audience to read your slide.

You and your speech are the presentations; the slides are just there to aid you.

Most season presenters don’t use anything less than twenty-eight point font size, and even Steve Jobs was known to use nothing smaller than forty-point text fonts.

If you can’t comfortably fit all the text on your slide using 28 font size than you’re trying to say and cram too much into the slide, remember tip #1.4 – Use relevant images instead and accompany it with bullets.

Best Practice PowerPoint Presentation Tips

The job of your presentation is to help convey information as efficiently and clearly as possible. By keeping the theme and design consistent, you’re allowing the information and pictures to stand out.

However, by varying the design from slide to slide, you will be causing confusion and distraction from the focus, which is you and the information to be conveyed on the slide.

Looking for beautiful PowerPoint Templates that provide you with a consistent design

Technology can also help us in creating a consistent presentation design just by picking a topic and selecting a sample template style. This is possible thanks to the SlideModel’s AI slideshow maker .

Each slide should try to represent one topic or talking point. The goal is to keep the attention focused on your speech, and by using one slide per talking point, you make it easy for you to prepare, as well as easy for your audience to follow along with your speech.

Sometimes when creating our presentation, we can often get in our heads and try to over-explain. A simple way to avoid this is to follow the “ Rule of Three ,” a concept coined by the ancient Greek philosopher Aristotle.

The idea is to stick to only 3 main ideas that will help deliver your point.  Each of the ideas can be further broken into 3 parts to explain further. The best modern example of this “Rule of Three” can be derived from the great Apple presentations given by Steve Jobs – they were always structured around the “Rule of Three.”

Rule of Three PowerPoint Presentation

Display one sentence at a time

If you are planning to include text in your slides, try to avoid bullet lists, and use one slide per sentence. Be short and concise. This best practice focuses on the idea that simple messages are easy to retain in memory. Also, each slide can follow your storytelling path, introducing the audience to each concept while you speak, instead of listing everything beforehand.

Presentation Blunders To Avoid

In reality, there is no need for animations or transitions in your slides.

It’s great to know how to turn your text into fires or how to create a transition with sparkle effects, but the reality is the focus should be on the message. Using basic or no transitions lets the content of your presentation stand out, rather than the graphics.

If you plan to use animations, make sure to use modern and professional animations that helps the audience follow the story you are telling, for example when explaining time series or changing events over time.

Only add engaging content that supports your main points

You might have a great chart, picture or even phrase you want to add, but when creating every slide, it’s crucial to ask yourself the following question.

“Does this slide help support my main point?”

If the answer is no, then remove it.  Remember, less is more.

A common crutch for rookie presenters is to use slides as their teleprompter.

First of all, you shouldn’t have that much text on your slides. If you have to read off something, prepare some index cards that fit in your hand but at all costs do not turn your back on your audience and read off of your PowerPoint.  The moment you do that, you make the presentation the focus, and lose the audience as the presenter.

Avoid Giving Out Copies of the Presentation

At least not before you deliver a killer presentation; providing copies of your presentation gives your audience a possible distraction where they can flip through the copy and ignore what you are saying.

It’s also easy for them to take your slides out of context without understanding the meaning behind each slide.  It’s OK to give a copy of the presentation, but generally it is better to give the copies AFTER you have delivered your speech. If you decide to share a copy of your presentation, the best way to do it is by  generating a QR code  for it and placing it at the end of your presentation. Those who want a copy can simply scan and download it onto their phones.

Avoid To Give Out Copies of the Presentation

Tips To Making Your Presentation More Engaging

The point of your presentation is to help deliver a message.

When expanding on a particularly important topic that requires a lengthy explanation it’s best to fade the slide into black.  This removes any distraction from the screen and re-focuses it on you, the present speaker. Some presentation devices have a built-in black screen button, but if they don’t, you can always prepare for this by adding a black side to your presentation at the right moment.

“It’s not what you say, it’s how you say it.”

Part of making your presentation engaging is to use all the tools at your disposal to get your point across. Changing the inflection and tone of your voice as you present helps make the content and the points more memorable and engaging.

One easy and powerful way to make your presentation interactive is experts to discuss a particular topic during your presentation. This helps create a more engaging presentation and gives you the ability to facilitate and lead a discussion around your topic.

It’s best to prepare some questions for your panel but to also field questions from the audience in a question and answer format.

How To Make Your Presentation More Interactive

What happens if I ask you to think about a pink elephant?  You probably briefly think about a pink elephant, right?

Asking questions when presenting helps engage the audience, and arouse interest and curiosity.  It also has the added benefit of making people pay closer attention, in case they get called on.

So don’t be afraid to ask questions, even if rhetorical; asking a question engages a different part of our brain. It causes us to reflect rather than merely take in the information one way. So ask many of them.

Asking questions can also be an excellent way to build suspense for the next slide.

Steve Jobs iPad launch presentation in Macworld 2008

(Steve Jobs was known to ask questions during his presentations, in this slide he built suspense by asking the audience “Is there space for a device between a cell phone and a laptop?” before revealing the iPad) Source: MacWorld SF 2018

Remember the point of your presentation is to get a message across and although you are the presenter, it is completely fine to use video in your PowerPoint to enhance your presentation.  A relevant video can give you some breathing time to prepare the next slides while equally informing the audience on a particular point.

CAUTION: Be sure to test the video beforehand, and that your audience can hear it in the room.

A trending engagement tool among presenters is to use a live polling tool to allow the audience to participate and collect immediate feedback.

Using a live polling tool is a fun and interactive way to engage your audience in real-time and allow them to participate in part of your presentation.

Google Slides Poll with Audience Questions

Google Slides has a built-in Q&A feature that allows presenters to make the slide deck more interactive by providing answers to the audience’s questions. By using the Q&A feature in Google Slides, presenters can start a live Q&A session and people can ask questions directly from their devices including mobile and smartphones.

Key Takeaways from one of the best presenters, Steve Jobs

He kept his slides uncluttered and always strove for simplicity.

In this slide, you can easily see he is talking about the battery life, and it uses a simple image and a few words. Learning from Jobs, you can also make a great presentation too. Focus on the core benefit of your product and incorporate great visuals.

Battery Steve Jobs Slides

Source: Macworld 2008

SlideModel.com can help to reproduce high-impact slides like these, keeping your audience engagement.

Engaging PowerPoint template with battery and minimalistic style

He was known to use large font sizes, the bigger, the better

A big font makes it hard to miss the message on the slide, and allows the audience to focus on the presenter while clearing the understanding what the point of the slide is.

He found made the complex sound simple

When explaining a list of features, he used a simple image and lines or simple tables to provide visual cues to his talking points.

Steve Jobs Presentation Styles

(This particular slide is referencing the iMac features)

What made Steve Jobs the master of presentation, was the ritual of practicing with his team, and this is simple yet often overlooked by many presenters.  It’s easy to get caught in the trap of thinking you don’t need to practice because you know the material so well.

While all these tips will help you create a truly powerful presentation , it can only achieve if applied correctly.

It’s important to remember when trying to deliver an amazing experience, you should be thoroughly prepared. This way, you can elevate your content presentation, convey your message effectively and captivate your audience.

This includes having your research cited, your presentation rehearsed.  Don’t just rehearse your slides, also take time to practice your delivery, and your tone.  The more you rehearse, the more relaxed you will be when delivering. The more confident you will feel.

While we can’t help you with the practice of your next presentation, we can help you by making sure you look good, and that you have a great design and cohesiveness.

How to deliver your next presentation

You focus on the message and content; we’ll focus on making you look good.

Have a tip you would like to include?  Be sure to mention it in the comments!

how to make good visual presentations

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Audience, Engaging, Feedback, Interactive, Poll, Rule of Three, Steve Jobs Filed under Presentation Ideas

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2 Responses to “23 PowerPoint Presentation Tips for Creating Engaging and Interactive Presentations”

Very great advices!

Greetings ! A compact composed communication for the host to have an impact -VOICE

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how to make good visual presentations

Presentation Guru

Presentation Guru

5 ways to make your presentation more visual and effective.

how to make good visual presentations

Visualizing slides (just a fancy word for transforming slides full of text into more visual slides) is a big part of my job, but you don’t need to be a PowerPoint expert to apply some basic visualization techniques to your presentations. Even minimal changes can make your presentations much more effective and can help people understand your messages better.

Listening to someone present, who is just reading a slide full of text, doesn’t add to understanding. It actually distracts, because the audience will end up reading the text on the slides themselves instead of listening to what the presenter is saying.

On the other hand, slides with less text and more visuals, whether it be graphs, pictures or diagrams can help the audience retain more information, because visuals and speech work hand-in-hand rather than compete for attention in the brain.

It’s a proven concept we follow at BrightCarbon, and one that we often preach about on our own blog . So, to get you started, here are 5 simple things that you can do to make your presentations more visual and more effective.

1) Cut down text on slides

Bullet-point filled slides have been plaguing audiences since PowerPoint began. But they aren’t just painfully dull: bullet points are really ineffective for communicating information to an audience.

So, the easiest way you can quickly make your presentation 1000 times better is by simply cutting out some of the text.

The easiest way to cut down text is to first break it down into chunks, then break it into key points – so, one short bullet-point per chunk – and then to get rid of filler words. This will help you take large paragraphs of text and break them into short and snappy phrases that can fit into text boxes or other shapes.

For example, let’s look at the following block of text:

Peonies are my favorite type of flower. They’re pretty to look at because they come in a range of beautiful shades of pink. They also smell amazing and make great perfume. Lastly, they are larger than a lot of other flowers and make a gorgeous, lush bouquet.

Instead of filling an entire paragraph, we could break this text into three key points:

  • Peonies come in range of pink shades
  • They make great perfume
  • They make a gorgeous bouquet

Then, if we get rid of any filler, we are left with:

  • Pink shades
  • Great perfume
  • Gorgeous bouquet

And voila! You have yourself some bullets that are ready to be fit into shapes. By allowing your text to fit into shapes you gain the ability to organize it in a linear way and then you can animate it on clicks, to stagger the flow of information and tell a more compelling story.

So, BEFORE :

bullet point slide

and AFTER :

how to make good visual presentations

If you want to learn more about how to ditch the bullet points for good, find out more here .

2) Show locations on maps

I’ve worked on quite a few presentations at this point and I think it’s safe to say most of them include a list of locations at some point. This is because it is really common for companies to have a narrative that includes showing their impact on a national, or global, scale by showing their locations. Often, this is just presented as a list of places. But it’s a lot more interesting – and memorable – to show locations on a map.

For example, if a company has opened a couple stores per year, in different locations, they could animate icons representing these stores on a map and have information such as the year, location or size of store in a box next to the icon.

This is a good way to make the slides illustrate a story about the company’s growth, in a way that is easy for the audience to understand.

3) Add color cues

Adding color to slides in an organized way can enable you to manipulate the audience’s attention and increase their understanding of your content.

For example, if every element on your slide is blue and then you color one object yellow, people will understand that the differently colored object is important or different in some way.

The same idea of ‘color coding’ works when you want the audience to get certain ideas from colors e.g. yellow and black mean warning; green is positive; red is negative.

Keep in mind that these associations are partly based on cultural teachings, so they might not apply if the people you are presenting to have a different cultural understanding of color.

You can also use color to set a ‘mood’ for your presentation. For example, if your company is heading a green initiative then using green tones in your presentation will make it feel more environmentally friendly. Most brands already apply this theory in their logos and brand guidelines, so continuing this thought process in your slides can create even more cohesion and understanding.

Find out more about using color effectively here .

4) Use Timelines

use timelines

A great way to organize text-heavy slides that involve dates and events is to divide them into a timeline.

This is similar to the map idea above, in that it requires a certain type of information to be successful, but if you have dates and information, it’s much more effective to see them organized linearly than in a list of bullet points.

A timeline is a pretty simple element to create on PowerPoint and just involves a line and some evenly aligned and distributed boxes. Create your boxes using the Insert -> Shape functionality, then use the built-in alignment tools to space everything out neatly .

5) Replace text with labelled images

The last, and arguably most important, point is to get rid of text all together, and replace it with images.

For example, if you want to talk about a new product and its features, the best way of doing this is to insert an image of the product and just label it with key words.

You can insert shapes to pin-point areas you’d like to highlight and then animate them in on clicks so you can stagger the rate at which you mention each feature, which can help the audience follow along.

It’s also useful to have images of the product being used by customers so that you can show the audience exactly how it will look and work.

Being complacent and adding tons of text or bullet points to your presentations won’t do you any favors, because people will become instantly bored and disengaged while you’re presenting, and will start reading what’s on the screen instead of listening to the important things you’re saying.

By applying a couple of easy-to-learn tips to your next presentation, you can significantly increase its effectiveness and make it much more visually appealing. Your audience will stay engaged throughout your presentation and will remember more of the content you are sharing.

It’s amazing how much visuals can do to improve communication between a presenter and an audience, so just remember that the next time you’re pasting reams of text into a 25-slide deck: there are better ways.

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Amy Post

Latest posts by Amy Post ( see all )

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how to make good visual presentations

Craig Hadden (@RemotePoss)

11th April 2017 at 4:05 am

These are great ideas, so thanks for sharing. Recently I’ve tried to use colour in a more systematic way, so I was especially interested to read your thoughts on that.

You might also like this makeover I did on a (real) slide. It was stuffed full of bulleted text, but ended up being far less wordy and much more visual. See what your think. (And any comments or questions are always welcome!)

how to make good visual presentations

15th April 2017 at 12:47 pm

Thanks for this. and if you’d like to write that piece for us, to help the thousands of designers and presenters out there, we’d love to publish that piece too. The guru is our community after all!

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Abigail Lee

25th June 2019 at 12:11 pm

Great article. Prior to stumbling upon your article on Google, I have found similar another engaging article on this website https://www.slideteam.net/blog . It has a collection of enthusiastic articles on PowerPoint as well as professional slides. Feel free to explore all of them.

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9 Tips for Making Beautiful PowerPoint Presentations

9 Tips for Making Beautiful PowerPoint Presentations

Ready to craft a beautiful powerpoint presentation these nine powerpoint layout ideas will help anyone create effective, compelling slides..

How many times have you sat through a poorly designed business presentation that was dull, cluttered, and distracting? Probably way too many. Even though we all loathe a boring presentation, when it comes time to make our own, do we really do any better?

The good news is you don’t have to be a professional designer to make professional presentations. We’ve put together a few simple guidelines you can follow to create a beautifully assembled deck.

We’ll walk you through some slide design tips, show you some tricks to maximize your PowerPoint skills, and give you everything you need to look really good next time you’re up in front of a crowd.

And, while PowerPoint remains one of the biggest names in presentation software, many of these design elements and principles work in Google Slides as well.

Let’s dive right in and make sure your audience isn’t yawning through your entire presentation.

1. Use Layout to Your Advantage

Layout is one of the most powerful visual elements in design, and it’s a simple, effective way to control the flow and visual hierarchy of information.

For example, most Western languages read left to right, top to bottom. Knowing this natural reading order, you can direct people’s eyes in a deliberate way to certain key parts of a slide that you want to emphasize.

You can also guide your audience with simple tweaks to the layout. Use text size and alternating fonts or colors to distinguish headlines from body text.

Placement also matters. There are many unorthodox ways to structure a slide, but most audience members will have to take a few beats to organize the information in their head—that’s precious time better spent listening to your delivery and retaining information.

Try to structure your slides more like this:

Presentation slide with headline template and beach images on the right

And not like this:

Presentation slide with headline template and beach images on the left

Layout is one of the trickier PowerPoint design concepts to master, which is why we have these free PowerPoint templates already laid out for you. Use them as a jumping off point for your own presentation, or use them wholesale!

Presentation templates can give you a huge leg up as you start working on your design.

2. No Sentences

This is one of the most critical slide design tips. Slides are simplified, visual notecards that capture and reinforce main ideas, not complete thoughts.

As the speaker, you should be delivering most of the content and information, not putting it all on the slides for everyone to read (and probably ignore). If your audience is reading your presentation instead of listening to you deliver it, your message has lost its effectiveness.

Pare down your core message and use keywords to convey it. Try to avoid complete sentences unless you’re quoting someone or something.

Stick with this:

Presentation template with bullet points

And avoid this:

Presentation template with paragraphs

3. Follow the 6×6 Rule

One of the cardinal sins of a bad PowerPoint is cramming too many details and ideas on one slide, which makes it difficult for people to retain information. Leaving lots of “white space” on a slide helps people focus on your key points.

Try using the 6×6 rule to keep your content concise and clean looking. The 6×6 rule means a maximum of six bullet points per slide and six words per bullet. In fact, some people even say you should never have more than six words per slide!

Just watch out for “orphans” (when the last word of a sentence/phrase spills over to the next line). This looks cluttered. Either fit it onto one line or add another word to the second line.

Red presentation slide with white text stating less is more

Slides should never have this much information:

Presentation slide with paragraphs and images

4. Keep the Colors Simple

Stick to simple light and dark colors and a defined color palette for visual consistency. Exceptionally bright text can cause eye fatigue, so use those colors sparingly. Dark text on a light background or light text on a dark background will work well. Also avoid intense gradients, which can make text hard to read.

If you’re presenting on behalf of your brand, check what your company’s brand guidelines are. Companies often have a primary brand color and a secondary brand color , and it’s a good idea to use them in your presentation to align with your company’s brand identity and style.

If you’re looking for color inspiration for your next presentation, check out our 101 Color Combinations , where you can browse tons of eye-catching color palettes curated by a pro. When you find the one you like, just type the corresponding color code into your presentation formatting tools.

Here are more of our favorite free color palettes for presentations:

  • 10 Color Palettes to Nail Your Next Presentation
  • 10 Energizing Sports Color Palettes for Branding and Marketing
  • 10 Vintage Color Palettes Inspired by the Decades

No matter what color palette or combination you choose, you want to keep the colors of your PowerPoint presentation simple and easy to read, like this:

Red presentation slide with white text stating keep the colors simple

Stay away from color combinations like this:

Gray presentation slide with black and neon green text examples

5. Use Sans-Serif Fonts

Traditionally, serif fonts (Times New Roman, Garamond, Bookman) are best for printed pages, and sans-serif fonts (Helvetica, Tahoma, Verdana) are easier to read on screens.

These are always safe choices, but if you’d like to add some more typographic personality , try exploring our roundup of the internet’s best free fonts . You’ll find everything from classic serifs and sans serifs to sophisticated modern fonts and splashy display fonts. Just keep legibility top of mind when you’re making your pick.

Try to stick with one font, or choose two at the most. Fonts have very different personalities and emotional impacts, so make sure your font matches the tone, purpose, and content of your presentation.

Presentation slide with various examples of fonts

6. Stick to 30pt Font or Larger

Many experts agree that your font size for a PowerPoint presentation should be at least 30pt. Sticking to this guideline ensures your text is readable. It also forces you, due to space limitations, to explain your message efficiently and include only the most important points. .

Red presentation slide with 30 point white text

7. Avoid Overstyling the Text

Three of the easiest and most effective ways to draw attention to text are:

  • A change in color

Our eyes are naturally drawn to things that stand out, but use these changes sparingly. Overstyling can make the slide look busy and distracting.

White presentation slide with black text and aerial view of a pool

8. Choose the Right Images

The images you choose for your presentation are perhaps as important as the message. You want images that not only support the message, but also elevate it—a rare accomplishment in the often dry world of PowerPoint.

But, what is the right image? We’ll be honest. There’s no direct answer to this conceptual, almost mystical subject, but we can break down some strategies for approaching image selection that will help you curate your next presentation.

The ideal presentation images are:

  • Inspirational

Ground view of palm trees and airplane flying over

These may seem like vague qualities, but the general idea is to go beyond the literal. Think about the symbols in an image and the story they tell. Think about the colors and composition in an image and the distinct mood they set for your presentation.

With this approach, you can get creative in your hunt for relatable, authentic, and inspirational images. Here are some more handy guidelines for choosing great images.

Illustrative, Not Generic

So, the slide in question is about collaborating as a team. Naturally, you look for images of people meeting in a boardroom, right?

While it’s perfectly fine to go super literal, sometimes these images fall flat—what’s literal doesn’t necessarily connect to your audience emotionally. Will they really respond to generic images of people who aren’t them meeting in a boardroom?

In the absence of a photo of your actual team—or any other image that directly illustrates the subject at hand—look for images of convincing realism and humanity that capture the idea of your message.

Doing so connects with viewers, allowing them to connect with your message.

Silhouettes of five men standing on a bridge on a foggy day

The image above can be interpreted in many ways. But, when we apply it to slide layout ideas about collaboration, the meaning is clear.

It doesn’t hurt that there’s a nice setting and good photography, to boot.

Supportive, Not Distracting

Now that we’ve told you to get creative with your image selection, the next lesson is to rein that in. While there are infinite choices of imagery out there, there’s a limit to what makes sense in your presentation.

Let’s say you’re giving an IT presentation to new employees. You might think that image of two dogs snuggling by a fire is relatable, authentic, and inspirational, but does it really say “data management” to your audience?

To find the best supporting images, try searching terms on the periphery of your actual message. You’ll find images that complement your message rather than distract from it.

In the IT presentation example, instead of “data connections” or another literal term, try the closely related “traffic” or “connectivity.” This will bring up images outside of tech, but relative to the idea of how things move.

Aerial view of a busy highway

Inspiring and Engaging

There’s a widespread misconception that business presentations are just about delivering information. Well, they’re not. In fact, a great presentation is inspirational. We don’t mean that your audience should be itching to paint a masterpiece when they’re done. In this case, inspiration is about engagement.

Is your audience asking themselves questions? Are they coming up with new ideas? Are they remembering key information to tap into later? You’ll drive a lot of this engagement with your actual delivery, but unexpected images can play a role, as well.

When you use more abstract or aspirational images, your audience will have room to make their own connections. This not only means they’re paying attention, but they’re also engaging with and retaining your message.

To find the right abstract or unconventional imagery, search terms related to the tone of the presentation. This may include images with different perspectives like overhead shots and aerials, long exposures taken over a period of time, nature photos , colorful markets , and so on.

Aerial view of a cargo ship

The big idea here is akin to including an image of your adorable dog making a goofy face at the end of an earnings meeting. It leaves an audience with a good, human feeling after you just packed their brains with data.

Use that concept of pleasant surprise when you’re selecting images for your presentation.

9. Editing PowerPoint Images

Setting appropriate image resolution in powerpoint.

Though you can drag-and-drop images into PowerPoint, you can control the resolution displayed within the file. All of your PowerPoint slide layout ideas should get the same treatment to be equal in size.

Simply click File > Compress Pictures in the main application menu.

Screenshot of how to compress a picture

If your presentation file is big and will only be viewed online, you can take it down to On-screen , then check the Apply to: All pictures in this file , and rest assured the quality will be uniform.

Screenshot of how to compress an image

This resolution is probably fine for proofing over email, but too low for your presentation layout ideas. For higher res in printed form, try the Print setting, which at 220 PPI is extremely good quality.

For large-screens such as projection, use the HD setting, since enlarging to that scale will show any deficiencies in resolution. Low resolution can not only distract from the message, but it looks low-quality and that reflects on the presenter.

If size is no issue for you, use High Fidelity (maximum PPI), and only reduce if the file size gives your computer problems.

Screenshot of compression options for your image

The image quality really begins when you add the images to the presentation file. Use the highest quality images you can, then let PowerPoint scale the resolution down for you, reducing the excess when set to HD or lower.

Resizing, Editing, and Adding Effects to Images in PowerPoint

PowerPoint comes with an arsenal of tools to work with your images. When a picture is selected, the confusingly named Picture Format menu is activated in the top menu bar, and Format Picture is opened on the right side of the app window.

Editing a PowerPoint slide with an image of a businessman walking up stairs

In the Format Picture menu (on the right) are four sections, and each of these sections expand to show their options by clicking the arrows by the name:

  • Fill & Line (paint bucket icon): Contains options for the box’s colors, patterns, gradients, and background fills, along with options for its outline.
  • Effects (pentagon icon): Contains Shadow, Reflection, Glow, Soft Edges, 3-D Format and Rotation, and Artistic Effects.
  • Size & Properties (dimensional icon): Size, Position, and Text Box allow you to control the physical size and placement of the picture or text boxes.
  • Picture (mountain icon): Picture Corrections, Colors, and Transparency give you control over how the image looks. Under Crop, you can change the size of the box containing the picture, instead of the entire picture itself as in Size & Properties above.

The menu at the top is more expansive, containing menu presets for Corrections, Color, Effects, Animation, and a lot more. This section is where you can crop more precisely than just choosing the dimensions from the Picture pane on the right.

Cropping Images in PowerPoint

The simple way to crop an image is to use the Picture pane under the Format Picture menu on the right side of the window. Use the Picture Position controls to move the picture inside its box, or use the Crop position controls to manipulate the box’s dimensions.

Screenshot of picture format options

To exert more advanced control, or use special shapes, select the picture you want to crop, then click the Picture Format in the top menu to activate it.

Screenshot of how to crop an image

Hit the Crop button, then use the controls on the picture’s box to size by eye. Or, click the arrow to show more options, including changing the shape of the box (for more creative looks) and using preset aspect ratios for a more uniform presentation of images.

Screenshot of how to change the shape of an image

The next time you design a PowerPoint presentation, remember that simplicity is key and less is more. By adopting these simple slide design tips, you’ll deliver a clear, powerful visual message to your audience.

If you want to go with a PowerPoint alternative instead, you can use Shutterstock Create to easily craft convincing, engaging, and informative presentations.

With many presentation template designs, you’ll be sure to find something that is a perfect fit for your next corporate presentation. You can download your designs as a .pdf file and import them into both PowerPoint and Google Slides presentation decks.

Take Your PowerPoint Presentation to the Next Level with Shutterstock Flex

Need authentic, eye-catching photography to form the foundation of your PowerPoint presentation? We’ve got you covered.

With Shutterstock Flex, you’ll have all-in-one access to our massive library, plus the FLEXibility you need to select the perfect mix of assets every time.

License this cover image via F8 studio and Ryan DeBerardinis .

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MarketSplash

A Short Guide To Making An Outstanding Visual Presentation

Using PowerPoint or any form of visual presentation is key to attracting potential business. A good picture or visual can attract and keep attention almost like nothing else. Keep reading to see how you can own these visual presentation skills.

The easiest exact procedure to follow to get your message through to your audience and have your brand stand out from the rest is to have amazing visual presentations.

Visual presentations will almost certainly lead to positive feedback and great responses from your audience. We’ve all been through one of those presentations that you wish would end already. So let’s learn how to avoid situations like that.

The purpose of a PowerPoint presentation is to, well, make your point powerfully . And how do you do that? By being visually compelling and, accordingly, making the viewing process enjoyable.

Why Are Visuals The Stepping Stone For An Impactful Presentation? 💁🏻‍♀️

So how can you make the most of your presentation 🗒, take away 💁🏻‍♂️.

Important disclosure: we're proud affiliates of some tools mentioned in this guide. If you click an affiliate link and subsequently make a purchase, we will earn a small commission at no additional cost to you (you pay nothing extra).

Visuals Are Attention-Grabbers 👀

Usually, your eyes go straight to visuals

We all know the saying— Show, don't tell.

It's a common mistake to include a lot of text in your presentation but rather include meaningful visuals (make sure the picture conditions are great to better the viewing experience) for a higher rate of participation in your presentation.

Carefully selected imagery is the key to engaging with your public. Sometimes, it's significantly easier to explain complex concepts through a short video or an infographic .

Overall, shorter presentation times can often lead to your audience understanding complex ideas, even if they have no prior background knowledge of the subject.

The normal viewing times of videos or presentations of your audience are decreasing day by day, which is why the visual display of your presentation is so important to keep their attention.

The pair of images that you choose to use isn't there to undermine your point. Their purpose is to make your audience attentive and to emphasize what you have to say.

Images Are Action-Inspiring 🙌

how to make good visual presentations

Using a visual display in your presentation will make your audience react. You can use them to raise awareness about a certain topic or to inspire your public to take a specific action.

More often than not, messages delivered visually receive a more powerful reaction and a higher rate of participation from people.

Is All That Text Necessary? 🧐

how to make good visual presentations

You can try to follow the 6 x 6 guidelines for one slide as a general rule. This means you should have a maximum of 6 key points, each with six words. This way, you can keep everything succinct, organized, and easy to understand.

Even when you're preparing an audio-visual presentation (which can be a better choice for people with learning difficulties), your focus should still be to keep the text short and sweet on each of the individual images.

Having no more than 140 characters on your slide will leave you with a lot of white space. This will make your presentation look more clean and organized. But also, it will help your audience focus on the key points you're trying to make.

Make sure that your background color combinations emphasize the key points and don't take attention away from them.

Use Straightforward And Precise Fonts 𝘼𝙖

how to make good visual presentations

While you might be tempted to break the mold with your presentation, fonts are not the place to do this. Try to use standard sans serif fonts, like Open Sans, Tahoma, Verdana .

These are easily recognizable and look good on the viewing window. Try not to use more than 2 or 3 different fonts in your presentation. The key to having an outstanding slide deck is organization and consistency.

Using too many different elements will distract and confuse your audience.

Any feedback activity from your audience will also result in this conclusion, and if your audience is confused, your rate of participation from the audience declines.

Say No To Poor Quality Images 🙅🏽‍♂️

Needless to say, high-quality images will make your presentation look professional . Try as much as possible to color-coordinate your visuals with the color scheme you’ve chosen for your slide deck.

Their purpose is to enhance and underline, not to overwhelm the slide, so make sure the picture conditions in your presentation are top-notch! Using binary image classification might also be a good idea to simplify complex concepts.

To avoid bad quality on your pair of images used in your presentation, make sure that your laptop display resolution agree with your presentation.

Another thing you should keep in mind: not using too many individual images . Generally, it’s good to try and use a single picture—or 2, if they’re relevant. Your presentation isn’t a photo album.

Use Contrast For Emphasis And Grabbing Attention 💁🏻‍♀️

You can use contrast cleverly in your presentation. First of all, it can help your message "pop" with a high-level contrast between your background and your text.

You can also add a bar of color behind your text —to make it more legible and bring it to the center of attention. Binary image classification is also a great way to emphasize the contrast between concepts.

Contrast can also be used to highlight your key points . Choose a color from your palette to emphasize important text on your slide. Make sure that your key points are a few times larger than the supplementary information given.

By making your key points a few times larger than supplementary info, you're creating contrast and thus pointing your viewers into the right direction of where to look, helping those with possible learning difficulties.

Nevertheless, it will lose its power if you use this trick too often. So use it wisely. Using an arrow symbol during your presentation will also emphasize the important points.

Limit Your Color Palette 👈🏽

Yes, rainbows are really pretty, but not in your presentation . Be mindful of what colors you choose and if they come together harmoniously.

There's no need to go overboard—you can grab attention without using complex textures or gradients. You can, for example, use a background of blocks to emphasize the message in front of it.

Even though it's tempting to make an art-inspired presentation, keep this for a more fitting audience and not for business proposals.

To choose the right colors for your presentation, you can use tools like Kuler or coolors.co . Using these can help you learn a bit about which colors go together and which ones don't.

Additionally, suppose you want to do this right. In that case, you can even look at an analysis of color theory to see how your palette can influence your audience's emotions.

Doing this avoids the risk of presenting a pair of images and evoking the wrong response from your audience.

Data Visualization Is Your Salvation 📊

Project management presentations or anything with a lot of numbers and data to present can be dreadful.

Luckily, you can use a lot of elements to make your life easier in your individual images — charts, graphs, radials , binary image classification, and more.

By doing this, you can simplify complex information or even a lot of information in a short period of time, even if the audience doesn't have prior background knowledge of the subject.

Shorter presentation times often work better for explaining complex ideas. Additionally, you can always look online for some free timeline templates to showcase progress or presumptions, or learn how to make your own timelines in PowerPoint.

The key is taking all the data and putting it into individual images that are easy to remember and understand.

Skip The Bullet Points 📝

Ideally, you should focus on a single idea for each slide. This means that instead of having five bullet points, you should have five slides focusing on each key point to do an in-depth analysis.

This way, you can make sure that people remember what you say, and your audience will be able to draw comparisons between the five slides. Also, bullet points are kind of old , aren’t they?

Surely, you can find more attractive ways to structure information within a slide. Try content boxes, bubbles, all sorts of frames—just don’t go overboard with your elements.

Mind The Visual Hierarchy 🎨

Even if you have no background knowledge in graphic design , you can still organize elements on your slide or picture, depending on their importance.

The purpose of this procedure is to let your audience know where their eyes should go first on each picture, and then second, and so forth.

You can do this by making use of size, the correct laptop display resolutions, white space between elements, or proximity between elements. Another smart thing to do is to use repetition to your advantage in your visual display.

Having only one element in your viewing window will make it pop—so your audience will know that is the main point. When your audience is viewing your presentation, they shouldn't wonder where to look on your PowerPoint.

Audio And Video Elements 🎙📹

Choosing tasks using video and audio elements can help you explain complex concepts so much easier. An audio-visual presentation is also a great way to create interaction with your public.

Using these gives you a break from talking and your audience a new point of focus. Embedding a video into a PowerPoint presentation is not hard if you decide to go this route.

However, make sure not to pick a 10-minute video, but rather use shorter presentation times.

You should use these items as a short, fresh breath of air—not let them have the presentation for you.

Additionally, make sure this content is relevant not only to your content but also to the audience— or you will lose their attention, as this is a big feedback influence.

What Do You Think About Interactivity? 👨🏾‍💻

No matter how good your presentation is, there is always going to be a low-energy moment . A good way to recover from this is to directly interact with your audience and strive for a high rate of participation.

For example, you can make them vote on subject comparisons, stand up for some reason, or conduct a short quiz.

To make this more interesting, you can add links to your presentation —either between slides, on the middle image of the presentation, or elements.

This way, when they choose and answer, something happens. Creating a unique slideshow can help you keep your audience attentive and create longer viewing times for your audience.

Transitions And Animations

how to make good visual presentations

You either love transitions, or you hate them. There’s no in-between. The safest route is to go all static and grab attention through colors, textures, and so forth.

This way, nobody gets distracted, and we all remember something at the end of your presentation.

However, if you want some pizzaz on your slides, you can use animations and transitions to become memorable.

However, keep them consistent and don’t get too excited . Not every element on your slide has to move. Use motion as an emphasis, not as a distraction.

Have An Interesting Cover Style 😍

how to make good visual presentations

The cover slide should be the one to grab your public’s attention and curiosity. It should say something about the subject but still be mysterious.

You can think of it as a movie trailer—you give people a taste of what’s to come, but without spoiling the whole thing. These slides are your chance to be creative and inventive. You can’t afford to be boring on this one.

Here, you should draw inspiration from an art-inspired presentation. However, as with any part of your art-inspired presentation — don’t go overboard.

Using too many elements or too many colors can put your whole slide deck in a bad light.

Reserve A Couple Of Slides At The End To Summarize Your Main Points

By doing this, you emphasize them and make sure that they will be remembered.

You don’t have to go through everything once more — just some keywords to jolt the memory of your public.

However, be careful. If your presentation is already quite lengthy— you might want to skip this one or make it short. If your speech is too long, the only thing your public will want is to escape and go home as fast as possible.

Accordingly, the attention span and the desired viewing times of the audience will be low.

It might sound easy, but building a visually compelling presentation is not that simple. There are a lot of factors and small details that can either make or break your whole work.

For example—using colors, but too many of them, a pair of images, but making sure the picture conditions are great, using the right type of font, but at the wrong sizes, and so forth.

However, if you check all the points made in the article—and maybe do a little research and analysis on your own , you’ll be just fine, and your feedback will surely be positive. Most rules are basic common sense for anyone who has seen a presentation before.

The most important thing here is to feel comfortable with your presentation in a way that it seems as though you have background knowledge on the subject.

If you’re happy about it—and passionate about the subject you’re talking about, then you can’t go wrong. Feelings are contagious, so your audience will sense your happiness.

If you find yourself pressed for time or lacking the necessary expertise to create a visually stunning presentation, you can explore options such as SketchBubble to access professionally designed PowerPoint templates that you can download.

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How-To Geek

6 ways to create more interactive powerpoint presentations.

Engage your audience with cool, actionable features.

Quick Links

  • Add a QR code
  • Embed Microsoft Forms (Education or Business Only)
  • Embed a Live Web Page
  • Add Links and Menus
  • Add Clickable Images to Give More Info
  • Add a Countdown Timer

We've all been to a presentation where the speaker bores you to death with a mundane PowerPoint presentation. Actually, the speaker could have kept you much more engaged by adding some interactive features to their slideshow. Let's look into some of these options.

1. Add a QR code

Adding a QR code can be particularly useful if you want to direct your audience to an online form, website, or video.

Some websites have in-built ways to create a QR code. For example, on Microsoft Forms , when you click "Collect Responses," you'll see the QR code option via the icon highlighted in the screenshot below. You can either right-click the QR code to copy and paste it into your presentation, or click "Download" to add it to your device gallery to insert the QR code as a picture.

In fact, you can easily add a QR code to take your viewer to any website. On Microsoft Edge, right-click anywhere on a web page where there isn't already a link, and left-click "Create QR Code For This Page."

You can also create QR codes in other browsers, such as Chrome.

You can then copy or download the QR code to use wherever you like in your presentation.

2. Embed Microsoft Forms (Education or Business Only)

If you plan to send your PPT presentation to others—for example, if you're a trainer sending step-by-step instruction presentation, a teacher sending an independent learning task to your students, or a campaigner for your local councilor sending a persuasive PPT to constituents—you might want to embed a quiz, questionnaire, pole, or feedback survey in your presentation.

In PowerPoint, open the "Insert" tab on the ribbon, and in the Forms group, click "Forms". If you cannot see this option, you can add new buttons to the ribbon .

As at April 2024, this feature is only available for those using their work or school account. We're using a Microsoft 365 Personal account in the screenshot below, which is why the Forms icon is grayed out.

Then, a sidebar will appear on the right-hand side of your screen, where you can either choose a form you have already created or opt to craft a new form.

Now, you can share your PPT presentation with others , who can click the fields and submit their responses when they view the presentation.

3. Embed a Live Web Page

You could always screenshot a web page and paste that into your PPT, but that's not a very interactive addition to your presentation. Instead, you can embed a live web page into your PPT so that people with access to your presentation can interact actively with its contents.

To do this, we will need to add an add-in to our PPT account .

Add-ins are not always reliable or secure. Before installing an add-in to your Microsoft account, check that the author is a reputable company, and type the add-in's name into a search engine to read reviews and other users' experiences.

To embed a web page, add the Web Viewer add-in ( this is an add-in created by Microsoft ).

Go to the relevant slide and open the Web Viewer add-in. Then, copy and paste the secure URL into the field box, and remove https:// from the start of the address. In our example, we will add a selector wheel to our slide. Click "Preview" to see a sample of the web page's appearance in your presentation.

This is how ours will look.

When you or someone with access to your presentation views the slideshow, this web page will be live and interactive.

4. Add Links and Menus

As well as moving from one slide to the next through a keyboard action or mouse click, you can create links within your presentation to direct the audience to specific locations.

To create a link, right-click the outline of the clickable object, and click "Link."

In the Insert Hyperlink dialog box, click "Place In This Document," choose the landing destination, and click "OK."

What's more, to make it clear that an object is clickable, you can use action buttons. Open the "Insert" tab on the ribbon, click "Shape," and then choose an appropriate action button. Usefully, PPT will automatically prompt you to add a link to these shapes.

You might also want a menu that displays on every slide. Once you have created the menu, add the links using the method outlined above. Then, select all the items, press Ctrl+C (copy), and then use Ctrl+V to paste them in your other slides.

5. Add Clickable Images to Give More Info

Through PowerPoint's animations, you can give your viewer the power to choose what they see and when they see it. This works nicely whether you're planning to send your presentation to others to run through independently or whether you're presenting in front of a group and want your audience to decide which action they want to take.

Start by creating the objects that will be clickable (trigger) and the items that will appear (pop-up).

Then, select all the pop-ups together. When you click "Animations" on the ribbon and choose an appropriate animation for the effect you want to achieve, this will be applied to all objects you have selected.

The next step is to rename the triggers in your presentation. To do this, open the "Home" tab, and in the Editing group, click "Select", and then "Selection Pane."

With the Selection Pane open, select each trigger on your slide individually, and rename them in the Selection Pane, so that they can be easily linked to in the next step.

Finally, go back to the first pop-up. Open the "Animations" tab, and in the Advanced Animation group, click the "Trigger" drop-down arrow. Then, you can set the item to appear when a trigger is clicked in your presentation.

If you want your item to disappear when the trigger is clicked again, select the pop-up, click "Add Animation" in the Advanced Animation group, choose an Exit animation, and follow the same step to link that animation to the trigger button.

6. Add a Countdown Timer

A great way to get your audience to engage with your PPT presentation is to keep them on edge by adding a countdown timer. Whether you're leading a presentation and want to let your audience stop to discuss a topic, or running an online quiz with time-limit questions, having a countdown timer means your audience will keep their eye on your slide throughout.

To do this, you need to animate text boxes or shapes containing your countdown numbers. Choose and format a shape and type the highest number that your countdown clock will need. In our case, we're creating a 10-second timer.

Now, with your shape selected, open the "Animations" tab on the ribbon and click the animation drop-down arrow. Then, in the Exit menu, click "Disappear."

Open the Animation Pane, and click the drop-down arrow next to the animation you've just added. From there, choose "Timing."

Make sure "On Click" is selected in the Start menu, and change the Delay option to "1 second," before clicking "OK."

Then, with this shape still selected, press Ctrl+C (copy), and then Ctrl+V (paste). In the second box, type 9 . With the Animation Pane still open and this second shape selected, click the drop-down arrow and choose "Timing" again. Change the Start option to "After Previous," and make sure the Delay option is 1 second. Then, click "OK."

We can now use this second shape as our template, as when we copy and paste it again, the animations will also duplicate. With this second shape selected, press Ctrl+C and Ctrl+V, type 8 into the box, and continue to do the same until you get to 0 .

Next, remove the animations from the "0" box, as you don't want this to disappear. To do this, click the shape, and in the Animation Pane drop-down, click "Remove."

You now need to layer them in order. Right-click the box containing number 1, and click "Bring To Front." You will now see that box on the top. Do the same with the other numbers in ascending order.

Finally, you need to align the objects together. Click anywhere on your slide and press Ctrl+A. Then, in the Home tab on the ribbon, click "Arrange." First click "Align Center," and then bring the menu up again, so that you can click "Align Middle."

Press Ctrl+A again to select your timer, and you can then move your timer or copy and paste it elsewhere.

Press F5 to see the presentation in action, and when you get to the slide containing the timer, click anywhere on the slide to see your countdown timer in action!

Now that your PPT presentation is more interactive, make sure you've avoided these eight common presentational mistakes before you present your slides.

how to make good visual presentations

How to Make Presentations with AI?

A I presentation creators can significantly reduce teachers' workload and preparation time by automating the creation of visually appealing and informative presentation materials. This automation allows educators to focus more on content and pedagogy rather than the design aspects of the presentation.

How can I use AI as a teacher?

Most directly implemented in classroom settings , AI can help instructors develop lesson and activity ideas for students, assist in writing assessments and reviews, as well as tailor educational content to individual needs.

How to Create Great Presentations with AI?

If you want to combine AI into your shows and achieve blessings, here are some steps to get started:

Identify your desires

Decide on the precise dreams and objectives you need to achieve together with your presentation. Whether you want to increase engagement, customize content material, create advertising substances, or leverage information-driven insights, being clear about your goals will guide your AI integration procedure.

Research on AI-primarily based presentation gear

Take a study of the variety of AI-based presentation tools available on the market. Find the best AI Tools for teachers that meet your desires and present the capabilities you need, together with natural language processing, interactivity, adaptive content, and information analytics.

Evaluate device capability and ease of use

Evaluate the functions, functionality, and consumer-friendliness of the AI-primarily-based presentation tool you pick out. Consider factors consisting of ease of making and editing displays , customization options , collaboration capabilities , and compatibility with existing presentation software program or platforms.

Choose a tool and grow to be familiar with it

Once you've chosen the right AI-based totally presentation tool, take some time to familiarize yourself with its interface, functions, and functionality. Explore tutorials, personal courses, and online sources provided with the aid of tool developers to gain complete knowledge of the way to make the most of AI talents.

Experiments and practice

Enjoy customization alternatives, interactive factors, multimedia integration, and adaptive content material features. Build confidence and hone your competencies by practicing writing and turning in displays using AI.

Collect and analyze target audience feedback

As you start incorporating AI into your displays, collect comments from your target audience. Use surveys, polls, or interactive functions within your presentation tool to collect facts on target market engagement, alternatives, and reactions. Analyze this fact to refine and enhance destiny displays.

Constantly update your abilities.

AI era is advancing swiftly, and new tools and functions are constantly being advanced. Stay informed about today's tendencies in AI-based totally presentations by following industry news, collaborating in applicable groups or boards, and tasty in non-stop getting to know.

Following those steps will get you began to your journey to growing impactful presentations the use of AI. Tailor your use of AI on your specific goals and do not forget to constantly hold your target audience at the forefront of your presentation design.

If you are equipped to start providing the usage of AI, here are a number of exceptional generation tools on the market that permit you to harness the electricity of AI and improve your communications.

How can AI help improve the visual impact of presentations?

AI-powered design tools help you create presentations that are not only visually stunning but also highly effective in conveying your message. Here are some ways AI can help improve the visual impact of your presentations:

1. Custom design

AI algorithms can analyze your content and automatically create custom designs and layouts that fit your brand and style preferences. AI Tools help you create unique and visually appealing presentations without spending time adjusting individual elements.

2. Dynamic animation

AI-powered design tools can also help you create dynamic animations and transitions that add movement and depth to your slides. This will help you keep your audience engaged and focused on your message while making your presentation more memorable and impactful.

3. Advanced data visualization

AI-powered data visualization tools allow you to create charts and graphs that are not only visually appealing but also highly useful. These tools can analyze data and automatically create charts and graphs that are easy to understand and interpret, even for non-technical people.

Why educators need to understand AI tools?

Our role as educators has continued to change over the years. Technology comes with some hesitation. This is especially true for a technology as powerful as AI. Schools must provide students with opportunities to learn about technological change because of the impact it may have on the future.

Not only can AI tools improve creativity and productivity, but they can also provide educators with valuable insights into student learning and assist with some of the time-consuming tasks that educators perform.

Despite all the promise of AI, it's important to make time to talk about it in the classroom. We not only teach content, but we also serve as mentors, facilitators, and co-learners with our students, and we especially embrace these powerful technologies.

It is important to help students learn about the benefits of tools and show them how to use these tools appropriately, responsibly, and ethically.

Creating and sharing these resources with students will enable rich conversations about the benefits of AI and how to appropriately use this technology for creation and learning. There are many more AI Tools for teachers . The most important thing is to choose a tool to start with and reflect on how it has impacted your practice.

How to Make Presentations with AI?

COMMENTS

  1. 15 Effective Visual Presentation Tips To Wow Your Audience

    7. Add fun with visual quizzes and polls. To break the monotony and see if your audience is still with you, throw in some quick quizzes or polls. It's like a mini-game break in your presentation — your audience gets involved and it makes your presentation way more dynamic and memorable. 8.

  2. How to Make a "Good" Presentation "Great"

    When in doubt, adhere to the principle of simplicity, and aim for a clean and uncluttered layout with plenty of white space around text and images. Think phrases and bullets, not sentences. As an ...

  3. How To Create A Great Visual Presentation: The Dos & Don'ts

    Presentations Are The Visual Communication Tool To Your Story. In the age of information, people remember facts faster through stories. Keep your bullet points and information short. You can use a rule of thumb to not put more than a paragraph and 3 points per slide to start. Make your presentation the visual component of your story, but not ...

  4. A beginner's guide to creating more engaging presentations

    Start with a presentation template. Use the 20/30 rule when designing presentations. Prioritize visual appeal in design. The importance of organization. Form a brand identity. The power of color in brand identity. Emphasize data with charts, graphics and infographics. Utilize icons to add dynamics to your presentation.

  5. The most important rule for visual presentations is to keep slides

    The best way to make sure the attention stays on you is to limit word count to no more than 10 words per slide. As presentation expert Nancy Duarte says "any slide with more than 10 words is a document.". If you really do need a longer explanation of something, handouts or follow-up emails are the way to go.

  6. Creating Effective Presentation Visuals

    6. Prepare. Many people underestimate how much time they need to set aside to prepare for a presentation. They'll spend days creating content and visuals but only a few hours practicing. Allow extra preparation time to hone your message and feel fully confident in your presentation.

  7. How to make a great presentation

    The secret structure of great talks. From the "I have a dream" speech to Steve Jobs' iPhone launch, many great talks have a common structure that helps their message resonate with listeners. In this talk, presentation expert Nancy Duarte shares practical lessons on how to make a powerful call-to-action. 18:00.

  8. How to Make Effective Impactful Presentations (Tips & Tools)

    Make sure your content directly speaks to these pain points, and address them in order of importance. 2. Build anticipation. A great presentation is like getting a new car - it builds anticipation, takes you on a thrilling ride, and ends with you wanting to share the experience with all your friends.

  9. 60 Effective PowerPoint Presentation Tips & Tricks (Giant List)

    Here's another one of our top PPT tips: tap into Envato Elements' unlimited stock photo library. People are more likely to take you seriously if your presentation is visually appealing. Users view attractive design as more usable. Similarly, they'll view a more attractive PowerPoint as more effective. 11.

  10. How to Make a Presentation: A Guide for Memorable Presentations

    Choose the presentation format. Colors & styles. Determine the use of metaphors and visual slides. Final touches and polishing your presentation. Proofreading and polishing process. Prepare your speech. Rehearse, rehearse and rehearse. "Presenting" (your presentation) How to give a memorable presentation.

  11. How to create Professional Presentation Design

    But it's also a great way to make sure that your audience's attention is 100% exactly where you want it to be! Use a strong cover to even out simple slides. 6. Use a unifying background. A simple, easy way to make your presentation look more professional is to pay extra attention to your slides' backgrounds.

  12. 17 PowerPoint Presentation Tips From Pro Presenters [+ Templates]

    Getting Started. 1. Open PowerPoint and click 'New.'. A page with templates will usually open automatically, but if not, go to the top left pane of your screen and click New. If you've already created a presentation, select Open and then double-click the icon to open the existing file. Image Source.

  13. What It Takes to Give a Great Presentation

    Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired ...

  14. 8 Tips to Make the Best PowerPoint Presentations

    A good presentation needs two fonts: a serif and sans-serif. Use one for the headlines and one for body text, lists, and the like. Keep it simple. Veranda, Helvetica, Arial, and even Times New Roman are safe choices. Stick with the classics and it's hard to botch this one too badly.

  15. 13 PowerPoint Presentation Tips to Create Engaging Presentations

    1. Start by writing out your talking points. The first thing you need to do, before even considering your presentation design, is to write out your talking points and outline your speech. Pay attention to popular and engaging presentation structures so you know the framework you want to follow throughout your talk.

  16. 23 PowerPoint Presentation Tips for Creating Engaging Presentations

    Avoid unnecessary animations. Only add content that supports your main points. Do not use PowerPoint as a teleprompter. Never Give Out Copies of the Presentation. Tips To Making Your Presentation More Engaging. Re-focus the attention on you by fading into blackness. Change the tone of your voice when presenting.

  17. 5 Ways to Make Your Presentation More Visual and Effective

    1) Cut down text on slides. Bullet-point filled slides have been plaguing audiences since PowerPoint began. But they aren't just painfully dull: bullet points are really ineffective for communicating information to an audience. So, the easiest way you can quickly make your presentation 1000 times better is by simply cutting out some of the text.

  18. 9 Tips for Making Beautiful PowerPoint Presentations

    Just keep legibility top of mind when you're making your pick. Try to stick with one font, or choose two at the most. Fonts have very different personalities and emotional impacts, so make sure your font matches the tone, purpose, and content of your presentation. 6. Stick to 30pt Font or Larger.

  19. 105+ Creative Presentation Ideas to Engage Your Audience

    2 Be Minimal. Using a minimal design composition is one of the unique presentation ideas. The trick is to have just enough information and visual details for the viewer to feel comfortable seeing the slides. A minimal design can instill calm and awe in your audience when done right.

  20. 7 Types of Visuals for your Presentations

    Now that you have an idea of good vs. bad visuals, let's talk about 7 types of visuals you can use in your presentation. 1. Use stock photos for your presentation slides. When I'm giving a presentation training workshop, I ask people what types of visuals they should avoid, and a lot of them say "stock photos!".

  21. How to Make a Video Presentation With Audio in 8 Steps

    A good video presentation will capture your audience's attention until the very end. When it comes to creating a video presentation, there is no definite checklist as to what constitutes a good video presentation. But there are some things you can do to make sure that yours is good enough to keep the viewer engaged. For example:

  22. A Short Guide To Making An Outstanding Visual Presentation

    Use Straightforward And Precise Fonts 𝘼𝙖. While you might be tempted to break the mold with your presentation, fonts are not the place to do this. Try to use standard sans serif fonts, like Open Sans, Tahoma, Verdana. These are easily recognizable and look good on the viewing window.

  23. 6 Ways to Create More Interactive PowerPoint Presentations

    Then, with this shape still selected, press Ctrl+C (copy), and then Ctrl+V (paste). In the second box, type 9. With the Animation Pane still open and this second shape selected, click the drop-down arrow and choose "Timing" again. Change the Start option to "After Previous," and make sure the Delay option is 1 second.

  24. Boost Your Presentations with Effective Visual Aids

    2 Design Matters. Good design is essential when creating visual aids. You want your visuals to be clean, professional, and easy to interpret at a glance. Use contrasting colors for text and ...

  25. Free Video Presentation Maker

    Head on to the recording studio. Access the "Present and record" option on the editor's top-right side or click on the three-dot menu to select it among recommended actions. Select "Go to recording studio" and set up your camera and microphone. Start recording with your notes in Presenter's View and have the options to pause and ...

  26. How to Create a Powerful Research Presentation

    Visualize Data Instead of Writing Them. When adding facts and figures to your research presentation, harness the power of data visualization. Add interactive charts and graphs to take out most of the text. Text with visuals causes a faster and stronger reaction than words alone, making your presentation more memorable.

  27. Free Map Maker & Generator

    Professionally designed and formatted. Millions of photos, icons and illustrations. Easily download or share. Design stunning custom maps with ease. No art background or design software necessary. Use Canva's free online map maker and create your maps you can add to infographics, documents, presentations, and even websites.

  28. How to Make Presentations with AI?

    Research on AI-primarily based presentation gear. Take a study of the variety of AI-based presentation tools available on the market. Find the best AI Tools for teachers that meet your desires and ...

  29. Introducing GPT-4o and more tools to ChatGPT free users

    GPT-4o is our newest flagship model that provides GPT-4-level intelligence but is much faster and improves on its capabilities across text, voice, and vision. Today, GPT-4o is much better than any existing model at understanding and discussing the images you share. For example, you can now take a picture of a menu in a different language and talk to GPT-4o to translate it, learn about the food ...