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Descriptive Research Design – Types, Methods and Examples

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Descriptive Research Design

Definition:

Descriptive research design is a type of research methodology that aims to describe or document the characteristics, behaviors, attitudes, opinions, or perceptions of a group or population being studied.

Descriptive research design does not attempt to establish cause-and-effect relationships between variables or make predictions about future outcomes. Instead, it focuses on providing a detailed and accurate representation of the data collected, which can be useful for generating hypotheses, exploring trends, and identifying patterns in the data.

Types of Descriptive Research Design

Types of Descriptive Research Design are as follows:

Cross-sectional Study

This involves collecting data at a single point in time from a sample or population to describe their characteristics or behaviors. For example, a researcher may conduct a cross-sectional study to investigate the prevalence of certain health conditions among a population, or to describe the attitudes and beliefs of a particular group.

Longitudinal Study

This involves collecting data over an extended period of time, often through repeated observations or surveys of the same group or population. Longitudinal studies can be used to track changes in attitudes, behaviors, or outcomes over time, or to investigate the effects of interventions or treatments.

This involves an in-depth examination of a single individual, group, or situation to gain a detailed understanding of its characteristics or dynamics. Case studies are often used in psychology, sociology, and business to explore complex phenomena or to generate hypotheses for further research.

Survey Research

This involves collecting data from a sample or population through standardized questionnaires or interviews. Surveys can be used to describe attitudes, opinions, behaviors, or demographic characteristics of a group, and can be conducted in person, by phone, or online.

Observational Research

This involves observing and documenting the behavior or interactions of individuals or groups in a natural or controlled setting. Observational studies can be used to describe social, cultural, or environmental phenomena, or to investigate the effects of interventions or treatments.

Correlational Research

This involves examining the relationships between two or more variables to describe their patterns or associations. Correlational studies can be used to identify potential causal relationships or to explore the strength and direction of relationships between variables.

Data Analysis Methods

Descriptive research design data analysis methods depend on the type of data collected and the research question being addressed. Here are some common methods of data analysis for descriptive research:

Descriptive Statistics

This method involves analyzing data to summarize and describe the key features of a sample or population. Descriptive statistics can include measures of central tendency (e.g., mean, median, mode) and measures of variability (e.g., range, standard deviation).

Cross-tabulation

This method involves analyzing data by creating a table that shows the frequency of two or more variables together. Cross-tabulation can help identify patterns or relationships between variables.

Content Analysis

This method involves analyzing qualitative data (e.g., text, images, audio) to identify themes, patterns, or trends. Content analysis can be used to describe the characteristics of a sample or population, or to identify factors that influence attitudes or behaviors.

Qualitative Coding

This method involves analyzing qualitative data by assigning codes to segments of data based on their meaning or content. Qualitative coding can be used to identify common themes, patterns, or categories within the data.

Visualization

This method involves creating graphs or charts to represent data visually. Visualization can help identify patterns or relationships between variables and make it easier to communicate findings to others.

Comparative Analysis

This method involves comparing data across different groups or time periods to identify similarities and differences. Comparative analysis can help describe changes in attitudes or behaviors over time or differences between subgroups within a population.

Applications of Descriptive Research Design

Descriptive research design has numerous applications in various fields. Some of the common applications of descriptive research design are:

Market research: Descriptive research design is widely used in market research to understand consumer preferences, behavior, and attitudes. This helps companies to develop new products and services, improve marketing strategies, and increase customer satisfaction.
Health research: Descriptive research design is used in health research to describe the prevalence and distribution of a disease or health condition in a population. This helps healthcare providers to develop prevention and treatment strategies.
Educational research: Descriptive research design is used in educational research to describe the performance of students, schools, or educational programs. This helps educators to improve teaching methods and develop effective educational programs.
Social science research: Descriptive research design is used in social science research to describe social phenomena such as cultural norms, values, and beliefs. This helps researchers to understand social behavior and develop effective policies.
Public opinion research: Descriptive research design is used in public opinion research to understand the opinions and attitudes of the general public on various issues. This helps policymakers to develop effective policies that are aligned with public opinion.
Environmental research: Descriptive research design is used in environmental research to describe the environmental conditions of a particular region or ecosystem. This helps policymakers and environmentalists to develop effective conservation and preservation strategies.

Descriptive Research Design Examples

Here are some real-time examples of descriptive research designs:

A restaurant chain wants to understand the demographics and attitudes of its customers. They conduct a survey asking customers about their age, gender, income, frequency of visits, favorite menu items, and overall satisfaction. The survey data is analyzed using descriptive statistics and cross-tabulation to describe the characteristics of their customer base.
A medical researcher wants to describe the prevalence and risk factors of a particular disease in a population. They conduct a cross-sectional study in which they collect data from a sample of individuals using a standardized questionnaire. The data is analyzed using descriptive statistics and cross-tabulation to identify patterns in the prevalence and risk factors of the disease.
An education researcher wants to describe the learning outcomes of students in a particular school district. They collect test scores from a representative sample of students in the district and use descriptive statistics to calculate the mean, median, and standard deviation of the scores. They also create visualizations such as histograms and box plots to show the distribution of scores.
A marketing team wants to understand the attitudes and behaviors of consumers towards a new product. They conduct a series of focus groups and use qualitative coding to identify common themes and patterns in the data. They also create visualizations such as word clouds to show the most frequently mentioned topics.
An environmental scientist wants to describe the biodiversity of a particular ecosystem. They conduct an observational study in which they collect data on the species and abundance of plants and animals in the ecosystem. The data is analyzed using descriptive statistics to describe the diversity and richness of the ecosystem.

How to Conduct Descriptive Research Design

To conduct a descriptive research design, you can follow these general steps:

Define your research question: Clearly define the research question or problem that you want to address. Your research question should be specific and focused to guide your data collection and analysis.
Choose your research method: Select the most appropriate research method for your research question. As discussed earlier, common research methods for descriptive research include surveys, case studies, observational studies, cross-sectional studies, and longitudinal studies.
Design your study: Plan the details of your study, including the sampling strategy, data collection methods, and data analysis plan. Determine the sample size and sampling method, decide on the data collection tools (such as questionnaires, interviews, or observations), and outline your data analysis plan.
Collect data: Collect data from your sample or population using the data collection tools you have chosen. Ensure that you follow ethical guidelines for research and obtain informed consent from participants.
Analyze data: Use appropriate statistical or qualitative analysis methods to analyze your data. As discussed earlier, common data analysis methods for descriptive research include descriptive statistics, cross-tabulation, content analysis, qualitative coding, visualization, and comparative analysis.
I nterpret results: Interpret your findings in light of your research question and objectives. Identify patterns, trends, and relationships in the data, and describe the characteristics of your sample or population.
Draw conclusions and report results: Draw conclusions based on your analysis and interpretation of the data. Report your results in a clear and concise manner, using appropriate tables, graphs, or figures to present your findings. Ensure that your report follows accepted research standards and guidelines.

When to Use Descriptive Research Design

Descriptive research design is used in situations where the researcher wants to describe a population or phenomenon in detail. It is used to gather information about the current status or condition of a group or phenomenon without making any causal inferences. Descriptive research design is useful in the following situations:

Exploratory research: Descriptive research design is often used in exploratory research to gain an initial understanding of a phenomenon or population.
Identifying trends: Descriptive research design can be used to identify trends or patterns in a population, such as changes in consumer behavior or attitudes over time.
Market research: Descriptive research design is commonly used in market research to understand consumer preferences, behavior, and attitudes.
Health research: Descriptive research design is useful in health research to describe the prevalence and distribution of a disease or health condition in a population.
Social science research: Descriptive research design is used in social science research to describe social phenomena such as cultural norms, values, and beliefs.
Educational research: Descriptive research design is used in educational research to describe the performance of students, schools, or educational programs.

Purpose of Descriptive Research Design

The main purpose of descriptive research design is to describe and measure the characteristics of a population or phenomenon in a systematic and objective manner. It involves collecting data that describe the current status or condition of the population or phenomenon of interest, without manipulating or altering any variables.

The purpose of descriptive research design can be summarized as follows:

To provide an accurate description of a population or phenomenon: Descriptive research design aims to provide a comprehensive and accurate description of a population or phenomenon of interest. This can help researchers to develop a better understanding of the characteristics of the population or phenomenon.
To identify trends and patterns: Descriptive research design can help researchers to identify trends and patterns in the data, such as changes in behavior or attitudes over time. This can be useful for making predictions and developing strategies.
To generate hypotheses: Descriptive research design can be used to generate hypotheses or research questions that can be tested in future studies. For example, if a descriptive study finds a correlation between two variables, this could lead to the development of a hypothesis about the causal relationship between the variables.
To establish a baseline: Descriptive research design can establish a baseline or starting point for future research. This can be useful for comparing data from different time periods or populations.

Characteristics of Descriptive Research Design

Descriptive research design has several key characteristics that distinguish it from other research designs. Some of the main characteristics of descriptive research design are:

Objective : Descriptive research design is objective in nature, which means that it focuses on collecting factual and accurate data without any personal bias. The researcher aims to report the data objectively without any personal interpretation.
Non-experimental: Descriptive research design is non-experimental, which means that the researcher does not manipulate any variables. The researcher simply observes and records the behavior or characteristics of the population or phenomenon of interest.
Quantitative : Descriptive research design is quantitative in nature, which means that it involves collecting numerical data that can be analyzed using statistical techniques. This helps to provide a more precise and accurate description of the population or phenomenon.
Cross-sectional: Descriptive research design is often cross-sectional, which means that the data is collected at a single point in time. This can be useful for understanding the current state of the population or phenomenon, but it may not provide information about changes over time.
Large sample size: Descriptive research design typically involves a large sample size, which helps to ensure that the data is representative of the population of interest. A large sample size also helps to increase the reliability and validity of the data.
Systematic and structured: Descriptive research design involves a systematic and structured approach to data collection, which helps to ensure that the data is accurate and reliable. This involves using standardized procedures for data collection, such as surveys, questionnaires, or observation checklists.

Advantages of Descriptive Research Design

Descriptive research design has several advantages that make it a popular choice for researchers. Some of the main advantages of descriptive research design are:

Provides an accurate description: Descriptive research design is focused on accurately describing the characteristics of a population or phenomenon. This can help researchers to develop a better understanding of the subject of interest.
Easy to conduct: Descriptive research design is relatively easy to conduct and requires minimal resources compared to other research designs. It can be conducted quickly and efficiently, and data can be collected through surveys, questionnaires, or observations.
Useful for generating hypotheses: Descriptive research design can be used to generate hypotheses or research questions that can be tested in future studies. For example, if a descriptive study finds a correlation between two variables, this could lead to the development of a hypothesis about the causal relationship between the variables.
Large sample size : Descriptive research design typically involves a large sample size, which helps to ensure that the data is representative of the population of interest. A large sample size also helps to increase the reliability and validity of the data.
Can be used to monitor changes : Descriptive research design can be used to monitor changes over time in a population or phenomenon. This can be useful for identifying trends and patterns, and for making predictions about future behavior or attitudes.
Can be used in a variety of fields : Descriptive research design can be used in a variety of fields, including social sciences, healthcare, business, and education.

Limitation of Descriptive Research Design

Descriptive research design also has some limitations that researchers should consider before using this design. Some of the main limitations of descriptive research design are:

Cannot establish cause and effect: Descriptive research design cannot establish cause and effect relationships between variables. It only provides a description of the characteristics of the population or phenomenon of interest.
Limited generalizability: The results of a descriptive study may not be generalizable to other populations or situations. This is because descriptive research design often involves a specific sample or situation, which may not be representative of the broader population.
Potential for bias: Descriptive research design can be subject to bias, particularly if the researcher is not objective in their data collection or interpretation. This can lead to inaccurate or incomplete descriptions of the population or phenomenon of interest.
Limited depth: Descriptive research design may provide a superficial description of the population or phenomenon of interest. It does not delve into the underlying causes or mechanisms behind the observed behavior or characteristics.
Limited utility for theory development: Descriptive research design may not be useful for developing theories about the relationship between variables. It only provides a description of the variables themselves.
Relies on self-report data: Descriptive research design often relies on self-report data, such as surveys or questionnaires. This type of data may be subject to biases, such as social desirability bias or recall bias.

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Descriptive Essay: Your Guide to Writing an Effective One

A descriptive essay is one of the four main types of essays, alongside narrative, argumentative, and expository essays. Among these, descriptive essays can be particularly challenging because they demand a keen eye for detail and an appreciation for aesthetics. By vividly describing scenes and details, you engage your reader’s senses, making your essay memorable and engaging. In this guide, our essay writers will break down the writing process for you, offering step-by-step instructions, practical examples, and clear definitions to help you excel in your next assignment.

What is a Descriptive Essay?

Descriptive writing aims to vividly portray something through essays, helping readers visualize and feel the scene or object being described. Such essays draw on detailed descriptions to create a clear and impactful image that not only presents the subject but also evokes emotions and memories.

There are three main techniques used in descriptive writing: naming, detailing, and comparing .

Naming identifies the subject and its characteristics, answering questions like 'What is it?' and 'What features does it have?'

Detailing elaborates on these features, providing answers to detailed questions such as 'How many are there?' and 'What is its value?' Techniques like synesthesia and comparisons enhance these descriptions.

Comparing uses similes and metaphors to make descriptions more vivid, linking the subject to familiar concepts.

What Is the Purpose of a Descriptive Essay?

The purpose of a descriptive essay is multifaceted. Primarily, it allows writers to give readers a vivid impression of a person, place, or event, making the subject come alive through words. By using detailed descriptions, writers can help readers visualize settings and characters as if they were seeing them firsthand.

Additionally, descriptive essays can serve to clarify abstract ideas. By describing these concepts with concrete images and examples, writers make complex ideas easier to understand and more relatable to the reader.

Descriptive essays also aim to make information more memorable. When details are vivid, they are more likely to stick in the reader's mind, enhancing recall and engagement with the text.

Lastly, it can bolster an argument by providing concrete, detailed evidence that supports a point of view. This helps persuade the reader by making the argument more tangible and credible.

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Descriptive Essay Topics

When you're tasked with writing a descriptive essay, you'll usually get a prompt that asks you to describe something. These descriptive essay prompts allow you to explore different settings, time periods, and imaginative scenarios in your essays.

Personal Prompts:

Describe a favorite childhood memory.
Describe a treasured family heirloom.

Imaginative Prompts:

Describe a day in the life of a pirate.
Describe what it would be like to explore an underwater city.

Historical Prompts:

Describe the atmosphere of a bustling ancient marketplace.
Describe the experience of witnessing a significant moment in history, like the moon landing or the fall of the Berlin Wall.

Nature Prompts:

Describe the sights and sounds of a peaceful forest at dawn.
Describe the feeling of standing at the edge of a majestic waterfall.

Everyday Prompts:

Describe the chaos of a busy morning commute in a big city.
Describe the tranquility of a sunset picnic in the countryside.

If you need topic ideas for other essay genres, consult our guide on narrative essay topics .

How to Write a Descriptive Essay in 8 Steps

Now that you understand the essence and purpose of this type of essay let's explore some fundamental yet valuable tips for writing a descriptive essay.

Step 1: Select Your Topic

The first step in creating a captivating descriptive essay is choosing the right topic. Start by paying close attention to your surroundings.

Consider describing a person you know well in your life, like a sibling, a close friend, or a teacher who has made a significant impact on you.
Alternatively, you could focus on a specific place or object that holds sentimental value to you, such as a favorite vacation spot, a cherished childhood toy, or a meaningful piece of jewelry.
Another option is to explore a strong emotion that you have experienced, like excitement, nostalgia, or determination.

Avoid using overly technical or jargon-filled language in your topic selection. Instead, aim for simplicity and clarity to ensure that your chosen topic resonates with your audience and allows you to convey your unique perspective effectively.

Step 2: Gather Details

Once you've selected your topic for your descriptive essay, the next step is to gather details that will bring your chosen subject to life on the page. Start by closely observing your subject, whether it's a person, place, object, or emotion. Pay attention to its appearance, characteristics, and any unique features that stand out to you.

For example, if you've chosen to describe your childhood home, take note of its architectural style, color scheme, and any distinctive elements like a front porch or a cozy fireplace. Recall memories associated with the home, such as family gatherings or quiet moments spent reading in your favorite spot.

If your topic is a person, like a close friend or family member, observe their physical appearance, mannerisms, and personality traits. Consider the ways in which they interact with others and the impact they have on your life.

Step 3: Draft an Outline

When structuring your essay, you can organize your paragraphs from top to bottom or near to far, chronologically, or from general to specific. Here's a simple descriptive essay outline from our custom writers to guide you:

Step 4: Develop a Thesis Statement

When developing your thesis statement, consider the main points or aspects of your subject that you want to highlight in your essay. Think about the emotions or impressions you want to evoke in the reader and tailor your thesis statement accordingly.

For example, if you're writing about your favorite childhood memory, your thesis statement could be: 'My summers spent at my grandparents' farm were filled with laughter, adventure, and a sense of belonging.'

Or, if you're describing a beautiful sunset, your thesis statement might be: 'The breathtaking colors and serene atmosphere of the sunset over the ocean evoke a sense of peace and wonder.'

Step 5: Craft the Introduction

Start your descriptive essay introduction by hooking the reader with an engaging opening sentence or anecdote related to your topic. This could be a vivid description, a thought-provoking question, or a surprising fact. For example:

Growing up on my grandparents' farm, each summer brought new adventures and unforgettable memories that still warm my heart to this day.

After hooking the reader, provide some background information or context for your topic. This could include brief details about the setting, time period, or significance of your subject. For instance:

Nestled in the rolling hills of the countryside, my grandparents' farm was a sanctuary of simple pleasures and cherished traditions.

Finally, end your introduction with your thesis statement, clearly stating the main point of your essay. This ties everything together and gives the reader a roadmap for what to expect in the rest of your essay.

Step 6: Compose the Body Paragraphs

Once you've crafted your introduction, it's time to compose the body paragraphs, where you delve into the details and descriptions that bring your topic to life.

Each body paragraph should focus on a specific aspect or detail of your topic, expanding upon the ideas presented in your thesis statement. Use vivid language, sensory details, and descriptive devices to paint a clear picture for the reader.

For example, if you're writing about summers spent at your grandparents' farm, you could dedicate one body paragraph to describing the sights and sounds of the farm:

The rolling fields stretched out before me, golden waves of wheat swaying gently in the breeze. The air was filled with the sweet scent of wildflowers, mingling with the earthy aroma of freshly turned soil.

In another body paragraph, you might explore the adventures and activities that filled your days:

From sunrise to sunset, there was never a dull moment on the farm. Whether we were exploring the woods, splashing in the creek, or helping with chores, each day brought new excitement and adventure.

Continue with additional body paragraphs, each focusing on a different aspect of your topic and providing rich, detailed descriptions. Be sure to vary your language and sentence structure to keep the reader engaged and interested.

Step 7: Conclude the Essay

The conclusion should bring together all the ideas presented in your essay. Avoid introducing any new information in the conclusion. Instead, focus on evaluating your thoughts and reflections on the topic. End with a strong final sentence that leaves a lasting impression on the reader.

For example, if you were writing about summers spent at your grandparents' farm, your conclusion might reflect on the significance of those memories:

'As I reminisce about the summers spent amid the rustic charm of my grandparents' farm, I am filled with a profound sense of gratitude for the simple pleasures and cherished moments that shaped my childhood. The laughter echoing through the fields, the adventures awaiting around every corner, and the sense of belonging that enveloped me there will forever hold a special place in my heart.'

Step 8: Refine Your Essay

Once you've finished writing your essay, it's time to refine it for clarity and impact. Start by reading your essay aloud to yourself. Listen for any sentences that sound awkward or unclear. Mark these sentences so you can revise them later.

You can also read your essay aloud to others and ask for their feedback. Invite friends, family members, teachers, or mentors to listen to your essay and share their thoughts. Ask them if there are any parts that are difficult to understand or if they have trouble picturing the subject you're describing.

Be receptive to constructive criticism and feedback. Use it as an opportunity to improve your essay and make it stronger. And if it sounds too demanding right now, you can buy cheap essay to sidestep the hassle and reclaim some much-needed free time.

Descriptive Essay Format

The standard format for a descriptive essay typically includes five paragraphs: an introduction, three body paragraphs, and a conclusion. However, you can also organize your essay into sections, allowing for flexibility in the length of the body paragraphs.

Introductory Paragraph: This paragraph sets the scene by describing where, when, and to whom the experience occurred. It should include descriptive words to capture the reader's attention.

First Body Paragraph: Here, the writer provides details that allow the reader to visualize the situation. Descriptive language is key in painting a clear picture for the reader.

Second Body Paragraph: More details are provided, with a focus on using descriptive adjectives. Figurative language, such as metaphor (e.g., describing the city as a 'jungle of concrete'), can enhance the imagery.

Third Body Paragraph: The writer continues to appeal to the reader's senses with visually descriptive words. Figurative language, like personification (e.g., describing the wind as a playful dancer), adds depth to the description.

Conclusion: The conclusion alludes to another sense, such as touch or sound, and uses strong words to signify closure. It ends with a powerful concluding sentence to leave a lasting impression on the reader.

Descriptive Essay Examples

In this section, you'll discover essay examples that demonstrate how to captivate your readers' attention effectively. After exploring these examples, you might find yourself tempted to ask, 'Can someone do my homework for me?' - and that's completely understandable! We're here to help you become more confident and articulate communicators through your writing!

3 Additional Tips for Writing

While writing a descriptive essay, your goal is to make your subject come alive for the reader. Unlike more formal essays, you have the freedom to be creative with your descriptions, using figurative language, sensory details, and precise word choices to make your writing memorable.

Use Figurative Language: Figurative language, like metaphors and similes, adds flair to your descriptions. Instead of sticking to literal descriptions, use comparisons to create unique and memorable imagery.

For instance, describing a city as a bustling beehive of activity ' or a forest as ' a blanket of whispers ' adds an unexpected twist that captures the reader's attention.

Engage Your Senses: In a descriptive essay, don't just focus on what something looks like; appeal to all the senses. Describe how things smell, sound, feel, and even taste, if applicable. This adds depth and richness to your descriptions, making them more immersive.

For example, instead of just describing a beach visually, include sensory details like feeling the warm sand between your toes , hearing the rhythmic crash of waves , and t asting the salty sea breeze.

Choose Your Words Carefully: Use effective adjectives, verbs, and nouns to convey your impressions vividly. Avoid clichés and opt for original, precise language that reflects your unique perspective. Take the time to review your sentences and consider if there are better word choices that could enhance your description.

In Wrapping Up

To sum it up, descriptive essays are all about encouraging students like you to explore your surroundings and unleash your creativity by describing scenes in detail with words. When you carefully select and organize these descriptive details, it not only enhances your writing but also sharpens your critical thinking skills. Plus, diving into this expressive writing style allows you to appreciate the beauty of language and feel more connected to written communication. And remember, if you ever need a little boost in your writing journey, our descriptive essay writing service is here to help!

Need To Describe Something But DON'T KNOW HOW?

Let one of our essay writers do it for you, all you have to do is send us your paper requirements and wait for your original paper to be written.

How To Write A Descriptive Essay?

What is a descriptive essay, what is the purpose of a descriptive essay.

Daniel Parker

is a seasoned educational writer focusing on scholarship guidance, research papers, and various forms of academic essays including reflective and narrative essays. His expertise also extends to detailed case studies. A scholar with a background in English Literature and Education, Daniel’s work on EssayPro blog aims to support students in achieving academic excellence and securing scholarships. His hobbies include reading classic literature and participating in academic forums.

is an expert in nursing and healthcare, with a strong background in history, law, and literature. Holding advanced degrees in nursing and public health, his analytical approach and comprehensive knowledge help students navigate complex topics. On EssayPro blog, Adam provides insightful articles on everything from historical analysis to the intricacies of healthcare policies. In his downtime, he enjoys historical documentaries and volunteering at local clinics.

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Axelrod, R. B. and Cooper, R. C. (2008). The st martin’s guide to writing. (English Edition). New York: Bedford/St Martins

Okono, U. M. (2021). Descriptive essay: An assessment of performance by undergraduates of AkwaIbom State University. Erudite Journal of Linguistics and Languages . https://www.globalacademicstar.com/download/article/descriptive-essay-an-assessment-of-performance-by-undergraduates-of-akwa-ibom-state-university.pdf

Okono. U. M. (2020). “Qualities of a good essay: An assessment of the writings of Nigerian undergraduates.” International Journal on integrated Education. 3: vi.

https://irsc-asc.weebly.com/uploads/3/1/8/1/31813909/e7__descriptive_essay_guidelines.pdf

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Descriptive Research Design | Definition, Methods & Examples

Descriptive Research Design | Definition, Methods & Examples

Published on 5 May 2022 by Shona McCombes . Revised on 10 October 2022.

Descriptive research aims to accurately and systematically describe a population, situation or phenomenon. It can answer what , where , when , and how questions , but not why questions.

A descriptive research design can use a wide variety of research methods to investigate one or more variables . Unlike in experimental research , the researcher does not control or manipulate any of the variables, but only observes and measures them.

When to use a descriptive research design, descriptive research methods.

Descriptive research is an appropriate choice when the research aim is to identify characteristics, frequencies, trends, and categories.

It is useful when not much is known yet about the topic or problem. Before you can research why something happens, you need to understand how, when, and where it happens.

How has the London housing market changed over the past 20 years?
Do customers of company X prefer product Y or product Z?
What are the main genetic, behavioural, and morphological differences between European wildcats and domestic cats?
What are the most popular online news sources among under-18s?
How prevalent is disease A in population B?

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Descriptive research is usually defined as a type of quantitative research , though qualitative research can also be used for descriptive purposes. The research design should be carefully developed to ensure that the results are valid and reliable .

Survey research allows you to gather large volumes of data that can be analysed for frequencies, averages, and patterns. Common uses of surveys include:

Describing the demographics of a country or region
Gauging public opinion on political and social topics
Evaluating satisfaction with a company’s products or an organisation’s services

Observations

Observations allow you to gather data on behaviours and phenomena without having to rely on the honesty and accuracy of respondents. This method is often used by psychological, social, and market researchers to understand how people act in real-life situations.

Observation of physical entities and phenomena is also an important part of research in the natural sciences. Before you can develop testable hypotheses , models, or theories, it’s necessary to observe and systematically describe the subject under investigation.

Case studies

A case study can be used to describe the characteristics of a specific subject (such as a person, group, event, or organisation). Instead of gathering a large volume of data to identify patterns across time or location, case studies gather detailed data to identify the characteristics of a narrowly defined subject.

Rather than aiming to describe generalisable facts, case studies often focus on unusual or interesting cases that challenge assumptions, add complexity, or reveal something new about a research problem .

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How to Write a Descriptive Essay?

Published by Grace Graffin at August 26th, 2021 , Revised On August 22, 2023

What is a Descriptive Essay?

A descriptive essay is a type of essay that allows you to create a narrative based on something you experience. It provides you with an opportunity for learning by describing an object, person, location, experience, emotion, circumstance, or other phenomena. A writer expresses his/her emotions creatively in a descriptive essay that attracts the reader’s attention.

What is the Purpose of a Descriptive Essay?

The purpose of the descriptive essay is to portray your feelings and emotions related to any object or event that enables readers/listeners to envision what is being described. To do it, you can use sensory details that attract the senses, like sight, sound, smell, touch, and taste.

Example: The statue was tall.” or “I saw the statue looming over me. (informing) The bikes appeared to be moving in formation, trailing one another along the street (showing).

An excellent narration in your descriptive essay can have a lasting impression on the reader’s mind.

Descriptions are either subjective or objective. In an objective description, you describe the object or event without letting your emotions and feelings influence the description.

Example: It could be: 1. An incident you witnessed or a news item: 25 people, including men, women, and children, died in a bus accident, and 5 people were severely injured. 2. It could also be a description of your business meet or

Whereas in a subjective description, you need to describe the object or event through your emotions and feelings.

When you describe the same example of a news item mentioned above in a subjective description, you incorporate more details expressing your concern about the pain and suffering the victims and their families had to suffer.

Example: 25 people, including men, women, and children, died in a bus accident, and 5 people were severely injured. It was a painful incident, people. They were screaming with fear and pain. I can still remember those screams, and I can’t forget those teary eyes and sad faces of those helpless people, including innocent children.

Similarly, when you describe your first business meeting where you had to give your business presentation, you will add excitement, happiness, nervousness, the confidence you faced before and during the presentation.

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Descriptive Essay Writing Guidelines

A descriptive essay consists of three parts- an introduction , a body , and a conclusion . The introduction part must start with a strong opening line to give the outline of the topic . If it is about any person, you can mention some specific personality traits and give some idea about physical appearance.

In the next section, you should describe your topic in detail. The number of paragraphs is dependent on the length of the essay , but in general, one paragraph should contain 150-200 words. The first paragraph will provide the theme and the idea about the content of the next paragraphs. The next two paragraphs will describe the topic. To explain the topic, you should use sensory details, imaginary language, and words, including verbs, adjectives, and adverbs.

In the final section, you need to provide a summary of the topic. In the last line, re-establish your thoughts and the primary theme of the essay.

How to Write a Descriptive Essay About a Person?

Writing a descriptive essay about a person is challenging as you have to include specific traits and portray their character.

Appearance- It is necessary to define physical traits like skin colour, hair, eyes, nose, height, body structure, etc. You may also describe the type of cloth and accessories to identify the person quickly.

Manners- You should describe a person’s habits and behaviour: he smokes a cigar, drinks alcohol, or wears a hat or glasses.

Character traits- The character traits are difficult to write. You should have enough knowledge about the person to describe the character trait. Some qualities may include honesty, sincerity, or negative qualities like resentful, arrogant, miser, etc.

Emotions- You can also describe the person as melancholic, sanguine, choleric, or phlegmatic, with a sense of humour.

You can consider an essay about your mother as a descriptive essay example. While writing this essay, you should write about the special characteristics of your mother. You can then write about how she cares and nurtures the family, including how special she is to you.

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How to Write a Thesis Statement for a Descriptive Essay?

The thesis statement of a descriptive essay should remain concise, clear, and direct. It must provide an outline of the essay. A thesis statement is a guide to the complete essay, it is the essay’s theme, and the topic should revolve around this theme throughout the essay. Along with learning essay writing, you can also get professional essay help to boost your grades with minimum effort.

Descriptive Essay Types

Different types of descriptive essays are:

Personal descriptive essay – you should describe your personal experience—examples: a visit to your favourite holiday destination, the experience of watching a particular movie.
Imaginative descriptive essay – you should enhance your imagination to describe the topic—examples: a soldier’s experience in World War II, life on another planet.
Conceptual descriptive essay – you should write on some abstract topic like emotion. Example: Write your own opinion about love.

Example of a Descriptive Essay

Here is an example of a short descriptive essay for you:

Frequently Asked Questions

How do i start a descriptive essay.

Start a descriptive essay by:

Selecting a vivid topic.
Creating a strong thesis statement.
Outlining main points or aspects.
Using sensory details to paint a picture.
Organizing ideas logically.
Engaging the reader’s senses and emotions.

What is a Descriptive Essay? How to Write It (with Examples)

A descriptive essay is a type of creative writing that uses specific language to depict a person, object, experience, or event. The idea is to use illustrative language to show readers what the writer wants to convey – it could be as simple as a peaceful view from the top of a hill or as horrific as living in a war zone. By using descriptive language, authors can evoke a mental image in the readers’ minds, engaging readers and leaving a lasting impression, instead of just providing a play-by-play narrative.

Note that a description and descriptive essay are not the same thing. A descriptive essay typically consists of five or more well-written paragraphs with vivid imagery that can help readers visualize the content, as opposed to a description, which is typically one or more plain paragraphs with no particular structure or appeal. If you are still unsure about how to write a compelling descriptive essay, continue reading!

What is a descriptive essay, types of descriptive essay topics.

Characteristics of descriptive essays

How to write a descriptive essay using a structured outline

Frequently asked questions.

A simple descriptive essay definition is that it is a piece of writing that gives a thorough and vivid description of an object, person, experience, or situation. It is sometimes focused more on the emotional aspect of the topic rather than the specifics. The author’s intention when writing a descriptive essay is to help readers visualize the subject at hand. Generally, students are asked to write a descriptive essay to test their ability to recreate a rich experience with artistic flair. Here are a few key points to consider when you begin writing these.

Look for a fascinating subject

You might be assigned a topic for your descriptive essay, but if not, you must think of a subject that interests you and about which you know enough facts. It might be about an emotion, place, event, or situation that you might have experienced.

Acquire specific details about the topic

The next task is to collect relevant information about the topic of your choice. You should focus on including details that make the descriptive essay stand out and have a long-lasting impression on the readers. To put it simply, your aim is to make the reader feel as though they were a part of the experience in the first place, rather than merely describing the subject.

Be playful with your writing

To make the descriptive essay memorable, use figurative writing and imagery to lay emphasis on the specific aspect of the topic. The goal is to make sure that the reader experiences the content visually, so it must be captivating and colorful. Generally speaking, “don’t tell, show”! This can be accomplished by choosing phrases that evoke strong emotions and engage a variety of senses. Making use of metaphors and similes will enable you to compare different things. We will learn about them in the upcoming sections.

Capture all the different senses

Unlike other academic articles, descriptive essay writing uses sensory elements in addition to the main idea. In this type of essay writing, the topic is described by using sensory details such as smell, taste, feel, and touch. Example “ Mahira feels most at home when the lavender scent fills her senses as she lays on her bed after a long, tiring day at work . As the candle melts , so do her worries” . It is crucial to provide sensory details to make the character more nuanced and build intrigue to keep the reader hooked. Metaphors can also be employed to explain abstract concepts; for instance, “ A small act of kindness creates ripples that transcend oceans .” Here the writer used a metaphor to convey the emotion that even the smallest act of kindness can have a larger impact.

Maintain harmony between flavor and flow

The descriptive essay format is one that can be customized according to the topic. However, like other types of essays, it must have an introduction, body paragraphs, and a conclusion. The number of body paragraphs can vary depending on the topic and available information.

It is crucial to remember that a descriptive essay should have a specific topic and goal, such as sharing personal experiences or expressing emotions like the satisfaction of a good meal. This is accomplished by employing exact language, imagery, and figurative language to illustrate concrete features. These language devices allow the writer to craft a descriptive essay that effectively transmits a particular mood, feeling, or incident to readers while also conjuring up strong mental imagery. A descriptive essay may be creative, or it may be based on the author’s own experiences. Below is a description of a few descriptive essay examples that fit into these categories.

Personal descriptive essay example

A personal essay can look like a descriptive account of your favorite activity, a place in your neighborhood, or an object that you value. Example: “ As I step out of the front door, the crisp morning air greets me with a gentle embrace; the big chestnut tree in front, sways in the wind as if saying hello to me. The world unfolds in a symphony of awakening colors, promising a day filled with untold possibilities that make me feel alive and grateful to be born again”.

Imaginative descriptive essay example

You may occasionally be required to write descriptive essays based on your imagination or on subjects unrelated to your own experiences. The prompts for these kinds of creative essays could be to describe the experience of someone going through heartbreak or to write about a day in the life of a barista. Imaginative descriptive essays also allow you to describe different emotions. Example, the feelings a parent experiences on holding their child for the first time.

Characteristics of descriptive essay s

The aim of a descriptive essay is to provide a detailed and vivid description of a person, place, object, event, or experience. The main goal is to create a sensory experience for the reader. Through a descriptive essay, the reader may be able to experience foods, locations, activities, or feelings that they might not otherwise be able to. Additionally, it gives the writer a way to relate to the readers by sharing a personal story. The following is a list of the essential elements of a descriptive essay:

Sensory details
Clear, succinct language
Organized structure
Thesis statement
Appeal to emotion

How to write a descriptive essay, with examples

Writing an engaging descriptive essay is all about bringing the subject matter to life for the reader so they can experience it with their senses—smells, tastes, and textures. The upside of writing a descriptive essay is you don’t have to stick to the confinements of formal essay writing, rather you are free to use a figurative language, with sensory details, and clever word choices that can breathe life to your descriptive essay. Let’s take a closer look at how you can use these components to develop a descriptive essay that will stand out, using examples.

Figurative language

Have you ever heard the expression “shooting for the stars”? It refers to pushing someone to strive higher or establish lofty goals, but it does not actually mean shooting for the stars. This is an example of using figurative language for conveying strong motivational emotions. In a descriptive essay, figurative language is employed to grab attention and emphasize points by creatively drawing comparisons and exaggerations. But why should descriptive essays use metaphorical language? One it adds to the topic’s interest and humor; two, it facilitates the reader’s increased connection to the subject.

These are the five most often used figurative language techniques: personification, metaphor, simile, hyperbole, and allusion.

Simile: A simile is a figure of speech that is used to compare two things while emphasizing and enhancing the description using terms such as “like or as.”

Example: Life is like riding a bicycle. To keep your balance, you must keep moving – Albert Einstein

Metaphor: A metaphor are also used to draw similarities, but without using direct or literal comparisons like done in similes.

Example: Books are the mirrors of the soul – Virginia Woolf, Between the acts

Personification: This is the process of giving nonhuman or abstract objects human traits. Any human quality, including an emotional component, a physical attribute, or an action, can be personified.

Example: Science knows no country, because knowledge belongs to humanity, and is the torch which illuminates the world – Louis Pasteur

Hyperbole: This is an extreme form of exaggeration, frequently impractical, and usually employed to emphasize a point or idea. It gives the character more nuance and complexity.

Example: The force will be with you, always – Star Wars

Allusion: This is when you reference a person, work, or event without specifically mentioning them; this leaves room for the reader’s creativity.

Example: In the text below, Robert Frost uses the biblical Garden of Eden as an example to highlight the idea that nothing, not even paradise, endures forever.

Then leaf subsides to leaf.

So Eden sank to grief,

So dawn goes down to day.

Nothing gold can stay

– Nothing Gold Can Stay by Robert Frost (1923)

Descriptive essays need a combination of figurative language and strong sensory details to make the essay more memorable. This is when authors describe the subject matter employing senses like smell, sound, touch, and taste so that the reader can relate to it better.

Example of a sensory-based descriptive essay: The earthy fragrance of freshly roasted chestnuts and the sight of bright pink, red, orange fallen leaves on the street reminded her that winter was around the corner.

Word choice

Word choice is everything in a descriptive essay. For the description to be enchanting, it is essential to utilize the right adjectives and to carefully consider the verbs, nouns, and adverbs. Use unusual terms and phrases that offer a new viewpoint on your topic matter instead of overusing clichés like “fast as the wind” or “lost track of time,” which can make your descriptive essay seem uninteresting and unoriginal.

See the following examples:

Bad word choice: I was so happy because the sunset was really cool.

Good word choice: I experienced immense joy as the sunset captivated me with its remarkable colors and breathtaking beauty.

Descriptive essay format and outline

Descriptive essay writing does not have to be disorganized, it is advisable to use a structured format to organize your thoughts and ensure coherent flow in your writing. Here is a list of components that should be a part of your descriptive essay outline:

Introduction
Opening/hook sentence
Topic sentence
Body paragraphs
Concrete details
Clincher statement

Introduction:

Hook: An opening statement that captures attention while introducing the subject.
Background: Includes a brief overview of the topic the descriptive essay is based on.
Thesis statement: Clearly states the main point or purpose of the descriptive essay.

Body paragraphs: Each paragraph should have

Topic sentence: Introduce the first aspect or feature you will describe. It informs the reader about what is coming next.
Sensory details: Use emphatic language to appeal to the reader’s senses (sight, sound, touch, taste, and smell).
Concrete details: These are actual details needed to understand the context of the descriptive essay.
Supporting details: Include relevant information or examples to improve the description.

Conclusion:

Summarize key points: Here you revisit the main features or aspects of the subject.
Restate thesis statement: Reinforce the central impression or emotion.
Clincher statement: Conclude with a statement that summarizes the entire essay and serve as the last words with a powerful message.

Revision and editing:

Go over your essay to make sure it is coherent, clear, and consistent.
Check for logical paragraph transitions by proofreading the content.
Examine text to ensure correct grammar, punctuation, and style.
Use the thesaurus or AI paraphrasing tools to find the right words.

A descriptive essay often consists of three body paragraphs or more, an introduction that concludes with a thesis statement, and a conclusion that summarizes the subject and leaves a lasting impression on readers.

A descriptive essay’s primary goal is to captivate the reader by writing a thorough and vivid explanation of the subject matter, while appealing to their various senses. A list of additional goals is as follows: – Spark feeling and imagination – Create a vivid experience – Paint a mental picture – Pique curiosity – Convey a mood or atmosphere – Highlight specific details

Although they both fall within the creative writing category, narrative essays and descriptive essays have different storytelling focuses. While the main goal of a narrative essay is to tell a story based on a real-life experience or a made-up event, the main goal of a descriptive essay is to vividly describe a person, location, event, or emotion.

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Writing Tips

How to Write a Descriptive Essay

4-minute read

26th February 2020

A descriptive essay, as the name may suggest, is an essay in which you describe something. The idea is to create a vivid picture of something – a person, object, place or experience – for your reader.

But how do you write a descriptive essay? We have a few helpful tips to share.

1. Brainstorming and Organizing Your Ideas

Your first step should be to brainstorm ideas . Think about the qualities of what you’re describing. As well as physical qualities, make notes about any thoughts, memories, and emotions you associate with your subject matter.

This brainstorming will give you the raw material for your descriptive essay. The next step is to create an essay outline. Typically, this will include:

An Introduction – An outline of what you will describe and the “thesis” for your essay (i.e., a key theme that will run through your essay and guide your description). For instance, if writing about an inspirational teacher, you could mention the importance of education in the introduction.
Main Body – A series of paragraphs in which you describe your subject. Each paragraph should cover a single main point, then lead neatly on to the next one, adding to the overall picture you’re creating for the reader.
Conclusion – A final paragraph where you summarize your overall essay. This is also a good place to reaffirm your essay thesis, emphasizing how your description reflects this.

Before you start writing, then, make some notes about what each paragraph in your essay will include. This will then guide the drafting process, making sure your essay has a clear structure.

2. Use Vivid, Sensory Language

A descriptive essay should paint a picture for your reader. And this means you need to use vivid, exciting language rather than a formal, academic tone. Ideas for making your essay more linguistically engaging include:

Using sensory language to evoke how something looked, smelled, etc.
Writing in the present tense to make the situation feel immediate.
Describing feelings and thoughts elicited by the subject of your essay.
Looking for dynamic adjectives and adverbs to use (e.g., you could say something made you “happy,” but “elated” or “delighted” may be stronger).
Using metaphors, similes, and other literary techniques .

Keep your introduction in mind while writing. The language you use should serve the “thesis” you set out there, drawing the reader’s attention to specific aspects of the thing you’re describing.

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3. Show, Don’t Tell

“Show, don’t tell” refers to a technique used by authors to make their writing more engaging. Essentially, all this means is using action, description, and dialogue to paint a picture for the reader rather than simply stating something in plain language. We can see the difference below:

Telling: Miss Hardy was an engaging speaker.

Showing: When Miss Hardy spoke, everyone listened. Her voice bubbled with enthusiasm, bringing even the most mundane subjects to life.

In the first sentence, we simply tell the reader that Miss Hardy was an engaging speaker. But in the second, we try to help the reader picture being in her class, listening to her speak. And by engaging the reader’s imagination like this, we can make our description more memorable.

4. Editing and Proofreading Your Descriptive Essay

Once you have a first draft, you’ll be ready to start editing. The idea here is to go back over your essay – at least once, but possibly multiple times – to look for ways you could improve it. This drafting process may involve:

Making sure your writing is clear, well structured, and impactful.
Rewriting passages that feel clichéd or that could be stronger.
Reading your essay out loud to see how well it flows.
Ensuring that the central theme of your essay is present throughout.

And when you’ve finished redrafting, go through the essay one more time to remove any typos that remain. Alternatively, you can submit your descriptive essay for proofreading . With the expert eye of a professional editor on your side, you can be confident your writing is the best it can be.

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Descriptive Research: Definition, Characteristics, Methods + Examples

Suppose an apparel brand wants to understand the fashion purchasing trends among New York’s buyers, then it must conduct a demographic survey of the specific region, gather population data, and then conduct descriptive research on this demographic segment.

The study will then uncover details on “what is the purchasing pattern of New York buyers,” but will not cover any investigative information about “ why ” the patterns exist. Because for the apparel brand trying to break into this market, understanding the nature of their market is the study’s main goal. Let’s talk about it.

What is descriptive research?

Descriptive research is a research method describing the characteristics of the population or phenomenon studied. This descriptive methodology focuses more on the “what” of the research subject than the “why” of the research subject.

The method primarily focuses on describing the nature of a demographic segment without focusing on “why” a particular phenomenon occurs. In other words, it “describes” the research subject without covering “why” it happens.

Characteristics of descriptive research

The term descriptive research then refers to research questions, the design of the study, and data analysis conducted on that topic. We call it an observational research method because none of the research study variables are influenced in any capacity.

Some distinctive characteristics of descriptive research are:

Quantitative research: It is a quantitative research method that attempts to collect quantifiable information for statistical analysis of the population sample. It is a popular market research tool that allows us to collect and describe the demographic segment’s nature.
Uncontrolled variables: In it, none of the variables are influenced in any way. This uses observational methods to conduct the research. Hence, the nature of the variables or their behavior is not in the hands of the researcher.
Cross-sectional studies: It is generally a cross-sectional study where different sections belonging to the same group are studied.
The basis for further research: Researchers further research the data collected and analyzed from descriptive research using different research techniques. The data can also help point towards the types of research methods used for the subsequent research.

Applications of descriptive research with examples

A descriptive research method can be used in multiple ways and for various reasons. Before getting into any survey , though, the survey goals and survey design are crucial. Despite following these steps, there is no way to know if one will meet the research outcome. How to use descriptive research? To understand the end objective of research goals, below are some ways organizations currently use descriptive research today:

Define respondent characteristics: The aim of using close-ended questions is to draw concrete conclusions about the respondents. This could be the need to derive patterns, traits, and behaviors of the respondents. It could also be to understand from a respondent their attitude, or opinion about the phenomenon. For example, understand millennials and the hours per week they spend browsing the internet. All this information helps the organization researching to make informed business decisions.
Measure data trends: Researchers measure data trends over time with a descriptive research design’s statistical capabilities. Consider if an apparel company researches different demographics like age groups from 24-35 and 36-45 on a new range launch of autumn wear. If one of those groups doesn’t take too well to the new launch, it provides insight into what clothes are like and what is not. The brand drops the clothes and apparel that customers don’t like.
Conduct comparisons: Organizations also use a descriptive research design to understand how different groups respond to a specific product or service. For example, an apparel brand creates a survey asking general questions that measure the brand’s image. The same study also asks demographic questions like age, income, gender, geographical location, geographic segmentation , etc. This consumer research helps the organization understand what aspects of the brand appeal to the population and what aspects do not. It also helps make product or marketing fixes or even create a new product line to cater to high-growth potential groups.
Validate existing conditions: Researchers widely use descriptive research to help ascertain the research object’s prevailing conditions and underlying patterns. Due to the non-invasive research method and the use of quantitative observation and some aspects of qualitative observation , researchers observe each variable and conduct an in-depth analysis . Researchers also use it to validate any existing conditions that may be prevalent in a population.
Conduct research at different times: The analysis can be conducted at different periods to ascertain any similarities or differences. This also allows any number of variables to be evaluated. For verification, studies on prevailing conditions can also be repeated to draw trends.

Advantages of descriptive research

Some of the significant advantages of descriptive research are:

Data collection: A researcher can conduct descriptive research using specific methods like observational method, case study method, and survey method. Between these three, all primary data collection methods are covered, which provides a lot of information. This can be used for future research or even for developing a hypothesis for your research object.
Varied: Since the data collected is qualitative and quantitative, it gives a holistic understanding of a research topic. The information is varied, diverse, and thorough.
Natural environment: Descriptive research allows for the research to be conducted in the respondent’s natural environment, which ensures that high-quality and honest data is collected.
Quick to perform and cheap: As the sample size is generally large in descriptive research, the data collection is quick to conduct and is inexpensive.

Descriptive research methods

There are three distinctive methods to conduct descriptive research. They are:

Observational method

The observational method is the most effective method to conduct this research, and researchers make use of both quantitative and qualitative observations.

A quantitative observation is the objective collection of data primarily focused on numbers and values. It suggests “associated with, of or depicted in terms of a quantity.” Results of quantitative observation are derived using statistical and numerical analysis methods. It implies observation of any entity associated with a numeric value such as age, shape, weight, volume, scale, etc. For example, the researcher can track if current customers will refer the brand using a simple Net Promoter Score question .

Qualitative observation doesn’t involve measurements or numbers but instead just monitoring characteristics. In this case, the researcher observes the respondents from a distance. Since the respondents are in a comfortable environment, the characteristics observed are natural and effective. In a descriptive research design, the researcher can choose to be either a complete observer, an observer as a participant, a participant as an observer, or a full participant. For example, in a supermarket, a researcher can from afar monitor and track the customers’ selection and purchasing trends. This offers a more in-depth insight into the purchasing experience of the customer.

Case study method

Case studies involve in-depth research and study of individuals or groups. Case studies lead to a hypothesis and widen a further scope of studying a phenomenon. However, case studies should not be used to determine cause and effect as they can’t make accurate predictions because there could be a bias on the researcher’s part. The other reason why case studies are not a reliable way of conducting descriptive research is that there could be an atypical respondent in the survey. Describing them leads to weak generalizations and moving away from external validity.

Survey research

In survey research, respondents answer through surveys or questionnaires or polls . They are a popular market research tool to collect feedback from respondents. A study to gather useful data should have the right survey questions. It should be a balanced mix of open-ended questions and close ended-questions . The survey method can be conducted online or offline, making it the go-to option for descriptive research where the sample size is enormous.

Examples of descriptive research

Some examples of descriptive research are:

A specialty food group launching a new range of barbecue rubs would like to understand what flavors of rubs are favored by different people. To understand the preferred flavor palette, they conduct this type of research study using various methods like observational methods in supermarkets. By also surveying while collecting in-depth demographic information, offers insights about the preference of different markets. This can also help tailor make the rubs and spreads to various preferred meats in that demographic. Conducting this type of research helps the organization tweak their business model and amplify marketing in core markets.
Another example of where this research can be used is if a school district wishes to evaluate teachers’ attitudes about using technology in the classroom. By conducting surveys and observing their comfortableness using technology through observational methods, the researcher can gauge what they can help understand if a full-fledged implementation can face an issue. This also helps in understanding if the students are impacted in any way with this change.

Some other research problems and research questions that can lead to descriptive research are:

Market researchers want to observe the habits of consumers.
A company wants to evaluate the morale of its staff.
A school district wants to understand if students will access online lessons rather than textbooks.
To understand if its wellness questionnaire programs enhance the overall health of the employees.

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Descriptive Research Designs: Types, Examples & Methods

One of the components of research is getting enough information about the research problem—the what, how, when and where answers, which is why descriptive research is an important type of research. It is very useful when conducting research whose aim is to identify characteristics, frequencies, trends, correlations, and categories.

This research method takes a problem with little to no relevant information and gives it a befitting description using qualitative and quantitative research method s. Descriptive research aims to accurately describe a research problem.

In the subsequent sections, we will be explaining what descriptive research means, its types, examples, and data collection methods.

What is Descriptive Research?

Descriptive research is a type of research that describes a population, situation, or phenomenon that is being studied. It focuses on answering the how, what, when, and where questions If a research problem, rather than the why.

This is mainly because it is important to have a proper understanding of what a research problem is about before investigating why it exists in the first place.

For example, an investor considering an investment in the ever-changing Amsterdam housing market needs to understand what the current state of the market is, how it changes (increasing or decreasing), and when it changes (time of the year) before asking for the why. This is where descriptive research comes in.

What Are The Types of Descriptive Research?

Descriptive research is classified into different types according to the kind of approach that is used in conducting descriptive research. The different types of descriptive research are highlighted below:

Descriptive-survey

Descriptive survey research uses surveys to gather data about varying subjects. This data aims to know the extent to which different conditions can be obtained among these subjects.

For example, a researcher wants to determine the qualification of employed professionals in Maryland. He uses a survey as his research instrument , and each item on the survey related to qualifications is subjected to a Yes/No answer.

This way, the researcher can describe the qualifications possessed by the employed demographics of this community.

Descriptive-normative survey

This is an extension of the descriptive survey, with the addition being the normative element. In the descriptive-normative survey, the results of the study should be compared with the norm.

For example, an organization that wishes to test the skills of its employees by a team may have them take a skills test. The skills tests are the evaluation tool in this case, and the result of this test is compared with the norm of each role.

If the score of the team is one standard deviation above the mean, it is very satisfactory, if within the mean, satisfactory, and one standard deviation below the mean is unsatisfactory.

Descriptive-status

This is a quantitative description technique that seeks to answer questions about real-life situations. For example, a researcher researching the income of the employees in a company, and the relationship with their performance.

A survey will be carried out to gather enough data about the income of the employees, then their performance will be evaluated and compared to their income. This will help determine whether a higher income means better performance and low income means lower performance or vice versa.

Descriptive-analysis

The descriptive-analysis method of research describes a subject by further analyzing it, which in this case involves dividing it into 2 parts. For example, the HR personnel of a company that wishes to analyze the job role of each employee of the company may divide the employees into the people that work at the Headquarters in the US and those that work from Oslo, Norway office.

A questionnaire is devised to analyze the job role of employees with similar salaries and who work in similar positions.

Descriptive classification

This method is employed in biological sciences for the classification of plants and animals. A researcher who wishes to classify the sea animals into different species will collect samples from various search stations, then classify them accordingly.

Descriptive-comparative

In descriptive-comparative research, the researcher considers 2 variables that are not manipulated, and establish a formal procedure to conclude that one is better than the other. For example, an examination body wants to determine the better method of conducting tests between paper-based and computer-based tests.

A random sample of potential participants of the test may be asked to use the 2 different methods, and factors like failure rates, time factors, and others will be evaluated to arrive at the best method.

Correlative Survey

Correlative surveys are used to determine whether the relationship between 2 variables is positive, negative, or neutral. That is, if 2 variables say X and Y are directly proportional, inversely proportional or are not related to each other.

Examples of Descriptive Research

There are different examples of descriptive research, that may be highlighted from its types, uses, and applications. However, we will be restricting ourselves to only 3 distinct examples in this article.

Comparing Student Performance:

An academic institution may wish 2 compare the performance of its junior high school students in English language and Mathematics. This may be used to classify students based on 2 major groups, with one group going ahead to study while courses, while the other study courses in the Arts & Humanities field.

Students who are more proficient in mathematics will be encouraged to go into STEM and vice versa. Institutions may also use this data to identify students’ weak points and work on ways to assist them.

Scientific Classification

During the major scientific classification of plants, animals, and periodic table elements, the characteristics and components of each subject are evaluated and used to determine how they are classified.

For example, living things may be classified into kingdom Plantae or kingdom animal is depending on their nature. Further classification may group animals into mammals, pieces, vertebrae, invertebrae, etc.

All these classifications are made a result of descriptive research which describes what they are.

Human Behavior

When studying human behaviour based on a factor or event, the researcher observes the characteristics, behaviour, and reaction, then use it to conclude. A company willing to sell to its target market needs to first study the behaviour of the market.

This may be done by observing how its target reacts to a competitor’s product, then use it to determine their behaviour.

What are the Characteristics of Descriptive Research?

The characteristics of descriptive research can be highlighted from its definition, applications, data collection methods, and examples. Some characteristics of descriptive research are:

Quantitativeness

Descriptive research uses a quantitative research method by collecting quantifiable information to be used for statistical analysis of the population sample. This is very common when dealing with research in the physical sciences.

Qualitativeness

It can also be carried out using the qualitative research method, to properly describe the research problem. This is because descriptive research is more explanatory than exploratory or experimental.

Uncontrolled variables

In descriptive research, researchers cannot control the variables like they do in experimental research.

The basis for further research

The results of descriptive research can be further analyzed and used in other research methods. It can also inform the next line of research, including the research method that should be used.

This is because it provides basic information about the research problem, which may give birth to other questions like why a particular thing is the way it is.

Why Use Descriptive Research Design?

Descriptive research can be used to investigate the background of a research problem and get the required information needed to carry out further research. It is used in multiple ways by different organizations, and especially when getting the required information about their target audience.

Define subject characteristics :

It is used to determine the characteristics of the subjects, including their traits, behaviour, opinion, etc. This information may be gathered with the use of surveys, which are shared with the respondents who in this case, are the research subjects.

For example, a survey evaluating the number of hours millennials in a community spends on the internet weekly, will help a service provider make informed business decisions regarding the market potential of the community.

Measure Data Trends

It helps to measure the changes in data over some time through statistical methods. Consider the case of individuals who want to invest in stock markets, so they evaluate the changes in prices of the available stocks to make a decision investment decision.

Brokerage companies are however the ones who carry out the descriptive research process, while individuals can view the data trends and make decisions.

Descriptive research is also used to compare how different demographics respond to certain variables. For example, an organization may study how people with different income levels react to the launch of a new Apple phone.

This kind of research may take a survey that will help determine which group of individuals are purchasing the new Apple phone. Do the low-income earners also purchase the phone, or only the high-income earners do?

Further research using another technique will explain why low-income earners are purchasing the phone even though they can barely afford it. This will help inform strategies that will lure other low-income earners and increase company sales.

Validate existing conditions

When you are not sure about the validity of an existing condition, you can use descriptive research to ascertain the underlying patterns of the research object. This is because descriptive research methods make an in-depth analysis of each variable before making conclusions.

Conducted Overtime

Descriptive research is conducted over some time to ascertain the changes observed at each point in time. The higher the number of times it is conducted, the more authentic the conclusion will be.

What are the Disadvantages of Descriptive Research?

Response and Non-response Bias

Respondents may either decide not to respond to questions or give incorrect responses if they feel the questions are too confidential. When researchers use observational methods, respondents may also decide to behave in a particular manner because they feel they are being watched.

The researcher may decide to influence the result of the research due to personal opinion or bias towards a particular subject. For example, a stockbroker who also has a business of his own may try to lure investors into investing in his own company by manipulating results.
A case-study or sample taken from a large population is not representative of the whole population.
Limited scope:The scope of descriptive research is limited to the what of research, with no information on why thereby limiting the scope of the research.

What are the Data Collection Methods in Descriptive Research?

There are 3 main data collection methods in descriptive research, namely; observational method, case study method, and survey research.

1. Observational Method

The observational method allows researchers to collect data based on their view of the behaviour and characteristics of the respondent, with the respondents themselves not directly having an input. It is often used in market research, psychology, and some other social science research to understand human behaviour.

It is also an important aspect of physical scientific research, with it being one of the most effective methods of conducting descriptive research . This process can be said to be either quantitative or qualitative.

Quantitative observation involved the objective collection of numerical data , whose results can be analyzed using numerical and statistical methods.

Qualitative observation, on the other hand, involves the monitoring of characteristics and not the measurement of numbers. The researcher makes his observation from a distance, records it, and is used to inform conclusions.

2. Case Study Method

A case study is a sample group (an individual, a group of people, organizations, events, etc.) whose characteristics are used to describe the characteristics of a larger group in which the case study is a subgroup. The information gathered from investigating a case study may be generalized to serve the larger group.

This generalization, may, however, be risky because case studies are not sufficient to make accurate predictions about larger groups. Case studies are a poor case of generalization.

3. Survey Research

This is a very popular data collection method in research designs. In survey research, researchers create a survey or questionnaire and distribute it to respondents who give answers.

Generally, it is used to obtain quick information directly from the primary source and also conducting rigorous quantitative and qualitative research. In some cases, survey research uses a blend of both qualitative and quantitative strategies.

Survey research can be carried out both online and offline using the following methods

Online Surveys: This is a cheap method of carrying out surveys and getting enough responses. It can be carried out using Formplus, an online survey builder. Formplus has amazing tools and features that will help increase response rates.
Offline Surveys: This includes paper forms, mobile offline forms , and SMS-based forms.

What Are The Differences Between Descriptive and Correlational Research?

Before going into the differences between descriptive and correlation research, we need to have a proper understanding of what correlation research is about. Therefore, we will be giving a summary of the correlation research below.

Correlational research is a type of descriptive research, which is used to measure the relationship between 2 variables, with the researcher having no control over them. It aims to find whether there is; positive correlation (both variables change in the same direction), negative correlation (the variables change in the opposite direction), or zero correlation (there is no relationship between the variables).

Correlational research may be used in 2 situations;

(i) when trying to find out if there is a relationship between two variables, and

(ii) when a causal relationship is suspected between two variables, but it is impractical or unethical to conduct experimental research that manipulates one of the variables.

Below are some of the differences between correlational and descriptive research:

Definitions :

Descriptive research aims is a type of research that provides an in-depth understanding of the study population, while correlational research is the type of research that measures the relationship between 2 variables.

Characteristics :

Descriptive research provides descriptive data explaining what the research subject is about, while correlation research explores the relationship between data and not their description.

Predictions :

Predictions cannot be made in descriptive research while correlation research accommodates the possibility of making predictions.

Descriptive Research vs. Causal Research

Descriptive research and causal research are both research methodologies, however, one focuses on a subject’s behaviors while the latter focuses on a relationship’s cause-and-effect. To buttress the above point, descriptive research aims to describe and document the characteristics, behaviors, or phenomena of a particular or specific population or situation.

It focuses on providing an accurate and detailed account of an already existing state of affairs between variables. Descriptive research answers the questions of “what,” “where,” “when,” and “how” without attempting to establish any causal relationships or explain any underlying factors that might have caused the behavior.

Causal research, on the other hand, seeks to determine cause-and-effect relationships between variables. It aims to point out the factors that influence or cause a particular result or behavior. Causal research involves manipulating variables, controlling conditions or a subgroup, and observing the resulting effects. The primary objective of causal research is to establish a cause-effect relationship and provide insights into why certain phenomena happen the way they do.

Descriptive Research vs. Analytical Research

Descriptive research provides a detailed and comprehensive account of a specific situation or phenomenon. It focuses on describing and summarizing data without making inferences or attempting to explain underlying factors or the cause of the factor.

It is primarily concerned with providing an accurate and objective representation of the subject of research. While analytical research goes beyond the description of the phenomena and seeks to analyze and interpret data to discover if there are patterns, relationships, or any underlying factors.

It examines the data critically, applies statistical techniques or other analytical methods, and draws conclusions based on the discovery. Analytical research also aims to explore the relationships between variables and understand the underlying mechanisms or processes involved.

Descriptive Research vs. Exploratory Research

Descriptive research is a research method that focuses on providing a detailed and accurate account of a specific situation, group, or phenomenon. This type of research describes the characteristics, behaviors, or relationships within the given context without looking for an underlying cause.

Descriptive research typically involves collecting and analyzing quantitative or qualitative data to generate descriptive statistics or narratives. Exploratory research differs from descriptive research because it aims to explore and gain firsthand insights or knowledge into a relatively unexplored or poorly understood topic.

It focuses on generating ideas, hypotheses, or theories rather than providing definitive answers. Exploratory research is often conducted at the early stages of a research project to gather preliminary information and identify key variables or factors for further investigation. It involves open-ended interviews, observations, or small-scale surveys to gather qualitative data.

Read More – Exploratory Research: What are its Method & Examples?

Descriptive Research vs. Experimental Research

Descriptive research aims to describe and document the characteristics, behaviors, or phenomena of a particular population or situation. It focuses on providing an accurate and detailed account of the existing state of affairs.

Descriptive research typically involves collecting data through surveys, observations, or existing records and analyzing the data to generate descriptive statistics or narratives. It does not involve manipulating variables or establishing cause-and-effect relationships.

Experimental research, on the other hand, involves manipulating variables and controlling conditions to investigate cause-and-effect relationships. It aims to establish causal relationships by introducing an intervention or treatment and observing the resulting effects.

Experimental research typically involves randomly assigning participants to different groups, such as control and experimental groups, and measuring the outcomes. It allows researchers to control for confounding variables and draw causal conclusions.

Related – Experimental vs Non-Experimental Research: 15 Key Differences

Descriptive Research vs. Explanatory Research

Descriptive research focuses on providing a detailed and accurate account of a specific situation, group, or phenomenon. It aims to describe the characteristics, behaviors, or relationships within the given context.

Descriptive research is primarily concerned with providing an objective representation of the subject of study without explaining underlying causes or mechanisms. Explanatory research seeks to explain the relationships between variables and uncover the underlying causes or mechanisms.

It goes beyond description and aims to understand the reasons or factors that influence a particular outcome or behavior. Explanatory research involves analyzing data, conducting statistical analyses, and developing theories or models to explain the observed relationships.

Descriptive Research vs. Inferential Research

Descriptive research focuses on describing and summarizing data without making inferences or generalizations beyond the specific sample or population being studied. It aims to provide an accurate and objective representation of the subject of study.

Descriptive research typically involves analyzing data to generate descriptive statistics, such as means, frequencies, or percentages, to describe the characteristics or behaviors observed.

Inferential research, however, involves making inferences or generalizations about a larger population based on a smaller sample.

It aims to draw conclusions about the population characteristics or relationships by analyzing the sample data. Inferential research uses statistical techniques to estimate population parameters, test hypotheses, and determine the level of confidence or significance in the findings.

Related – Inferential Statistics: Definition, Types + Examples

Conclusion

The uniqueness of descriptive research partly lies in its ability to explore both quantitative and qualitative research methods. Therefore, when conducting descriptive research, researchers have the opportunity to use a wide variety of techniques that aids the research process.

Descriptive research explores research problems in-depth, beyond the surface level thereby giving a detailed description of the research subject. That way, it can aid further research in the field, including other research methods .

It is also very useful in solving real-life problems in various fields of social science, physical science, and education.

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Critical Writing 101

Descriptive vs analytical vs critical writing.

By: Derek Jansen (MBA) | Expert Reviewed By: Dr Eunice Rautenbach | April 2017

Across the thousands of students we work with , descriptive writing (as opposed to critical or analytical writing) is an incredibly pervasive problem . In fact, it’s probably the biggest killer of marks in dissertations, theses and research papers . So, in this post, we’ll explain the difference between descriptive and analytical writing in straightforward terms, along with plenty of practical examples.

Descriptive vs Analytical Writing

Writing critically is one of the most important skills you’ll need to master for your academic journey, but what exactly does this mean?

Well, when it comes to writing, at least for academic purposes, there are two main types – descriptive writing and critical writing. Critical writing is also sometimes referred to as analytical writing, so we’ll use these two terms interchangeably.

To understand what constitutes critical (or analytical) writing, it’s useful to compare it against its opposite, descriptive writing. At the most basic level, descriptive writing merely communicates the “ what ”, “ where ”, “ when ” or “ who ”. In other words, it describes a thing, place, time or person. It doesn’t consider anything beyond that or explore the situation’s impact, importance or meaning. Here’s an example of a descriptive sentence:

“Yesterday, the president unexpectedly fired the minister of finance.”

As you can see, this sentence just states what happened, when it happened and who was involved. Classic descriptive writing.

Contrasted to this, critical writing takes things a step further and unveils the “ so what? ” – in other words, it explains the impact or consequence of a given situation. Let’s stick with the same event and look at an example of analytical writing:

“The president’s unexpected firing of the well-respected finance minister had an immediate negative impact on investor confidence. This led to a sharp decrease in the value of the local currency, especially against the US dollar. This devaluation means that all dollar-based imports are now expected to rise in cost, thereby raising the cost of living for citizens, and reducing disposable income.”

As you can see in this example, the descriptive version only tells us what happened (the president fired the finance minister), whereas the critical version goes on to discuss some of the impacts of the president’s actions.

Ideally, critical writing should always link back to the broader objectives of the paper or project, explaining what each thing or event means in relation to those objectives. In a dissertation or thesis, this would involve linking the discussion back to the research aims, objectives and research questions – in other words, the golden thread .

Sounds a bit fluffy and conceptual? Let’s look at an example:

If your research aims involved understanding how the local environment impacts demand for specialty imported vegetables, you would need to explain how the devaluation of the local currency means that the imported vegetables would become more expensive relative to locally farmed options. This in turn would likely have a negative impact on sales, as consumers would turn to cheaper local alternatives.

As you can see, critical (or analytical) writing goes beyond just describing (that’s what descriptive writing covers) and instead focuses on the meaning of things, events or situations, especially in relation to the core research aims and questions.

Need a helping hand?

But wait, there’s more.

This “ what vs so what” distinction is important in understanding the difference between description and analysis, but it is not the only difference – the differences go deeper than this. The table below explains some other key differences between descriptive and analytical writing.

Should I avoid descriptive writing altogether?

Not quite. For the most part, you’ll need some descriptive writing to lay the foundation for the critical, analytical writing. In other words, you’ll usually need to state the “what” before you can discuss the “so what”. Therefore, description is simply unavoidable and in fact quite essential , but you do want to keep it to a minimum and focus your word count on the analytical side of things.

As you write, a good rule of thumb is to identify every what (in other words, every descriptive point you make) and then check whether it is accompanied by a so what (in other words, a critical conclusion regarding its meaning or impact).

Of course, this won’t always be necessary as some conclusions are fairly obvious and go without saying. But, this basic practice should help you minimise description, maximise analysis, and most importantly, earn you marks!

Let’s recap.

So, the key takeaways for this post are as follows:

Descriptive writing focuses on the what , while critical/analytical writing focuses on the so what .
Analytical writing should link the discussion back to the research aims, objectives or research questions (the golden thread).
Some amount of description will always be needed, but aim to minimise description and maximise analysis to earn higher marks.

Psst... there’s more!

This post was based on one of our popular Research Bootcamps . If you're working on a research project, you'll definitely want to check this out ...

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19 Comments

Thank you so much. This was helpful and a switch from the bad writing habits to the good habits.

Great to hear that, Sarah. Glad you found it useful!

I am currently working on my Masters Thesis and found this extremely informative and helpful. Thank you kindly.

I’m currently a University student and this is so helpful. Thank you.

It really helped me to get the exact meaning of analytical writing. Differences between the two explains it well

Thank you! this was very useful

With much appreciation, I say thank you. Your explanations are down to earth. It has been helpful.

Very helpful towards my theses journey! Many thanks 👍

very helpful

very helpful indeed

Thanks Derek for the useful coaching

Thank you for sharing this. I was stuck on descriptive now I can do my corrections. Thank you.

I was struggling to differentiate between descriptive and analytical writing. I googled and found this as it is so helpful. Thank you for sharing.

I am glad to see this differences of descriptive against analytical writing. This is going to improve my masters dissertation

Thanks in deed. It was helpful

Thank you so much. I’m now better informed

Busy with MBA in South Africa, this is very helpful as most of the writing requires one to expound on the topics. thanks for this, it’s a salvation from watching the blinking cursor for hours while figuring out what to write to hit the 5000 word target 😂

It’s been fantastic and enriching. Thanks a lot, GRAD COACH.

Wonderful explanation of descriptive vs analytic writing with examples. This is going to be greatly helpful for me as I am writing my thesis at the moment. Thank you Grad Coach. I follow your YouTube videos and subscribed and liked every time I watch one.

Very useful piece. thanks

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Purdue Online Writing Lab Purdue OWL® College of Liberal Arts

Descriptive Essays

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What is a descriptive essay?

The descriptive essay is a genre of essay that asks the student to describe something—object, person, place, experience, emotion, situation, etc. This genre encourages the student’s ability to create a written account of a particular experience. What is more, this genre allows for a great deal of artistic freedom (the goal of which is to paint an image that is vivid and moving in the mind of the reader).

One might benefit from keeping in mind this simple maxim: If the reader is unable to clearly form an impression of the thing that you are describing, try, try again!

Here are some guidelines for writing a descriptive essay.

Take time to brainstorm

If your instructor asks you to describe your favorite food, make sure that you jot down some ideas before you begin describing it. For instance, if you choose pizza, you might start by writing down a few words: sauce, cheese, crust, pepperoni, sausage, spices, hot, melted, etc. Once you have written down some words, you can begin by compiling descriptive lists for each one.

Use clear and concise language.

This means that words are chosen carefully, particularly for their relevancy in relation to that which you are intending to describe.

Choose vivid language.

Why use horse when you can choose stallion ? Why not use tempestuous instead of violent ? Or why not miserly in place of cheap ? Such choices form a firmer image in the mind of the reader and often times offer nuanced meanings that serve better one’s purpose.

Use your senses!

Remember, if you are describing something, you need to be appealing to the senses of the reader. Explain how the thing smelled, felt, sounded, tasted, or looked. Embellish the moment with senses.

What were you thinking?!

If you can describe emotions or feelings related to your topic, you will connect with the reader on a deeper level. Many have felt crushing loss in their lives, or ecstatic joy, or mild complacency. Tap into this emotional reservoir in order to achieve your full descriptive potential.

Leave the reader with a clear impression.

One of your goals is to evoke a strong sense of familiarity and appreciation in the reader. If your reader can walk away from the essay craving the very pizza you just described, you are on your way to writing effective descriptive essays.

Be organized!

It is easy to fall into an incoherent rambling of emotions and senses when writing a descriptive essay. However, you must strive to present an organized and logical description if the reader is to come away from the essay with a cogent sense of what it is you are attempting to describe.

How to Write a Descriptive Essay

This could be something as simple as your favorite flavor of ice cream or as complicated as the politics of 13th century Vienna. Different than a simple description, a descriptive essay allows the writer to really show off both their imagination as well as their writing skills.

What is a Descriptive Essay?

A descriptive essay is a type of academic writing that asks the writer to fully describe a place, person, situation, event, or thing. They can be simple or they can be very complex depending on the subject matter and audience written for. These types of essays train a writer’s ability to express themselves accurately as well as build compelling sentences and arguments.

Descriptive Essay Ideas

There is no exhaustive list of things that can be described, but these are some of the most common things you may be asked to write about.

A Location - The goal of writing about a place is to make the reader feel as if they are there. Words, similes, and metaphors that ignite the reader’s imagination are essential. Try and immerse the reader in the sights, smells, and sounds of the place you are describing. Examples could be a city, a view, a particular building like your house, etc.

A Time Period - Similar to writing about a location, the goal is to make the reader lose themselves in the time you are describing. This requires great research to be able to describe physical characteristics as authentically and as well as possible. This could include how you felt a year ago, an ancient time period, or the future.

An Event - The goal of describing an event is to explain a series of interesting circumstances. Typical storytelling elements like describing the plot, setting, and characters are useful, but make sure you focus on the chain of events.

An Emotion - The goal of describing an emotion is to make the reader feel the sentiments of the character you are describing. Metaphors and similes are very useful when trying to evoke an emotion in a reader along with physical descriptions that express the emotion.

A Person - The goal of writing about a person is to make the reader understand something about that person. This includes physical descriptions of what they look like, what kind of clothing they wear, a sense of the physical presence along with their profession, as well as how they behave.

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Descriptive Essay Outline and Structure

Though a descriptive type of essay is quite different from a typical academic paper, it still follows a classic 5 paragraph format. Always follow any directions though, sometimes you may need more or fewer body paragraphs. This is a general structure you should keep in mind for this type of essay.

Introduction

Introduction/background information

Body Paragraphs

Topic Sentence
Sensory Information
Physical Descriptions
Transition Sentence
Summary of the main points
Restate the thesis

An outline is always a good idea for any kind of writing, but it is particularly useful for this type of essay because it collects your thoughts and makes sure your essay stays on track.

Introduction

Hook - The sting of salty water, the hypnotic crash of the waves, the breathtaking sunsets, the best vacation spot?
Background information - Everyone is different and everyone likes different types of things. When it comes to vacations though, there is a place that almost everyone enjoys.
Thesis - In my opinion, the beach is the best possible vacation spot because of the variety of ways one can enjoy it.

Body Paragraph 1

Topic Sentence - The beach has many kinds of natural beauty
Sensory information - The unlimited expanse of the ocean combined with glorious sunrises and sunsets.
Physical descriptions -The crunch of sand below your bare feet and the crash of waves on your body.
Transition sentence - There’s more than just natural beauty though, there are physical activities to enjoy as well

Body Paragraph 2

Topic Sentence - The beach has unlimited activities for physical enjoyment.
Sensory information - The thrill of battling with the ocean, the joy of falling on the sand, the wind streaming through your hair, and the pleasant tingling of the sun on bare skin.
Physical descriptions - Water sports like surfing, jet skiing, and the like allow you to exercise in one of the most fun ways possible. Not to mention sports like frisbee, volleyball, beach soccer, and more.
Transition sentence - If you just want to relax, the beach is perfect for that too!

Body Paragraph 3

Topic Sentence - The beach is ideal just to relax, destress, and take it easy.
Sensory information - To relax as you are massaged by either human hands or the sun is a pleasure. Lazing around might be frowned upon, but the beach is the ideal place to spend some time taking care of yourself and letting the stresses of the world melt away.
Physical description - Whether it’s reading a book, or enjoying a refreshing beverage with umbrellas in it, you can get taken care of on the beach. Building sandcastles, painting, and meditating are other activities easily and freely enjoyed.
Transition sentence - The beach has so much to offer.
Summary of the main points - Whether it’s nature, physical exercise, or simple relaxation, the beach can offer all of that and more.
Restate the thesis - That’s the main reason that a beach is the ideal vacation spot, it allows for diverse ways of having fun.
Closing statement/Clincher - Think about the last time you went to the beach, don’t you want to go again?

What is the Purpose of a Descriptive Essay?

It should leave the reader with a clear idea of the topic of the essay. The goal is to explain things in a comprehensive and interesting way so that the information stays with the reader. Let’s go into the details of how to accomplish this.

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Writing Process & Descriptive Essay Examples

It may seem challenging to write a successful essay of this type, but if you follow the advice below, it will be a breeze.

How to Start a Descriptive Essay

Making sure you choose the right topic is the first hurdle to cross. A topic for a descriptive essay is vital because it is the main subject you will be writing about. Spend at least 20 minutes brainstorming different topic ideas and make sure you choose a topic that you know well.

Next, create an outline to better structure your thoughts and figure out the pieces of information you need to find out more about. The more time you spend creating a well-researched outline, the better your endpaper is going to be, and you’ll end up spending less time on actually writing the paper. Now you can move on the writing the descriptive essay introduction.

How to Write a Descriptive Essay Thesis

A thesis statement is the main argument you are trying to make in your paper. It is the main point you are trying to describe. A good thesis statement for descriptive essay is particular without being too brief. It should include not only just what the topic is, but also mention why the topic is important.

How to Write Body Paragraphs

You can have as many body paragraphs as you think are necessary to achieve the goal of describing something clearly. This means you could have just one body paragraph, the standard three, or more.

Start every paragraph with a topic sentence that explains what the main purpose of the paragraph is. Next fill in sensory details, describing the emotions before moving on to describing the actual physical details. End each body paragraph with a transition sentence that helps each paragraph flow into the other. Not only does this make your writing stronger, but it also helps you create an immersive experience.

How to Write the Conclusion

Summarize the main points of your essay and make sure that you reiterate the thesis statement. This reminds people of the point of your essay and ensures that when writing, you don’t stray too far from the point.

Descriptive Essay Format

There are 3 main formats of citation types for essays. Though the most common one is MLA, it is possible that you may have to use APA or Chicago Style citations.

MLA stands for Modern Language Association and is used primarily for the arts and humanities. MLA uses in-text parenthetical citation in the format of (Author, Page). The page at the end that contains all the sources is called the Works Cited page. The format of these entries is unique to MLA but is easy to make with a citation generator.

APA stands for American Psychological Association and is used mostly for the sciences and social sciences. APA uses in-text parenthetical citations in the format (Author, Date). The page at the end that contains all the sources is called the References section

Chicago Style is used primarily for Business, History, and the Fine Arts. In-text citation can be either as footnotes or parenthetical citation in the format (Author, Date). The page at the end that contains all the sources is called the Bibliography.

Most descriptive essays will follow the MLA style of citation, but if you need any more help, find a guide on Studyfy.com for more information about citation styles in general.

Descriptive Essay Topics

The topic is crucial, because all the research you do, and the entire paper, will specifically be about describing the topic. Here are some descriptive essay prompts to inspire you!

The person you’ve most admired in your life

A movie scene that made you feel strong emotions

The time period you would travel to if you had a time machine

Why a beach is better than the mountains for a vacation (or vice versa)

The taste of a drink when you are incredibly tired

An author that inspired you

Your favorite cuisine

The best place in the world to be by yourself

The best Christmas morning you’ve ever had

An accent that you really enjoy

A time when you wanted something so much it burned

Describe the day in the life of your favorite celebrity

The joy of escaping into a video game

What dancing means to you

A life philosophy you believe in

The feeling of holding a baby in our arms

The sound of crashing waves

Standing in front of a gorgeous view

A vacation that was meaningful

Why fireworks are magical

The first time you cosplayed

How it feels to listen to music that you hate

The best thing you have ever eaten in your life

What would it be like to live 100 years in the future

Why hearing people laugh is beautiful

A day in the life of your favorite animal

A strange superstition you believe in

The strangest person you’ve ever met

Your favorite tv show

Playing your favorite sport

What it’s like to be in love

Descriptive Essay Tips

Before we end, let’s go over some of the key points of information in this article.

Use figurative language including metaphors and similes
Use your senses
Choose appropriate words
Show don't tell
Focus on specific details
Spend time choosing the right topic
Create a detailed outline
Forget about the purpose of the essay
Submit your first draft
Make it too complicated
Ignore your audience
Ignore any directions

In addition to the information provided in this article, there are various resources available to help with your writing needs. If you are struggling to write your descriptive essay, you can turn to professional writers and editors for assistance. You may consider hiring a research paper writing service or seeking help from dissertation writers .

Additionally, if you need someone to " write my admission essay ", there are various options available. You can hire a writer for a custom writing service or seek help from online tutors and teachers. Furthermore, if you need to write a strong admission essay, there are services available that specialize in providing guidance and assistance with this type of writing.

It is important to note that before submitting any work, it should be proofread and edited thoroughly to ensure its quality. Studyfy offers a range of services to help with this, including professional proofreaders and editors who can check your work for grammatical errors and ensure that it meets academic standards.

In summary, there are various resources available to help with your writing needs, including professional writing services, proofreaders, and editors. By utilizing these resources and following the guidelines outlined in this article, you can write a successful descriptive essay that effectively conveys your ideas and engages your readers.If you are looking for the query " I need someone to write an essay for me ", Studyfy has got you covered

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How to Write a Strong Descriptive Essay

Last Updated: May 14, 2024 Fact Checked

Brainstorming Ideas for the Essay

Writing the essay, polishing the essay, outline for a descriptive essay, expert q&a.

This article was co-authored by Jake Adams . Jake Adams is an academic tutor and the owner of Simplifi EDU, a Santa Monica, California based online tutoring business offering learning resources and online tutors for academic subjects K-College, SAT & ACT prep, and college admissions applications. With over 14 years of professional tutoring experience, Jake is dedicated to providing his clients the very best online tutoring experience and access to a network of excellent undergraduate and graduate-level tutors from top colleges all over the nation. Jake holds a BS in International Business and Marketing from Pepperdine University. This article has been fact-checked, ensuring the accuracy of any cited facts and confirming the authority of its sources. This article has been viewed 1,523,285 times.

A good descriptive essay creates a vivid picture of the topic in the reader’s mind. You may need to write a descriptive essay as a class assignment or you may decide to write one as a fun writing challenge. Start by brainstorming ideas for the essay. Then, outline and write the essay using vivid sensory details and strong descriptions. Always polish your essay and proofread it so it is at its best.

Best Tips for Writing a Descriptive Essay

Outline the essay in sections and create a thesis statement to base the essay on. Then, write a strong introduction and describe the subject matter using creative and vivid adjectives. Use similes, metaphors, and your own emotions to help you bring the topic to life.

You could also choose a fictional person to write about, such as a character in a book, a story, or a play. You could write about a character on your favorite TV show or video game.

Step 2 Pick a place or object to describe.

Another take on this option is to write about a made-up place or object, such as the fantastical school in your favorite book or the magic wand from your favorite TV show.

You could also choose a more specific emotion, such as brotherly love or self-hatred. These emotions can make for powerful descriptive essays.

Step 4 Make a list of sensory details about the topic.

For example, if you were writing about a person like your mother, you may write down under “sound” : “soft voice at night, clack of her shoes on the floor tiles, bang of the spoon when she cooks.”

If you are writing the essay for a class, your instructor should specify if they want a five paragraph essay or if you have the freedom to use sections instead.

For example, if you were writing a descriptive essay about your mother, you may have a thesis statement like: “In many ways, my mother is the reigning queen of our house, full of contradictions that we are too afraid to question.”

For example, if you were writing the essay about your mom, you may start with: “My mother is not like other mothers. She is a fierce protector and a mysterious woman to my sisters and I.”
If you were writing an essay about an object, you may start with: "Try as I might, I had a hard time keeping my pet rock alive."

Step 4 Describe the topic with vivid adjectives.

You can also use adjectives that connect to the senses, such “rotting,” “bright,” “hefty,” “rough,” and “pungent.”
For example, you may describe your mother as "bright," "tough," and "scented with jasmine."

You can also use similes, where you use “like” or “as” to compare one thing to another. For example, you may write, “My mother is like a fierce warrior in battle, if the battlefield were PTA meetings and the checkout line at the grocery store.”

Step 6 Discuss your emotions and thoughts about the topic.

For example, you may write about your complicated feelings about your mother. You may note that you feel sadness about your mother’s sacrifices for the family and joy for the privileges you have in your life because of her.

Step 7 Wrap up the essay with a strong conclusion.

For example, you may end a descriptive essay about your mother by noting, “In all that she has sacrificed for us, I see her strength, courage, and fierce love for her family, traits I hope to emulate in my own life.”

You can also read the essay aloud to others to get their feedback. Ask them to let you know if there are any unclear or vague sentences in the essay.

Be open to constructive criticism and feedback from others. This will only make your essay stronger.

Step 3 Revise the essay for clarity and length.

If you have a word count requirement for the essay, make sure you meet it. Add more detail to the paper or take unnecessary content out to reach the word count.

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About This Article

To write a descriptive essay, start by choosing a topic, like a person, place, or specific emotion. Next, write down a list of sensory details about the topic, like how it sounds, smells, and feels. After this brainstorming session, outline the essay, dividing it into an introduction, 3 body paragraphs, and a conclusion. Open with a vivid introduction that uses sensory details, then introduce your thesis statement, which the rest of your essay should support. Strengthen your essay further by using metaphors and similes to describe your topic, and the emotions it evokes. To learn how to put the finishing touches on your essay, keep reading! Did this summary help you? Yes No

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18 Descriptive Research Examples

Descriptive research examples and definition, explained below

Descriptive research involves gathering data to provide a detailed account or depiction of a phenomenon without manipulating variables or conducting experiments.

A scholarly definition is:

“Descriptive research is defined as a research approach that describes the characteristics of the population, sample or phenomenon studied. This method focuses more on the “what” rather than the “why” of the research subject.” (Matanda, 2022, p. 63)

The key feature of descriptive research is that it merely describes phenomena and does not attempt to manipulate variables nor determine cause and effect .

To determine cause and effect , a researcher would need to use an alternate methodology, such as experimental research design .

Common approaches to descriptive research include:

Cross-sectional research : A cross-sectional study gathers data on a population at a specific time to get descriptive data that could include categories (e.g. age or income brackets) to get a better understanding of the makeup of a population.
Longitudinal research : Longitudinal studies return to a population to collect data at several different points in time, allowing for description of changes in categories over time. However, as it’s descriptive, it cannot infer cause and effect (Erickson, 2017).

Methods that could be used include:

Surveys: For example, sending out a census survey to be completed at the exact same date and time by everyone in a population.
Case Study : For example, an in-depth description of a specific person or group of people to gain in-depth qualitative information that can describe a phenomenon but cannot be generalized to other cases.
Observational Method : For example, a researcher taking field notes in an ethnographic study. (Siedlecki, 2020)

Descriptive Research Examples

1. Understanding Autism Spectrum Disorder (Psychology): Researchers analyze various behavior patterns, cognitive skills, and social interaction abilities specific to children with Autism Spectrum Disorder to comprehensively describe the disorder’s symptom spectrum. This detailed description classifies it as descriptive research, rather than analytical or experimental, as it merely records what is observed without altering any variables or trying to establish causality.

2. Consumer Purchase Decision Process in E-commerce Marketplaces (Marketing): By documenting and describing all the factors that influence consumer decisions on online marketplaces, researchers don’t attempt to predict future behavior or establish causes—just describe observed behavior—making it descriptive research.

3. Impacts of Climate Change on Agricultural Practices (Environmental Studies): Descriptive research is seen as scientists outline how climate changes influence various agricultural practices by observing and then meticulously categorizing the impacts on crop variability, farming seasons, and pest infestations without manipulating any variables in real-time.

4. Work Environment and Employee Performance (Human Resources Management): A study of this nature, describing the correlation between various workplace elements and employee performance, falls under descriptive research as it merely narrates the observed patterns without altering any conditions or testing hypotheses.

5. Factors Influencing Student Performance (Education): Researchers describe various factors affecting students’ academic performance, such as studying techniques, parental involvement, and peer influence. The study is categorized as descriptive research because its principal aim is to depict facts as they stand without trying to infer causal relationships.

6. Technological Advances in Healthcare (Healthcare): This research describes and categorizes different technological advances (such as telemedicine, AI-enabled tools, digital collaboration) in healthcare without testing or modifying any parameters, making it an example of descriptive research.

7. Urbanization and Biodiversity Loss (Ecology): By describing the impact of rapid urban expansion on biodiversity loss, this study serves as a descriptive research example. It observes the ongoing situation without manipulating it, offering a comprehensive depiction of the existing scenario rather than investigating the cause-effect relationship.

8. Architectural Styles across Centuries (Art History): A study documenting and describing various architectural styles throughout centuries essentially represents descriptive research. It aims to narrate and categorize facts without exploring the underlying reasons or predicting future trends.

9. Media Usage Patterns among Teenagers (Sociology): When researchers document and describe the media consumption habits among teenagers, they are performing a descriptive research study. Their main intention is to observe and report the prevailing trends rather than establish causes or predict future behaviors.

10. Dietary Habits and Lifestyle Diseases (Nutrition Science): By describing the dietary patterns of different population groups and correlating them with the prevalence of lifestyle diseases, researchers perform descriptive research. They merely describe observed connections without altering any diet plans or lifestyles.

11. Shifts in Global Energy Consumption (Environmental Economics): When researchers describe the global patterns of energy consumption and how they’ve shifted over the years, they conduct descriptive research. The focus is on recording and portraying the current state without attempting to infer causes or predict the future.

12. Literacy and Employment Rates in Rural Areas (Sociology): A study aims at describing the literacy rates in rural areas and correlating it with employment levels. It falls under descriptive research because it maps the scenario without manipulating parameters or proving a hypothesis.

13. Women Representation in Tech Industry (Gender Studies): A detailed description of the presence and roles of women across various sectors of the tech industry is a typical case of descriptive research. It merely observes and records the status quo without establishing causality or making predictions.

14. Impact of Urban Green Spaces on Mental Health (Environmental Psychology): When researchers document and describe the influence of green urban spaces on residents’ mental health, they are undertaking descriptive research. They seek purely to understand the current state rather than exploring cause-effect relationships.

15. Trends in Smartphone usage among Elderly (Gerontology): Research describing how the elderly population utilizes smartphones, including popular features and challenges encountered, serves as descriptive research. Researcher’s aim is merely to capture what is happening without manipulating variables or posing predictions.

16. Shifts in Voter Preferences (Political Science): A study describing the shift in voter preferences during a particular electoral cycle is descriptive research. It simply records the preferences revealed without drawing causal inferences or suggesting future voting patterns.

17. Understanding Trust in Autonomous Vehicles (Transportation Psychology): This comprises research describing public attitudes and trust levels when it comes to autonomous vehicles. By merely depicting observed sentiments, without engineering any situations or offering predictions, it’s considered descriptive research.

18. The Impact of Social Media on Body Image (Psychology): Descriptive research to outline the experiences and perceptions of individuals relating to body image in the era of social media. Observing these elements without altering any variables qualifies it as descriptive research.

Descriptive vs Experimental Research

Descriptive research merely observes, records, and presents the actual state of affairs without manipulating any variables, while experimental research involves deliberately changing one or more variables to determine their effect on a particular outcome.

De Vaus (2001) succinctly explains that descriptive studies find out what is going on , but experimental research finds out why it’s going on /

Simple definitions are below:

Descriptive research is primarily about describing the characteristics or behaviors in a population, often through surveys or observational methods. It provides rich detail about a specific phenomenon but does not allow for conclusive causal statements; however, it can offer essential leads or ideas for further experimental research (Ivey, 2016).
Experimental research , often conducted in controlled environments, aims to establish causal relationships by manipulating one or more independent variables and observing the effects on dependent variables (Devi, 2017; Mukherjee, 2019).

Experimental designs often involve a control group and random assignment . While it can provide compelling evidence for cause and effect, its artificial setting might not perfectly mirror real-worldly conditions, potentially affecting the generalizability of its findings.

These two types of research are complementary, with descriptive studies often leading to hypotheses that are then tested experimentally (Devi, 2017; Zhao et al., 2021).

Benefits and Limitations of Descriptive Research

Descriptive research offers several benefits: it allows researchers to gather a vast amount of data and present a complete picture of the situation or phenomenon under study, even within large groups or over long time periods.

It’s also flexible in terms of the variety of methods used, such as surveys, observations, and case studies, and it can be instrumental in identifying patterns or trends and generating hypotheses (Erickson, 2017).

However, it also has its limitations.

The primary drawback is that it can’t establish cause-effect relationships, as no variables are manipulated. This lack of control over variables also opens up possibilities for bias, as researchers might inadvertently influence responses during data collection (De Vaus, 2001).

Additionally, the findings of descriptive research are often not generalizable since they are heavily reliant on the chosen sample’s characteristics.

See More Types of Research Design Here

De Vaus, D. A. (2001). Research Design in Social Research . SAGE Publications.

Devi, P. S. (2017). Research Methodology: A Handbook for Beginners . Notion Press.

Erickson, G. S. (2017). Descriptive research design. In New Methods of Market Research and Analysis (pp. 51-77). Edward Elgar Publishing.

Gresham, B. B. (2016). Concepts of Evidence-based Practice for the Physical Therapist Assistant . F.A. Davis Company.

Ivey, J. (2016). Is descriptive research worth doing?. Pediatric nursing , 42 (4), 189. ( Source )

Krishnaswamy, K. N., Sivakumar, A. I., & Mathirajan, M. (2009). Management Research Methodology: Integration of Principles, Methods and Techniques . Pearson Education.

Matanda, E. (2022). Research Methods and Statistics for Cross-Cutting Research: Handbook for Multidisciplinary Research . Langaa RPCIG.

Monsen, E. R., & Van Horn, L. (2007). Research: Successful Approaches . American Dietetic Association.

Mukherjee, S. P. (2019). A Guide to Research Methodology: An Overview of Research Problems, Tasks and Methods . CRC Press.

Siedlecki, S. L. (2020). Understanding descriptive research designs and methods. Clinical Nurse Specialist , 34 (1), 8-12. ( Source )

Zhao, P., Ross, K., Li, P., & Dennis, B. (2021). Making Sense of Social Research Methodology: A Student and Practitioner Centered Approach . SAGE Publications.

Dave Cornell (PhD)

Dr. Cornell has worked in education for more than 20 years. His work has involved designing teacher certification for Trinity College in London and in-service training for state governments in the United States. He has trained kindergarten teachers in 8 countries and helped businessmen and women open baby centers and kindergartens in 3 countries.

Dave Cornell (PhD) https://helpfulprofessor.com/author/dave-cornell-phd/ 15 Theory of Planned Behavior Examples
Dave Cornell (PhD) https://helpfulprofessor.com/author/dave-cornell-phd/ 18 Adaptive Behavior Examples
Dave Cornell (PhD) https://helpfulprofessor.com/author/dave-cornell-phd/ 15 Cooperative Play Examples
Dave Cornell (PhD) https://helpfulprofessor.com/author/dave-cornell-phd/ 15 Parallel Play Examples

Chris Drew (PhD)

This article was peer-reviewed and edited by Chris Drew (PhD). The review process on Helpful Professor involves having a PhD level expert fact check, edit, and contribute to articles. Reviewers ensure all content reflects expert academic consensus and is backed up with reference to academic studies. Dr. Drew has published over 20 academic articles in scholarly journals. He is the former editor of the Journal of Learning Development in Higher Education and holds a PhD in Education from ACU.

Chris Drew (PhD) #molongui-disabled-link 15 Theory of Planned Behavior Examples
Chris Drew (PhD) #molongui-disabled-link 18 Adaptive Behavior Examples
Chris Drew (PhD) #molongui-disabled-link 15 Cooperative Play Examples
Chris Drew (PhD) #molongui-disabled-link 15 Parallel Play Examples

1 thought on “18 Descriptive Research Examples”

Very nice, educative article. I appreciate the efforts.

Bridging the Gap: Overcome these 7 flaws in descriptive research design

Descriptive research design is a powerful tool used by scientists and researchers to gather information about a particular group or phenomenon. This type of research provides a detailed and accurate picture of the characteristics and behaviors of a particular population or subject. By observing and collecting data on a given topic, descriptive research helps researchers gain a deeper understanding of a specific issue and provides valuable insights that can inform future studies.

In this blog, we will explore the definition, characteristics, and common flaws in descriptive research design, and provide tips on how to avoid these pitfalls to produce high-quality results. Whether you are a seasoned researcher or a student just starting, understanding the fundamentals of descriptive research design is essential to conducting successful scientific studies.

Table of Contents

What Is Descriptive Research Design?

The descriptive research design involves observing and collecting data on a given topic without attempting to infer cause-and-effect relationships. The goal of descriptive research is to provide a comprehensive and accurate picture of the population or phenomenon being studied and to describe the relationships, patterns, and trends that exist within the data.

Descriptive research methods can include surveys, observational studies , and case studies, and the data collected can be qualitative or quantitative . The findings from descriptive research provide valuable insights and inform future research, but do not establish cause-and-effect relationships.

Importance of Descriptive Research in Scientific Studies

1. understanding of a population or phenomenon.

Descriptive research provides a comprehensive picture of the characteristics and behaviors of a particular population or phenomenon, allowing researchers to gain a deeper understanding of the topic.

2. Baseline Information

The information gathered through descriptive research can serve as a baseline for future research and provide a foundation for further studies.

3. Informative Data

Descriptive research can provide valuable information and insights into a particular topic, which can inform future research, policy decisions, and programs.

4. Sampling Validation

Descriptive research can be used to validate sampling methods and to help researchers determine the best approach for their study.

5. Cost Effective

Descriptive research is often less expensive and less time-consuming than other research methods , making it a cost-effective way to gather information about a particular population or phenomenon.

6. Easy to Replicate

Descriptive research is straightforward to replicate, making it a reliable way to gather and compare information from multiple sources.

Key Characteristics of Descriptive Research Design

The primary purpose of descriptive research is to describe the characteristics, behaviors, and attributes of a particular population or phenomenon.

2. Participants and Sampling

Descriptive research studies a particular population or sample that is representative of the larger population being studied. Furthermore, sampling methods can include convenience, stratified, or random sampling.

3. Data Collection Techniques

Descriptive research typically involves the collection of both qualitative and quantitative data through methods such as surveys, observational studies, case studies, or focus groups.

4. Data Analysis

Descriptive research data is analyzed to identify patterns, relationships, and trends within the data. Statistical techniques , such as frequency distributions and descriptive statistics, are commonly used to summarize and describe the data.

5. Focus on Description

Descriptive research is focused on describing and summarizing the characteristics of a particular population or phenomenon. It does not make causal inferences.

6. Non-Experimental

Descriptive research is non-experimental, meaning that the researcher does not manipulate variables or control conditions. The researcher simply observes and collects data on the population or phenomenon being studied.

When Can a Researcher Conduct Descriptive Research?

A researcher can conduct descriptive research in the following situations:

To better understand a particular population or phenomenon
To describe the relationships between variables
To describe patterns and trends
To validate sampling methods and determine the best approach for a study
To compare data from multiple sources.

Types of Descriptive Research Design

1. survey research.

Surveys are a type of descriptive research that involves collecting data through self-administered or interviewer-administered questionnaires. Additionally, they can be administered in-person, by mail, or online, and can collect both qualitative and quantitative data.

2. Observational Research

Observational research involves observing and collecting data on a particular population or phenomenon without manipulating variables or controlling conditions. It can be conducted in naturalistic settings or controlled laboratory settings.

3. Case Study Research

Case study research is a type of descriptive research that focuses on a single individual, group, or event. It involves collecting detailed information on the subject through a variety of methods, including interviews, observations, and examination of documents.

4. Focus Group Research

Focus group research involves bringing together a small group of people to discuss a particular topic or product. Furthermore, the group is usually moderated by a researcher and the discussion is recorded for later analysis.

5. Ethnographic Research

Ethnographic research involves conducting detailed observations of a particular culture or community. It is often used to gain a deep understanding of the beliefs, behaviors, and practices of a particular group.

Advantages of Descriptive Research Design

1. provides a comprehensive understanding.

Descriptive research provides a comprehensive picture of the characteristics, behaviors, and attributes of a particular population or phenomenon, which can be useful in informing future research and policy decisions.

2. Non-invasive

Descriptive research is non-invasive and does not manipulate variables or control conditions, making it a suitable method for sensitive or ethical concerns.

3. Flexibility

Descriptive research allows for a wide range of data collection methods , including surveys, observational studies, case studies, and focus groups, making it a flexible and versatile research method.

4. Cost-effective

Descriptive research is often less expensive and less time-consuming than other research methods. Moreover, it gives a cost-effective option to many researchers.

5. Easy to Replicate

Descriptive research is easy to replicate, making it a reliable way to gather and compare information from multiple sources.

6. Informs Future Research

The insights gained from a descriptive research can inform future research and inform policy decisions and programs.

Disadvantages of Descriptive Research Design

1. limited scope.

Descriptive research only provides a snapshot of the current situation and cannot establish cause-and-effect relationships.

2. Dependence on Existing Data

Descriptive research relies on existing data, which may not always be comprehensive or accurate.

3. Lack of Control

Researchers have no control over the variables in descriptive research, which can limit the conclusions that can be drawn.

The researcher’s own biases and preconceptions can influence the interpretation of the data.

5. Lack of Generalizability

Descriptive research findings may not be applicable to other populations or situations.

6. Lack of Depth

Descriptive research provides a surface-level understanding of a phenomenon, rather than a deep understanding.

7. Time-consuming

Descriptive research often requires a large amount of data collection and analysis, which can be time-consuming and resource-intensive.

7 Ways to Avoid Common Flaws While Designing Descriptive Research

1. Clearly define the research question

A clearly defined research question is the foundation of any research study, and it is important to ensure that the question is both specific and relevant to the topic being studied.

2. Choose the appropriate research design

Choosing the appropriate research design for a study is crucial to the success of the study. Moreover, researchers should choose a design that best fits the research question and the type of data needed to answer it.

3. Select a representative sample

Selecting a representative sample is important to ensure that the findings of the study are generalizable to the population being studied. Researchers should use a sampling method that provides a random and representative sample of the population.

4. Use valid and reliable data collection methods

Using valid and reliable data collection methods is important to ensure that the data collected is accurate and can be used to answer the research question. Researchers should choose methods that are appropriate for the study and that can be administered consistently and systematically.

5. Minimize bias

Bias can significantly impact the validity and reliability of research findings. Furthermore, it is important to minimize bias in all aspects of the study, from the selection of participants to the analysis of data.

6. Ensure adequate sample size

An adequate sample size is important to ensure that the results of the study are statistically significant and can be generalized to the population being studied.

7. Use appropriate data analysis techniques

The appropriate data analysis technique depends on the type of data collected and the research question being asked. Researchers should choose techniques that are appropriate for the data and the question being asked.

Have you worked on descriptive research designs? How was your experience creating a descriptive design? What challenges did you face? Do write to us or leave a comment below and share your insights on descriptive research designs!

extremely very educative

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Descriptive research methods. Descriptive research is usually defined as a type of quantitative research, though qualitative research can also be used for descriptive purposes. The research design should be carefully developed to ensure that the results are valid and reliable.. Surveys. Survey research allows you to gather large volumes of data that can be analyzed for frequencies, averages ...
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Descriptive essay example. An example of a short descriptive essay, written in response to the prompt "Describe a place you love to spend time in," is shown below. Hover over different parts of the text to see how a descriptive essay works. On Sunday afternoons I like to spend my time in the garden behind my house.
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Descriptive research design has numerous applications in various fields. Some of the common applications of descriptive research design are: Market research: Descriptive research design is widely used in market research to understand consumer preferences, behavior, and attitudes. This helps companies to develop new products and services ...
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A descriptive essay is one of the four main types of essays, alongside narrative, argumentative, and expository essays. Among these, descriptive essays can be particularly challenging because they demand a keen eye for detail and an appreciation for aesthetics. By vividly describing scenes and details, you engage your reader's senses, making ...
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The use of literary devices such as personification and metaphor makes the banyan tree in the second example come to life. This is how you can make your writing more vivid, descriptive, and poetic. 2. Use your senses. Sensory descriptors are one of the most important aspects of a descriptive essay.
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An essay is a focused piece of writing designed to inform or persuade. There are many different types of essay, but they are often defined in four categories: argumentative, expository, narrative, and descriptive essays. Argumentative and expository essays are focused on conveying information and making clear points, while narrative and ...
Descriptive Research Design
Descriptive research methods. Descriptive research is usually defined as a type of quantitative research, though qualitative research can also be used for descriptive purposes. The research design should be carefully developed to ensure that the results are valid and reliable.. Surveys. Survey research allows you to gather large volumes of data that can be analysed for frequencies, averages ...
How to Write a Descriptive Essay?
Descriptive Essay Writing Guidelines. A descriptive essay consists of three parts- an introduction, a body, and a conclusion.The introduction part must start with a strong opening line to give the outline of the topic.If it is about any person, you can mention some specific personality traits and give some idea about physical appearance.
What is a Descriptive Essay? How to Write It (with Examples)
A descriptive essay's primary goal is to captivate the reader by writing a thorough and vivid explanation of the subject matter, while appealing to their various senses. A list of additional goals is as follows: - Spark feeling and imagination. - Create a vivid experience. - Paint a mental picture. - Pique curiosity.
How to Write a Descriptive Essay
A descriptive essay, as the name may suggest, is an essay in which you describe something. The idea is to create a vivid picture of something - a person, object, place or experience - for your reader. But how do you write a descriptive essay? We have a few helpful tips to share. 1. Brainstorming and Organizing Your Ideas
Descriptive Research: Characteristics, Methods + Examples
Descriptive research is a research method describing the characteristics of the population or phenomenon studied. This descriptive methodology focuses more on the "what" of the research subject than the "why" of the research subject. The method primarily focuses on describing the nature of a demographic segment without focusing on ...
Descriptive Research Designs: Types, Examples & Methods
Descriptive Research vs. Exploratory Research. Descriptive research is a research method that focuses on providing a detailed and accurate account of a specific situation, group, or phenomenon. This type of research describes the characteristics, behaviors, or relationships within the given context without looking for an underlying cause.
Descriptive Essay
A descriptive essay describes an object, person, place, or event that the writer has experienced. Writers use illustrative language to "show" the reader that topic that is described in the essay ...
How to Write a Descriptive Essay (2021 Edition)
A descriptive essay is both expository and creative. When you write a descriptive essay, you use rich diction to make your chosen subject come alive. Your job is to describe in detail a person, place, or thing. You describe things every day of your life. Just think: you tell your friend about the date you had last night in great detail, or you describe how good that bowl of ramen was yesterday ...
What Is a Descriptive Essay? Examples and Guide
A descriptive essay is a type of essay that involves describing a person, object, or any type of noun. We guide you through writing one with examples.
Descriptive vs Analytical/Critical Writing (+ Examples)
Across the thousands of students we work with, descriptive writing (as opposed to critical or analytical writing) is an incredibly pervasive problem.In fact, it's probably the biggest killer of marks in dissertations, theses and research papers.So, in this post, we'll explain the difference between descriptive and analytical writing in straightforward terms, along with plenty of practical ...
Descriptive Essays
What is a descriptive essay? The descriptive essay is a genre of essay that asks the student to describe something—object, person, place, experience, emotion, situation, etc. This genre encourages the student's ability to create a written account of a particular experience. What is more, this genre allows for a great deal of artistic ...
How to Write a Descriptive Essay
A descriptive essay is a type of academic writing that asks the writer to fully describe a place, person, situation, event, or thing. They can be simple or they can be very complex depending on the subject matter and audience written for. These types of essays train a writer's ability to express themselves accurately as well as build ...
How to Write a Descriptive Essay: Step-by-Step Guide
Best Tips for Writing a Descriptive Essay. Outline the essay in sections and create a thesis statement to base the essay on. Then, write a strong introduction and describe the subject matter using creative and vivid adjectives. Use similes, metaphors, and your own emotions to help you bring the topic to life. Part 1.
18 Descriptive Research Examples (2024)
Descriptive research involves gathering data to provide a detailed account or depiction of a phenomenon without manipulating variables or conducting experiments. A scholarly definition is: "Descriptive research is defined as a research approach that describes the characteristics of the population, sample or phenomenon studied.
PDF Descriptive analysis in education: A guide for researchers
Box 1. Descriptive Analysis Is a Critical Component of Research Box 2. Examples of Using Descriptive Analyses to Diagnose Need and Target Intervention on the Topic of "Summer Melt" Box 3. An Example of Using Descriptive Analysis to Evaluate Plausible Causes and Generate Hypotheses Box 4.
Descriptive Research
Descriptive research allows for a wide range of data collection methods, including surveys, observational studies, case studies, and focus groups, making it a flexible and versatile research method. 4. Cost-effective. Descriptive research is often less expensive and less time-consuming than other research methods. Moreover, it gives a cost ...
Types of Research Designs Compared
You can also create a mixed methods research design that has elements of both. Descriptive research vs experimental research. Descriptive research gathers data without controlling any variables, while experimental research manipulates and controls variables to determine cause and effect.

Descriptive Research Design – Types, Methods and Examples

Descriptive Research Design

Types of Descriptive Research Design

Cross-sectional Study

Longitudinal Study

Survey Research

Observational Research

Correlational Research

Data Analysis Methods

Descriptive Statistics

Cross-tabulation

Content Analysis

Qualitative Coding

Visualization

Comparative Analysis

Applications of Descriptive Research Design

Descriptive Research Design Examples

How to Conduct Descriptive Research Design

When to Use Descriptive Research Design

Purpose of Descriptive Research Design

Characteristics of Descriptive Research Design

Advantages of Descriptive Research Design

Limitation of Descriptive Research Design

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What is a Descriptive Essay?

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Descriptive Essay Topics

How to Write a Descriptive Essay in 8 Steps

Step 1: Select Your Topic

Step 2: Gather Details

Step 3: Draft an Outline

Step 4: Develop a Thesis Statement

Step 5: Craft the Introduction

Step 6: Compose the Body Paragraphs

Step 7: Conclude the Essay

Step 8: Refine Your Essay

Descriptive Essay Format

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How To Write A Descriptive Essay?

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