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Top 10 Literature Review Templates with Samples and Examples

presentation proposal review

Hanisha Kapoor

author-user

The Harry Potter series has massively impacted pop culture. It marks the terminal moment of modernity. It has also showed that children are ready to read longer works.

If you have seen the Harry Potter movie or read the series, you would agree with the above example of a literature review. And if you have not, these observations will have created enough curiosity in you to encourage your children to watch Harry Potter movies or give JK Rowling’s book a workout.

A literary review is the amalgamation of extensive knowledge and understanding of the subject matter. A literature review, for all our purposes, needs to a critique that helps take the entire subject matter forward. It has to be a well-meaning critique.

A Literature Review Example for Better Understanding

An example where literature review could be done is on Malcolm Gladwell’s works on success and thinking, in the two books titled ‘Outliers’ and ‘Blink’.

As a sample literary review for these two works, one has to create a problem statement and then show how or why you take the discussion forward to a higher plane. In this case, a literary review could start by saying that success and the factors that influence it are always on the human mind.

The problem statement could be that does luck play a bigger part in success or is your talent and hard work are the major contributors? Then, one may also give examples of previous works that said the same or supported the opposite.

The key elements to a good literary review are balance, poise and evidence.

  Scholars, professors, and researchers dig deeper, find scientific or literary relevance to the subject, and help readers widen their horizons. Having done this, literature reviews also give us a window into works that we should read.

This blog will take you deep into literature reviews and how these need to be structured and delivered for greater impact.

As the first step, we have to be mindful that literature reviews are not a cakewalk. It involves a lot of work: From finding suitable material to evaluating it, critical thinking, paraphrasing, citation skills, creating a methodology, etc.

Conducting an ethical and structured research needs a systematic methodology to put forth your arguments and ideas. Read this blog to showcase your research in an effective manner.

What's even more challenging for a reviewer is to present his/her study without the right visuals.

To bridge this gap, SlideTeam brings you a collection of beautiful, jaw-dropping literature review PowerPoint Templates to showcase your research in a concise and easy manner. Browse the PPT Slides below and use them to present your scholarly review!

Template 1: Literature Review PowerPoint Template

This is a well-designed PowerPoint Template to help you highlight your literature review. Incorporate this state-of-the-art PPT design and present your analysis on the specific topic. This customizable PowerPoint slide shows the findings and your evaluation of a subject. Download this PPT layout and grab your audience’s attention with your balanced review.

Literature Review PowerPoint Design

Download this template

Template 2: Literature Review PPT Graphic

Here is another beautiful preset for showcasing your analysis on the subject. Support your research scope and evaluation with this actionable PowerPoint template. Deploying this fully editable PPT diagram helps you professionally showcase your knowledge on the topic. Use this ready-made PowerPoint Template and justify your thesis or research questions in detail. Grab this template now!

Want to organize and present your research to get under the spotlight? Explore this blog to find suitable thesis templates to document your dissertation.

Literature Review PowerPoint Layout

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Template 3: Literature Review PowerPoint Slide

Want to elaborate on your literature study? Get access to this content-ready PowerPoint Template and help your audience get your point straightaway. This PPT Design comprises an illustration to capture your viewer’s attention. List down your points on the right side of the layout and confidently present your literature review. It is a custom-made template. You can use it as per requirement. Download now!

Literature Review PPT Diagram

Template 4: Literature Review PPT Template

Grab another ready-to-use PowerPoint diagram to present your summary of the published work. Use this visually appealing PPT slide to discuss your contributions in the field. Narrow down your finding and showcase proof of rational investigation to impress your audience with this custom-made PowerPoint Template. Download now!

Literature Review PowerPoint Graphic

Template 5: Literature Review PowerPoint Diagram

Wish to exhibit your literature review? Get this exclusive PPT Template to discuss the topic's strengths and weaknesses. Incorporate this ready-made PowerPoint diagram to make a point with your critical analysis and objective evaluation. Use this PPT slide to present an executive summary of your research topic. Download this fully customizable PowerPoint design now!

Literature Review PowerPoint Diagram

Grab this template

Template 6: Literature Review PowerPoint Template

Looking for ways to showcase the steps to writing a professional literature review? Deploy this content-ready PowerPoint Template and walk your audience through the steps of writing a gripping research report. This PPT slide comprises an illustration demonstrating the ways of a research methodology. Use this pre-designed preset and help your audience write some striking research findings. Download now!

Literature Review PowerPoint Slide

Template 7: Literature Review PowerPoint Graphic

Do you want to summarize your arguments on a particular topic? Incorporate this content-ready PowerPoint template and present your research on a chosen subject. Use this ready-made PPT graphic and provide an overview of the key findings and unresolved problems that your research has addressed. It is a custom-made PPT template. Download now!

Literature Review PPT Graphic

Template 8: Literature Review PPT Slide

Here is another well-crafted PowerPoint Template for you to exhibit your theoretical framework for your research. This fully editable PPT diagram is perfect to help you highlight past work related to the topic. Walk your audience through your research study analysis using this ready-made PowerPoint template. Grab this preset now!

It is difficult to prove your plan of work in front of the audience. You might find our one-page research proposal templates useful to convince your readers the value of your project.

Research Methodology PPT Template

Template 9: Literature Review PowerPoint Template

Use this one-page literature review PowerPoint Slide and showcase your audience with a description, summary, and critical evaluation of your work. Incorporate this actionable PPT design and provide your audience with an overview of sources you have explored while studying the topic. Deploy this custom-made PowerPoint Template to demonstrate how and where your research fits within the broader field of investigation and research.

Literature Review PowerPoint Template

Template 10: Literature Review PPT Diagram

This is another well-designed one-page literature review PowerPoint Template to present your research on a particular topic. Give your audience a brief introduction on the subject and highlight its strengths and weaknesses using this actionable PPT Design. Showcase your research within the context of existing literature with this customizable PowerPoint diagram. Click the link below to grab this ready-made PPT slide.

Literature Review PPT Design

Finally, the gist

Citing research is not enough. It is essential to bring your study into notice to make a point in public. Thus, deploy SlideTeam’s ready-made literature review PowerPoint Templates to justify and support your research. These PPT slides are easy to use and can be downloaded with just one click. Get access to these ready-made and premium PowerPoint Slides from our monthly, semi-annual, annual, annual + custom design subscriptions here .

PS: Wish to showcase your past research experience? Explore this exclusive guide replete with research statement PPT templates to communicate your findings in a clear and concise manner.

Literature Review FAQs

What are the important parts of literature review.

Like most academic papers, literature reviews also comprise three basic elements:

  • An introduction or background information section
  • The body of the review containing the discussion of sources
  • Conclusion and/or recommendations section to end the paper.

What is reviewed in a literature review?

A literature review is a academic writing providing audience with the knowledge and understanding literature on a specific topic. A literature review includes a critical analysis of the material; this is why it is called a literature review rather than a literature report.

What are the characteristics of a good literature review?

An effective literature review provides an overview of an existing research in the following ways:

  • Outlining research trends
  • Evaluating strengths and weaknesses of the subject
  • Identifying potential gaps in the topic
  • Establishing the need for current/future research projects

Why is literature review important?

Literature review helps in gaining an understanding of the existing research. It expands your knowledge relevant to a particular topic or area of study. It is also important as literature reviews showcase improvements needed in a piece of literature. The key word to remember in speaking about literature reviews is critique. We critique to produce better body of literature the next time.

Why do we need literature review?

The purpose of any literature review is to summarize the arguments and ideas of existing knowledge on a particular subject without adding any new contribution. Being built on existing knowledge, literature review helps the researcher to bring new insights and even bring a fresh, unique perspective to view the original topic of research.

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8 Best Tips for Business Proposal Presentations [+Examples]

John Hall

Updated: May 24, 2022

Published: February 16, 2022

Business proposal presentations are the culmination of a long sales process between you and your clients. If you don’t structure it correctly or take the time to craft one with care, you risk losing the client’s buy-in for your solution. So getting it right is essential.

consultant creating a business proposal presentation

In this article, we’ll look at several ways to improve your business proposal presentation (and pitch) and increase the odds that you’ll walk away with a new customer.

→ Download Now: Free Business Proposal Template

Business Proposal Presentation

A business proposal presentation is a document that outlines a business solution for a customer after a lengthy consultation process. It is presented to the customer in either PDF or PowerPoint format, and can be paired with a contract for immediate signing.

Other formats that may be accepted include Google Docs or Google Slides, but PowerPoint is the industry standard. The presentation is then delivered in person or through a video conferencing tool such as Zoom.

Rarely, if ever, is a business proposal presentation sent to the customer for asynchronous perusal. Rather, it’s presented live in a customer meeting . That will give you the opportunity to sell them even more on the solutions you offer and persuade them to make a decision within a reasonable time frame.

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Free Business Proposal Template

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  • Pricing information
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If you let the customer review the presentation on their own, it’s likely that they’ll lengthen the sales process and even put off making a decision.

When crafting your proposal presentation, there are a few quick best practices to keep in mind.

  • Personalize the presentation . While it’s totally fine to reuse a PowerPoint presentation template , you don’t want to accidentally include another business’ name on the deck. So be sure to go through every slide and personalize it for the customer’s goals and pain points.
  • Send a pre-meeting email with an agenda. To prepare your customer for the presentation, it’d be wise to send a pre-meeting email with a quick, scannable sales agenda detailing how the meeting will go. That way, you can set the right expectations and keep you both on track.
  • Plan your in-person customer visit. If you’re meeting the customer in person, there will be a few more elements at play, such as an office tour and even a colleague introduction. That can quickly lead to lost time, so use this guide to plan a customer visit that stays on track and helps you effectively sell your solution.
  • Pay attention to the design of the deck . Your clothes and demeanor may be in tip-top shape, but if your deck is messy and poorly designed, then the effectiveness of your points will be diminished. Use a PowerPoint template and check out a few sales presentation examples to inspire you.
  • Keep the presentation short and precise. Keep your presentation as short as possible, about 15 to 20 minutes. The longer you speak to your clients, the less they’ll remember.

Now, it’s time for your presentation. Let’s go over how you can execute it flawlessly.

How to Present a Business Proposal

  • Optimize your meeting time from the start.
  • Have a clear agenda.
  • Open up with the customer’s problems and challenges.
  • Pause and ask questions.
  • Lead with stories, not data.
  • Don’t read off of your PowerPoint slides.
  • Present your solution — and sell them a vision.
  • Establish a clear follow-up timeline at the end of the meeting.

1. Optimize your meeting time from the start.

When presenting a proposal, it’s important to remember that your clients are busy. They have other meetings to attend, phone calls and emails to return, and problems to solve. Time is their most precious asset. Here are a few tips to optimize the time you spend with your customers:

  • Arrive early . This is a no-brainer, but arrive to the meeting with at least ten minutes to spare, especially if it’s in person. Use this buffer to use the bathroom, rehearse your introduction, and even set up the meeting space.
  • Rehearse setting up the projector or sharing your screen before the meeting . If you’re carrying out a meeting in person, you don’t want to waste ten minutes figuring out how to project your laptop’s screen. Carry several adapters with you and have a fail-safe plan, such as bringing a tablet with a copy of the presentation. If the meeting is over Zoom, practice sharing your screen so that your notes aren’t visible.
  • Keep your introduction short. Leave space for banter and rapport, but keep your personal introduction short. Small talk should be reduced as much as possible — you shouldn’t spend twenty minutes talking about the weather, unless you sell a weather-related solution.

2. Have a clear agenda.

Your presentation must have a clear and compelling agenda, which you can share right at the start (in addition to having shared it over email before the meeting).

The meeting should begin with compelling reasons to consider your proposal and culminate with a specific request for the business. Here’s an agenda template you can use to structure your meeting:

  • Challenge/Opportunity. Begin your presentation by illustrating the opportunity or challenge that your client is overlooking. Make sure it’s compelling enough to motivate your client to listen to the rest of your presentation.
  • Benefits . Discuss the benefits that your client will achieve by adopting your solution. Use a customer case study or testimonial to support your point.
  • Plan . Present your plan or options to resolve the client’s challenge/opportunity.
  • Company . Briefly share your company’s background, including who your company helps with these issues.
  • Recommend . Before closing your presentation, be sure to ask for the client’s business. You might close by asking the client, “Do you believe that the solution that I’ve presented will effectively help you overcome your challenges and achieve your goals?”

In the presentation, include a few bullet points that outline these parts of the meeting, so that the client knows what to expect.

3. Open up with the customer’s problems and challenges.

As mentioned, you’ll begin the meeting with a challenge or opportunity. Don’t walk into the meeting and immediately start talking about yourself or your company or your products. If you do this, your client will immediately focus on cost and product features, often ending the meeting before you’ve had a chance to finish.

Instead, focus on re-emphasizing the customer’s challenges and pain points. Your clients want to know how they can beat their competitors, reach new customers, retain existing customers, and increase profit margins. But before you can sell them your product, you have to emphasize the graveness of the issue they’re facing and illustrate how their challenges will prevent them from achieving these goals.

For instance, if 30% of their customers are churning, and you sell a business solution that can help reduce churn, you might open up your presentation with how their revenue will continue to be impacted by this loss. This will emphasize the urgency of the problem and help you create a stronger pitch later.

4. Pause and ask questions.

After you’ve spoken for a few minutes, stop and ask your client a question. This is a great way to stay in control of the meeting while allowing your client to interact with the sales presentation.

Here are some questions that you might ask:

  • Have I summarized your challenges correctly?
  • Is there anything I’ve missed that you’d like to add?
  • Am I right in saying that you want to solve this problem in the next quarter?

5. Lead with stories, not data.

While clients value data, they are also realistic about what data can — and cannot — tell them. They’ve seen many projects fail despite the glowing research results, and they’ve seen projects succeed despite the lack of any data to back it up.

So, introduce stories first, then the data to back it up. Come to the presentation armed with customer experiences and competitor moves. Your clients are far more interested in what other businesses like them have experienced and what their competitors are doing. They’re not all that interested in the latest research study, but you can use a study to support your points and lend credence to an anecdote.

6. Don’t read off of your PowerPoint slides.

Let the deck complement your points. If you read directly off the slides, you’ll quickly bore your customer, and the impact of what you’re saying won’t land.

Keep your slides simple, too, so that you’re not tempted to read off of them. Most slides are far too complex — too much text, distracting designs, and unrelated images.

You should only put one picture and one line of text on a slide. No more. Your clients can only absorb so much at once, and if they’re too busy trying to sort out paragraphs upon paragraphs on the screen, most of what you’ll say will be missed.

7. Present your solution — and sell them a vision.

After you’ve re-established the business challenge and spoken to the customer’s pain points, it’s time to present your product or service as a solution. But it’s important to not stop here — you have to also sell them a vision of what their business will look like after they take care of the problem.

Will they experience increased sales? Streamlined processes? Better customer retention? And what will that look like a few years from now? Don’t exaggerate, but don’t be afraid to show them how your product can create a much positive future for their business.

8. Establish a clear follow-up timeline at the end of the meeting.

This is maybe the most important part of your business proposal presentation. Tell your customer what will happen after the presentation, so that there’s no ambiguity regarding next steps.

We highly recommend establishing a clear follow-up date. Don’t say, “I’ll follow up in about a week.” Instead, try, “Is it okay if I call you on Friday, May 10th?”

We also recommend creating a timeline after the follow-up call. For instance, you might say you’ll call on a certain date, and then you’ll send the contract over using a tool such as PandaDoc , Qwilr , or Proposify . Your contract will be in your customer’s hand for a week, and then on the following Wednesday, you’ll follow-up once again to see if the customer has any questions.

Adjust this timeline depending on your customer, sales cycle length , and industry. Such a short timeline might not suit a product that costs thousands of dollars and requires a yearly commitment. However, it might suit a product that only costs a few hundred dollars a year.

Feeling stumped? No worries. Below, we share some business proposal examples you can glean inspiration from.

Business Proposal Presentation Examples

1. moving malta forward.

business proposal presentation example: moving malta forward

This compelling presentation proposes a metro system for the city of Malta. It opens with a “Case for Change” and uses graphics and visuals to argue for the creation of a metro in the city. While it is text heavy, it includes plenty of information for Malta’s government to make a decision. That’s why it’s important to know your audience. If you’re proposing to a gubernatorial entity, then being comprehensive is important.

2. The Big Picture

business proposal presentation example: the big picture

This is another presentation that argues for the urban development of a district. Its most notable feature is its “At a glance” spread, which shows an overview of the plan from top to bottom, down to the impact the proposed changes will have on the city. In the same way, you can include at an at-a-glance slide in your presentation.

3. AMW Tech

business proposal presentation example: amw tech

This deck presents a business as opposed to a product, but it does everything right: It opens with an agenda and closes with a call-to-action (“Keep in touch with us”). Even something as simple as providing your contact information can be enough to prompt your customer to continue the conversation.

4. Microsoft Advertising

business proposal presentation example: microsoft advertising

This deck by Microsoft Advertising takes a slightly different approach: It starts with a quote from the Microsoft CEO, and then provides details about how the brand helps its customers. This works for a major brand like this one because the client may be interested in Microsoft as a whole as opposed to just one service. It’s important to know your audience in this respect, as well.

Creating a Compelling Business Proposal Presentation

Being able to effectively present proposals is key to your success. To be effective, get to the point and focus on vision and stories. Use PowerPoint or Keynote as supporting material and be sure to keep it short. Finally, your presentation should begin with compelling reasons to consider your proposal and culminate with a specific request for the business.

Editor's note: This post was originally published in July 2014 and has been updated for comprehensiveness.

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Home Blog Business How to Write a Project Proposal and Present it to Stakeholders

How to Write a Project Proposal and Present it to Stakeholders

Project Proposal PowerPoint Templates

Every manager or executive has at some point of their career the need to create a project proposal (or initiative, we will use both terms instinctively in this post). In this opportunity we will briefly define the concept, how to write it and more importantly how to present it to an audience. Persuasion is key. Being able to transmit the right message behind the proposal will help you engage your audience with your ideas.

What Is a Project Proposal?

A project proposal is a document that details a new project idea. Its main objective is to communicate the idea, and what is needed to make it happen. In its most basic form, it contains a title, initial and end dates, objectives, goals and the overall main achievement pursued at completion of the project.

Formal project proposals have clear sections that have been proven to effectively communicate a project idea. The basics include context about the problem or pain trying to solve, a high level action plan, and the required resources to execute it. We’ll give you more detail into how to write project proposal categories later on in this article.

Note that a business project proposal is not the same thing as a complete project plan , in terms of project management . The project proposal includes a lot of details in many of the same categories as a project charter or a complete project plan. However, it is not the same document. The project proposal is not a detailed execution plan. There are lots of details that may change between the proposal presentation and the final, approved project plan.

Types of Project Proposals

There are many different kinds of project proposals, since there are many different kinds of projects. For the sake of keeping the article with a reasonable length, we will exemplify Business Project Proposals.

Business project proposals range from formal to informal and vary greatly depending on the industry and company where they are defined. This article focuses on business project proposals, though a lot of the basics and recommendations also apply to different categories.

Situations that Require to Write a Business Project Proposal

Projects intake vary depending on the management frameworks applied by every organization. But there are common management practices that trigger the need for project proposals.

The most common place for project definitions and ideation is during Corporate Planning. Independently of the size of the organization, planning is a practice that every professional organization carries out. Could be defined as Corporate Planning, or just Growth planning, but the time of the year where executives prepare their forecast and plan for the future is the main event where initiatives are defined. In order to evaluate them objectively, project proposals are created. Based on the proposals, the executives decide which projects they will sponsor. With this in mind, it is important that the document is formal, informative, but also persuasive.

How to Write a Project Proposal

The following paragraphs describe the common sections of a professional project proposal document. Keep in mind that this guide does not pretend to be exhaustive and is understood that you’ll need to evaluate adjustments to this outline in order to make it work for your industry, field, and department.

Step One: Define the Purpose around a Problem or Pain

No executive team will approve or fund a project if it’s not solving a realistic problem, situation. While it may sound negative, in business a lot of decisions are made around addressing pains, both organizational and client-facing. This step aims to show stakeholders why your project is important and what are the stakes if they don’t approve it.

Since your problem statement is the very first section of your project proposal, it has to be strong. If you don’t make your audience start believing in the need for a new initiative at this point, it will be very hard to change their minds later on. Don’t exaggerate the problem, since that is easy to discover later on, but be emphatic about why this is a problem that needs fixing. Backup your claims with facts, figures, and business cases. The cost of “ not doing ” is also a strong argument.

Here are some questions to consider when defining the problem:

Why What How Who PowerPoint Templates

Step Two: Introduce The Solution

Now that you’ve hopefully convinced your audience of the existence of a problem, you now have to introduce the proposed solution. The next several steps will help you specify some of the more tangible components of the “how”. On this step, however, you’re still at the dazzling and inspiring stage.

That means your introduction to the plan should focus on its benefits.

How is this going to address the problem and what is your organization going to get out of it? Think increased profits, lowered costs, new products on the market, more satisfied clients, increased brand awareness, etc.

What is the anticipated impact of your project or idea? Focus on wide-ranging effects for a more impressive presentation.

Potential Key Benefits of Project

Step Three: Specify Deliverables and Success Criteria

Deliverables are the results of your project. Think about it as the components, both tangible and intangible, that you’ll be delivering. Include the functions and characteristics of each deliverable, such as what it will do, how it will work, and what benefit it will have. Include details such as due date and key tasks required to successfully carry out each deliverable.

Alongside the definition of deliverables are the success criteria. It’s important to specify how you’ll know if each deliverable has been successfully created, as well as the project as a whole. Whenever you’re presenting objectives or criteria for evaluating success, use the SMART goals approach. SMART stands for specific, measurable, achievable, realistic, and time-bound. You can try using a roadmap template to visualize these deliverables and delivery dates.

Step Four: Outline Project Resources

In order to execute a project, you will require resources. Generally in a project proposal you will divide this definition in two. First, an overall estimation of resources in a common language , financial . So you will translate every resource into budgeting terms and define an investment number. Then, you will break down these financials into: assets (i.e.: technology, infrastructure), human resources, services (i.e.: advertisement, consultancy).

Step Five: Outline your Schedule

In this section you will combine deliverables and resources to generate a high level roadmap. Main points to highlight are start and end of the project, delivery dates and resources usage times. In this way you will materialize the proposal in high level activities.

Step Six: Executive Summary

Once the detailed version of your project proposal is complete, it’s time to summarize the presentation into an executive summary. This summary will include a high-level list of each key element of your proposal. The idea of the executive summary is to be able to summarize in one page all the proposal, in a way an executive can grasp the overall scope.

How to Present a Project Proposal to Stakeholders

Your project presentation will follow the basic steps detailed above. Here is a project proposal example structure using project proposal templates to help you get started on your presentation.

Slide 1: Cover Slide with Project Name

Like in all presentations, you don’t dive into the main part of the presentation without introducing the name of the project and yourself as presenter. Covers slides provide some visual stationary previous the presentation kick off. As a recommendation, set a project name that will make it memorable.

Project Proposal Cover Slide Template

Slide 2: Table of Contents

Audience members will have an easier time paying attention if they know what to expect from your proposal presentation. See the following slide for a common project proposal table of contents format. When presenting it, do not dive into details. The agenda slide is aimed to set a mental state in the audience on the structure of the information will follow. It is a presentation best practice to prepare the audience.

Project Proposal Template Table of Contents Slide

Slide 3: The Problem

Summarize your problem statement in one or two sentences. Be BOLD . When creating this problem summary, make sure to touch upon what the problem is, why it is a problem, how this problem manifests, who this problem affects, and what is the fallout of this problem. Make sure your message is directed to the real pain to solve. Avoid repeating the detailed problem definition; the audience can drill down in the documentation for the facts behind your statements.

PowerPoint Template Project Proposal The Problem Slide

Slide 4: The Solution

As the first slide that formally introduces your projects proposal, this slide should briefly communicate what it is you are proposing to do. You can frame this slide in terms of the solution to the previously mentioned problem or you can introduce it as your plan. Either way, make sure this project introduction is no more than 1-3 sentences long. You’ll have time to specify other details in later slides. At this point of the presentation, your audience curiosity starts to peak, and you need to build your persuasive speech.

Slide 5: Goals and Benefits

For this slide, you want to briefly list the main goals for what you want to achieve with your project, as well as the top benefits your project will generate for the organization. While there may be a much larger list of these two components in your project proposal document, you’ll want to present the most important/relevant here. Try to group goals and benefits into categories. Remember that what you put on your PowerPoint slides is only the tip of the iceberg when it comes to your presentation. You can and should give more details in the spoken part of your proposal presentation.

Goals And Benefits PowerPoint Slide Project Proposal

Slide 6: Deliverables and Success Criteria

Without going into too much detail, list deliverables, due dates, and criteria for acceptance for your main deliverables.

Slide 7: Project Management Strategy

State the project management strategy you’re planning to use to manage the project. You can’t assume everyone in your audience will understand what each project management strategy entails, so you should also provide a brief description of your choice. These templates detailing the Scrum , Kanban , and Waterfall methodologies can give you ideas of how to summarize your chosen methodology.

Slide 8: Budget

The budget slide remains pretty simple. Report both the total budget you anticipate for the project as well as a general breakdown of the budget into the main categories. Providing the percentage of each category of the budget is helpful for stakeholders to conceptualize it. In the Project Proposal Presentation template we have included a project budget slide (in slide #9) with a data table that can be used to present the Budget information.

Slide 9: Project Requirements

Other than budget, what’s needed in order to complete your project? Will you need human resources, specific software, equipment, or a special location in order to execute your project? Add a simplified list here of the main requirements.

Slide 10: Project Proposal Timeline

You will not be able to present the entire project timeline in a simple project proposal presentation. However, you should present an overview of the timeline, including major phases and deliverables. Instead of presenting a simple chart with deliverables and dates, we recommend placing your timeline of deliverables and phases in an actual calendar. This puts your timeline in a visual context of quarters, months, or weeks, allowing audience members to have a clearer concept of how long this project will take.

Slide 11: Conclusion

Close your project proposal with a very short summary of the project, similar to what you wrote previously when introducing your solution. The point of this is to remind your audience of the overarching reason for this presentation, especially after going over potentially less-than-inspiring details like budget and requirements.

Slide 12: Thank You Slide

Don’t forget to thank your audience for listening to your project proposal. Add your contact information in case this project proposal is sent over email and reviewed individually.

Final Words

In this article we had reviewed the definition of project proposal, its main structure and a guide on how to present it to your stakeholders. For further reading about presentations skills , here is a guide to improving your public speaking skills that will help you present your project proposal even more effectively. Hope you had enjoyed the reading.

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Home » How To Write A Proposal – Step By Step Guide [With Template]

How To Write A Proposal – Step By Step Guide [With Template]

Table of Contents

How To Write A Proposal

How To Write A Proposal

Writing a Proposal involves several key steps to effectively communicate your ideas and intentions to a target audience. Here’s a detailed breakdown of each step:

Identify the Purpose and Audience

  • Clearly define the purpose of your proposal: What problem are you addressing, what solution are you proposing, or what goal are you aiming to achieve?
  • Identify your target audience: Who will be reading your proposal? Consider their background, interests, and any specific requirements they may have.

Conduct Research

  • Gather relevant information: Conduct thorough research to support your proposal. This may involve studying existing literature, analyzing data, or conducting surveys/interviews to gather necessary facts and evidence.
  • Understand the context: Familiarize yourself with the current situation or problem you’re addressing. Identify any relevant trends, challenges, or opportunities that may impact your proposal.

Develop an Outline

  • Create a clear and logical structure: Divide your proposal into sections or headings that will guide your readers through the content.
  • Introduction: Provide a concise overview of the problem, its significance, and the proposed solution.
  • Background/Context: Offer relevant background information and context to help the readers understand the situation.
  • Objectives/Goals: Clearly state the objectives or goals of your proposal.
  • Methodology/Approach: Describe the approach or methodology you will use to address the problem.
  • Timeline/Schedule: Present a detailed timeline or schedule outlining the key milestones or activities.
  • Budget/Resources: Specify the financial and other resources required to implement your proposal.
  • Evaluation/Success Metrics: Explain how you will measure the success or effectiveness of your proposal.
  • Conclusion: Summarize the main points and restate the benefits of your proposal.

Write the Proposal

  • Grab attention: Start with a compelling opening statement or a brief story that hooks the reader.
  • Clearly state the problem: Clearly define the problem or issue you are addressing and explain its significance.
  • Present your proposal: Introduce your proposed solution, project, or idea and explain why it is the best approach.
  • State the objectives/goals: Clearly articulate the specific objectives or goals your proposal aims to achieve.
  • Provide supporting information: Present evidence, data, or examples to support your claims and justify your proposal.
  • Explain the methodology: Describe in detail the approach, methods, or strategies you will use to implement your proposal.
  • Address potential concerns: Anticipate and address any potential objections or challenges the readers may have and provide counterarguments or mitigation strategies.
  • Recap the main points: Summarize the key points you’ve discussed in the proposal.
  • Reinforce the benefits: Emphasize the positive outcomes, benefits, or impact your proposal will have.
  • Call to action: Clearly state what action you want the readers to take, such as approving the proposal, providing funding, or collaborating with you.

Review and Revise

  • Proofread for clarity and coherence: Check for grammar, spelling, and punctuation errors.
  • Ensure a logical flow: Read through your proposal to ensure the ideas are presented in a logical order and are easy to follow.
  • Revise and refine: Fine-tune your proposal to make it concise, persuasive, and compelling.

Add Supplementary Materials

  • Attach relevant documents: Include any supporting materials that strengthen your proposal, such as research findings, charts, graphs, or testimonials.
  • Appendices: Add any additional information that might be useful but not essential to the main body of the proposal.

Formatting and Presentation

  • Follow the guidelines: Adhere to any specific formatting guidelines provided by the organization or institution to which you are submitting the proposal.
  • Use a professional tone and language: Ensure that your proposal is written in a clear, concise, and professional manner.
  • Use headings and subheadings: Organize your proposal with clear headings and subheadings to improve readability.
  • Pay attention to design: Use appropriate fonts, font sizes, and formatting styles to make your proposal visually appealing.
  • Include a cover page: Create a cover page that includes the title of your proposal, your name or organization, the date, and any other required information.

Seek Feedback

  • Share your proposal with trusted colleagues or mentors and ask for their feedback. Consider their suggestions for improvement and incorporate them into your proposal if necessary.

Finalize and Submit

  • Make any final revisions based on the feedback received.
  • Ensure that all required sections, attachments, and documentation are included.
  • Double-check for any formatting, grammar, or spelling errors.
  • Submit your proposal within the designated deadline and according to the submission guidelines provided.

Proposal Format

The format of a proposal can vary depending on the specific requirements of the organization or institution you are submitting it to. However, here is a general proposal format that you can follow:

1. Title Page:

  • Include the title of your proposal, your name or organization’s name, the date, and any other relevant information specified by the guidelines.

2. Executive Summary:

  •  Provide a concise overview of your proposal, highlighting the key points and objectives.
  • Summarize the problem, proposed solution, and anticipated benefits.
  • Keep it brief and engaging, as this section is often read first and should capture the reader’s attention.

3. Introduction:

  • State the problem or issue you are addressing and its significance.
  • Provide background information to help the reader understand the context and importance of the problem.
  • Clearly state the purpose and objectives of your proposal.

4. Problem Statement:

  • Describe the problem in detail, highlighting its impact and consequences.
  • Use data, statistics, or examples to support your claims and demonstrate the need for a solution.

5. Proposed Solution or Project Description:

  • Explain your proposed solution or project in a clear and detailed manner.
  • Describe how your solution addresses the problem and why it is the most effective approach.
  • Include information on the methods, strategies, or activities you will undertake to implement your solution.
  • Highlight any unique features, innovations, or advantages of your proposal.

6. Methodology:

  • Provide a step-by-step explanation of the methodology or approach you will use to implement your proposal.
  • Include a timeline or schedule that outlines the key milestones, tasks, and deliverables.
  • Clearly describe the resources, personnel, or expertise required for each phase of the project.

7. Evaluation and Success Metrics:

  • Explain how you will measure the success or effectiveness of your proposal.
  • Identify specific metrics, indicators, or evaluation methods that will be used.
  • Describe how you will track progress, gather feedback, and make adjustments as needed.
  • Present a detailed budget that outlines the financial resources required for your proposal.
  • Include all relevant costs, such as personnel, materials, equipment, and any other expenses.
  • Provide a justification for each item in the budget.

9. Conclusion:

  •  Summarize the main points of your proposal.
  •  Reiterate the benefits and positive outcomes of implementing your proposal.
  • Emphasize the value and impact it will have on the organization or community.

10. Appendices:

  • Include any additional supporting materials, such as research findings, charts, graphs, or testimonials.
  •  Attach any relevant documents that provide further information but are not essential to the main body of the proposal.

Proposal Template

Here’s a basic proposal template that you can use as a starting point for creating your own proposal:

Dear [Recipient’s Name],

I am writing to submit a proposal for [briefly state the purpose of the proposal and its significance]. This proposal outlines a comprehensive solution to address [describe the problem or issue] and presents an actionable plan to achieve the desired objectives.

Thank you for considering this proposal. I believe that implementing this solution will significantly contribute to [organization’s or community’s goals]. I am available to discuss the proposal in more detail at your convenience. Please feel free to contact me at [your email address or phone number].

Yours sincerely,

Note: This template is a starting point and should be customized to meet the specific requirements and guidelines provided by the organization or institution to which you are submitting the proposal.

Proposal Sample

Here’s a sample proposal to give you an idea of how it could be structured and written:

Subject : Proposal for Implementation of Environmental Education Program

I am pleased to submit this proposal for your consideration, outlining a comprehensive plan for the implementation of an Environmental Education Program. This program aims to address the critical need for environmental awareness and education among the community, with the objective of fostering a sense of responsibility and sustainability.

Executive Summary: Our proposed Environmental Education Program is designed to provide engaging and interactive educational opportunities for individuals of all ages. By combining classroom learning, hands-on activities, and community engagement, we aim to create a long-lasting impact on environmental conservation practices and attitudes.

Introduction: The state of our environment is facing significant challenges, including climate change, habitat loss, and pollution. It is essential to equip individuals with the knowledge and skills to understand these issues and take action. This proposal seeks to bridge the gap in environmental education and inspire a sense of environmental stewardship among the community.

Problem Statement: The lack of environmental education programs has resulted in limited awareness and understanding of environmental issues. As a result, individuals are less likely to adopt sustainable practices or actively contribute to conservation efforts. Our program aims to address this gap and empower individuals to become environmentally conscious and responsible citizens.

Proposed Solution or Project Description: Our Environmental Education Program will comprise a range of activities, including workshops, field trips, and community initiatives. We will collaborate with local schools, community centers, and environmental organizations to ensure broad participation and maximum impact. By incorporating interactive learning experiences, such as nature walks, recycling drives, and eco-craft sessions, we aim to make environmental education engaging and enjoyable.

Methodology: Our program will be structured into modules that cover key environmental themes, such as biodiversity, climate change, waste management, and sustainable living. Each module will include a mix of classroom sessions, hands-on activities, and practical field experiences. We will also leverage technology, such as educational apps and online resources, to enhance learning outcomes.

Evaluation and Success Metrics: We will employ a combination of quantitative and qualitative measures to evaluate the effectiveness of the program. Pre- and post-assessments will gauge knowledge gain, while surveys and feedback forms will assess participant satisfaction and behavior change. We will also track the number of community engagement activities and the adoption of sustainable practices as indicators of success.

Budget: Please find attached a detailed budget breakdown for the implementation of the Environmental Education Program. The budget covers personnel costs, materials and supplies, transportation, and outreach expenses. We have ensured cost-effectiveness while maintaining the quality and impact of the program.

Conclusion: By implementing this Environmental Education Program, we have the opportunity to make a significant difference in our community’s environmental consciousness and practices. We are confident that this program will foster a generation of individuals who are passionate about protecting our environment and taking sustainable actions. We look forward to discussing the proposal further and working together to make a positive impact.

Thank you for your time and consideration. Should you have any questions or require additional information, please do not hesitate to contact me at [your email address or phone number].

About the author

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Muhammad Hassan

Researcher, Academic Writer, Web developer

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  • 2018/03/18/Making-a-presentation-from-your-research-proposal

Making a presentation from your research proposal

In theory, it couldn’t be easier to take your written research proposal and turn it into a presentation. Many people find presenting ideas easier than writing about them as writing is inherently difficult. On the other hand, standing up in front of a room of strangers, or worse those you know, is also a bewildering task. Essentially, you have a story to tell, but does not mean you are story telling. It means that your presentation will require you to talk continuously for your alloted period of time, and that the sentences must follow on from each other in a logical narative; i.e. a story.  

So where do you start?

Here are some simple rules to help guide you to build your presentation:

  • One slide per minute: However many minutes you have to present, that’s your total number of slides. Don’t be tempted to slip in more.
  • Keep the format clear: There are lots of templates available to use, but you’d do best to keep your presentation very clean and simple.
  • Be careful with animations: You can build your slide with animations (by adding images, words or graphics). But do not flash, bounce, rotate or roll. No animated little clipart characters. No goofy cartoons – they’ll be too small for the audience to read. No sounds (unless you are talking about sounds). Your audience has seen it all before, and that’s not what they’ve come for. They have come to hear about your research proposal.
  • Don’t be a comedian: Everyone appreciates that occasional light-hearted comment, but it is not stand-up. If you feel that you must make a joke, make only one and be ready to push on when no-one reacts. Sarcasm simply won’t be understood by the majority of your audience, so don’t bother: unless you’re a witless Brit who can’t string three or more sentences together without.

Keep to your written proposal formula

  • You need a title slide (with your name, that of your advisor & institution)
  • that put your study into the big picture
  • explain variables in the context of existing literature
  • explain the relevance of your study organisms
  • give the context of your own study
  • Your aims & hypotheses
  • Images of apparatus or diagrams of how apparatus are supposed to work. If you can’t find anything, draw it simply yourself.
  • Your methods can be abbreviated. For example, you can tell the audience that you will measure your organism, but you don’t need to provide a slide of the callipers or balance (unless these are the major measurements you need).
  • Analyses are important. Make sure that you understand how they work, otherwise you won’t be able to present them to others. Importantly, explain where each of the variables that you introduced, and explained how to measure, fit into the analyses. There shouldn’t be anything new or unexpected that pops up here.
  • I like to see what the results might look like, even if you have to draw graphs with your own lines on it. Use arrows to show predictions under different assumptions.

Slide layout

  • Your aim is to have your audience listen to you, and only look at the slides when you indicate their relevance. 
  • You’d be better off having a presentation without words, then your audience will listen instead of trying to read. As long as they are reading, they aren't listening. Really try to limit the words you have on any single slide (<30). Don’t have full sentences, but write just enough to remind you of what to say and so that your audience can follow when you are moving from point to point.
  • Use bullet pointed lists if you have several points to make (Font 28 pt)
  • If you only have words on a slide, then add a picture that will help illustrate your point. This is especially useful to illustrate your organism. At the same time, don’t have anything on a slide that has no meaning or relevance. Make sure that any illustration is large enough for your audience to see and understand what it is that you are trying to show.
  • Everything on your slide must be mentioned in your presentation, so remove anything that becomes irrelevant to your story when you practice.
  • Tables: you are unlikely to have large complex tables in a presentation, but presenting raw data or small words in a table is a way to lose your audience. Make your point in another way.
  • Use citations (these can go in smaller font 20 pt). I like to cut out the title & authors of the paper from the pdf and show it on the slide.
  • If you can, have some banner that states where you are in your presentation (e.g. Methods, or 5 of 13). It helps members of the audience who might have been daydreaming.

Practice, practice, practice

  • It can’t be said enough that you must practice your presentation. Do it in front of a mirror in your bathroom. In front of your friends. It's the best way of making sure you'll do a good job.
  • If you can't remember what you need to say, write flash cards with prompts. Include the text on your slide and expand. When you learn what’s on the cards, relate it to what’s on the slide so that you can look at the slides and get enough hints on what to say. Don’t bring flashcards with you to your talk. Instead be confident enough that you know them front to back and back to front.
  • Practice with a pointer and slide advancer (or whatever you will use in the presentation). You should be pointing out to your audience what you have on your slides; use the pointer to do this.
  • Avoid taking anything with you that you might fiddle with.

Maybe I've got it all wrong?

There are some things that I still need to learn about presentations. Have a look at the following video and see what you think. There are some really good points made here, and I think I should update my example slides to reflect these ideas. I especially like the use of contrast to focus attention. 

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  • How to Write a Research Proposal | Examples & Templates

How to Write a Research Proposal | Examples & Templates

Published on October 12, 2022 by Shona McCombes and Tegan George. Revised on November 21, 2023.

Structure of a research proposal

A research proposal describes what you will investigate, why it’s important, and how you will conduct your research.

The format of a research proposal varies between fields, but most proposals will contain at least these elements:

Introduction

Literature review.

  • Research design

Reference list

While the sections may vary, the overall objective is always the same. A research proposal serves as a blueprint and guide for your research plan, helping you get organized and feel confident in the path forward you choose to take.

Table of contents

Research proposal purpose, research proposal examples, research design and methods, contribution to knowledge, research schedule, other interesting articles, frequently asked questions about research proposals.

Academics often have to write research proposals to get funding for their projects. As a student, you might have to write a research proposal as part of a grad school application , or prior to starting your thesis or dissertation .

In addition to helping you figure out what your research can look like, a proposal can also serve to demonstrate why your project is worth pursuing to a funder, educational institution, or supervisor.

Research proposal aims
Show your reader why your project is interesting, original, and important.
Demonstrate your comfort and familiarity with your field.
Show that you understand the current state of research on your topic.
Make a case for your .
Demonstrate that you have carefully thought about the data, tools, and procedures necessary to conduct your research.
Confirm that your project is feasible within the timeline of your program or funding deadline.

Research proposal length

The length of a research proposal can vary quite a bit. A bachelor’s or master’s thesis proposal can be just a few pages, while proposals for PhD dissertations or research funding are usually much longer and more detailed. Your supervisor can help you determine the best length for your work.

One trick to get started is to think of your proposal’s structure as a shorter version of your thesis or dissertation , only without the results , conclusion and discussion sections.

Download our research proposal template

Prevent plagiarism. Run a free check.

Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We’ve included a few for you below.

  • Example research proposal #1: “A Conceptual Framework for Scheduling Constraint Management”
  • Example research proposal #2: “Medical Students as Mediators of Change in Tobacco Use”

Like your dissertation or thesis, the proposal will usually have a title page that includes:

  • The proposed title of your project
  • Your supervisor’s name
  • Your institution and department

The first part of your proposal is the initial pitch for your project. Make sure it succinctly explains what you want to do and why.

Your introduction should:

  • Introduce your topic
  • Give necessary background and context
  • Outline your  problem statement  and research questions

To guide your introduction , include information about:

  • Who could have an interest in the topic (e.g., scientists, policymakers)
  • How much is already known about the topic
  • What is missing from this current knowledge
  • What new insights your research will contribute
  • Why you believe this research is worth doing

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As you get started, it’s important to demonstrate that you’re familiar with the most important research on your topic. A strong literature review  shows your reader that your project has a solid foundation in existing knowledge or theory. It also shows that you’re not simply repeating what other people have already done or said, but rather using existing research as a jumping-off point for your own.

In this section, share exactly how your project will contribute to ongoing conversations in the field by:

  • Comparing and contrasting the main theories, methods, and debates
  • Examining the strengths and weaknesses of different approaches
  • Explaining how will you build on, challenge, or synthesize prior scholarship

Following the literature review, restate your main  objectives . This brings the focus back to your own project. Next, your research design or methodology section will describe your overall approach, and the practical steps you will take to answer your research questions.

Building a research proposal methodology
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To finish your proposal on a strong note, explore the potential implications of your research for your field. Emphasize again what you aim to contribute and why it matters.

For example, your results might have implications for:

  • Improving best practices
  • Informing policymaking decisions
  • Strengthening a theory or model
  • Challenging popular or scientific beliefs
  • Creating a basis for future research

Last but not least, your research proposal must include correct citations for every source you have used, compiled in a reference list . To create citations quickly and easily, you can use our free APA citation generator .

Some institutions or funders require a detailed timeline of the project, asking you to forecast what you will do at each stage and how long it may take. While not always required, be sure to check the requirements of your project.

Here’s an example schedule to help you get started. You can also download a template at the button below.

Download our research schedule template

Example research schedule
Research phase Objectives Deadline
1. Background research and literature review 20th January
2. Research design planning and data analysis methods 13th February
3. Data collection and preparation with selected participants and code interviews 24th March
4. Data analysis of interview transcripts 22nd April
5. Writing 17th June
6. Revision final work 28th July

If you are applying for research funding, chances are you will have to include a detailed budget. This shows your estimates of how much each part of your project will cost.

Make sure to check what type of costs the funding body will agree to cover. For each item, include:

  • Cost : exactly how much money do you need?
  • Justification : why is this cost necessary to complete the research?
  • Source : how did you calculate the amount?

To determine your budget, think about:

  • Travel costs : do you need to go somewhere to collect your data? How will you get there, and how much time will you need? What will you do there (e.g., interviews, archival research)?
  • Materials : do you need access to any tools or technologies?
  • Help : do you need to hire any research assistants for the project? What will they do, and how much will you pay them?

If you want to know more about the research process , methodology , research bias , or statistics , make sure to check out some of our other articles with explanations and examples.

Methodology

  • Sampling methods
  • Simple random sampling
  • Stratified sampling
  • Cluster sampling
  • Likert scales
  • Reproducibility

 Statistics

  • Null hypothesis
  • Statistical power
  • Probability distribution
  • Effect size
  • Poisson distribution

Research bias

  • Optimism bias
  • Cognitive bias
  • Implicit bias
  • Hawthorne effect
  • Anchoring bias
  • Explicit bias

Once you’ve decided on your research objectives , you need to explain them in your paper, at the end of your problem statement .

Keep your research objectives clear and concise, and use appropriate verbs to accurately convey the work that you will carry out for each one.

I will compare …

A research aim is a broad statement indicating the general purpose of your research project. It should appear in your introduction at the end of your problem statement , before your research objectives.

Research objectives are more specific than your research aim. They indicate the specific ways you’ll address the overarching aim.

A PhD, which is short for philosophiae doctor (doctor of philosophy in Latin), is the highest university degree that can be obtained. In a PhD, students spend 3–5 years writing a dissertation , which aims to make a significant, original contribution to current knowledge.

A PhD is intended to prepare students for a career as a researcher, whether that be in academia, the public sector, or the private sector.

A master’s is a 1- or 2-year graduate degree that can prepare you for a variety of careers.

All master’s involve graduate-level coursework. Some are research-intensive and intend to prepare students for further study in a PhD; these usually require their students to write a master’s thesis . Others focus on professional training for a specific career.

Critical thinking refers to the ability to evaluate information and to be aware of biases or assumptions, including your own.

Like information literacy , it involves evaluating arguments, identifying and solving problems in an objective and systematic way, and clearly communicating your ideas.

The best way to remember the difference between a research plan and a research proposal is that they have fundamentally different audiences. A research plan helps you, the researcher, organize your thoughts. On the other hand, a dissertation proposal or research proposal aims to convince others (e.g., a supervisor, a funding body, or a dissertation committee) that your research topic is relevant and worthy of being conducted.

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Princeton Correspondents on Undergraduate Research

How to Make a Successful Research Presentation

Turning a research paper into a visual presentation is difficult; there are pitfalls, and navigating the path to a brief, informative presentation takes time and practice. As a TA for  GEO/WRI 201: Methods in Data Analysis & Scientific Writing this past fall, I saw how this process works from an instructor’s standpoint. I’ve presented my own research before, but helping others present theirs taught me a bit more about the process. Here are some tips I learned that may help you with your next research presentation:

More is more

In general, your presentation will always benefit from more practice, more feedback, and more revision. By practicing in front of friends, you can get comfortable with presenting your work while receiving feedback. It is hard to know how to revise your presentation if you never practice. If you are presenting to a general audience, getting feedback from someone outside of your discipline is crucial. Terms and ideas that seem intuitive to you may be completely foreign to someone else, and your well-crafted presentation could fall flat.

Less is more

Limit the scope of your presentation, the number of slides, and the text on each slide. In my experience, text works well for organizing slides, orienting the audience to key terms, and annotating important figures–not for explaining complex ideas. Having fewer slides is usually better as well. In general, about one slide per minute of presentation is an appropriate budget. Too many slides is usually a sign that your topic is too broad.

presentation proposal review

Limit the scope of your presentation

Don’t present your paper. Presentations are usually around 10 min long. You will not have time to explain all of the research you did in a semester (or a year!) in such a short span of time. Instead, focus on the highlight(s). Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.

You will not have time to explain all of the research you did. Instead, focus on the highlights. Identify a single compelling research question which your work addressed, and craft a succinct but complete narrative around it.

Craft a compelling research narrative

After identifying the focused research question, walk your audience through your research as if it were a story. Presentations with strong narrative arcs are clear, captivating, and compelling.

  • Introduction (exposition — rising action)

Orient the audience and draw them in by demonstrating the relevance and importance of your research story with strong global motive. Provide them with the necessary vocabulary and background knowledge to understand the plot of your story. Introduce the key studies (characters) relevant in your story and build tension and conflict with scholarly and data motive. By the end of your introduction, your audience should clearly understand your research question and be dying to know how you resolve the tension built through motive.

presentation proposal review

  • Methods (rising action)

The methods section should transition smoothly and logically from the introduction. Beware of presenting your methods in a boring, arc-killing, ‘this is what I did.’ Focus on the details that set your story apart from the stories other people have already told. Keep the audience interested by clearly motivating your decisions based on your original research question or the tension built in your introduction.

  • Results (climax)

Less is usually more here. Only present results which are clearly related to the focused research question you are presenting. Make sure you explain the results clearly so that your audience understands what your research found. This is the peak of tension in your narrative arc, so don’t undercut it by quickly clicking through to your discussion.

  • Discussion (falling action)

By now your audience should be dying for a satisfying resolution. Here is where you contextualize your results and begin resolving the tension between past research. Be thorough. If you have too many conflicts left unresolved, or you don’t have enough time to present all of the resolutions, you probably need to further narrow the scope of your presentation.

  • Conclusion (denouement)

Return back to your initial research question and motive, resolving any final conflicts and tying up loose ends. Leave the audience with a clear resolution of your focus research question, and use unresolved tension to set up potential sequels (i.e. further research).

Use your medium to enhance the narrative

Visual presentations should be dominated by clear, intentional graphics. Subtle animation in key moments (usually during the results or discussion) can add drama to the narrative arc and make conflict resolutions more satisfying. You are narrating a story written in images, videos, cartoons, and graphs. While your paper is mostly text, with graphics to highlight crucial points, your slides should be the opposite. Adapting to the new medium may require you to create or acquire far more graphics than you included in your paper, but it is necessary to create an engaging presentation.

The most important thing you can do for your presentation is to practice and revise. Bother your friends, your roommates, TAs–anybody who will sit down and listen to your work. Beyond that, think about presentations you have found compelling and try to incorporate some of those elements into your own. Remember you want your work to be comprehensible; you aren’t creating experts in 10 minutes. Above all, try to stay passionate about what you did and why. You put the time in, so show your audience that it’s worth it.

For more insight into research presentations, check out these past PCUR posts written by Emma and Ellie .

— Alec Getraer, Natural Sciences Correspondent

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Arizona State University

Creating and running effective proposal reviews

Organizing and hosting proposal reviews requires time and energy few principal investigators can spare. With blue teams, pink teams, green teams, and red teams, proposal reviews sound more like Dr. Seuss and less like steps recommended by proposal management professionals. The process becomes all the more discouraging when collaborators or reviewers cannot or will not attend, even more so if feedback given during the review meetings is not useful, leaving proposers asking: “Why bother?”

Done properly, review meetings, called color-team reviews in industry, prove invaluable. Just like a great novel requires input from multiple subject-matter experts and editors, a great proposal—that is, one that will get you funded—requires input from people both attached and detached from the project.

Schedule for success

The success of these reviews hinges on their timeliness and organization. Set reasonable, achievable expectations for the condition of drafts prior to reviews. Create and enforce deadlines for your outline, storyboard, and drafts. Hold yourself to the same standards you expect from your team.

Work with people you trust

The composition of your team is as important as adhering to a process or a schedule. Involve co-investigators and reviewers who are not just good at what they do, but who you can trust to show up to meetings and deliver content, language, edits, and feedback on time.

Know what kind of review you need and when you need it

Schedule reviews far enough in advance that you have time to make adjustments. Make sure you have delivered required, completed materials to collaborators or reviewers prior to the meeting. If drafts are incomplete or budget estimates nowhere near ready to discuss, reschedule the reviews or adapt the meeting to your circumstances.

Develop review meeting agendas in advance

Even the finest of minds can get distracted. But reviews should not evolve into isolated scientific debates. Develop an agenda in advance to keep reviewers and researchers on topic, on task, on time. Make sure everyone has a chance to voice their opinions. Do not be afraid to silence sycophants and gadflies monopolizing the conversation.

Develop a set of review criteria

Reviews without guidelines often devolve into a bizarre combination of Socratic dialogues and group therapy. Use a list of evaluation criteria based on the sponsor solicitation to separate constructive criticism from encomium and grousing.

A plethora of positive comments indicates your reviewers are cursed by knowledge, meaning they are so familiar with your idea, your body of work, or your field that they cannot imagine how outsiders would read your proposal. If you have the time, get a second opinion.

An abundance of negative reviews likely means something is seriously wrong with your proposal—usually that your draft was not mature enough to be reviewed by other researchers, proposal experts, and editors.

Want help organizing or facilitating your next proposal review? Email us at   [email protected] .

*This post was originally published by Tobin Spratte, Proposal Manager, in 2017.

How to Create an Effective Business Proposal Presentation: Top Tips for Success

proposal presentation featured image

Creating an engaging business proposal and presenting it in front of your potential clients might sound like a difficult task. Knowing what to focus on, how to organize the meeting and shape your approach shouldn’t stress you out.

With our comprehensive guide, you’ll see how easy it can be to create a winning proposal. We’ll also give you tips on how to build confidence in your presenting skills and nail every public speaking event, be it around your proposal or not. 

In this article, we’ll cover the proposal presentation creation process, how to best automate it and give you other tips on how to engage your audience. 

Create a great business proposal

Whatever your topic may be, the starting process is the same - research. You need to conduct thorough research into your topic, and your audience as well. 

The questions you need answered are:

  • What problem are your clients facing?
  • What are your client’s goals?
  • How would they like you to go about helping them achieve those goals?
  • Have your clients ever worked with any of your competitors before?
  • How much budget can they allocate for this project?
  • When do they expect to see results?

Once you conduct your research, you can start creating a proposal presentation. In order to speed up your proposal creation process, you’ll want to look into automation software. 

Better Proposals offers a variety of prewritten proposal templates that you can easily customize to your needs. This means that you won’t have to create your presentation from scratch. 

prewritten proposal

With our beautifully designed templates, you’ll have no problem showing your solution and the benefits you’ll bring to your clients in a way that’s easy to understand for everyone. 

How to structure your presentation

Start with a short introduction. The point of your presentation introduction is to ease your clients in by explaining to them that you’ve listened and understood their issues. They will want to hear about your process and how you’ll help them achieve their goals so make sure you’re not talking too much about yourself and your company. 

Once you’ve created your introduction, it’s time to focus on your process and timescales . This is the time to go into further detail and explain exactly which steps you’re going to take in order to help your client. However, make sure that you’re keeping it easy to understand. 

Your clients won’t have the same technical knowledge as you do, so make sure to explain everything in simple terms. As important as it is to talk about your process, it’s even more important to showcase the benefits. 

That’s how you sell your services - by talking about tangle results. If you’re providing website building, explain how it will lead to increased sales and market share. 

If you’re working with a team, make sure to explain what each member will be working on a week to week basis. 

Once you’ve presented your solution, it’s time to get to the price. If you already know your client’s budget, it will be easy for you to come up with a number. But that’s not all, the way you present your price is also very important. 

Make sure you’re not using the word price and try using words like investment and ROI instead. It will make your proposal stand out and won’t cheapen your offer. Moreover, it’s important to present your price as a single number. 

If you present a few different tiered price points, it will confuse your clients. They won’t know which package to choose, since they are looking to you to explain which steps are needed in order to help them achieve their goals. 

Don’t use your presentation to try and upsell your clients. That should be done once you’ve created a relationship with them and created some results with your solution. 

Add a great case study 

Once you’ve presented your solution and price, it might be a good idea to quickly present a few case studies. They will show how you helped a client in a similar position before. It will be a good way to win over the audience, especially if you think you’ve lost them after presenting your price.

A third-party’s quote about your company will build your credibility. Furthermore, it gives you the opportunity to present the benefits your clients experienced from working with you, as well as how quickly they reached ROI. 

case study

Better Proposals’ templates come with a prewrite structure for case studies. We know what the clients want to see and hear, which is why we make sure to provide a visually pleasing layout. 

There is no need to go into detail on how much trouble your client was in before they started working with you. Nor should you talk about the process employed to help them achieve results. In most cases, this will be similar to the process you’ve already presented to the client, so don’t repeat yourself. 

Instead, focus on the results. By this we mean:

  • The benefits the client experienced since working with you . Explain a few details - do they have more time now, have they managed to focus on other parts of their business and more?
  • What short and long term goals did you help them achieve?
  • When did they achieve ROI ?
  • A quote from the previous client.

Case studies are a powerful strategy that can help you win deals and secure more revenue. 

How to end your proposal presentation

After that, make sure to outline the next steps as well as present your guarantee and terms and conditions. 

It might sound silly, but including a clear call to action is very important. Since you’ve already created a great proposal presentation, it would be a shame not to state what needs to happen next. 

Does your client need to send any materials, do they need to pay the first fee, is there a need for a team meeting?

Whatever needs to be done, lay it out in order to make it easy for everyone to understand. 

In the guarantee section, present what you could offer the client if anything goes wrong. A popular example would be to promise a free product or service if you don’t provide them with a finished product in the agreed-upon time frame. 

Personalize your proposal for the specific audience

While you’re creating your proposal presentation, you need to keep in mind who your audience is. You need to know their needs, wants, lifestyles and behaviour. However, not only do you need to know your audience, but their audience as well. 

Who are they selling their products and services to? Firstly, distinguish between a B2B, B2C and a combination of those two types of companies. After that look for any reports that focus on their industry. If you’re selling medical equipment, find out all you can about hospitals, private clinics and any upcoming trends in the market. In addition, identify your competitors and analyze their technological stack using the technographic data insights .

You need to be able to confidently present your proposal and that confidence will come from the amount of research you conduct. 

Analyze the previous efforts your client’s company has made in order to solve the problem. If you could explain to them why it didn’t work, it would further demonstrate your expertise and that you’re the perfect person for the job. 

When using Better Proposals, you can make sure you’ll never address your clients by the wrong name. With our custom merge tags , you can name your clients, their company and brand and automatically personalize your proposals. 

That way, even if you’re recycling your proposal presentations, you can rest assured knowing you didn’t leave the names of your previous clients. 

Send out the proposal before the presentation 

It’s a good idea to send out your presentation before the meeting. 

There are three reasons for that: 

  • It will give your clients enough information to think about any questions they might have.
  • You can utilize proposal analytics to see exactly what your clients are interested in and shape your approach accordingly.
  • If your clients agree to your terms, they can sign them then and there using the digital signature option.

Better Proposals offers a great feature called proposal analytics. They show you when your proposals were opened, by who, if they were forwarded, signed and paid. 

presentation proposal review

You will also receive notifications via email for every action your client takes. Moreover, you’ll know exactly how much time did they spend on each of the chapters. 

presentation proposal review

This type of insight will help you understand which parts of your presentation to focus more on in the meeting. Did your client jump straight to the price or did they read every section? Once you analyze their actions, you’ll have a different perspective on your presentation. 

Focus on the problem you’re solving, not your offer

Don’t underestimate the power of benefits and value you can bring to your clients. That’s what they’re most interested in. We know that it’s tempting to focus on your offer and go into great detail about how you’re the best person for the job based on your price, approach, quality of work and more. 

As important as that is, make sure your primary focus is on the problem you’re going to solve and the benefits you’ll bring them. 

Your clients won’t be that interested in your features and other technical details. They want to hear what their future will look like if they start a business relationship with you. For example, if you’re selling a meal prep kit, it would make more sense to highlight benefits like - freeing up time in your customers' days, offering a variety of meal plans and more. 

how to present benefits in your proposal presentation

Talking about the technical aspects of your business would only be interesting to potential investors or employees. That's why it’s important to focus on the value you’re bringing to the client. 

Arrive early in a neutral setting

The last tip we have for you is to meet the client in a neutral setting. Most of the time the client will want you to come to their office. Even though you’d want to accommodate your clients, meeting them in their office might be detrimental to your deal. 

Their office is a place with a lot of distractions. Anyone can walk in and ask for input on their own work, there are deliveries going on and the phones ringing off the hook. Offices are not known as quiet places and that is why you’d want to move the meeting to a more neutral setting. 

Our advice is to choose a hotel lobby. They are usually quiet during the workday, making them the perfect setting for a business meeting. 

It’s also important to come early. That way you can choose the perfect table, order a drink (nothing alcoholic though) and relax. If you get nervous about presenting, arriving early will help you set up and focus. 

Further tips we have for anyone presenting are: 

  • Rehearse your presentation in front of your colleagues.
  • Plan out your pauses and the points you’ll highlight.
  • Make sure to connect with your audience, don’t just look at your materials.
  • Think about the possible questions they can ask you in advance so that you can prepare answers.

If you win a deal right after the presentation, you’re already in the right place to celebrate. Once everything is done, you can seal the deal with a drink or two. 

The first rule of presentations is - to prepare. The more time and effort you put into your presentation, the more confidence you’ll have in your presenting skills. With our actionable guide, you’ll quickly be able to create a beautifully designed presentation that will help you win the deal. 

Make sure you start any proposal presentation with thorough research into your potential clients. You’ll have to know the answers to all your questions about the way you would implement your solution before you start writing the proposal. 

If you use Better Proposals, you’ll love how quickly and easily you can create a document that is easy to get through and engaging. Sign up for a free trial today and find out for yourself how much our platform can help you in the proposal process.

Are your sales docs more awkward than small talk?

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Every Document Is a Proposal

Whether it's a new employee or a new client, your documents say a lot about your business. If you don't see every document as a proposal, you're missing the point.

Using Word to Create Proposals Makes You Look Fucking Pathetic

Think about the impression you're trying to give off and then ditch Word proposals for good. They make you look pathetic.

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COMMENTS

  1. Must-have Proposal Review Templates with Samples and Examples

    Realize Programs: A proposal review ensures your programs are crystal clear and achievable. Now, let's dive into must-have templates to elevate your proposal game. Template 1: Website Review Proposal Template PowerPoint Presentation Slide. This presentation is your secret weapon for proposals related to website reviews.

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  4. 10 Best Literature Review Templates for Scholars and ...

    Template 8: Literature Review for Research Paper Proposal PPT . Download this high-quality PPT template and write a well-formatted literature review. The given layout is professionally designed and easy to follow. It will enable you to emphasize various elements, such as materials referred to, past work, the list of books, approach for analysis ...

  5. Top 10 Literature Review Templates to Present Your Research

    Template 1: Literature Review PowerPoint Template. This is a well-designed PowerPoint Template to help you highlight your literature review. Incorporate this state-of-the-art PPT design and present your analysis on the specific topic. This customizable PowerPoint slide shows the findings and your evaluation of a subject.

  6. How to Write a Literature Review

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  7. 8 Best Tips for Business Proposal Presentations [+Examples]

    2. Have a clear agenda. Your presentation must have a clear and compelling agenda, which you can share right at the start (in addition to having shared it over email before the meeting). The meeting should begin with compelling reasons to consider your proposal and culminate with a specific request for the business.

  8. How to Write a Project Proposal and Present it to Stakeholders

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  9. How To Write A Proposal

    1. Title Page: Include the title of your proposal, your name or organization's name, the date, and any other relevant information specified by the guidelines. 2. Executive Summary: Provide a concise overview of your proposal, highlighting the key points and objectives.

  10. Making a presentation from your research proposal

    Keep to your written proposal formula. You need a title slide (with your name, that of your advisor & institution) Several slides of introduction. that put your study into the big picture. explain variables in the context of existing literature. explain the relevance of your study organisms. give the context of your own study.

  11. How to Write a Research Proposal

    Research proposal examples. Writing a research proposal can be quite challenging, but a good starting point could be to look at some examples. We've included a few for you below. Example research proposal #1: "A Conceptual Framework for Scheduling Constraint Management".

  12. How to Make a Successful Research Presentation

    Presentations with strong narrative arcs are clear, captivating, and compelling. Orient the audience and draw them in by demonstrating the relevance and importance of your research story with strong global motive. Provide them with the necessary vocabulary and background knowledge to understand the plot of your story.

  13. Creating and running effective proposal reviews

    Organizing and hosting proposal reviews requires time and energy few principal investigators can spare. With blue teams, pink teams, green teams, and red teams, proposal reviews sound more like Dr. Seuss and less like steps recommended by proposal management professionals. The process becomes all the more discouraging when collaborators or reviewers cannot or will not attend, even more so if ...

  14. How to Create an Effective Business Proposal Presentation: Top Tips for

    Add a great case study. Once you've presented your solution and price, it might be a good idea to quickly present a few case studies. They will show how you helped a client in a similar position before. It will be a good way to win over the audience, especially if you think you've lost them after presenting your price.

  15. Literature Review

    This fully customizable Google Slides and PowerPoint template can assist you in structuring your review seamlessly. Featuring a vibrant yellow design with captivating book illustrations, this template is designed to facilitate the organization and presentation of your research. Navigate your audience through chapters, themes, and references ...

  16. PDF Writing a Conference Abstract or Proposal

    Guidelines for presentations review committee or conference organizer. Requirements for abstracts/proposals Deadlines What is a conference proposal? The conference proposal is a stand-alone document—independent from your written —that proposes your presentation for a conference. The primary audience for a conference proposal is the

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  18. PDF An editor's guide to writing proposals for review articles

    A point-by-point summary (~300-600 words) outlining what will be discussed in the article and why it is timely and novel. A list of 10-20 key recent references (published in the past 2-4 years) that indicate the intended breadth and balance of the proposed article. Demonstrate fit to the journal. Show the topic is timely.

  19. Literature review in a research proposal

    This document provides guidance on conducting a literature review for a research proposal. It defines what a literature review is, discusses why it is important to include one in a research proposal, and outlines the steps to take in conducting an effective literature review. These steps include searching for and evaluating relevant literature ...

  20. PDF PROPOSAL feedback sample comments from an nih r18 proposal

    NIH R18 PROPOSAL REVIEW COMMENTS. The points you have expressed do not seem innovative. It is not clear why the collaboration is innovative since prior interventions have combined HIT and motivational interviewing. You will need to thoroughly review the literature (including the articles we have suggested) and identify exactly what sets your ...

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  22. PDF Research Proposal Presentation Guidelines

    their review presentation within the first 6 months for full time students and 12 months for part time students. The student's continuation of candidature is dependent upon the satisfactory confirmation of the proposal review. All research s tudents should not proceed to data collection until after their research

  23. 27 presentation feedback examples for more engaging speakers

    Here are some examples of specific, positive feedback you can give to a presenter when they've really nailed it: The flow of your presentation made sense and helped the audience understand the depth of the topic. You went above and beyond with the research on this presentation.